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Hyatt Valuation Multiples

Discover Hyatt's revenue and EBITDA valuation multiples, acquisitions, and investment history, alongside public comparables like Sands China, Galaxy Enter Group, H World Group, Accor and more.

Hyatt Overview

About Hyatt

Hyatt is an operator of owned (3% of total rooms) and managed and franchised (97%) properties across about 40 upscale luxury brands, which includes vacation brands (Apple Leisure Group, Hyatt Ziva, and Hyatt Zilara), the recently launched full-service lifestyle brand Hyatt Centric, the soft lifestyle brand Unbound, the wellness brand Miraval, and the midscale extended-stay brand Studios. Hyatt acquired Two Roads Hospitality in 2018 and Apple Leisure Group in 2021. The regional exposure as a percentage of total rooms is 63% Americas, 15% rest of world, and 22% Asia-Pacific.


Founded

2004

HQ

United States

Employees

50.0K

Website

hyatt.com

Financials (LTM)

Revenue: $7B
EBITDA: $1B

EV

$21B

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Hyatt Financials

Hyatt reported last 12-month revenue of $7B and EBITDA of $1B.

In the same LTM period, Hyatt generated $7B in gross profit, $1B in EBITDA, and $92M in net income.

Revenue (LTM)


Hyatt P&L

In the most recent fiscal year, Hyatt reported revenue of $7B and EBITDA of $1B.

Hyatt is unprofitable as of last fiscal year, with gross margin of 20%, EBITDA margin of 16%, and net margin of (1%).

See analyst estimates for Hyatt
LTMLast FY202320242025202620272028
Revenue$7B$7B$7B$7B$7B
Gross Profit$7B$1B$1B$1B$1B
Gross Margin99%20%20%20%20%
EBITDA$1B$1B$894M$2B$757M
EBITDA Margin16%16%13%32%11%
EBIT Margin7%7%5%6%7%
Net Profit$92M($52M)$220M$1B($52M)
Net Margin1%(1%)3%19%(1%)
Net Debt-$3B---

Financial data powered by Morningstar, Inc.

Hyatt Stock Performance

Hyatt has current market cap of $17B, and enterprise value of $21B.

Market Cap Evolution


Hyatt's stock price is $185.21.

Hyatt share price increased by 2.1% in the last 30 days, and by 32.6% in the last year.

Hyatt has an EPS (earnings per share) of $-0.55.

See more trading valuation data for Hyatt
EVMarket CapPrice 1DPrice 1MPrice 3MPrice 12MEPS
$21B$17B0.8%2.1%28.8%32.6%$-0.55

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Hyatt Valuation Multiples

Hyatt trades at 3.0x EV/Revenue multiple, and 18.3x EV/EBITDA.

See NTM and 2027E valuation multiples for Hyatt

EV / Revenue (LTM)


Hyatt Financial Valuation Multiples

As of June 4, 2026, Hyatt has market cap of $17B and EV of $21B.

Hyatt has a P/E ratio of 188.8x.

LTMLast FY202320242025202620272028
EV/Revenue3.0x3.0x3.2x3.2x3.0x
EV/EBITDA18.3x18.4x23.8x10.1x28.1x
EV/EBIT44.5x44.4x66.1x51.2x44.4x
EV/Gross Profit3.0x15.2x16.2x16.4x15.2x
P/E188.8xn/m79.3x13.5xn/m
EV/FCF44.4x44.9x36.0x46.0x133.9x

Multiples above and below 250x are considered non-meaningful (n/m). Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Verified Hyatt Valuation Multiples

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Hyatt Margins & Growth Rates

Hyatt grew revenue by 1% and EBITDA by 1% in the last fiscal year.

In the most recent fiscal year, Hyatt reported gross margin of 20%, EBITDA margin of 16%, and net margin of (1%).

See estimated margins and future growth rates for Hyatt

Hyatt Margins

Last FY202420252026202720282029
Gross Margin20%20%20%100%
EBITDA Margin16%32%11%16%
EBIT Margin7%6%7%9%
Net Margin(1%)19%(1%)4%
FCF Margin7%7%2%7%

Hyatt Growth Rates

FY+1/FY23/2424/2525/2626/2727/2828/29
Revenue Growth1%(0%)7%1%
Gross Profit Growth409%(2%)8%409%
EBITDA Growth1%136%(64%)55%
EBIT Growth35%29%15%35%
Net Profit Growth(658%)489%(104%)(658%)
FCF Growth3%(22%)(66%)206%

Data powered by FactSet, Inc. and Morningstar, Inc.

Hyatt Operational KPIs

Hyatt's revenue per employee in the last FY averaged $0.1M, while opex per employee averaged $0.0M for the same period.

Hyatt's Rule of 40 is 17% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

Hyatt's Rule of X is 18% (created by Bessemer, Rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

Access forward-looking KPIs for Hyatt
LTMLast FY202320242025202620272028
Rule of 4020%17%---
Bessemer Rule of X26%18%---
Revenue per Employee-$0.1M---
Opex per Employee-$0.0M---
S&M Expenses to Revenue11%12%--12%
G&A Expenses to Revenue7%8%-8%8%
Opex to Revenue-13%15%13%13%

Data powered by FactSet, Inc. and Morningstar, Inc.

Valuation Multiples Across 230+ Verticals

Hyatt Competitors

Hyatt competitors include Sands China, Galaxy Enter Group, H World Group, Accor, Oriental Land, MGM Resorts, IHG Hotels & Resorts, Wynn Resorts, Indian Hotels and Wharf (Holdings).

Most Hyatt public comparables operate across Accommodation.

EV/RevenueEV/EBITDA
Last FYLTM2027ELast FYLTM2027E
Sands China3.0x2.9x10.2x9.8x
Galaxy Enter Group2.6x2.5x8.6x8.7x
H World Group4.5x4.5x12.9x13.1x
Accor2.4x2.4x11.3x11.1x
Oriental Land4.9x4.7x13.8x14.1x
MGM Resorts2.4x2.4x17.3x17.4x
IHG Hotels & Resorts5.1x4.9x18.5x19.1x
Wynn Resorts3.0x2.9x10.8x10.6x

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Acquisitions by Hyatt

Hyatt has acquired 8 companies to date.

Last acquisition by Hyatt was on February 10th 2025. Hyatt acquired Playa Hotels &sorts Re for $3B (EV/Revenue multiple available to Pro users).

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Latest Acquisitions by Hyatt

Playa Hotels &sorts Re
Standard International
me and all hotels
Mr & Mrs Smith
Description
Playa Hotels & Resorts is a leading operator of luxury all-inclusive resorts in the Caribbean and Mexico. The company owns and manages 20 properties, including brands like Hilton and Hyatt in destinations such as Cancun, Riviera Maya, and Jamaica. Listed on the NYSE under PLYA, it reported $870 million in revenue for 2023, emphasizing oceanfront locations with unlimited dining, premium liquors, and entertainment programs across 10,000 rooms.
Standard International is a New York-headquartered hospitality management firm operating The Standard hotels in Miami Beach, London, and Ibiza, featuring high-design rooms, rooftop pools, and restaurants like Alice in New York. It manages 2,500 keys with F&B outlets generating 40 percent of revenue. The company develops properties in Hollywood and Bangkok. Established in 1999, Standard International emphasizes nightlife venues like Le Bain.
me and all hotels is a Hamburg-headquartered hospitality operator managing a portfolio of urban hotels, aparthotels, and serviced residences across Germany and Europe. It offers accommodations with co-working spaces, event lounges, meeting rooms, and on-site dining featuring regional cuisine and craft beverages. The chain emphasizes design-led properties in city centers for business travelers and digital nomads.
Mr & Mrs Smith is a global hotel booking platform specializing in boutique and luxury properties. The company curates over 1,800 independent hotels in more than 85 countries, from urban hideaways in London and New York to beach retreats in Bali and remote lodges in Patagonia. It offers exclusive member benefits including room upgrades, complimentary breakfasts, and late check-outs at partner hotels like The Hoxton and Aman Resorts. Mr & Mrs Smith operates from London with apps for iOS and Android.
HQ CountryUnited StatesUnited StatesGermanyUnited States
HQ City
Washington, DC
New York City, NY
Düsseldorf
New York City, NY
Deal Date10 Feb 202520 Aug 202428 Jun 202428 Apr 2023
Valuation$3B$150Mundisclosed$67M
EV/Revenue
EV/EBITDA

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Investments by Hyatt

Hyatt has invested in 2 companies to date.

Latest investment by Hyatt was on April 4th 2018. Hyatt invested in IfOnly in their $20M Series D round (EV/Revenue multiple available to Pro users).

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Latest Investments by Hyatt

IfOnly
onefinestay
Description
IfOnly is a US-based online marketplace curating experiential offerings from celebrities and experts to support nonprofits. Founded in 2013 and headquartered in San Francisco, it connects users with encounters like dinners with chefs, concerts with musicians, and adventures with athletes, raising over $20 million for causes via 10,000 experiences. Partners include luminaries from sports and arts, with transactions processed securely for global members. IfOnly merged with Priority Pass in 2017 for expanded travel perks.
onefinestay is a luxury vacation rental service specializing in handpicked private homes in premium destinations. The London-headquartered company, established in 2009, operates in cities including London, New York, Paris, Los Angeles, San Francisco, and Rome. Acquired by Accor in 2016, it provides hosts with comprehensive management including marketing, guest vetting, cleaning, and 24/7 concierge support. Guests receive hotel-like services such as meet-and-greet, in-home supplies, and personalized itineraries. onefinestay lists over 5,000 properties worldwide, emphasizing bespoke hospitality in upscale residences.
HQ CountryUnited StatesUnited Kingdom
HQ City
San Francisco, CA
London
Deal Date4 Apr 201829 Jun 2015
RoundSeries DSeries D
Raised$20M$40M
InvestorsFounders Fund; Hyatt; Khosla Ventures; Mastercard; New Enterprise Associates; SeedInvest; Sotheby’s; TriplePoint CapitalBarclays Corporate Banking; Canaan Partners; Hyatt; Index Ventures; Intel Capital; Joss Kent; Mark Dempster; Quadrant Capital Advisors; Richard Chen
Valuationundisclosedundisclosed
EV/Revenue
EV/EBITDA

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About Hyatt

When was Hyatt founded?Hyatt was founded in 2004.
Where is Hyatt headquartered?Hyatt is headquartered in United States.
How many employees does Hyatt have?As of today, Hyatt has over 50K employees.
Who is the CEO of Hyatt?Hyatt's CEO is Mark S. Hoplamazian.
Is Hyatt publicly listed?Yes, Hyatt is a public company listed on NYSE.
What is the stock symbol of Hyatt?Hyatt trades under H ticker.
When did Hyatt go public?Hyatt went public in 2009.
Who are competitors of Hyatt?Hyatt main competitors include Sands China, Galaxy Enter Group, H World Group, Accor, Oriental Land, MGM Resorts, IHG Hotels & Resorts, Wynn Resorts, Indian Hotels, Wharf (Holdings).
What is the current market cap of Hyatt?Hyatt's current market cap is $17B.
What is the current revenue of Hyatt?Hyatt's last 12 months revenue is $7B.
What is the current revenue growth of Hyatt?Hyatt revenue growth (NTM/LTM) is 4%.
What is the current EV/Revenue multiple of Hyatt?Current revenue multiple of Hyatt is 3.0x.
What is the current EBITDA of Hyatt?Hyatt's last 12 months EBITDA is $1B.
What is Hyatt's EBITDA margin?Hyatt's last 12 months EBITDA margin is 16%.
What is the current EV/EBITDA multiple of Hyatt?Current EBITDA multiple of Hyatt is 18.3x.
What is the current FCF of Hyatt?Hyatt's last 12 months FCF is $480M.
What is Hyatt's FCF margin?Hyatt's last 12 months FCF margin is 7%.
What is the current EV/FCF multiple of Hyatt?Current FCF multiple of Hyatt is 44.4x.
How many companies Hyatt has acquired to date?As of June 2026, Hyatt has acquired 8 companies.
What was the largest acquisition by Hyatt?$3B acquisition of Apple Leisure Group on 15th August 2021 was the largest M&A Hyatt has done to date.
What companies Hyatt acquired?Hyatt acquired Apple Leisure Group, Playa Hotels &sorts Re, Two Roads Hospitality, Dream Hotel Group, Miraval Resort, Standard International, Mr & Mrs Smith, and me and all hotels.
In how many companies Hyatt has invested to date?As of June 2026, Hyatt has invested in 2 companies.
What was the last Hyatt investment?On 4th April 2018 Hyatt invested in IfOnly, participating in a $20M Series D round, alongside Founders Fund, Khosla Ventures, Mastercard, New Enterprise Associates, SeedInvest, Sotheby’s, and TriplePoint Capital.
In what companies Hyatt invested in?Hyatt invested in onefinestay and IfOnly.

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