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Cardlytics Valuation Multiples
Discover revenue and EBITDA valuation multiples for Cardlytics and similar public comparables like TradeDoubler, EQ Inc., Vertoz, Artist Co and more.
Cardlytics Overview
About Cardlytics
Cardlytics Inc operates an advertising platform within financial institutions' digital channels, which include online, mobile, email, and various real-time notifications. The company operates through segments namely, Cardlytics platform in the U.S. and U.K. and the Bridg platform. The Cardlytics platform segment which generates key revenue, operates a proprietary native bank advertising channel that enables marketers to reach consumers through their trusted and frequently visited online and mobile banking channels. The Bridg platform generates revenue through the sale of subscriptions to the cloud-based customer-data platform and the delivery of professional services like implementation, onboarding, and technical support. The company receives maximum revenue from the United States.
Founded
2008
HQ
Employees
454
Website
Financials (LTM)
EV
$222M
Cardlytics Financials
Cardlytics reported last 12-month revenue of $216M and EBITDA of $7M.
In the same LTM period, Cardlytics generated $7M in EBITDA and had net loss of ($95M).
Revenue (LTM)
Cardlytics P&L
In the most recent fiscal year, Cardlytics reported revenue of $233M and EBITDA of $10M.
Cardlytics expects next 12-month revenue of XXX and NTM EBITDA of XXX
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue | $216M | XXX | $233M | XXX | XXX | XXX |
| Gross Profit | — | XXX | $105M | XXX | XXX | XXX |
| Gross Margin | — | XXX | 45% | XXX | XXX | XXX |
| EBITDA | $7M | XXX | $10M | XXX | XXX | XXX |
| EBITDA Margin | 3% | XXX | 4% | XXX | XXX | XXX |
| EBIT Margin | (9%) | XXX | (7%) | XXX | XXX | XXX |
| Net Profit | ($95M) | XXX | ($103M) | XXX | XXX | XXX |
| Net Margin | (44%) | XXX | (44%) | XXX | XXX | XXX |
| Net Debt | — | — | $160M | XXX | XXX | XXX |
Financial data powered by Morningstar, Inc.
Cardlytics Stock Performance
Cardlytics has current market cap of $44M, and enterprise value of $222M.
Market Cap Evolution
Cardlytics' stock price is $0.82.
| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $222M | $44M | 0.0% | XXX | XXX | XXX | $-1.91 |
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Start Free TrialCardlytics Valuation Multiples
Cardlytics trades at 1.0x EV/Revenue multiple, and 33.1x EV/EBITDA.
EV / Revenue (LTM)
Cardlytics Financial Valuation Multiples
As of March 30, 2026, Cardlytics has market cap of $44M and EV of $222M.
Equity research analysts estimate Cardlytics' 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
Cardlytics has a P/E ratio of (0.5x).
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Market cap (current) | $44M | XXX | $44M | XXX | XXX | XXX |
| EV (current) | $222M | XXX | $222M | XXX | XXX | XXX |
| EV/Revenue | 1.0x | XXX | 1.0x | XXX | XXX | XXX |
| EV/EBITDA | 33.1x | XXX | 22.1x | XXX | XXX | XXX |
| EV/EBIT | (11.5x) | XXX | (14.3x) | XXX | XXX | XXX |
| EV/Gross Profit | — | XXX | 2.1x | XXX | XXX | XXX |
| P/E | (0.5x) | XXX | (0.4x) | XXX | XXX | XXX |
| EV/FCF | (39.2x) | XXX | (34.2x) | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Verified Cardlytics Valuation Multiples
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Cardlytics Margins & Growth Rates
Cardlytics' revenue in the last 12 month declined by (24%).
Cardlytics' revenue per employee in the last FY averaged $0.5M, while opex per employee averaged $0.3M for the same period.
Cardlytics' rule of 40 is (33%) (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
Cardlytics' rule of X is (79%) (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
Cardlytics Operational Valuation Multiples
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue Growth | (24%) | XXX | (31%) | XXX | XXX | XXX |
| EBITDA Margin | 3% | XXX | 4% | XXX | XXX | XXX |
| EBITDA Growth | (120%) | XXX | (137%) | XXX | XXX | XXX |
| Rule of 40 | — | XXX | (33%) | XXX | XXX | XXX |
| Bessemer Rule of X | — | XXX | (79%) | XXX | XXX | XXX |
| Revenue per Employee | — | XXX | $0.5M | XXX | XXX | XXX |
| Opex per Employee | — | XXX | $0.3M | XXX | XXX | XXX |
| S&M Expenses to Revenue | 15% | XXX | 15% | XXX | XXX | XXX |
| G&A Expenses to Revenue | 16% | XXX | 22% | XXX | XXX | XXX |
| R&D Expenses to Revenue | 13% | XXX | 17% | XXX | XXX | XXX |
| Opex to Revenue | — | XXX | 64% | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Cardlytics Public Comps
See public comps and valuation multiples for other Loyalty & Coupons and AdTech Software comps.
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| LTM | 2026E | 2027E | LTM | 2026E | 2027E | |
| TradeDoubler | XXX | XXX | XXX | XXX | XXX | XXX |
| EQ Inc. | XXX | XXX | XXX | XXX | XXX | XXX |
| Vertoz | XXX | XXX | XXX | XXX | XXX | XXX |
| Artist Co | XXX | XXX | XXX | XXX | XXX | XXX |
| Phunware | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc.
Cardlytics M&A Activity
Cardlytics acquired XXX companies to date.
Last acquisition by Cardlytics was on XXXXXXXX, XXXXX. Cardlytics acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Acquisitions by Cardlytics
| Acquired Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialCardlytics Investment Activity
Cardlytics invested in XXX companies to date.
Cardlytics made its latest investment on XXXXXXXX, XXXXX. Cardlytics invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Investments by Cardlytics
| Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialAbout Cardlytics
| When was Cardlytics founded? | Cardlytics was founded in 2008. |
| Where is Cardlytics headquartered? | Cardlytics is headquartered in United States. |
| How many employees does Cardlytics have? | As of today, Cardlytics has over 454 employees. |
| Who is the CEO of Cardlytics? | Cardlytics' CEO is Amit Gupta. |
| Is Cardlytics publicly listed? | Yes, Cardlytics is a public company listed on Nasdaq. |
| What is the stock symbol of Cardlytics? | Cardlytics trades under CDLX ticker. |
| When did Cardlytics go public? | Cardlytics went public in 2018. |
| Who are competitors of Cardlytics? | Cardlytics main competitors are TradeDoubler, EQ Inc., Vertoz, Artist Co. |
| What is the current market cap of Cardlytics? | Cardlytics' current market cap is $44M. |
| What is the current revenue of Cardlytics? | Cardlytics' last 12 months revenue is $216M. |
| What is the current revenue growth of Cardlytics? | Cardlytics revenue growth (NTM/LTM) is (24%). |
| What is the current EV/Revenue multiple of Cardlytics? | Current revenue multiple of Cardlytics is 1.0x. |
| Is Cardlytics profitable? | Yes, Cardlytics is EBITDA-positive (as of the last 12 months). |
| What is the current EBITDA of Cardlytics? | Cardlytics' last 12 months EBITDA is $7M. |
| What is Cardlytics' EBITDA margin? | Cardlytics' last 12 months EBITDA margin is 3%. |
| What is the current EV/EBITDA multiple of Cardlytics? | Current EBITDA multiple of Cardlytics is 33.1x. |
| What is the current FCF of Cardlytics? | Cardlytics' last 12 months FCF is ($6M). |
| What is Cardlytics' FCF margin? | Cardlytics' last 12 months FCF margin is (3%). |
| What is the current EV/FCF multiple of Cardlytics? | Current FCF multiple of Cardlytics is (39.2x). |
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