Wenheyou Valuation, Funding & Investors

Wenheyou is valued at $1.5B as of April 2021.

Last Wenheyou valuation

$1.5B

Series B · Apr 2021

Last Wenheyou funding round

$77M

Series B · Apr 2021

Cumulative funding Wenheyou raised

$91M

across 2 funding rounds

Key investors in Wenheyou

Wenheyou Overview

About Wenheyou

Wenheyou is a Changsha-based chain operating food and beverage outlets renowned for its beef burgers and nostalgic diner concepts. It runs multiple locations in Hunan province serving signature items like the 1982 Classic Burger alongside milkshakes and fries, drawing crowds with retro American-Chinese fusion branding since its first store in 2015.


Founded

2011

HQ

ChinaChangsha

Status

Privately held

Customer focus

B2C

Revenue model

Product sales

Valuation

$1.5B (Apr 2021)

Wenheyou Valuation

Wenheyou is currently valued at $1.5B, based on its Series B in April 2021.

The $77M round was led by IDG Capital, with participation from Country Garden Holdings, GIC, Warburg Pincus and HSG.

Wenheyou's valuation has grown 5.3x from $290M at its Series A in February 2020 to $1.5B in April 2021, across 2 priced rounds.

Wenheyou valuation by funding round

Wenheyou valuation by funding round
DateStageValuation
Apr 2021Series B$1.5B
Feb 2020Series A$290M

Wenheyou Funding History

Wenheyou has raised a total of $91M across 2 funding rounds.

Wenheyou's first fundraising round was a $14M Series A in February 2020. The most recent completed round was a $77M Series B in April 2021.

Wenheyou funding rounds

Wenheyou funding rounds
DateStageInvestorsRaisedValuationDeal Summary
Apr 2021Series BIDG Capital (lead); Country Garden Holdings; GIC; Warburg Pincus; HSG$77M$1.5BWenheyou, also known as Super Wenheyou or Hunan Super Wenheyou Crayfish Co., Ltd., is a Chinese consumer company specializing in crayfish dining experiences that blend dining, entertainment, and culture to create unique urban landmarks in new cities. The company secured a Series B funding round around April 2021 with investors including IDG Capital (lead), Country Garden Venture Capital, GIC, Warburg Pincus, HongShan (formerly Sequoia Capital China), and CEC Capital Group. IDG Capital was an early supporter, leading due diligence starting in 2020 after signing the first term sheet in October 2020, recognizing the innovative model of experiential consumption tied to local history and community. The Series B followed initial hesitation from founder Wen Bin, with formal talks beginning in February 2020 and conviction by August amid booming consumer sector interest in China. Total funding raised across four rounds reached $92.44M, with the Series B occurring before or around an August 12, 2021, closing involving the same investor group. Wenheyou operates in China's competitive consumer and F&B space, drawing parallels to rapid-growth local brands like Changsha's pastry sensations that achieved high valuations within a year through multiple funding rounds and marquee investors. IDG Capital highlighted the team's creative DNA in positioning stores as cultural 'blind boxes' for urban consumers.
Feb 2020Series AHarvest Capital (lead)$14M$290MWenheyou, operating as Super Wenheyou, is a Hunan-based Chinese restaurant chain specializing in crayfish and local delicacies, known for its innovative consumer experiences in the competitive offline dining sector. The company remained privately funded for over a decade before accepting its first institutional investment. In February 2020, Hunan Super Wenheyou Crayfish Co., Ltd. raised nearly 100 million RMB in an exclusive Seed VC round from Harvest Capital, equivalent to approximately $14 million, at a post-money valuation of around 2 billion RMB. Harvest Capital's Founding Partner Alan Song built a strong relationship with CEO Feng Bin starting in 2018, providing strategic advice leading to the investment. This marked Wenheyou's entry into external funding after hundreds of prior approaches. The round positioned Wenheyou for expansion, with subsequent rounds including a Series A in April 2021 at $1,240M valuation and a Series B in August 2021 led by investors like Sequoia Capital China, IDG Capital, Warburg Pincus, Country Garden Venture Capital, GIC, and CEC Capital.

Who has invested in Wenheyou?

6 investors have backed Wenheyou across its funding rounds, including IDG Capital, HSG, Warburg Pincus, GIC, Harvest Capital and Country Garden Holdings.

Lead investors include IDG Capital and Harvest Capital.


Wenheyou Investors

Investors in Wenheyou by funding rounds participated
InvestorHQRoundsRoleFirst check
IDG CapitalChinaBeijing1LeadApr 2021
Country Garden HoldingsChinaChina1ParticipantApr 2021
GICSingaporeSingapore1ParticipantApr 2021
Harvest CapitalChinaBeijing1LeadFeb 2020

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Investments by Wenheyou

Wenheyou has invested in 2 companies to date.

Latest investment by Wenheyou was on October 8th 2024. Wenheyou invested in Mapu Charcoal Barbecue in their $1M Series A round.


Latest Investments by Wenheyou

Mapu Charcoal Barbecue
Xincai Rouji
Description
Mapu Charcoal Barbecue is an operator of barbecue brands specializing in charcoal-grilled cuisine. The company manages restaurant locations and franchises focused on traditional barbecue experiences.
-
HQ CountryChinaChina
HQ City
Guangzhou
-
Deal Date8 Oct 20245 Aug 2024
RoundSeries AAngel
Raised$1M$1M
Investors--
Valuationundisclosedundisclosed
EV/Revenue
EV/EBITDA

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Wenheyou Competitors

Wenheyou competitors include listed companies like Yoshinoya Holdings, Arcos Dorados, Travel Food Services and Colowide Co., and private ones like PuduTech and Rebel Foods.

Public and private companies comparable to Wenheyou
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
Yoshinoya HoldingsJapanJapanPublicly listed$1.5B$103M$1.5B1.0x
Arcos DoradosBrazilBrazilPublicly listed$4.7B$552M$1.6B0.7x
PuduTechChinaShenzhenPrivate--$1.5B-
Rebel FoodsIndiaMumbaiPrivate$173M-$1.4B8.1x
Travel Food ServicesIndiaIndiaPublicly listed$172M$82M$1.7B8.9x
Colowide Co.JapanJapanPublicly listed$1.9B$236M$1.4B1.3x

Wenheyou Public Comps

Wenheyou is still privately-owned, but its public comps include Yoshinoya Holdings, Arcos Dorados, Travel Food Services, Colowide Co., Wendy's, Domino's Pizza Enterprises, Monogatari, Guzman y Gomez, Devyani International and BJ's Restaurants.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Yoshinoya Holdings$1.5B$103M1.1x1.0x15.3x14.9x
Arcos Dorados$4.7B$552M0.8x0.7x6.4x6.7x
Travel Food Services$172M$82M9.5x8.9x19.8x23.4x
Colowide Co.$1.9B$236M1.3x1.3x10.9x19.3x
Wendy's$2.2B$525M2.3x2.3x9.7x10.9x
Domino's Pizza Enterprises$1.5B$34M1.4x1.4x59.9x8.7x
Monogatari$797M$90M1.6x1.3x14.5x11.0x
Guzman y Gomez$393M$69M5.0x5.1x28.6x29.6x

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Common questions about Wenheyou

When was Wenheyou founded?Wenheyou was founded in 2011.
Where is Wenheyou headquartered?Wenheyou is headquartered in Changsha, China.
Is Wenheyou publicly listed?No, Wenheyou is a private, VC-backed company.
What is Wenheyou's valuation?Wenheyou was last valued at $1.5B in its Series B in April 2021.
How much funding has Wenheyou raised?Wenheyou has raised $91M across 2 funding rounds.
What was Wenheyou's last funding round?Wenheyou's last funding round was a $77M Series B in April 2021, led by IDG Capital.
Who are Wenheyou's investors?Wenheyou's investors include IDG Capital, Country Garden Holdings, GIC, Harvest Capital, Warburg Pincus and HSG.
Which companies are comparable to Wenheyou?Companies comparable to Wenheyou include Yoshinoya Holdings, Arcos Dorados, PuduTech, Rebel Foods, Travel Food Services and Colowide Co..
How many companies has Wenheyou invested in?Wenheyou has invested in 2 companies, including Mapu Charcoal Barbecue and Xincai Rouji.
What was Wenheyou's last investment?In October 2024, Wenheyou invested in Mapu Charcoal Barbecue's $1M Series A.

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