Reibus Valuation, Funding & Investors

Reibus is valued at $750M as of November 2021.

Last Reibus valuation

$750M

Series B · Nov 2021

Last Reibus funding round

$30M

Undisclosed stage · May 2024

Cumulative funding Reibus raised

$132M

across 6 funding rounds

Key investors in Reibus

  • FJ Labs
  • Canaan Partners
  • Initialized Capital
  • Nosara Capital
  • Bowery Capital
  • SoftBank Group

Reibus Overview

About Reibus

Reibus is a digital marketplace connecting steel buyers and sellers with integrated logistics for seamless transactions. Chicago-headquartered, it offers features like anonymous bidding, real-time pricing from suppliers in North America, and managed trucking for deliveries across the United States and Canada.


Founded

2018

HQ

United StatesAtlanta, GA

Website

reibus.com

Status

Privately held

Customer focus

B2B

Revenue model

Commission

Valuation

$750M (Nov 2021)

Reibus Valuation

Reibus is currently valued at $750M, based on its Series B in November 2021.

The $75M round was led by SoftBank Group, with participation from Canaan Partners, FJ Labs, Battery Ventures, Initialized Capital, Bowery Capital and 1 other investor.

Reibus' valuation has grown 7.5x from $100M at its Series A in June 2021 to $750M in November 2021, across 2 priced rounds.

Reibus valuation by funding round

Reibus valuation by funding round
DateStageValuation
Nov 2021Series B$750M
Jun 2021Series A$100M

Reibus Funding History

Reibus has raised a total of $132M across 6 funding rounds.

Reibus' first fundraising round was a $600K pre-seed round in March 2019. The most recent completed round was a $30M undisclosed-stage round in May 2024.

Reibus funding rounds

Reibus funding rounds
DateStageInvestorsRaisedValuationDeal Summary
May 2024Undisclosed stageCanaan Partners; Nosara Capital$30M-Reibus is an Atlanta-based online marketplace for industrial metals like steel and aluminum, founded in 2018, enabling anonymous buying and selling to improve supply chain efficiency, reduce lead times, inventory, and streamline finance and logistics. It operates as a SaaS-enabled platform handling listings and payments while allowing anonymity among suppliers, distributors, and manufacturers. The company announced a $30 million funding infusion around May 30, 2024, comprising equity and debt from existing investors Canaan Partners and Nosara Capital, plus new banking partner HSBC, coinciding with the appointment of Jared Rowe as CEO. This capital aims to stabilize operations, heavily focus on product innovation and platform optimization, expand offerings, enhance service reliability, and support future growth amid a shift from rapid expansion to foundational improvements. From 2022 to 2023, Reibus achieved over 50% growth in North American transaction volume for metal sales and logistics, though it is now retrenching to address user pain points and build trust in its marketplace. Earlier rounds include a $20 million funding co-led by Canaan Partners and Nosara Capital in June (year unspecified but post-2021 Series B), a $3.25 million seed in October 2019 led by Bowery Capital, and a $75 million Series B in November 2021 led by SoftBank Vision Fund 2 at a $750 million valuation, with participation from Canaan, Nosara, Battery Ventures, Initialized Capital, Bowery Capital, and FJ Labs, bringing total funding over $100 million at that time. The 2021 Series B fueled marketplace expansion, mobile app development, new financial/logistics products, and European entry. Reibus positions itself as evolving rather than disrupting the $2 trillion global industrial materials market, emphasizing transactional value, abundant buyers/sellers, and trust.
Nov 2021Series BSoftBank Group (lead); Canaan Partners; FJ Labs; Battery Ventures; Initialized Capital; Bowery Capital; Nosara Capital$75M$750MReibus International, Inc., founded in 2018 and based in Atlanta, Georgia, operates an independent, anonymous, SaaS-enabled marketplace for industrial metals such as steel and aluminum. The platform addresses supply chain inefficiencies in the fragmented $2 trillion global industrial materials market by providing transparency, flexibility, shorter lead times, reduced inventory, and streamlined finance and freight services. For buyers, it offers automation tools for faster material discovery, requests for quotation, and price negotiations; for sellers, it maximizes price-performance, expands market reach, and minimizes sales expenses through live data, analytics, and deal management dashboards. On November 30, 2021, Reibus raised $75 million in Series B funding led by SoftBank Vision Fund 2, with participation from Canaan Partners, Nosara Capital, Battery Ventures, Bowery Capital, Initialized Capital, and FJ Labs. This round brought total funding above $100 million and valued the company at $750 million. The investment supports expansion of the marketplace and mobile app tools, acceleration of new financial and logistical products, and growth into Europe with dedicated teams. The funding announcement coincided with Reibus's third year of operation and strongest performance yet, marked by revenue growth exceeding 7x compared to 2020, underscoring rapid traction in a market prone to supply chain disruptions and price volatility. CEO John Armstrong emphasized the team's culture as key to success, while SoftBank's Andrew Straub highlighted Reibus's role in revolutionizing supply chain efficiency.
Jun 2021Series ACanaan Partners (lead); Nosara Capital (lead); FJ Labs$20M$100MReibus International, founded in 2018 in Atlanta, GA, operates an independent, anonymous, SaaS-enabled online marketplace for buying and selling industrial metals and materials, addressing supply chain inefficiencies by shortening lead times, reducing inventory, and streamlining finance and freight. The company raised a $20M funding round in June 2021 co-led by Canaan Partners and Nosara Capital, with participation from FJ Labs, following a $3.25M seed in October 2019 led by Bowery Capital. In November 2021, Reibus secured a $75M Series B led by SoftBank Vision Fund 2 at a $750M valuation, with continued backing from Canaan Partners, Nosara Capital, FJ Labs, Battery Ventures, Bowery Capital, and Initialized Capital, bringing total funding over $100M. The Series B funded marketplace expansion, mobile app development, new financial and logistical products, and European market entry. Later developments included a $30M debt facility in May 2024 and a Series C with Canaan, Nosara, and HSBC.
Jan 2020SeedFJ Labs$3M-Reibus is an Atlanta-based independent metals marketplace founded in 2018, offering a SaaS-enabled platform for buying and selling industrial materials like steel and aluminum to improve supply chain efficiency, reduce lead times, and streamline finance and freight. FJ Labs participated as an investor in Reibus's funding history, including the $75M Series B in November 2021 led by SoftBank Vision Fund 2, which brought total funding over $100M at a $750M valuation, alongside Canaan Partners, Nosara Capital, Battery Ventures, Bowery Capital, and Initialized Capital. Earlier, Reibus raised $3.25M in a seed round in October 2019 led by Bowery Capital with Initialized Capital and Stage 2 Capital, and an undisclosed amount in January 2020, followed by a $20M round in June 2021 co-led by Canaan Partners and Nosara Capital. The Series B funded marketplace expansion, new financial and logistical products, mobile app enhancements, and European market growth. By late 2021, Reibus reported revenue growth over 7x from 2020 in its third year of operations.
Oct 2019SeedBowery Capital (lead); Stage 2 Capital; Initialized Capital$3M-Reibus, an Atlanta-based online marketplace for industrial materials such as steel and aluminum, raised $3.25 million in a seed round in October 2019. The round was led by Bowery Capital with participation from Initialized Capital and Stage 2 Capital.
Mar 2019Pre-seedInitialized Capital (lead)$600K--

Who has invested in Reibus?

8 investors have backed Reibus across its funding rounds, including FJ Labs, Canaan Partners, Initialized Capital, Nosara Capital, Bowery Capital and SoftBank Group.

Lead investors include SoftBank Group, Canaan Partners, Nosara Capital, Bowery Capital and Initialized Capital.


Reibus Investors

Investors in Reibus by funding rounds participated
InvestorHQRoundsRoleFirst check
Canaan PartnersUnited StatesUnited States3LeadJun 2021
FJ LabsUnited StatesNew York City, NY3ParticipantJan 2020
Initialized CapitalUnited StatesSan Francisco, CA3LeadMar 2019
Nosara CapitalUnited KingdomLondon3LeadJun 2021
Bowery CapitalUnited StatesNew York City, NY2LeadOct 2019
Stage 2 CapitalUnited StatesNew York City, NY1ParticipantOct 2019

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Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples

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Acquisitions by Reibus

Reibus has acquired 1 company to date.

Last acquisition by Reibus was on June 10th 2019. Reibus acquired Metalmixx for undisclosed valuation.


Latest Acquisitions by Reibus

Metalmixx
Description
-
HQ Country-
HQ City
-
Deal Date10 Jun 2019
Valuationundisclosed
EV/Revenue
EV/EBITDA

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Reibus Competitors

Reibus competitors include listed companies like Upwork and Izumi Co, and private ones like Wasoko, waresix, Medikabazaar and Globality.

Public and private companies comparable to Reibus
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
WasokoKenyaNairobiPrivate--$625M-
waresixIndonesiaJakartaPrivate--$420M-
MedikabazaarIndiaMumbaiPrivate$166M$3M$700M4.2x
GlobalityUnited StatesSan Francisco, CAPrivate--$900M-
UpworkUnited StatesUnited StatesPublicly listed$788M$180M$1.1B1.1x
Izumi CoJapanJapanPublicly listed$3.7B$300M$1.4B0.6x

Reibus Public Comps

Reibus is still privately-owned, but its public comps include Ixigo, WeBuyCars, AUCNET, EverQuote, Bengo4.com, Aramex, Hemnet, Timee, Pasifik Eurasia and MediaAlpha.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Ixigo$128M$8M5.0x4.5x83.7x57.8x
WeBuyCars$1.6B$90M0.5x0.5x9.7x8.6x
AUCNET$412M$63M1.4x1.3x9.3x7.5x
EverQuote$693M$62M0.9x0.8x9.9x5.5x
Bengo4.com$105M$19M7.7x6.9x43.8x33.0x
Aramex$1.7B$148M0.6x0.6x7.3x6.1x
Hemnet$156M$78M4.8x5.2x9.6x11.1x
Timee$132M$23M6.3x2.8x36.0x13.5x

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Common questions about Reibus

When was Reibus founded?Reibus was founded in 2018.
Where is Reibus headquartered?Reibus is headquartered in Atlanta, GA, United States.
Is Reibus publicly listed?No, Reibus is a private, VC-backed company.
What is Reibus' valuation?Reibus was last valued at $750M in its Series B in November 2021.
How much funding has Reibus raised?Reibus has raised $132M across 6 funding rounds.
What was Reibus' last funding round?Reibus' last funding round was a $30M undisclosed-stage round in May 2024.
Who are Reibus' investors?Reibus' investors include Canaan Partners, FJ Labs, Initialized Capital, Nosara Capital, Bowery Capital, Stage 2 Capital, SoftBank Group and Battery Ventures.
Which companies are comparable to Reibus?Companies comparable to Reibus include Wasoko, waresix, Medikabazaar, Globality, Upwork and Izumi Co.
How many companies has Reibus acquired?Reibus has acquired 1 company, including Metalmixx.

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