Accor Valuation Multiples

Accor is valued at $13B as of November 2026, a 2.8x revenue multiple. In the last 12 months, Accor revenue was $6.6B and Accor EBITDA was $1.4B.

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Accor Overview

About Accor

Accor operates 850,285 rooms across 48 brands, addressing the economy through luxury segments as of December 2024. Ibis (economy scale) is the largest brand (18% of total rooms at the end of 2024), followed by midscale brands Mercure (16%) and Novotel (13%). FRHI offers additional luxury and North American exposure. After the sale of the majority of HotelInvest (owned assets) in 2018-19, the majority of total EBITDA comes from asset-light managed and franchised hotels. Europe and North Africa represent 42% of rooms, Asia-Pacific 35%, the Americas 12%, and India, Middle East, and Africa 11%. Premium, midscale, and economy are 84% of total rooms, while luxury and lifestyle are the remaining 16%.


Founded

1960

HQ

France

Employees

368.6K

Financials (LTM)

Revenue: $6.6B
EBITDA: $1.4B

EV

$18B

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Accor Financials

Accor reported last 12-month revenue of $6.6B and EBITDA of $1.4B.

In the same LTM period, Accor generated $6.4B in gross profit, $1.4B in EBITDA, and $565M in net income.

Revenue (LTM)


Accor P&L

In the most recent fiscal year, Accor reported revenue of $6.3B and EBITDA of $1.2B.

Accor is profitable as of last fiscal year, with gross margin of 52%, EBITDA margin of 19%, and net margin of 8%.

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LTMLast FY202320242025202620272028
Revenue$6.6B$6.3B$5.9B$6.5B$6.3B
Gross Profit$6.4B$3.3B$3B$3.4B$3.3B
Gross Margin98%52%51%52%52%
EBITDA$1.4B$1.2B$1.2B$1.5B$1.2B
EBITDA Margin22%19%20%23%19%
EBIT Margin16%15%14%14%15%
Net Profit$565M$505M$735M$709M$505M
Net Margin9%8%13%11%8%
Net Debt-$2.9B---

Financial data powered by Morningstar, Inc.

Accor Stock Performance

Accor has current market cap of $13B, and enterprise value of $18B.

Market Cap Evolution


Accor's stock price is $55.55.

Accor share price increased by 7.3% in the last 30 days, and by 2.9% in the last year.

Accor has an EPS (earnings per share) of $2.18.

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EVMarket CapPrice 1DPrice 1MPrice 3MPrice 12MEPS
$18B$13B3.5%7.3%2.8%2.9%$2.18

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Accor Valuation Multiples

Accor trades at 2.8x EV/Revenue multiple, and 12.7x EV/EBITDA.

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EV / Revenue (LTM)


Accor Financial Valuation Multiples

As of November 6, 2026, Accor has market cap of $13B and EV of $18B.

Accor has a P/E ratio of 22.7x.

LTMLast FY202320242025202620272028
EV/Revenue2.8x2.9x3.1x2.8x2.9x
EV/EBITDA12.7x14.8x15.2x12.2x14.8x
EV/EBIT17.4x18.6x21.7x20.2x18.6x
EV/Gross Profit2.8x5.5x6.1x5.4x5.5x
P/E22.7x25.4x17.5x18.1x25.4x
EV/FCF17.8x29.6x39.4x38.8x29.6x

Multiples above and below 250x are considered non-meaningful (n/m). Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Verified Accor Valuation Multiples

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Accor Margins & Growth Rates

Accor grew revenue by 4% and EBITDA by 16% in the last fiscal year.

In the most recent fiscal year, Accor reported gross margin of 52%, EBITDA margin of 19%, and net margin of 8%.

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Accor Margins

Last FY202420252026202720282029
Gross Margin52%52%52%98%
EBITDA Margin19%23%19%22%
EBIT Margin15%14%15%16%
Net Margin8%11%8%9%
FCF Margin10%7%10%16%

Accor Growth Rates

FY+1/FY23/2424/2525/2626/2727/2828/29
Revenue Growth4%11%(3%)4%
Gross Profit Growth94%13%(1%)95%
EBITDA Growth16%25%(17%)16%
EBIT Growth8%8%8%8%
Net Profit Growth13%(4%)(29%)13%
FCF Growth72%2%31%72%

Data powered by FactSet, Inc. and Morningstar, Inc.

Accor Operational KPIs

Accor's revenue per employee in the last FY averaged $0.0M, while opex per employee averaged $0.0M for the same period.

Accor's Rule of 40 is 25% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

Accor's Rule of X is 31% (created by Bessemer, Rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

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LTMLast FY202320242025202620272028
Rule of 4027%25%---
Bessemer Rule of X35%31%---
Revenue per Employee-$0.0M---
Opex per Employee-$0.0M---
Opex to Revenue-37%36%38%37%

Data powered by FactSet, Inc. and Morningstar, Inc.

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Accor Competitors

Accor competitors include Indian Hotels, Sands China, H World Group, Ryman Hospitality Properties, Hyatt, MGM Resorts, Wynn Resorts, Wharf (Holdings), Oberoi Realty and Vinpearl.

Most Accor public comparables operate across Accommodation.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Indian Hotels$985M$387M13.5x11.8x34.3x35.0x
Sands China$7.4B$2B2.3x2.2x8.7x8.2x
H World Group$3.8B$1.3B4.9x4.7x14.4x13.5x
Ryman Hospitality Properties$2.6B$754M5.5x4.9x18.6x15.5x
Hyatt$7.1B$620M3.0x3.0x34.9x18.4x
MGM Resorts$18B$1.7B2.1x2.1x21.0x16.4x
Wynn Resorts$7.1B$1.7B2.5x2.4x10.4x9.0x
Wharf (Holdings)$1.4B$78M5.6x5.0x100.6x10.9x

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Accor VC Funding History

Before going public, Accor raised $41M in total equity funding, across 4 rounds.

Last private valuation of Accor was $17B, after raising a round in May 2008 from Eurazeo and DigitalBridge Group.


Accor Funding Rounds

DateStageInvestorsRaisedValuationRev. MultipleDeal Summary
Feb-20Undisclosed stageMSF GROUPS$25M--
Jul-17Undisclosed stage-$16M--
Jul-16Strategic investmentQatar Investment Authority--QIA received newly issued Accor shares as part of the completed FRHI sale. The consideration gave QIA approximately 10.4% of Accor and board representation, while the sellers collectively also received cash. Accor is a global hospitality group operating, managing, and franchising hotel brands across economy, premium, and luxury segments. The target serves B2B, B2C customers and principally earns revenue through Services, Licensing. Its operating profile, ownership, and scale are stated as they stood at the transaction date, with later reorganizations noted only where needed to preserve identity. Amount fields record only a disclosed company-wide financing amount or reported transaction value in the original currency; QIA’s cheque is not inferred where the source does not allocate it.
May-08Strategic investmentEurazeo; DigitalBridge Group-$17BIn May 2008 Eurazeo raised its minority holding in the hotel group Accor to about 10 percent of the capital, acting in concert with the US investor Colony Capital, which held about 9 percent through its ColTime vehicle since 2005. Eurazeo put the cost of reaching about 10 percent at EUR 1.077 billion, roughly half funded by bank debt secured on the Accor shares. The two partners signed a shareholder pact under which they locked up their investments for two years and acted in concert for five years, capped their combined holding at 33.3 percent, and said they planned to lift it towards 30 percent without seeking control. Eurazeo sought board representation equal to Colony's, while Accor asked for assurances against a creeping takeover. Accor is a Paris-listed hotel operator and franchisor with brands such as Sofitel, Novotel and Ibis.

Acquisitions by Accor

Accor has acquired 21 companies to date.

Last acquisition by Accor was on July 21st 2023. Accor acquired Potel & Chabot for undisclosed valuation.

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Latest Acquisitions by Accor

Potel & Chabot
Paris Society
21c Museum Hotel & Proof on Main
SBE Entertainment
Description
Potel & Chabot is a Paris-headquartered luxury catering group renowned for prestige event receptions across Europe and Asia. The company manages iconic pavilions such as Pavillon Royal in Paris and operates branches in Geneva, Switzerland, and Shanghai, China. Potel & Chabot handles high-profile events including French presidential inaugurations, Monaco Yacht Show galas, and corporate summits, providing bespoke menus featuring French gastronomy with seasonal ingredients. Their services extend to venue management and full event production for weddings and international conferences.
Paris Society is a Paris-headquartered hospitality group founded in 1998 operating 30 venues including restaurants, clubs, and hotels. Key properties feature L'Arc Paris near Champs-Élysées and Silencio nightclub, hosting events for 2 million guests yearly across France with expansions to Saint-Tropez and Deauville.
21c Museum Hotel & Proof on Main is a Louisville-based boutique hospitality group operating contemporary art-integrated hotels and restaurants. The portfolio features properties in cities like Cincinnati, Oklahoma City, and Bentonville, combining lodging with rotating exhibitions from international artists. Proof on Main serves farm-to-table American cuisine in a James Beard Award-winning space.
Los Angeles-headquartered SBE Entertainment is a hospitality group managing luxury hotels, restaurants, and nightlife venues across North America, Europe, and Middle East. Its portfolio includes 100+ properties under brands like SLS Hotels, Hyde, and The Standard, featuring dining concepts by José Andrés and Katsuya. Founded in 2002, SBE operates in 10 countries with 20,000+ rooms, expanding through developments in Dubai and Las Vegas amid post-pandemic recovery.
HQ CountryFranceFranceUnited StatesUnited States
HQ City
Paris
Paris
-
Los Angeles, CA
Deal Date21 Jul 202324 Nov 202231 Jul 201829 Jun 2018
Valuationundisclosed$356M$60M$638M
EV/Revenue
EV/EBITDA

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Investments by Accor

Accor has invested in 8 companies to date.

Latest investment by Accor was on October 28th 2025. Accor invested in OnePark in their $46M Series C round (EV/Revenue multiple available to Pro users).

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Latest Investments by Accor

OnePark
Worklib
Treebo Hotels
EODev
Description
-
Worklib is a productivity platform tailored for hybrid work environments, offering asynchronous updates, goal tracking, and team alignment tools. Founded in 2021 and headquartered in Paris, France, it integrates video messaging and progress dashboards to replace status meetings, serving European tech and consulting firms. Worklib emphasizes focus time protection and cross-timezone collaboration, with features syncing to calendars and project managers like Asana.
Treebo Hotels is a Bengaluru-headquartered budget hospitality chain operating over 1,000 standardized properties across 200 Indian cities including Delhi, Mumbai, and Hyderabad. Each hotel features 120-square-foot rooms with AC, Wi-Fi, and breakfast, targeting business and leisure travelers through a mobile-first booking app.
EODev is a developer of hydrogen power solutions for maritime applications. Paris-headquartered since 2020, it builds fuel cell systems for ferries and workboats. EODev's 1 MW modules power vessels like the Energy Observer and partner with Naval Group.
HQ CountryFranceFranceIndiaFrance
HQ City
Paris
Paris
Bangalore
Paris
Deal Date28 Oct 202517 Apr 202330 Jun 20217 Sep 2020
RoundSeries CSeedSeries DSeed
Raised$46M$11M$16M$23M
InvestorsKeolis; Accor; TotalEnergies; Groupe ADPAlpha Star Fund; Accor; Sebastien BazinElevation Capital; Bertelsmann India Investments; Deepak Parayanken; Z47; Bennett Coleman and Co Ltd; Accor; Ward Ferry ManagementGroupe Monnoyeur; Thélem Assurances; Accor
Valuationundisclosedundisclosedundisclosedundisclosed
EV/Revenue
EV/EBITDA

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About Accor

When was Accor founded?Accor was founded in 1960.
Where is Accor headquartered?Accor is headquartered in France.
How many employees does Accor have?As of today, Accor has over 368K employees.
Who is the CEO of Accor?Accor's CEO is Sebastien M. Bazin.
Is Accor publicly listed?Yes, Accor is a public company listed on Euronext Paris.
What is the stock symbol of Accor?Accor trades under AC ticker.
When did Accor go public?Accor went public in 1989.
Who are competitors of Accor?Accor main competitors include Indian Hotels, Sands China, H World Group, Ryman Hospitality Properties, Hyatt, MGM Resorts, Wynn Resorts, Wharf (Holdings), Oberoi Realty, Vinpearl.
What is the current market cap of Accor?Accor's current market cap is $13B.
What is the current revenue of Accor?Accor's last 12 months revenue is $6.6B.
What is the current revenue growth of Accor?Accor revenue growth (NTM/LTM) is 5%.
What is the current EV/Revenue multiple of Accor?Current revenue multiple of Accor is 2.8x.
What is the current EBITDA of Accor?Accor's last 12 months EBITDA is $1.4B.
What is Accor's EBITDA margin?Accor's last 12 months EBITDA margin is 22%.
What is the current EV/EBITDA multiple of Accor?Current EBITDA multiple of Accor is 12.7x.
What is the current FCF of Accor?Accor's last 12 months FCF is $1B.
What is Accor's FCF margin?Accor's last 12 months FCF margin is 16%.
What is the current EV/FCF multiple of Accor?Current FCF multiple of Accor is 17.8x.
How many companies Accor has acquired to date?As of November 2026, Accor has acquired 19 companies.
What was the largest acquisition by Accor?$2.9B acquisition of FRHI Holdings on 9th December 2015 was the largest M&A Accor has done to date.
What companies Accor acquired?Accor acquired FRHI Holdings, Mantra Group, SBE Entertainment, Mövenpick Hotels & Resorts, Paris Society, John Paul, onefinestay, Gekko Group, 21c Museum Hotel & Proof on Main, Mantis Collection, and 9 other companies.
In how many companies Accor has invested to date?As of November 2026, Accor has invested in 8 companies.
What was the last Accor investment?On 28th October 2025 Accor invested in OnePark, participating in a $46M Series C round, alongside Keolis, TotalEnergies, and Groupe ADP.
In what companies Accor invested in?Accor invested in Groups360, OnePark, EODev, Treebo Hotels, Worklib, Mindsay, Properly, and Travelsify.

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