Moonpig Group Valuation Multiples

Moonpig Group is valued at $1.1B as of October 2026, a 2.4x revenue multiple. In the last 12 months, Moonpig Group revenue was $507M and Moonpig Group EBITDA was $140M.

Moonpig Group Overview

About Moonpig Group

Moonpig Group PLC operates in the gifting market. It has three operating segments Moonpig, the online greeting cards and gifts business operating in the UK, Ireland, Australia and the United States; Greetz, the online greeting cards and gifts business in the Netherlands; and Experiences, the gift experiences platform in the UK. The company generates majority of revenue from Moonpig. the company has presence in UK, Netherlands, Ireland, Australia, and USA. Th company generates majority of revenue from United Kingdom.


Founded

2020

HQ

United Kingdom

Employees

676

Financials (LTM)

Revenue: $507M
EBITDA: $140M

EV

$1.2B

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Moonpig Group Financials

Moonpig Group reported last 12-month revenue of $507M and EBITDA of $140M.

In the same LTM period, Moonpig Group generated $295M in gross profit, $140M in EBITDA, and $70M in net income.

Revenue (LTM)


Moonpig Group P&L

In the most recent fiscal year, Moonpig Group reported revenue of $494M and EBITDA of $138M.

Moonpig Group is profitable as of last fiscal year, with gross margin of 58%, EBITDA margin of 28%, and net margin of 14%.

See analyst estimates for Moonpig Group
LTMLast FY202320242025202620272028
Revenue$507M$494M$452M$470M$494M
Gross Profit$295M$289M$264M$280M$291M
Gross Margin58%58%58%60%59%
EBITDA$140M$138M$115M$78M$113M
EBITDA Margin28%28%25%17%23%
EBIT Margin23%21%18%19%21%
Net Profit$70M$69M$43M$5M$42M
Net Margin14%14%9%1%8%
Net Debt-$134M---

Financial data powered by Morningstar, Inc.

Moonpig Group Stock Performance

Moonpig Group has current market cap of $1.1B, and enterprise value of $1.2B.

Market Cap Evolution


Moonpig Group's stock price is $3.74.

Moonpig Group share price increased by 2.2% in the last 30 days, and by 32.4% in the last year.

Moonpig Group has an EPS (earnings per share) of $0.23.

See more trading valuation data for Moonpig Group
EVMarket CapPrice 1DPrice 1MPrice 3MPrice 12MEPS
$1.2B$1.1B-0.2%2.2%0.5%32.4%$0.23

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Moonpig Group Valuation Multiples

Moonpig Group trades at 2.4x EV/Revenue multiple, and 8.8x EV/EBITDA.

See NTM and 2027E valuation multiples for Moonpig Group

EV / Revenue (LTM)


Moonpig Group Financial Valuation Multiples

As of October 16, 2026, Moonpig Group has market cap of $1.1B and EV of $1.2B.

Moonpig Group has a P/E ratio of 15.6x.

LTMLast FY202320242025202620272028
EV/Revenue2.4x2.5x2.7x2.6x2.5x
EV/EBITDA8.8x8.9x10.7x15.9x11.0x
EV/EBIT10.7x11.9x15.5x13.6x12.2x
EV/Gross Profit4.2x4.3x4.7x4.4x4.3x
P/E15.6x16.0x25.5x202.0x26.3x
EV/FCF13.5x14.3x26.1x17.2x14.7x

Multiples above and below 250x are considered non-meaningful (n/m). Valuation data powered by FactSet, Inc. and Morningstar, Inc.

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Moonpig Group Margins & Growth Rates

Moonpig Group grew revenue by 6% and EBITDA by 3% in the last fiscal year.

In the most recent fiscal year, Moonpig Group reported gross margin of 58%, EBITDA margin of 28%, and net margin of 14%.

See estimated margins and future growth rates for Moonpig Group

Moonpig Group Margins

Last FY202420252026202720282029
Gross Margin58%60%59%58%
EBITDA Margin28%17%23%28%
EBIT Margin21%19%21%22%
Net Margin14%1%8%14%
FCF Margin17%15%17%19%

Moonpig Group Growth Rates

FY+1/FY23/2424/2525/2626/2727/2828/29
Revenue Growth6%4%5%4%
Gross Profit Growth5%6%4%3%
EBITDA Growth3%(32%)44%26%
EBIT Growth13%14%11%11%
Net Profit Growth5%(87%)669%70%
FCF Growth19%51%18%15%

Data powered by FactSet, Inc. and Morningstar, Inc.

Moonpig Group Operational KPIs

Moonpig Group's revenue per employee in the last FY averaged $0.7M, while opex per employee averaged $0.3M for the same period.

Moonpig Group's Rule of 40 is 31% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

Moonpig Group's Rule of X is 37% (created by Bessemer, Rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

Access forward-looking KPIs for Moonpig Group
LTMLast FY202320242025202620272028
Rule of 4034%31%---
Bessemer Rule of X43%37%---
Revenue per Employee-$0.7M---
Opex per Employee-$0.3M---
G&A Expenses to Revenue31%36%41%51%31%
Opex to Revenue31%37%41%40%38%

Data powered by FactSet, Inc. and Morningstar, Inc.

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Moonpig Group Competitors

Moonpig Group competitors include Tuhu Car, Gold.com, Hepsiburada, GoodRx, Dmall, Apotea, Brainbees Solutions, Boozt, DocMorris and Sailvan Times.

Most Moonpig Group public comparables operate across Consumer E-commerce and Vertical E-commerce.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Tuhu Car$2.5B$84M0.2x0.2x5.9x6.0x
Gold.com$26B$180M0.0x0.0x4.1x4.0x
Hepsiburada$1.7B($51M)0.6x0.5x(20.3x)70.0x
GoodRx$797M$173M1.8x1.8x8.3x5.7x
Dmall$333M$22M2.7x2.6x42.0x33.3x
Apotea$722M$46M1.3x1.2x20.7x16.5x
Brainbees Solutions$874M$29M1.1x1.0x33.9x23.9x
Boozt$830M$70M1.2x1.1x13.9x10.3x

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About Moonpig Group

When was Moonpig Group founded?Moonpig Group was founded in 2020.
Where is Moonpig Group headquartered?Moonpig Group is headquartered in United Kingdom.
How many employees does Moonpig Group have?As of today, Moonpig Group has over 676 employees.
Who is the CEO of Moonpig Group?Moonpig Group's CEO is Catherine Rose Faiers.
Is Moonpig Group publicly listed?Yes, Moonpig Group is a public company listed on London Stock Exchange.
What is the stock symbol of Moonpig Group?Moonpig Group trades under MOON ticker.
When did Moonpig Group go public?Moonpig Group went public in 2021.
Who are competitors of Moonpig Group?Moonpig Group main competitors include Tuhu Car, Gold.com, Hepsiburada, GoodRx, Dmall, Apotea, Brainbees Solutions, Boozt, DocMorris, Sailvan Times.
What is the current market cap of Moonpig Group?Moonpig Group's current market cap is $1.1B.
What is the current revenue of Moonpig Group?Moonpig Group's last 12 months revenue is $507M.
What is the current revenue growth of Moonpig Group?Moonpig Group revenue growth (NTM/LTM) is 6%.
What is the current EV/Revenue multiple of Moonpig Group?Current revenue multiple of Moonpig Group is 2.4x.
What is the current EBITDA of Moonpig Group?Moonpig Group's last 12 months EBITDA is $140M.
What is Moonpig Group's EBITDA margin?Moonpig Group's last 12 months EBITDA margin is 28%.
What is the current EV/EBITDA multiple of Moonpig Group?Current EBITDA multiple of Moonpig Group is 8.8x.
What is the current FCF of Moonpig Group?Moonpig Group's last 12 months FCF is $92M.
What is Moonpig Group's FCF margin?Moonpig Group's last 12 months FCF margin is 18%.
What is the current EV/FCF multiple of Moonpig Group?Current FCF multiple of Moonpig Group is 13.5x.
How many companies Moonpig Group has acquired to date?Moonpig Group hasn't acquired any companies yet (or none have been disclosed publicly).
In how many companies Moonpig Group has invested to date?Moonpig Group hasn't invested in any companies yet (or none have been disclosed publicly).

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