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Storytel Valuation Multiples

Discover revenue and EBITDA valuation multiples for Storytel and similar public comparables like Zee Entertainment, Stingray Group, HUYA, Saregama India and more.

Storytel Overview

About Storytel

Storytel AB operates in the book and publishing sector. The Storytel organization comprises two divisions: Streaming and Publishing. Within the Streaming division, the company provides a subscription service for audiobooks and e-books under the Storytel and Mofibo brands, currently in Sweden, Denmark, Finland, Netherlands, USA, and other countries. The Publishing division comprises Norstedts, Massolit, Kontentan, Telegram, the Danish publisher People's Press (adults), Raben and Sjogren and B. Wahlstroms (children and young adults), as well as Norstedts Kartor.


Founded

2005

HQ

Sweden

Employees

520

Financials (LTM)

Revenue: $459M
EBITDA: $88M

EV

$853M

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Storytel Financials

Storytel reported last 12-month revenue of $459M and EBITDA of $88M.

In the same LTM period, Storytel generated $209M in gross profit, $88M in EBITDA, and $53M in net income.

Revenue (LTM)


Storytel P&L

In the most recent fiscal year, Storytel reported revenue of $451M and EBITDA of $85M.

Storytel expects next 12-month revenue of XXX and NTM EBITDA of XXX

See Storytel forward-looking valuation multiples
LTMNTMLast FYFY 2026FY 2027FY 2028
Revenue$459MXXX$451MXXXXXXXXX
Gross Profit$209MXXX$199MXXXXXXXXX
Gross Margin46%XXX44%XXXXXXXXX
EBITDA$88MXXX$85MXXXXXXXXX
EBITDA Margin19%XXX19%XXXXXXXXX
EBIT Margin11%XXX11%XXXXXXXXX
Net Profit$53MXXX$55MXXXXXXXXX
Net Margin12%XXX12%XXXXXXXXX

Financial data powered by Morningstar, Inc.

Storytel Stock Performance

Storytel has current market cap of $854M, and enterprise value of $853M.

Market Cap Evolution


Storytel's stock price is $11.04.

See Storytel trading valuation data
EVMarket CapPrice 1DPrice 1MPrice 3MPrice 12MEPS
$853M$854M-0.6%XXXXXXXXX$0.71

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Storytel Valuation Multiples

Storytel trades at 1.9x EV/Revenue multiple, and 9.7x EV/EBITDA.

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EV / Revenue (LTM)


Storytel Financial Valuation Multiples

As of April 18, 2026, Storytel has market cap of $854M and EV of $853M.

Equity research analysts estimate Storytel's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX

Storytel has a P/E ratio of 16.1x.

LTMNTMLast FYFY 2026FY 2027FY 2028
Market cap (current)$854MXXX$854MXXXXXXXXX
EV (current)$853MXXX$853MXXXXXXXXX
EV/Revenue1.9xXXX1.9xXXXXXXXXX
EV/EBITDA9.7xXXX10.1xXXXXXXXXX
EV/EBIT16.5xXXX17.8xXXXXXXXXX
EV/Gross Profit4.1xXXX4.3xXXXXXXXXX
P/E16.1xXXX15.5xXXXXXXXXX
EV/FCF18.0xXXX20.7xXXXXXXXXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Verified Storytel Valuation Multiples

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Storytel Margins & Growth Rates

Storytel's revenue in the last 12 month grew by 7%.

Storytel's revenue per employee in the last FY averaged $0.9M, while opex per employee averaged $0.3M for the same period.

Storytel's rule of 40 is 29% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

Storytel's rule of X is 43% (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

See operational valuation multiples for Storytel and other 15K+ public comps

Storytel Operational Valuation Multiples

LTMNTMLast FYFY 2026FY 2027FY 2028
Revenue Growth7%XXX6%XXXXXXXXX
EBITDA Margin19%XXX19%XXXXXXXXX
EBITDA Growth14%XXX14%XXXXXXXXX
Rule of 40—XXX29%XXXXXXXXX
Bessemer Rule of X—XXX43%XXXXXXXXX
Revenue per Employee—XXX$0.9MXXXXXXXXX
Opex per Employee—XXX$0.3MXXXXXXXXX
S&M Expenses to Revenue22%XXX22%XXXXXXXXX
G&A Expenses to Revenue8%XXX8%XXXXXXXXX
R&D Expenses to Revenue5%XXX5%XXXXXXXXX
Opex to Revenue—XXX34%XXXXXXXXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Valuation Multiples Across 230+ Verticals

Storytel Public Comps

See public comps and valuation multiples for other Streaming comps.

EV/RevenueEV/EBITDA
LTM2026E2027ELTM2026E2027E
StorytelXXXXXXXXXXXXXXXXXX
Zee EntertainmentXXXXXXXXXXXXXXXXXX
Stingray GroupXXXXXXXXXXXXXXXXXX
HUYAXXXXXXXXXXXXXXXXXX
Saregama IndiaXXXXXXXXXXXXXXXXXX
ViaplayXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXXXXXXX

Valuation data powered by FactSet, Inc.

Storytel M&A Activity

Storytel acquired XXX companies to date.

Last acquisition by Storytel was on XXXXXXXX, XXXXX. Storytel acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).

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Latest Acquisitions by Storytel

Acquired CompanyValuationEV/RevenueEV/EBITDA
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX

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Storytel Investment Activity

Storytel invested in XXX companies to date.

Storytel made its latest investment on XXXXXXXX, XXXXX. Storytel invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).

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Latest Investments by Storytel

CompanyValuationEV/RevenueEV/EBITDA
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX

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About Storytel

When was Storytel founded?Storytel was founded in 2005.
Where is Storytel headquartered?Storytel is headquartered in Sweden.
How many employees does Storytel have?As of today, Storytel has over 520 employees.
Who is the CEO of Storytel?Storytel's CEO is Bodil Eriksson Torp.
Is Storytel publicly listed?Yes, Storytel is a public company listed on Nasdaq Stockholm.
What is the stock symbol of Storytel?Storytel trades under STORY B ticker.
When did Storytel go public?Storytel went public in 2005.
Who are competitors of Storytel?Storytel main competitors are Zee Entertainment, Stingray Group, HUYA, Saregama India.
What is the current market cap of Storytel?Storytel's current market cap is $854M.
What is the current revenue of Storytel?Storytel's last 12 months revenue is $459M.
What is the current revenue growth of Storytel?Storytel revenue growth (NTM/LTM) is 7%.
What is the current EV/Revenue multiple of Storytel?Current revenue multiple of Storytel is 1.9x.
Is Storytel profitable?Yes, Storytel is EBITDA-positive (as of the last 12 months).
What is the current EBITDA of Storytel?Storytel's last 12 months EBITDA is $88M.
What is Storytel's EBITDA margin?Storytel's last 12 months EBITDA margin is 19%.
What is the current EV/EBITDA multiple of Storytel?Current EBITDA multiple of Storytel is 9.7x.
What is the current FCF of Storytel?Storytel's last 12 months FCF is $47M.
What is Storytel's FCF margin?Storytel's last 12 months FCF margin is 10%.
What is the current EV/FCF multiple of Storytel?Current FCF multiple of Storytel is 18.0x.

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