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Pureprofile Valuation Multiples

Discover revenue and EBITDA valuation multiples for Pureprofile and similar public comparables like Tracxn, Latent View, and Business Online.

Pureprofile Overview

About Pureprofile

Pureprofile Ltd is a global data and insights organization providing online research and digital advertising services for agencies, marketers, researchers, and publishers. The company offers custom audiences, advanced survey programming, data cleaning and hygiene, dashboards, advertising effectiveness studying, competitor benchmarking, and analytics services. Its operating segments include Data & Insights, Pure.amplify Media AU, and  Pure.amplify Media UK. It generates the majority of its revenue from the Data & Insights segment.


Founded

2014

HQ

Australia
Employees

215

Website

pureprofile.com

Financials

LTM Revenue $35.2M

LTM EBITDA $3.4M

EV

$24.2M

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Pureprofile Financials

Pureprofile has a last 12-month revenue of $35.2M and a last 12-month EBITDA of $3.4M.

In the most recent fiscal year, Pureprofile achieved revenue of $30.2M and an EBITDA of $2.0M.

Pureprofile expects next 12-month revenue of  XXX    and NTM EBITDA of  XXX

See Pureprofile valuation multiples based on analyst estimates

Pureprofile P&L

FY 2023 FY 2024 FY 2025 LTM NTM
Revenue $27.4M $30.2M XXX XXX XXX
Gross Profit $13.5M $15.0M XXX XXX XXX
Gross Margin 49% 49% XXX XXX XXX
EBITDA $1.2M $2.0M XXX XXX XXX
EBITDA Margin 4% 6% XXX XXX XXX
Net Profit -$1.4M -$1.4M XXX XXX XXX
Net Margin -5% -4% XXX XXX XXX
Net Debt $0.4M n/a XXX XXX XXX

Financial data powered by Morningstar, Inc.

Pureprofile Stock Performance

As of April 15, 2025, Pureprofile's stock price is AUD 0 (or $0).

Pureprofile has current market cap of AUD 39.6M (or $24.9M), and EV of AUD 38.6M (or $24.2M).

See Pureprofile trading valuation data

Pureprofile Stock Data

EV Market Cap Price 1D Price 1M Price 3M Price 12M EPS
$24.2M $24.9M XXX XXX XXX XXX $0.00

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Pureprofile Valuation Multiples

As of April 15, 2025, Pureprofile has market cap of $24.9M and EV of $24.2M.

Pureprofile's trades at 0.7x LTM EV/Revenue multiple, and 7.1x LTM EBITDA.

Analysts estimate Pureprofile's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

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Pureprofile Financial Valuation Multiples

FY 2024 FY 2025E FY 2026E FY 2027E
EV $24.2M XXX XXX XXX
EV/Revenue 0.7x XXX XXX XXX
EV/EBITDA 8.8x XXX XXX XXX
P/E 28.3x XXX XXX XXX
P/E/Growth n/a XXX XXX XXX
EV/FCF 14.3x XXX XXX XXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

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Pureprofile Valuation Multiples

Pureprofile's NTM/LTM revenue growth is 14%

Pureprofile's revenue per employee for the last fiscal year averaged $0.1M, while opex per employee averaged $0.1M for the same period.

Over next 12 months, Pureprofile's ratio of sales and marketing spend to revenue is estimated to be  XXX , while its R&D spend to revenue to be  XXX .

Analysts estimate Pureprofile's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

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Pureprofile Operational Valuation Multiples

FY 2024 NTM FY 2025E FY 2026E FY 2027E
Revenue Growth 10% XXX XXX XXX XXX
EBITDA Margin 8% XXX XXX XXX XXX
EBITDA Growth 65% XXX XXX XXX XXX
Rule of 40 (SaaS-only) 22% XXX XXX XXX XXX
Revenue per Employee $0.1M XXX XXX XXX XXX
Opex per Employee $0.1M XXX XXX XXX XXX
S&M Expenses to Revenue n/a XXX XXX XXX XXX
G&A Expenses to Revenue 39% XXX XXX XXX XXX
R&D Expenses to Revenue n/a XXX XXX XXX XXX
Opex to Revenue 54% XXX XXX XXX XXX

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Pureprofile Public Comps

See public comps and valuation multiples for Market Research and Advertising & Marketing comps
EV/Revenue EV/EBITDA
2025E 2026E 2027E 2025E 2026E 2027E
Wolters Kluwer XXX XXX XXX XXX XXX XXX
Appen XXX XXX XXX XXX XXX XXX
Business Online XXX XXX XXX XXX XXX XXX
Latent View XXX XXX XXX XXX XXX XXX
Tracxn XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX

Valuation data powered by FactSet, Inc.

Pureprofile M&A and Investment Activity

Pureprofile acquired  XXX companies to date.

Last acquisition by Pureprofile was  XXXXXXXX, XXXXX XXXXX XXXXXX . Pureprofile acquired  XXXXXXXX for  XXX (EV/Revenue multiple of  XXX ).

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Latest Acquisitions by Pureprofile

Acquired Company EV EV/Revenue EV/EBITDA
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX

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About Pureprofile

When was Pureprofile founded? Pureprofile was founded in 2014.
Where is Pureprofile headquartered? Pureprofile is headquartered in Australia.
How many employees does Pureprofile have? As of today, Pureprofile has 215 employees.
Is Pureprofile publicy listed? Yes, Pureprofile is a public company listed on ASX.
What is the stock symbol of Pureprofile? Pureprofile trades under PPL ticker.
When did Pureprofile go public? Pureprofile went public in 2015.
Who are competitors of Pureprofile? Similar companies to Pureprofile include e.g. Wolters Kluwer, Appen, Business Online, Latent View.
What is the current market cap of Pureprofile? Pureprofile's current market cap is $24.9M
What is the current revenue of Pureprofile? Pureprofile's last 12-month revenue is $35.2M.
What is the current EBITDA of Pureprofile? Pureprofile's last 12-month EBITDA is $3.4M.
What is the current EV/Revenue multiple of Pureprofile? Current revenue multiple of Pureprofile is 0.7x.
What is the current EV/EBITDA multiple of Pureprofile? Current EBITDA multiple of Pureprofile is 7.1x.
What is the current revenue growth of Pureprofile? Pureprofile revenue growth between 2023 and 2024 was 10%.
Is Pureprofile profitable? Yes, Pureprofile is EBITDA-positive (as of the last 12 months).

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