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Puma designs and markets footwear, apparel, and accessories under its own name and golf clubs and golf accessories under the Cobra Golf name. Footwear (53% of 2024 sales) is its largest category, followed by apparel (32%) and accessories (14%). Puma also licenses its name for fragrances, eyewear, and watches. Most (73% in 2024) of its sales are through wholesale partners, with the rest through approximately 1,000 owned retail and outlet stores and online channels. The company's products are sold in Europe, the Middle East, and Africa (39% of 2024 sales), the Americas (40%), and Asia-Pacific (21%).
1948
19.6K+
LTM Revenue $9.5B
LTM EBITDA $1.0B
$4.4B
Benchmark forward-looking revenue and EBITDA valuation multiples across generative AI, climate tech, semiconductors, online marketplaces, vertical SaaS and 220 more verticals.
Puma has a last 12-month revenue of $9.5B and a last 12-month EBITDA of $1.0B.
In the most recent fiscal year, Puma achieved revenue of $9.5B and an EBITDA of $1.1B.
Puma expects next 12-month revenue of XXX and NTM EBITDA of XXX
See Puma valuation multiples based on analyst estimates| FY 2023 | FY 2024 | FY 2025 | LTM | NTM | |
|---|---|---|---|---|---|
| Revenue | $9.2B | $9.5B | XXX | XXX | XXX |
| Gross Profit | $4.2B | $4.3B | XXX | XXX | XXX |
| Gross Margin | 45% | 45% | XXX | XXX | XXX |
| EBITDA | $1.1B | $1.1B | XXX | XXX | XXX |
| EBITDA Margin | 12% | 11% | XXX | XXX | XXX |
| Net Profit | $380M | $327M | XXX | XXX | XXX |
| Net Margin | 4% | 3% | XXX | XXX | XXX |
| Net Debt | n/a | $20.5M | XXX | XXX | XXX |
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As of April 15, 2025, Puma's stock price is EUR 20 (or $21).
Puma has current market cap of EUR 2.9B (or $3.1B), and EV of EUR 4.1B (or $4.4B).
See Puma trading valuation data| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $4.4B | $3.1B | XXX | XXX | XXX | XXX | $1.87 |
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Sign UpAs of April 15, 2025, Puma has market cap of $3.1B and EV of $4.4B.
Puma's trades at 0.5x LTM EV/Revenue multiple, and 4.3x LTM EBITDA.
Analysts estimate Puma's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
See valuation multiples for Puma and 10K+ public comps| FY 2024 | FY 2025E | FY 2026E | FY 2027E | |
|---|---|---|---|---|
| EV | $4.4B | XXX | XXX | XXX |
| EV/Revenue | 0.5x | XXX | XXX | XXX |
| EV/EBITDA | 4.2x | XXX | XXX | XXX |
| P/E | 10.3x | XXX | XXX | XXX |
| P/E/Growth | 3.0x | XXX | XXX | XXX |
| EV/FCF | 9.5x | XXX | XXX | XXX |
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Access all public comps and forward-looking valuation multiples like EV/Revenue in 2025, based on equity research analyst estimates.
Sign UpPuma's NTM/LTM revenue growth is 3%
Puma's revenue per employee for the last fiscal year averaged $0.5M, while opex per employee averaged $0.2M for the same period.
Over next 12 months, Puma's ratio of sales and marketing spend to revenue is estimated to be XXX , while its R&D spend to revenue to be XXX .
Analysts estimate Puma's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
See operational valuation multiples for Puma and other 10K+ public comps| FY 2024 | NTM | FY 2025E | FY 2026E | FY 2027E | |
|---|---|---|---|---|---|
| Revenue Growth | 3% | XXX | XXX | XXX | XXX |
| EBITDA Margin | 11% | XXX | XXX | XXX | XXX |
| EBITDA Growth | -2% | XXX | XXX | XXX | XXX |
| Rule of 40 (SaaS-only) | 14% | XXX | XXX | XXX | XXX |
| Revenue per Employee | $0.5M | XXX | XXX | XXX | XXX |
| Opex per Employee | $0.2M | XXX | XXX | XXX | XXX |
| S&M Expenses to Revenue | 34% | XXX | XXX | XXX | XXX |
| G&A Expenses to Revenue | 6% | XXX | XXX | XXX | XXX |
| R&D Expenses to Revenue | 1% | XXX | XXX | XXX | XXX |
| Opex to Revenue | 40% | XXX | XXX | XXX | XXX |
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Benchmark public comps and private revenue and EBITDA valuation multiples across GRC software, cloud infrastructure, DevOps, online marketplaces and so much more!
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| 2025E | 2026E | 2027E | 2025E | 2026E | 2027E | |
| Brillia Inc | XXX | XXX | XXX | XXX | XXX | XXX |
| Cettire | XXX | XXX | XXX | XXX | XXX | XXX |
| Merino | XXX | XXX | XXX | XXX | XXX | XXX |
| Premier Investments | XXX | XXX | XXX | XXX | XXX | XXX |
| Step One Clothing | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
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Puma acquired XXX companies to date.
Last acquisition by Puma was XXXXXXXX, XXXXX XXXXX XXXXXX . Puma acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX ).
See M&A valuation multiples| Acquired Company | EV | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
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Sign Up| When was Puma founded? | Puma was founded in 1948. |
| Where is Puma headquartered? | Puma is headquartered in Germany. |
| How many employees does Puma have? | As of today, Puma has 19.6K+ employees. |
| Is Puma publicy listed? | Yes, Puma is a public company listed on ETR. |
| What is the stock symbol of Puma? | Puma trades under PUM ticker. |
| When did Puma go public? | Puma went public in 1986. |
| Who are competitors of Puma? | Similar companies to Puma include e.g. Brillia Inc, Cettire, Merino, Premier Investments. |
| What is the current market cap of Puma? | Puma's current market cap is $3.1B |
| What is the current revenue of Puma? | Puma's last 12-month revenue is $9.5B. |
| What is the current EBITDA of Puma? | Puma's last 12-month EBITDA is $1.0B. |
| What is the current EV/Revenue multiple of Puma? | Current revenue multiple of Puma is 0.5x. |
| What is the current EV/EBITDA multiple of Puma? | Current EBITDA multiple of Puma is 4.3x. |
| What is the current revenue growth of Puma? | Puma revenue growth between 2023 and 2024 was 3%. |
| Is Puma profitable? | Yes, Puma is EBITDA-positive (as of the last 12 months). |
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