Yogiyo Acquisition, Valuation, Funding & Investors

Yogiyo was acquired by GS Retail for $684M in August 2021, a 2.2x multiple on $311M of revenue.

Yogiyo acquisition price

$684M

Acquired by GS Retail · Aug 2021

Yogiyo revenue at acquisition

$311M

Last twelve months · Aug 2021

Yogiyo revenue multiple at acquisition

2.2x

EV/Revenue · Aug 2021

Yogiyo EBITDA multiple at acquisition

16.7x

EV/EBITDA · Aug 2021

Yogiyo Overview

About Yogiyo

Yogiyo is a Seoul-based online food ordering platform acquired by Delivery Hero in 2015. Integrated into the global network operating in dozens of countries, it connects users to thousands of restaurants for delivery of Korean, Chinese, and Western cuisines. The app supports payments via credit card, bank transfer, or convenience store options. Holding strong market share in South Korea since 2012, Yogiyo facilitates orders from homes, offices, and streets nationwide.


Founded

2011

HQ

South KoreaSeoul

Status

Acquired

Customer focus

B2C

Revenue model

Commission

Revenue

$311M (Aug 2021)

Valuation

$684M (acquired Aug 2021)

Yogiyo Acquisition

Yogiyo was acquired by GS Retail for $684M on 16 August 2021.

The acquisition price implies a 2.2x revenue and 16.7x EBITDA multiple on $311M of revenue.

Before the acquisition Yogiyo had raised $35M across 1 funding round.

Yogiyo acquisition details
AcquirerDateTypePriceEV/RevenueEV/EBITDA
16 Aug 2021Strategic M&A$684M2.2x16.7x

Yogiyo Funding History

Yogiyo has raised a total of $35M across 1 funding round.

Yogiyo funding rounds

Yogiyo funding rounds
DateStageInvestorsRaisedDeal Summary
Aug 2015Undisclosed stageDelivery Hero (lead)$35MYogiyo is a Korean food delivery app launched in June 2012 as the country's first online food ordering platform, achieving 12 million accumulated downloads by August 2015. On August 25, 2015, it received an additional $35 million investment from Delivery Hero, a German online food service solutions provider operating internationally, bringing total investments in Yogiyo to approximately $55 million. Delivery Hero, which had previously acquired a stake in Baedaltong in December 2014 to become its top shareholder, used this funding to support Yogiyo's customer satisfaction efforts through product and service improvements. Funds were directed toward diversifying services for restaurant operators, including investments in Foodfly, an exclusive partnership with Butake for fleet services from non-delivery restaurants, and launching take-out ordering to generate additional revenue for partners. Yogiyo maintained a strong emphasis on marketing, with an annual budget over $40 million announced a year prior, though local competitors shifted toward customer benefits.

Who has invested in Yogiyo?

1 investor has backed Yogiyo across its funding rounds, including Delivery Hero.

Lead investors include Delivery Hero.


Yogiyo Investors

Investors in Yogiyo by funding rounds participated
InvestorHQRoundsRoleFirst check

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Investments by Yogiyo

Yogiyo has invested in 1 company to date.

Latest investment by Yogiyo was on May 24th 2018. Yogiyo invested in Barogo in their $19M Series A round.


Latest Investments by Yogiyo

Barogo
Description
Barogo is a Seoul-based last-mile delivery platform connecting businesses and customers in South Korea. Launched in 2014, it integrates riders, merchants, and e-commerce sites for same-day fulfillment of groceries, meals, and parcels. Barogo operates in major cities with a fleet of 20,000 couriers handling millions of orders monthly.
HQ CountrySouth Korea
HQ City
Seoul
Deal Date24 May 2018
RoundSeries A
Raised$19M
Investors-
Valuationundisclosed
EV/Revenue
EV/EBITDA

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Yogiyo Competitors

Yogiyo competitors include listed companies like Hemnet and WeBuyCars, and private ones like Dunzo, Daki, Dingdang Kuaiyao and Movile.

Public and private companies comparable to Yogiyo
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
DunzoIndiaBangalorePrivate$24M-$775M32.3x
DakiBrazilSão PauloPrivate$4M-$800M200.0x
Dingdang KuaiyaoChinaBeijingPrivate--$522M-
MovileBrazilSão PauloPrivate--$1B-
HemnetSwedenSwedenPublicly listed$156M$78M$685M5.2x
WeBuyCarsSouth AfricaSouth AfricaPublicly listed$1.6B$90M$734M0.5x

Yogiyo Public Comps

Yogiyo is no longer listed, but its public comps include Hemnet, Jahez, WeBuyCars, Ixigo, DIP, almeera, Cars.com, Groupon, Maoyan Entertainment and Hypoport.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Hemnet$156M$78M4.8x5.2x9.6x11.1x
Jahez$620M$34M1.1x0.9x20.6x14.7x
WeBuyCars$1.6B$90M0.5x0.5x9.7x8.6x
Ixigo$128M$8M5.0x4.5x83.7x57.8x
DIP$353M$85M1.5x1.5x6.1x7.4x
almeera$799M$83M1.2x1.1x11.3x11.5x
Cars.com$723M$157M1.4x1.4x6.5x4.8x
Groupon$498M($19M)1.7x1.7x(45.9x)11.4x

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Common questions about Yogiyo

When was Yogiyo founded?Yogiyo was founded in 2011.
Where is Yogiyo headquartered?Yogiyo is headquartered in Seoul, South Korea.
Is Yogiyo publicly listed?No, Yogiyo was acquired by GS Retail in August 2021.
Who acquired Yogiyo?Yogiyo was acquired by GS Retail in August 2021.
How much was Yogiyo acquired for?Yogiyo was acquired for $684M in August 2021, a 2.2x revenue multiple.
How much funding has Yogiyo raised?Yogiyo has raised $35M across 1 funding round.
What was Yogiyo's last funding round?Yogiyo's last funding round was a $35M undisclosed-stage round in August 2015, led by Delivery Hero.
Who are Yogiyo's investors?Yogiyo's investors include Delivery Hero.
Which companies are comparable to Yogiyo?Companies comparable to Yogiyo include Dunzo, Daki, Dingdang Kuaiyao, Movile, Hemnet and WeBuyCars.
How many companies has Yogiyo invested in?Yogiyo has invested in 1 company, including Barogo.
What was Yogiyo's last investment?In May 2018, Yogiyo invested in Barogo's $19M Series A.

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