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Rocky Brands Valuation Multiples

Discover revenue and EBITDA valuation multiples for Rocky Brands and similar public comparables like FOPE, Vakko, ebebek, Honeys Holdings and more.

Rocky Brands Overview

About Rocky Brands

Rocky Brands Inc acts as a designer, manufacturer, and marketer of premium-quality footwear and apparel. The company's family of brands includes Rocky, Georgia Boot, Durango, Lehigh, Creative Recreation, and the licensed brand Michelin footwear. The company operates its business through three business segments: Wholesale, Retail and Contract Manufacturing. It generates the majority of the revenue from the Wholesale segment.


Founded

1979

HQ

United States

Employees

2.5K

Financials (LTM)

Revenue: $494M
EBITDA: $52M

EV

$393M

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Rocky Brands Financials

Rocky Brands reported last 12-month revenue of $494M and EBITDA of $52M.

In the same LTM period, Rocky Brands generated $201M in gross profit, $52M in EBITDA, and $24M in net income.

Revenue (LTM)


Rocky Brands P&L

In the most recent fiscal year, Rocky Brands reported revenue of $482M and EBITDA of $50M.

Rocky Brands is profitable as of last fiscal year, with gross margin of 41%, EBITDA margin of 10%, and net margin of 5%.

See analyst estimates for Rocky Brands
LTMLast FY202320242025202620272028
Revenue$494M$482M$462M$454M$482M
Gross Profit$201M$197M$179M$179M$197M
Gross Margin41%41%39%39%41%
EBITDA$52M$50M$46M$41M$47M
EBITDA Margin11%10%10%9%10%
EBIT Margin8%8%8%7%8%
Net Profit$24M$22M$10M$11M$22M
Net Margin5%5%2%3%5%
Net Debt—$120M———

Financial data powered by Morningstar, Inc.

Rocky Brands Stock Performance

Rocky Brands has current market cap of $265M, and enterprise value of $393M.

Market Cap Evolution


Rocky Brands' stock price is $35.08.

Rocky Brands share price decreased by 4.5% in the last 30 days, and increased by 54.2% in the last year.

Rocky Brands has an EPS (earnings per share) of $2.95.

See more trading valuation data for Rocky Brands
EVMarket CapPrice 1DPrice 1MPrice 3MPrice 12MEPS
$393M$265M2.2%-4.5%-22.4%54.2%$2.95

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Rocky Brands Valuation Multiples

Rocky Brands trades at 0.8x EV/Revenue multiple, and 7.5x EV/EBITDA.

See NTM and 2027E valuation multiples for Rocky Brands

EV / Revenue (LTM)


Rocky Brands Financial Valuation Multiples

As of May 20, 2026, Rocky Brands has market cap of $265M and EV of $393M.

Rocky Brands has a P/E ratio of 10.8x.

LTMLast FY202320242025202620272028
EV/Revenue0.8x0.8x0.9x0.9x0.8x
EV/EBITDA7.5x7.9x8.5x9.5x8.4x
EV/EBIT9.5x9.8x11.1x12.7x10.6x
EV/Gross Profit2.0x2.0x2.2x2.2x2.0x
P/E10.8x11.9x25.4x23.2x11.9x
EV/FCF—40.5x5.6x8.2x40.5x

Multiples above and below 250x are considered non-meaningful (n/m). Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Verified Rocky Brands Valuation Multiples

Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.

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Rocky Brands Margins & Growth Rates

Rocky Brands grew revenue by 6% and EBITDA by 12% in the last fiscal year.

In the most recent fiscal year, Rocky Brands reported gross margin of 41%, EBITDA margin of 10%, and net margin of 5%.

See estimated margins and future growth rates for Rocky Brands

Rocky Brands Margins

Last FY202420252026202720282029
Gross Margin41%39%41%40%
EBITDA Margin10%9%10%11%
EBIT Margin8%7%8%9%
Net Margin5%3%5%5%
FCF Margin2%11%2%—

Rocky Brands Growth Rates

FY+1/FY23/2424/2525/2626/2727/2828/29
Revenue Growth6%(2%)6%6%
Gross Profit Growth5%0%10%5%
EBITDA Growth12%(11%)14%19%
EBIT Growth10%(12%)20%19%
Net Profit Growth25%9%96%25%
FCF Growth—(31%)(80%)—

Data powered by FactSet, Inc. and Morningstar, Inc.

Rocky Brands Operational KPIs

Rocky Brands' revenue per employee in the last FY averaged $0.2M, while opex per employee averaged $0.1M for the same period.

Rocky Brands' Rule of 40 is 17% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

Rocky Brands' Rule of X is 27% (created by Bessemer, Rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

Access forward-looking KPIs for Rocky Brands
LTMLast FY202320242025202620272028
Rule of 4016%17%———
Bessemer Rule of X25%27%———
Revenue per Employee—$0.2M———
Opex per Employee—$0.1M———
Opex to Revenue—33%31%33%33%

Data powered by FactSet, Inc. and Morningstar, Inc.

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Rocky Brands Competitors

Rocky Brands competitors include FOPE, Vakko, ebebek, Honeys Holdings, HANSAE, Kits Eyecare, YONDOSHI HOLDINGS, Koton, Fossil Group and Delta Plus.

Most Rocky Brands public comparables operate across Clothing & Accessories.

EV/RevenueEV/EBITDA
Last FYLTM2027ELast FYLTM2027E
FOPE2.3x—11.1x—
Vakko0.6x—4.2x—
ebebek0.4x—6.8x—
Honeys Holdings0.4x0.4x3.7x—
HANSAE0.4x0.3x4.3x5.1x
Kits Eyecare1.8x1.7x31.2x28.1x
YONDOSHI HOLDINGS1.1x0.7x13.3x—
Koton0.8x0.3x2.3x1.8x

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About Rocky Brands

When was Rocky Brands founded?Rocky Brands was founded in 1979.
Where is Rocky Brands headquartered?Rocky Brands is headquartered in United States.
How many employees does Rocky Brands have?As of today, Rocky Brands has over 2K employees.
Who is the CEO of Rocky Brands?Rocky Brands' CEO is Jason S. Brooks.
Is Rocky Brands publicly listed?Yes, Rocky Brands is a public company listed on Nasdaq.
What is the stock symbol of Rocky Brands?Rocky Brands trades under RCKY ticker.
When did Rocky Brands go public?Rocky Brands went public in 1993.
Who are competitors of Rocky Brands?Rocky Brands main competitors include FOPE, Vakko, ebebek, Honeys Holdings, HANSAE, Kits Eyecare, YONDOSHI HOLDINGS, Koton, Fossil Group, Delta Plus.
What is the current market cap of Rocky Brands?Rocky Brands' current market cap is $265M.
What is the current revenue of Rocky Brands?Rocky Brands' last 12 months revenue is $494M.
What is the current revenue growth of Rocky Brands?Rocky Brands revenue growth (NTM/LTM) is 6%.
What is the current EV/Revenue multiple of Rocky Brands?Current revenue multiple of Rocky Brands is 0.8x.
Is Rocky Brands profitable?Yes, Rocky Brands is EBITDA-positive (as of the last 12 months).
What is the current EBITDA of Rocky Brands?Rocky Brands' last 12 months EBITDA is $52M.
What is Rocky Brands' EBITDA margin?Rocky Brands' last 12 months EBITDA margin is 11%.
What is the current EV/EBITDA multiple of Rocky Brands?Current EBITDA multiple of Rocky Brands is 7.5x.
How many companies Rocky Brands has acquired to date?Rocky Brands hasn't acquired any companies yet (or none have been disclosed publicly).
In how many companies Rocky Brands has invested to date?Rocky Brands hasn't invested in any companies yet (or none have been disclosed publicly).

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