- Companies
- Cider
Cider Valuation, Funding & Investors
Cider is valued at $1B as of September 2021.
Last Cider valuation
$1B
Series B · Sep 2021
Last Cider funding round
$130M
Series B · Sep 2021
Cumulative funding Cider raised
$140M
across 2 funding rounds
Key investors in Cider
Andreessen Horowitz
IDG Capital
DST Global
Greenoaks
Frees Fund
Hedosophia
About Cider
Cider is a Hong Kong-headquartered direct-to-consumer fashion platform targeting overseas markets with affordable apparel. Founded in 2020, it employs pre-order systems and community feedback to produce trendy clothing, minimizing inventory waste through on-demand manufacturing.
Founded
2020
HQ
Website
Status
Privately held
Customer focus
B2C
Revenue model
Product sales
Valuation
$1B (Sep 2021)
Cider Valuation
Cider is currently valued at $1B, based on its Series B in September 2021.
The $130M round was led by DST Global, with participation from Greenoaks, Andreessen Horowitz and Hedosophia.
Cider valuation by funding round
| Date | Stage | Valuation |
|---|---|---|
| Sep 2021 | Series B | $1B |
Cider Funding History
Cider has raised a total of $140M across 2 funding rounds.
Cider's first fundraising round was a $10M angel round in September 2020. The most recent completed round was a $130M Series B in September 2021.
Cider funding rounds
| Date | Stage | Investors | Raised | Valuation | Deal Summary |
|---|---|---|---|---|---|
| Sep 2021 | Series B | DST Global (lead); Greenoaks; Andreessen Horowitz; Hedosophia | $130M | $1B | Cider is a global direct-to-consumer (DTC) e-commerce platform founded in 2020, specializing in low-priced, trendy women's fast-fashion for Gen Z consumers, with a focus on overseas markets including the US, UK, and others. The company operates from offices in Guangzhou, Beijing, Los Angeles, New York, London, Seoul, and Brisbane, leveraging social media marketing with over 2 million global followers and 1 billion impressions across more than 100 countries. In September 2021, Cider completed a $130 million Series B funding round led by DST Global, with participation from Greenoaks Capital, Andreessen Horowitz (A16Z), and others, achieving a post-money valuation exceeding $1 billion and unicorn status just one year after founding. This marked Cider's fourth funding round: angel in September 2020 (~$10M led by A16Z and IDG), pre-A late 2020 (led by Heyu/Jade Capital), and Series A in May 2021 (led by DST Global and A16Z). Proceeds from the Series B were allocated to brand building, system R&D, and overseas channel expansion. Cider differentiates through technology, content, and brand-driven strategies in the competitive fast-fashion e-commerce space, building communities like #cidergang on social media to engage Generation Z. Founder and CEO Wang Chen highlighted the onset of a new era for global e-commerce with significant opportunities over the next 5-10 years. The company mirrors Shein's model but emphasizes rapid growth, with its app reaching 2 million US downloads in H1 2022. |
| Sep 2020 | Angel | Andreessen Horowitz (lead); IDG Capital (lead); Frees Fund; Chuxin Capital; Decent Capital | $10M | - | - |
Who has invested in Cider?
8 investors have backed Cider across its funding rounds, including Andreessen Horowitz, IDG Capital, DST Global, Greenoaks, Frees Fund and Hedosophia.
Lead investors include DST Global, Andreessen Horowitz and IDG Capital.
Cider Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
| 2 | Lead | Sep 2020 | ||
| 1 | Participant | Sep 2020 | ||
| 1 | Participant | Sep 2021 | ||
| 1 | Lead | Sep 2020 | ||
| 1 | Participant | Sep 2020 | ||
| 1 | Participant | Sep 2020 | ||
This data is available for Pro users. Sign up to see all 8 Cider investors. Start Free Trial | ||||
Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples
Sign up to see data on 350K+ funding rounds and disclosed revenue and EBITDA valuation multiples, from seed, through growth stage, to pre-IPO.
Start Free TrialCider Competitors
Cider competitors include listed companies like Moonpig Group and GoodRx, and private ones like BeiBei, KKW Beauty, Lamabang and Livspace.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
| Private | - | - | $1B | - | ||
| Private | $100M | - | $1B | 10.0x | ||
| Private | - | - | $1B | - | ||
| Private | $24M | - | $1B | 41.7x | ||
| Publicly listed | $501M | $140M | $1B | 2.3x | ||
| Publicly listed | $797M | $173M | $1.2B | 1.8x |
Cider Public Comps
Cider is still privately-owned, but its public comps include Moonpig Group, Hepsiburada, Brainbees Solutions, Boozt, GoodRx, Bxn Holding, CEWE Group, Apotea, QVC Group and Tuhu Car.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $501M | $140M | 2.3x | 2.3x | 8.2x | 8.2x | |||
| $1.7B | ($51M) | 0.5x | 0.3x | (15.8x) | 28.7x | |||
| $866M | $29M | 1.1x | 1.0x | 31.8x | 23.1x | |||
| $845M | $71M | 1.1x | 1.0x | 13.0x | 10.3x | |||
| $797M | $173M | 1.8x | 1.8x | 8.1x | 5.5x | |||
| $771M | $100M | 0.8x | 0.8x | 6.4x | 6.0x | |||
| $1B | $160M | 0.8x | 0.9x | 5.3x | 5.3x | |||
| $735M | $47M | 1.1x | 1.0x | 17.6x | 14.3x | |||
This data is available for Pro users. Sign up to see all Cider competitors and their valuation data. Start Free Trial | ||||||||
Common questions about Cider
| When was Cider founded? | Cider was founded in 2020. |
| Where is Cider headquartered? | Cider is headquartered in Hong Kong, Hong Kong. |
| Is Cider publicly listed? | No, Cider is a private, VC-backed company. |
| What is Cider's valuation? | Cider was last valued at $1B in its Series B in September 2021. |
| How much funding has Cider raised? | Cider has raised $140M across 2 funding rounds. |
| What was Cider's last funding round? | Cider's last funding round was a $130M Series B in September 2021, led by DST Global. |
| Who are Cider's investors? | Cider's investors include Andreessen Horowitz, Frees Fund, Greenoaks, IDG Capital, Chuxin Capital, Decent Capital, Hedosophia and DST Global. |
| Which companies are comparable to Cider? | Companies comparable to Cider include BeiBei, KKW Beauty, Lamabang, Livspace, Moonpig Group and GoodRx. |
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