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istyle Valuation Multiples

Discover revenue and EBITDA valuation multiples for istyle and similar public comparables like Oisix ra daichi, Scroll, Xplora, Oponeo and more.

istyle Overview

About istyle

istyle Inc is engaged in the operation of cosmetics portal Website under the name @cosme. The company operates its business through Media, Electronic Commerce and Store segment. The Media segment involves in the provision of various services including Internet advertising services, such as response advertisings, branding advertisings and affiliate advertisings. The Electronic Commerce segment is engaged in the purchase and sale of cosmetics, quasi drugs, health foods through operating cosmetics online shopping site and the Store segment is involves in the plan and development of cosmetics retail business categories, and the operation of cosmetics retail stores.


Founded

1999

HQ

Japan

Employees

1.1K

Financials (LTM)

Revenue: $525M
Net Income: $17M

EV

$272M

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istyle Financials

istyle reported last 12-month revenue of $525M.

In the same LTM period, istyle generated $17M in net income.

Revenue (LTM)


istyle P&L

In the most recent fiscal year, istyle reported revenue of $467M and EBITDA of $34M.

istyle is profitable as of last fiscal year, with gross margin of 40%, EBITDA margin of 7%, and net margin of 3%.

See analyst estimates for istyle
LTMLast FY202320242025202620272028
Revenue$525M$467M$314M$396M$485M
Gross Profit$188M$139M$172M$188M
Gross Margin40%44%43%39%
EBITDA$34M$20M$29M$34M
EBITDA Margin7%6%7%7%
EBIT Margin5%5%3%4%5%
Net Profit$17M$16M$5M$11M$16M
Net Margin3%3%2%3%3%
Net Debt$2M

Financial data powered by Morningstar, Inc.

istyle Stock Performance

istyle has current market cap of $295M, and enterprise value of $272M.

Market Cap Evolution


istyle's stock price is $2.96.

istyle share price increased by 2.2% in the last 30 days, and decreased by 9.9% in the last year.

istyle has an EPS (earnings per share) of $0.16.

See more trading valuation data for istyle
EVMarket CapPrice 1DPrice 1MPrice 3MPrice 12MEPS
$272M$295M-0.3%2.2%-3.0%-9.9%$0.16

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istyle Valuation Multiples

istyle trades at 0.5x EV/Revenue multiple, and 8.0x EV/EBITDA.

See NTM and 2027E valuation multiples for istyle

EV / Revenue (LTM)


istyle Financial Valuation Multiples

As of May 8, 2026, istyle has market cap of $295M and EV of $272M.

istyle has a P/E ratio of 16.9x.

LTMLast FY202320242025202620272028
EV/Revenue0.5x0.6x0.9x0.7x0.6x
EV/EBITDA8.0x13.7x9.5x8.0x
EV/EBIT10.6x12.6x31.1x16.8x11.7x
EV/Gross Profit1.4x2.0x1.6x1.4x
P/E16.9x18.7x62.5x26.3x18.1x
EV/FCF75.0x26.5x40.2x75.0x

Multiples above and below 250x are considered non-meaningful (n/m). Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Verified istyle Valuation Multiples

Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.

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istyle Margins & Growth Rates

istyle grew revenue by 14% and net profit by 12% in the last fiscal year.

In the most recent fiscal year, istyle reported gross margin of 40%, EBITDA margin of 7%, and net margin of 3%.

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istyle Margins

Last FY202420252026202720282029
Gross Margin40%43%39%
EBITDA Margin7%7%7%
EBIT Margin5%4%5%5%
Net Margin3%3%3%4%
FCF Margin1%2%1%

istyle Growth Rates

FY+1/FY23/2424/2525/2626/2727/2828/29
Revenue Growth14%26%23%18%
Gross Profit Growth24%9%
EBITDA Growth44%18%
EBIT Growth22%85%43%28%
Net Profit Growth12%138%45%25%
FCF Growth(34%)(46%)

Data powered by FactSet, Inc. and Morningstar, Inc.

istyle Operational KPIs

istyle's revenue per employee in the last FY averaged $0.4M, while opex per employee averaged $0.1M for the same period.

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Last FY202320242025202620272028
Revenue per Employee$0.4M
Opex per Employee$0.1M
Opex to Revenue36%41%39%35%

Data powered by FactSet, Inc. and Morningstar, Inc.

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istyle Competitors

istyle competitors include Oisix ra daichi, Scroll, Xplora, Oponeo, Kogan.com, Victorian Plumbing Group, 1-800-Flowers.com, ASOS, Debenhams Group and Franchise Brands.

Most istyle public comparables operate across Consumer E-commerce and Vertical E-commerce.

EV/RevenueEV/EBITDA
Last FYLTM2027ELast FYLTM2027E
Oisix ra daichi0.3x0.3x5.2x5.5x
Scroll0.4x5.3x
Xplora1.6x1.6x12.7x11.3x
Oponeo0.5x0.4x6.8x6.1x
Kogan.com0.6x0.6x8.7x7.3x
Victorian Plumbing Group0.9x0.9x9.3x8.9x
1-800-Flowers.com0.2x0.2x10.1x129.3x
ASOS0.3x0.3x6.3x5.2x

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istyle M&A Activity

istyle has acquired 5 companies to date.

Last acquisition by istyle was on June 5th 2017. istyle acquired MUA for $9M (EV/Revenue multiple of ).

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Latest Acquisitions by istyle

MUA
i-TRUE Communications
Hermo
Eat Smart
Description
MakeupAlley is a longstanding online community and review platform for beauty products launched in 1999. Headquartered in the United States, it hosts databases of over 100,000 items with user ratings, ingredient breakdowns, and dupe finders for cosmetics, skincare, and haircare. Members contribute swatches, tutorials, and forums discussing brands like Estée Lauder and The Ordinary. MakeupAlley drives purchasing decisions through its aggregated scores and annual awards voted by millions of registered users worldwide.
i-TRUE Communications is a Taiwan-based software developer of web applications and online platforms for consumer insights. The company operates social networking sites and database management systems tailored for the beauty industry, delivering real-time data on consumer preferences. Its platforms integrate beauty expertise with analytics to track market trends. Headquartered in Taipei, i-TRUE serves cosmetics brands with automated insight tools since 2012.
Hermo is Malaysia's leading online beauty retailer, offering over 20,000 products from 800 brands including L'Oréal, Maybelline, and local favorites. Petaling Jaya-headquartered since 2013, it serves more than 1 million customers nationwide through its e-commerce platform, mobile app, and physical stores in Kuala Lumpur and Johor Bahru. Hermo provides beauty tools, haircare, skincare, and makeup at competitive prices, with features like virtual try-on and subscription boxes. The platform hosts beauty communities for tips and reviews, processing thousands of daily orders with nationwide delivery.
Eat Smart is a Japanese online portal providing cooking classes, personalized meal plans, and nutrition tools focused on balanced diets. It operates from Tokyo with content in Japanese covering low-carb recipes and diabetes management.
HQ CountryUnited StatesTaiwanMalaysiaJapan
HQ City
New York City, NY
Taipei
Johor Bahru
Tokyo
Deal Date5 Jun 20171 Jun 201729 Mar 201720 Sep 2016
Valuation$9Mundisclosed$22Mundisclosed
EV/Revenue
EV/EBITDA

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istyle Investment Activity

istyle has invested in 10 companies to date.

Latest investment by istyle was on March 27th 2019. istyle invested in LiME in their $2M Strategic investment round (EV/Revenue multiple of ).

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Latest Investments by istyle

LiME
Go Today Shaire Salon
Requpo
LiME
Description
LiME is a Japanese mobile application for hair salon management. The smartphone-based platform handles appointment booking, client charting, inventory tracking, and stylist scheduling for beauty industry users across Japan.
Go Today Shaire Salon is a Tokyo-based shared salon network offering private rooms for freelance hairdressers and beauty teams. Operating multiple locations in Japan, it provides equipped spaces with amenities like shampoo stations, styling tools, and reception services to support independent stylists. The platform facilitates bookings through its website and app, serving thousands of stylists and clients monthly across urban areas.
LiME is a Japanese mobile application for hair salon management. The smartphone-based platform handles appointment booking, client charting, inventory tracking, and stylist scheduling for beauty industry users across Japan.
HQ CountryJapanJapanJapanJapan
HQ City
Tokyo
Tokyo
Tokyo
Deal Date27 Mar 20194 Sep 201829 Aug 20187 Feb 2018
RoundStrategic investmentStrategic investmentSeedStrategic investment
Raised$2M$500K$2M$600K
InvestorsistyleBeauty Garage; istyle; LifullAdways; Energy & Environment Investment; iSGS Investment Works; istyle; Monex Ventures; SMBC Venture Capitalistyle
Valuationundisclosedundisclosedundisclosedundisclosed
EV/Revenue
EV/EBITDA

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About istyle

When was istyle founded?istyle was founded in 1999.
Where is istyle headquartered?istyle is headquartered in Japan.
How many employees does istyle have?As of today, istyle has over 1K employees.
Who is the CEO of istyle?istyle's CEO is Tetsuro Yoshimatsu.
Is istyle publicly listed?Yes, istyle is a public company listed on Tokyo Stock Exchange.
What is the stock symbol of istyle?istyle trades under 3660 ticker.
When did istyle go public?istyle went public in 2012.
Who are competitors of istyle?istyle main competitors include Oisix ra daichi, Scroll, Xplora, Oponeo, Kogan.com, Victorian Plumbing Group, 1-800-Flowers.com, ASOS, Debenhams Group, Franchise Brands.
What is the current market cap of istyle?istyle's current market cap is $295M.
What is the current revenue of istyle?istyle's last 12 months revenue is $525M.
What is the current revenue growth of istyle?istyle revenue growth (NTM/LTM) is 14%.
What is the current EV/Revenue multiple of istyle?Current revenue multiple of istyle is 0.5x.
Is istyle profitable?Yes, istyle is net-income-positive (as of the last 12 months).
What is the current net income of istyle?istyle's last 12 months net income is $17M.
How many companies istyle has acquired to date?As of May 2026, istyle has acquired 5 companies.
What was the largest acquisition by istyle?$22M acquisition of Hermo on 29th March 2017 was the largest M&A istyle has done to date.
What companies istyle acquired?istyle acquired Hermo, MUA, GLOSSYBOX, Eat Smart, and i-TRUE Communications.
In how many companies istyle has invested to date?As of May 2026, istyle has invested in 10 companies.
What was the last istyle investment?On 27th March 2019 istyle invested in LiME, participating in a $2M Strategic investment round.
In what companies istyle invested in?istyle invested in Gumi, Open8, C Channel, Fringe81, Toreta, Requpo, LiME, Grand Design, Standing Ovation, and Go Today Shaire Salon.

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