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goeasy Valuation Multiples

Discover revenue and EBITDA valuation multiples for goeasy and similar public comparables like Pepper Money, Plenti Group, and Humm Group.

goeasy Overview

About goeasy

goeasy Ltd is a financial services company. The principal operating activities of the company include providing loans and other financial services to consumers and leasing household products to consumers. Customers can transact seamlessly through an omnichannel model that includes online and mobile platforms. The company operates in two reportable segments: easyfinancial and easyhome. A majority of its revenue is generated from the easyfinancial segment, which lends out capital in the form of unsecured and secured consumer loans to nonprime borrowers. This segment offers unsecured and real estate secured installment loans and also specializes in financing consumer purchases in the powersports, automotive, retail, healthcare, and home improvement categories.


Founded

1990

HQ

Canada
Employees

2.6K+

Website

goeasy.com

Financials

LTM Revenue $1.1B

LTM EBITDA $497M

EV

$4.4B

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goeasy Financials

goeasy has a last 12-month revenue (LTM) of $1.1B and a last 12-month EBITDA of $497M.

In the most recent fiscal year, goeasy achieved revenue of $1.1B and an EBITDA of $663M.

goeasy expects next 12-month revenue of  XXX    and NTM EBITDA of  XXX

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goeasy P&L

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue $1.1B XXX $1.1B XXX XXX XXX
Gross Profit $1.1B XXX $758M XXX XXX XXX
Gross Margin 100% XXX 69% XXX XXX XXX
EBITDA $497M XXX $663M XXX XXX XXX
EBITDA Margin 43% XXX 60% XXX XXX XXX
EBIT $467M XXX $603M XXX XXX XXX
EBIT Margin 41% XXX 55% XXX XXX XXX
Net Profit $203M XXX $204M XXX XXX XXX
Net Margin 18% XXX 19% XXX XXX XXX
Net Debt XXX XXX $2.4B XXX XXX XXX

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goeasy Stock Performance

As of May 30, 2025, goeasy's stock price is CAD 149 (or $108).

goeasy has current market cap of CAD 2.4B (or $1.7B), and EV of CAD 6.1B (or $4.4B).

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goeasy Stock Data

EV Market Cap Price 1D Price 1M Price 3M Price 12M EPS
$4.4B $1.7B XXX XXX XXX XXX $12.30

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goeasy Valuation Multiples

As of May 30, 2025, goeasy has market cap of $1.7B and EV of $4.4B.

goeasy's trades at 4.0x EV/Revenue multiple, and 6.7x EV/EBITDA.

Equity research analysts estimate goeasy's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

goeasy has a P/E ratio of 8.5x.

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goeasy Financial Valuation Multiples

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Market cap (current) $1.7B XXX $1.7B XXX XXX XXX
EV (current) $4.4B XXX $4.4B XXX XXX XXX
EV/Revenue 3.9x XXX 4.0x XXX XXX XXX
EV/EBITDA 8.9x XXX 6.7x XXX XXX XXX
EV/EBIT 9.5x XXX 7.3x XXX XXX XXX
EV/Gross Profit 3.9x XXX n/a XXX XXX XXX
P/E 8.5x XXX 8.5x XXX XXX XXX
EV/FCF n/a XXX -12.5x XXX XXX XXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

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goeasy Margins & Growth Rates

goeasy's last 12 month revenue growth is 11%

goeasy's revenue per employee in the last FY averaged $0.4M, while opex per employee averaged $0.1M for the same period.

goeasy's rule of 40 is 70% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

goeasy's rule of X is 71% (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

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goeasy Operational Valuation Multiples

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue Growth 11% XXX 11% XXX XXX XXX
EBITDA Margin 43% XXX 60% XXX XXX XXX
EBITDA Growth 14% XXX -1% XXX XXX XXX
Rule of 40 70% XXX 71% XXX XXX XXX
Bessemer Rule of X XXX XXX 71% XXX XXX XXX
Revenue per Employee XXX XXX $0.4M XXX XXX XXX
Opex per Employee XXX XXX $0.1M XXX XXX XXX
S&M Expenses to Revenue XXX XXX 2% XXX XXX XXX
G&A Expenses to Revenue XXX XXX n/a XXX XXX XXX
R&D Expenses to Revenue XXX XXX n/a XXX XXX XXX
Opex to Revenue XXX XXX 14% XXX XXX XXX

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goeasy Public Comps

See public comps and valuation multiples for Online Lending and Lending Solutions comps
EV/Revenue EV/EBITDA
2025E 2026E 2027E 2025E 2026E 2027E
Credit Clear XXX XXX XXX XXX XXX XXX
Humm Group XXX XXX XXX XXX XXX XXX
MoneyMe XXX XXX XXX XXX XXX XXX
Plenti Group XXX XXX XXX XXX XXX XXX
Pepper Money XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX

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goeasy M&A and Investment Activity

goeasy acquired  XXX companies to date.

Last acquisition by goeasy was  XXXXXXXX, XXXXX XXXXX XXXXXX . goeasy acquired  XXXXXXXX for  XXX (EV/Revenue multiple of  XXX ).

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Latest Acquisitions by goeasy

Acquired Company EV EV/Revenue EV/EBITDA
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX

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About goeasy

When was goeasy founded? goeasy was founded in 1990.
Where is goeasy headquartered? goeasy is headquartered in Canada.
How many employees does goeasy have? As of today, goeasy has 2.6K+ employees.
Who is the CEO of goeasy? goeasy's CEO is Mr. Dan Rees.
Is goeasy publicy listed? Yes, goeasy is a public company listed on TSE.
What is the stock symbol of goeasy? goeasy trades under GSY ticker.
When did goeasy go public? goeasy went public in 2008.
Who are competitors of goeasy? Similar companies to goeasy include e.g. Credit Clear, Humm Group, MoneyMe, Plenti Group.
What is the current market cap of goeasy? goeasy's current market cap is $1.7B
What is the current revenue of goeasy? goeasy's last 12 months revenue is $1.1B.
What is the current revenue growth of goeasy? goeasy revenue growth (NTM/LTM) is 11%.
What is the current EV/Revenue multiple of goeasy? Current revenue multiple of goeasy is 3.9x.
Is goeasy profitable? Yes, goeasy is EBITDA-positive (as of the last 12 months).
What is the current EBITDA of goeasy? goeasy's last 12 months EBITDA is $497M.
What is goeasy's EBITDA margin? goeasy's last 12 months EBITDA margin is 43%.
What is the current EV/EBITDA multiple of goeasy? Current EBITDA multiple of goeasy is 8.9x.

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