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- TUI
TUI Valuation Multiples
Discover revenue and EBITDA valuation multiples for TUI and similar public comparables like Travel+Leisure, MakeMyTrip, Jet2, Tongcheng Travel and more.
TUI Overview
About TUI
TUI AG provides integrated leisure travel services, including flights, hotels, cruises, and tour operations. The company offers tourism services, covering the entire customer experience from trip planning and booking to flights, transfers, and accommodations, including stays in hotels or on cruise ships. Its segments include The Hotels & Resorts, The Cruises, The TUI Musement, Markets + Airline, and Holiday Experiences segment, which comprises The Northern Region, The Central Region, and The Western Region. The majority of revenue is derived from the Hotels & Resorts segment, which is a diversified portfolio of the company's hotel brands and hotel companies.
Founded
1968
HQ

Employees
66.9K
Website
Sectors
Financials (LTM)
EV
$7B
TUI Financials
TUI reported last 12-month revenue of $28B and EBITDA of $3B.
In the same LTM period, TUI generated $2B in gross profit, $3B in EBITDA, and $822M in net income.
Revenue (LTM)
TUI P&L
In the most recent fiscal year, TUI reported revenue of $28B and EBITDA of $3B.
TUI expects next 12-month revenue of XXX and NTM EBITDA of XXX
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue | $28B | XXX | $28B | XXX | XXX | XXX |
| Gross Profit | $2B | XXX | $2B | XXX | XXX | XXX |
| Gross Margin | 8% | XXX | 8% | XXX | XXX | XXX |
| EBITDA | $3B | XXX | $3B | XXX | XXX | XXX |
| EBITDA Margin | 10% | XXX | 10% | XXX | XXX | XXX |
| EBIT Margin | 6% | XXX | 6% | XXX | XXX | XXX |
| Net Profit | $822M | XXX | $740M | XXX | XXX | XXX |
| Net Margin | 3% | XXX | 3% | XXX | XXX | XXX |
Financial data powered by Morningstar, Inc.
TUI Stock Performance
TUI has current market cap of $4B, and enterprise value of $7B.
Market Cap Evolution
TUI's stock price is $8.34.
| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $7B | $4B | -0.3% | XXX | XXX | XXX | $1.46 |
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Start Free TrialTUI Valuation Multiples
TUI trades at 0.2x EV/Revenue multiple, and 2.4x EV/EBITDA.
EV / Revenue (LTM)
TUI Financial Valuation Multiples
As of April 2, 2026, TUI has market cap of $4B and EV of $7B.
Equity research analysts estimate TUI's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
TUI has a P/E ratio of 5.1x.
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Market cap (current) | $4B | XXX | $4B | XXX | XXX | XXX |
| EV (current) | $7B | XXX | $7B | XXX | XXX | XXX |
| EV/Revenue | 0.2x | XXX | 0.2x | XXX | XXX | XXX |
| EV/EBITDA | 2.4x | XXX | 2.5x | XXX | XXX | XXX |
| EV/EBIT | 3.9x | XXX | 4.0x | XXX | XXX | XXX |
| EV/Gross Profit | 2.8x | XXX | 2.8x | XXX | XXX | XXX |
| P/E | 5.1x | XXX | 5.7x | XXX | XXX | XXX |
| EV/FCF | 8.6x | XXX | 4.3x | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Verified TUI Valuation Multiples
Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.


TUI Margins & Growth Rates
TUI's revenue in the last 12 month grew by 2%.
TUI's revenue per employee in the last FY averaged $0.4M, while opex per employee averaged $0.0M for the same period.
TUI's rule of 40 is 12% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
TUI's rule of X is 16% (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
TUI Operational Valuation Multiples
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue Growth | 2% | XXX | 1% | XXX | XXX | XXX |
| EBITDA Margin | 10% | XXX | 10% | XXX | XXX | XXX |
| EBITDA Growth | 5% | XXX | 4% | XXX | XXX | XXX |
| Rule of 40 | — | XXX | 12% | XXX | XXX | XXX |
| Bessemer Rule of X | — | XXX | 16% | XXX | XXX | XXX |
| Revenue per Employee | — | XXX | $0.4M | XXX | XXX | XXX |
| Opex per Employee | — | XXX | $0.0M | XXX | XXX | XXX |
| G&A Expenses to Revenue | — | XXX | 1% | XXX | XXX | XXX |
| R&D Expenses to Revenue | 0% | XXX | 0% | XXX | XXX | XXX |
| Opex to Revenue | — | XXX | 5% | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
TUI Public Comps
See public comps and valuation multiples for other Travel Services comps.
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| LTM | 2026E | 2027E | LTM | 2026E | 2027E | |
| Travel+Leisure | XXX | XXX | XXX | XXX | XXX | XXX |
| MakeMyTrip | XXX | XXX | XXX | XXX | XXX | XXX |
| Jet2 | XXX | XXX | XXX | XXX | XXX | XXX |
| Tongcheng Travel | XXX | XXX | XXX | XXX | XXX | XXX |
| Jungfraubahn Holding | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc.
TUI M&A Activity
TUI acquired XXX companies to date.
Last acquisition by TUI was on XXXXXXXX, XXXXX. TUI acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Acquisitions by TUI
| Acquired Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
Get Verified M&A Valuation Multiples
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Start Free TrialTUI Investment Activity
TUI invested in XXX companies to date.
TUI made its latest investment on XXXXXXXX, XXXXX. TUI invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Investments by TUI
| Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialAbout TUI
| When was TUI founded? | TUI was founded in 1968. |
| Where is TUI headquartered? | TUI is headquartered in Germany. |
| How many employees does TUI have? | As of today, TUI has over 66K employees. |
| Is TUI publicly listed? | Yes, TUI is a public company listed on Frankfurt Stock Exchange. |
| What is the stock symbol of TUI? | TUI trades under TUI1 ticker. |
| When did TUI go public? | TUI went public in 1959. |
| Who are competitors of TUI? | TUI main competitors are Travel+Leisure, MakeMyTrip, Jet2, Tongcheng Travel. |
| What is the current market cap of TUI? | TUI's current market cap is $4B. |
| What is the current revenue of TUI? | TUI's last 12 months revenue is $28B. |
| What is the current revenue growth of TUI? | TUI revenue growth (NTM/LTM) is 2%. |
| What is the current EV/Revenue multiple of TUI? | Current revenue multiple of TUI is 0.2x. |
| Is TUI profitable? | Yes, TUI is EBITDA-positive (as of the last 12 months). |
| What is the current EBITDA of TUI? | TUI's last 12 months EBITDA is $3B. |
| What is TUI's EBITDA margin? | TUI's last 12 months EBITDA margin is 10%. |
| What is the current EV/EBITDA multiple of TUI? | Current EBITDA multiple of TUI is 2.4x. |
| What is the current FCF of TUI? | TUI's last 12 months FCF is $761M. |
| What is TUI's FCF margin? | TUI's last 12 months FCF margin is 3%. |
| What is the current EV/FCF multiple of TUI? | Current FCF multiple of TUI is 8.6x. |
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