Gradial Valuation, Funding & Investors

Gradial is valued at $675M as of June 2026.

Last Gradial valuation

$675M

Series C · Jun 2026

Last Gradial funding round

$65M

Series C · Jun 2026

Cumulative funding Gradial raised

$118M

across 4 funding rounds

Key investors in Gradial

  • Madrona
  • PruVen Capital
  • VMG Partners
  • Outsiders Fund
  • General Advance
  • Insight Partners

Gradial Overview

About Gradial

Gradial is a Copenhagen-headquartered software platform automating marketing and sales operations including pipeline management, ABM campaigns, and revenue forecasting. Integrated with Salesforce and HubSpot, it enables real-time collaboration for B2B teams in Europe. Founded in 2022, the tool accelerates deal cycles by 30 percent through AI-powered insights and workflow orchestration.


Founded

2023

HQ

United StatesSeattle, WA

Status

Privately held

Customer focus

B2B

Revenue model

Subscription

Valuation

$675M (Jun 2026)

Gradial Valuation

Gradial is currently valued at $675M, based on its Series C in June 2026.

The $65M round was led by Insight Partners, with participation from VMG Partners, PruVen Capital and Madrona.

Gradial's valuation has grown 1.9x from $350M at its Series B in December 2025 to $675M in June 2026, across 2 priced rounds.

Gradial valuation by funding round

Gradial valuation by funding round
DateStageValuation
Jun 2026Series C$675M
Dec 2025Series B$350M

Gradial Funding History

Gradial has raised a total of $118M across 4 funding rounds.

Gradial's first fundraising round was a $5M seed round in November 2023. The most recent completed round was a $65M Series C in June 2026.

Gradial funding rounds

Gradial funding rounds
DateStageInvestorsRaisedValuationDeal Summary
Jun 2026Series CInsight Partners (lead); VMG Partners; PruVen Capital; Madrona$65M$675MSeattle startup Gradial raised $65 million in a Series C round led by Insight Partners, with existing investors VMG, Madrona, and PruVen Capital participating. The round values Gradial at $675 million, according to Axios. This funding follows a $35 million raise in December 2025, bringing total capital raised over the past 16 months to over $110 million, reflecting rapid business growth. Gradial's agentic AI platform automates enterprise marketing through agentic tools, driving its hot funding streak. The company has seen significant traction across its business, positioning it as an emerging leader in agentic AI for enterprise marketing.
Dec 2025Series BVMG Partners (lead); PruVen Capital; Madrona$35M$350MGradial is a Seattle-based enterprise software company specializing in agentic AI for marketing operations, automating the content supply chain including authoring, brand redesigns, QA, and large-scale campaign execution across systems like Adobe Experience Manager, Workfront, and Figma. Founded in 2023 by ex-AWS engineers Doug Tallmadge, Anish Chadalavada, Deip Kumar, and Anup Chamrajnagar, it targets enterprise marketing teams at companies like AWS, T-Mobile, and Prudential to reduce operational bottlenecks and accelerate workflows. The company raised $35 million in a Series B round on December 3, 2025, led by VMG Partners with participation from Madrona and Pruven Capital, bringing total funding to $55 million following a $13 million round in May 2025 and a $5.4 million seed in February 2024. The funding values Gradial at $350 million and will support platform development, team expansion in engineering, product, and go-to-market functions from its Seattle base, where it employs around 50 people. Gradial differentiates from early AI tools by focusing on operational execution rather than just content generation, positioning agents as reasoning machines that integrate into workflows, perceive, decide, and improve over time. Customers highlighted include AWS for page redesigns and migrations, T-Mobile for faster market delivery, and Prudential for scaled personalization. This round underscores investor confidence in agentic AI for enterprise marketing amid a surge in AI funding, capturing nearly 50% of global VC in 2025. VMG Partners emphasized the operational drag in content deployment as a key barrier, aligning with Gradial's thesis. The company plans events like Gradial Frontier, the first agentic marketing conference, and is aggressively hiring to capitalize on demand from complex digital estates in retail, ecommerce, and beyond.
Mar 2025Series AMadrona (lead); Outsiders Fund; General Advance; PruVen Capital; DLA Piper$13M-Gradial, a Seattle-based AI startup founded in 2023, develops enterprise-grade AI agents that automate marketing operations, including CMS authoring, ticket routing, campaign building, quality assurance, brand, and compliance checks. The company serves blue-chip customers such as AWS, Adobe, dentsu | Merkle, EPAM Systems, Slalom, and Infogain. Co-founded by alumni of SpaceX, Microsoft, and Point72, Gradial launched with a $5.4 million seed round in February 2024. On March 17, 2025, Gradial raised $13 million in a Series A round led by Madrona, with participation from Pruven Capital, General Advance, Outsiders Fund, and DLA Piper, bringing total funding to nearly $20 million. The company reported 30x year-on-year revenue growth in 2024 and projected over 200% growth in Q1 2025. Gradial plans to use the proceeds to double its team of 20 employees, accelerate product development, and expand customer acquisition.
Nov 2023SeedMadrona (lead); Outsiders Fund; Space Capital; General Advance$5M--

Who has invested in Gradial?

8 investors have backed Gradial across its funding rounds, including Madrona, PruVen Capital, VMG Partners, Outsiders Fund, General Advance and Insight Partners.

Lead investors include Insight Partners, VMG Partners and Madrona.


Gradial Investors

Investors in Gradial by funding rounds participated
InvestorHQRoundsRoleFirst check
MadronaUnited StatesSeattle, WA4LeadNov 2023
PruVen CapitalUnited StatesSan Francisco, CA3ParticipantMar 2025
Outsiders FundUnited StatesNew York City, NY2ParticipantNov 2023
VMG PartnersUnited StatesSan Francisco, CA2LeadDec 2025
General AdvanceUnited StatesNew York City, NY2ParticipantNov 2023
Space CapitalUnited StatesNew York City, NY1ParticipantNov 2023

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Gradial Competitors

Gradial competitors include listed companies like Sprout Social and Rezolve AI, and private ones like Datami, Alembic, Sendoso and Yeahmobi.

Public and private companies comparable to Gradial
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
Sprout SocialUnited StatesUnited StatesPublicly listed$458M($31M)$656M1.2x
DatamiUnited StatesUnited StatesPrivate--$700M-
AlembicUnited StatesSan Francisco, CAPrivate--$645M-
SendosoUnited StatesSan Francisco, CAPrivate--$640M-
YeahmobiChinaChinaPrivate--$715M-
Rezolve AIUnited KingdomUnited KingdomPublicly listed$47M($109M)$950M4.0x

Gradial Public Comps

Gradial is still privately-owned, but its public comps include Sprout Social, Quadient, Beijing Quanshi World, Weimob, Rezolve AI, Nordtech Group, Appier Group, Lime Technologies, AnyMind Group and Sidetrade.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Sprout Social$458M($31M)1.3x1.2x(18.6x)8.1x
Quadient$1.2B$100M1.1x1.1x12.8x4.8x
Beijing Quanshi World$169M($19M)2.3x-(20.8x)-
Weimob$237M($10M)2.1x1.9x(51.7x)25.0x
Rezolve AI$47M($109M)23.3x4.0x(10.0x)(19.3x)
Nordtech Group$72M$15M5.1x-25.2x-
Appier Group$281M$44M3.4x2.9x21.6x15.7x
Lime Technologies$75M$23M4.5x4.1x14.6x13.2x

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Common questions about Gradial

When was Gradial founded?Gradial was founded in 2023.
Where is Gradial headquartered?Gradial is headquartered in Seattle, WA, United States.
Is Gradial publicly listed?No, Gradial is a private, VC-backed company.
What is Gradial's valuation?Gradial was last valued at $675M in its Series C in June 2026.
How much funding has Gradial raised?Gradial has raised $118M across 4 funding rounds.
What was Gradial's last funding round?Gradial's last funding round was a $65M Series C in June 2026, led by Insight Partners.
Who are Gradial's investors?Gradial's investors include Madrona, PruVen Capital, Outsiders Fund, VMG Partners, General Advance, Space Capital, DLA Piper and Insight Partners.
Which companies are comparable to Gradial?Companies comparable to Gradial include Sprout Social, Datami, Alembic, Sendoso, Yeahmobi and Rezolve AI.

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