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Under Armour Valuation Multiples

Discover revenue and EBITDA valuation multiples for Under Armour and similar public comparables like Samsonite, FIGS, Lao Feng Xiang, Citizen Watch and more.

Under Armour Overview

About Under Armour

Under Armour develops, markets, and distributes athletic apparel, footwear, and accessories in North America, Asia-Pacific, Europe, and Latin America. Consumers of its performance-based clothing and shoes include professional and amateur athletes, sponsored college and professional teams, and people with active lifestyles. The company sells merchandise through wholesale partners, company-owned digital channels, and approximately 450 company-owned outlet and full-price stores. The Baltimore-based firm was founded in 1996 and is led by controlling shareholder Kevin Plank.


Founded

1996

HQ

United States

Employees

14.4K

Financials (LTM)

Revenue: $5B
EBITDA: $229M

EV

$4B

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Under Armour Financials

Under Armour reported last 12-month revenue of $5B and EBITDA of $229M.

In the same LTM period, Under Armour generated $2B in gross profit, $229M in EBITDA, and $52M in net income.

Revenue (LTM)


Under Armour P&L

In the most recent fiscal year, Under Armour reported revenue of $5B and EBITDA of $334M.

Under Armour expects next 12-month revenue of XXX and NTM EBITDA of XXX

See Under Armour forward-looking valuation multiples
LTMNTMLast FYFY 2026FY 2027FY 2028
Revenue$5BXXX$5BXXXXXXXXX
Gross Profit$2BXXX$2BXXXXXXXXX
Gross Margin46%XXX48%XXXXXXXXX
EBITDA$229MXXX$334MXXXXXXXXX
EBITDA Margin5%XXX6%XXXXXXXXX
EBIT Margin2%XXX4%XXXXXXXXX
Net Profit$52MXXX$135MXXXXXXXXX
Net Margin1%XXX3%XXXXXXXXX
Net Debt——$94MXXXXXXXXX

Financial data powered by Morningstar, Inc.

Under Armour Stock Performance

Under Armour has current market cap of $3B, and enterprise value of $4B.

Market Cap Evolution


Under Armour's stock price is $6.40.

See Under Armour trading valuation data
EVMarket CapPrice 1DPrice 1MPrice 3MPrice 12MEPS
$4B$3B0.0%XXXXXXXXX$0.32

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Under Armour Valuation Multiples

Under Armour trades at 0.8x EV/Revenue multiple, and 17.3x EV/EBITDA.

See valuation multiples for Under Armour and 15K+ public comps

EV / Revenue (LTM)


Under Armour Financial Valuation Multiples

As of April 20, 2026, Under Armour has market cap of $3B and EV of $4B.

Equity research analysts estimate Under Armour's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX

Under Armour has a P/E ratio of 51.9x.

LTMNTMLast FYFY 2026FY 2027FY 2028
Market cap (current)$3BXXX$3BXXXXXXXXX
EV (current)$4BXXX$4BXXXXXXXXX
EV/Revenue0.8xXXX0.8xXXXXXXXXX
EV/EBITDA17.3xXXX11.8xXXXXXXXXX
EV/EBIT35.9xXXX19.9xXXXXXXXXX
EV/Gross Profit1.7xXXX1.6xXXXXXXXXX
P/E51.9xXXX20.2xXXXXXXXXX
EV/FCF32.7xXXX(29.3x)XXXXXXXXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Verified Under Armour Valuation Multiples

Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.

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Under Armour Margins & Growth Rates

Under Armour's revenue in the last 12 month grew by 2%.

Under Armour's revenue per employee in the last FY averaged $0.4M, while opex per employee averaged $0.2M for the same period.

Under Armour's rule of 40 is 6% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

Under Armour's rule of X is 6% (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

See operational valuation multiples for Under Armour and other 15K+ public comps

Under Armour Operational Valuation Multiples

LTMNTMLast FYFY 2026FY 2027FY 2028
Revenue Growth2%XXX(4%)XXXXXXXXX
EBITDA Margin5%XXX6%XXXXXXXXX
EBITDA Growth26%XXX(32%)XXXXXXXXX
Rule of 40—XXX6%XXXXXXXXX
Bessemer Rule of X—XXX6%XXXXXXXXX
Revenue per Employee—XXX$0.4MXXXXXXXXX
Opex per Employee—XXX$0.2MXXXXXXXXX
S&M Expenses to Revenue10%XXX11%XXXXXXXXX
Opex to Revenue—XXX50%XXXXXXXXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Valuation Multiples Across 230+ Verticals

Under Armour Public Comps

See public comps and valuation multiples for other Clothing & Accessories comps.

EV/RevenueEV/EBITDA
LTM2026E2027ELTM2026E2027E
Under ArmourXXXXXXXXXXXXXXXXXX
SamsoniteXXXXXXXXXXXXXXXXXX
FIGSXXXXXXXXXXXXXXXXXX
Lao Feng XiangXXXXXXXXXXXXXXXXXX
Citizen WatchXXXXXXXXXXXXXXXXXX
Beijing CaishikouXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXXXXXXX

Valuation data powered by FactSet, Inc.

Under Armour M&A Activity

Under Armour acquired XXX companies to date.

Last acquisition by Under Armour was on XXXXXXXX, XXXXX. Under Armour acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).

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Latest Acquisitions by Under Armour

Acquired CompanyValuationEV/RevenueEV/EBITDA
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX

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Under Armour Investment Activity

Under Armour invested in XXX companies to date.

Under Armour made its latest investment on XXXXXXXX, XXXXX. Under Armour invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).

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Latest Investments by Under Armour

CompanyValuationEV/RevenueEV/EBITDA
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX
XXXXXXXXXXXXXXXXXXXXX

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About Under Armour

When was Under Armour founded?Under Armour was founded in 1996.
Where is Under Armour headquartered?Under Armour is headquartered in United States.
How many employees does Under Armour have?As of today, Under Armour has over 14K employees.
Who is the CEO of Under Armour?Under Armour's CEO is Kevin A. Plank.
Is Under Armour publicly listed?Yes, Under Armour is a public company listed on NYSE.
What is the stock symbol of Under Armour?Under Armour trades under UAA ticker.
When did Under Armour go public?Under Armour went public in 2005.
Who are competitors of Under Armour?Under Armour main competitors are Samsonite, FIGS, Lao Feng Xiang, Citizen Watch.
What is the current market cap of Under Armour?Under Armour's current market cap is $3B.
What is the current revenue of Under Armour?Under Armour's last 12 months revenue is $5B.
What is the current revenue growth of Under Armour?Under Armour revenue growth (NTM/LTM) is 2%.
What is the current EV/Revenue multiple of Under Armour?Current revenue multiple of Under Armour is 0.8x.
Is Under Armour profitable?Yes, Under Armour is EBITDA-positive (as of the last 12 months).
What is the current EBITDA of Under Armour?Under Armour's last 12 months EBITDA is $229M.
What is Under Armour's EBITDA margin?Under Armour's last 12 months EBITDA margin is 5%.
What is the current EV/EBITDA multiple of Under Armour?Current EBITDA multiple of Under Armour is 17.3x.
What is the current FCF of Under Armour?Under Armour's last 12 months FCF is $121M.
What is Under Armour's FCF margin?Under Armour's last 12 months FCF margin is 2%.
What is the current EV/FCF multiple of Under Armour?Current FCF multiple of Under Armour is 32.7x.

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