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FirstCash Valuation Multiples

Discover revenue and EBITDA valuation multiples for FirstCash and similar public comparables like MoneyMe, Latitude Financial Services, and Liberty Financial Group.

FirstCash Overview

About FirstCash

FirstCash Holdings Inc operates pawn stores in the United States and Latin America. Its primary business involves making small loans secured by personal property. The the company has three reportable segments: U.S. pawn; Latin America pawn; and Retail POS payment solutions (AFF). It derives majority revenue from U.S. Pawn segment. These pawn loans give the borrower the option of either repaying the loans with interest or forfeiting the property without further penalty. Geographically operates in USA, Mexico, Latin America, with maximum revenue from USA.


Founded

1988

HQ

United States of America
Employees

20K+

Website

firstcash.com

Financials

LTM Revenue $3.4B

LTM EBITDA $591M

EV

$7.6B

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FirstCash Financials

FirstCash has a last 12-month revenue (LTM) of $3.4B and a last 12-month EBITDA of $591M.

In the most recent fiscal year, FirstCash achieved revenue of $3.4B and an EBITDA of $986M.

FirstCash expects next 12-month revenue of  XXX    and NTM EBITDA of  XXX

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FirstCash P&L

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue $3.4B XXX $3.4B XXX XXX XXX
Gross Profit $1.8B XXX $1.6B XXX XXX XXX
Gross Margin 53% XXX 48% XXX XXX XXX
EBITDA $591M XXX $986M XXX XXX XXX
EBITDA Margin 17% XXX 29% XXX XXX XXX
EBIT $416M XXX $450M XXX XXX XXX
EBIT Margin 12% XXX 13% XXX XXX XXX
Net Profit $280M XXX $259M XXX XXX XXX
Net Margin 8% XXX 8% XXX XXX XXX
Net Debt XXX XXX $1.6B XXX XXX XXX

Financial data powered by Morningstar, Inc.

FirstCash Stock Performance

As of May 30, 2025, FirstCash's stock price is $128.

FirstCash has current market cap of $5.7B, and EV of $7.6B.

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FirstCash Stock Data

EV Market Cap Price 1D Price 1M Price 3M Price 12M EPS
$7.6B $5.7B XXX XXX XXX XXX $7.20

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FirstCash Valuation Multiples

As of May 30, 2025, FirstCash has market cap of $5.7B and EV of $7.6B.

FirstCash's trades at 2.2x EV/Revenue multiple, and 7.7x EV/EBITDA.

Equity research analysts estimate FirstCash's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

FirstCash has a P/E ratio of 20.2x.

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FirstCash Financial Valuation Multiples

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Market cap (current) $5.7B XXX $5.7B XXX XXX XXX
EV (current) $7.6B XXX $7.6B XXX XXX XXX
EV/Revenue 2.2x XXX 2.2x XXX XXX XXX
EV/EBITDA 12.8x XXX 7.7x XXX XXX XXX
EV/EBIT 18.2x XXX 16.8x XXX XXX XXX
EV/Gross Profit 4.2x XXX n/a XXX XXX XXX
P/E 20.2x XXX 21.9x XXX XXX XXX
EV/FCF n/a XXX 16.0x XXX XXX XXX

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FirstCash Margins & Growth Rates

FirstCash's last 12 month revenue growth is 3%

FirstCash's revenue per employee in the last FY averaged $0.2M, while opex per employee averaged $0.1M for the same period.

FirstCash's rule of 40 is 31% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

FirstCash's rule of X is 24% (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

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FirstCash Operational Valuation Multiples

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue Growth 3% XXX 3% XXX XXX XXX
EBITDA Margin 17% XXX 29% XXX XXX XXX
EBITDA Growth 13% XXX -16% XXX XXX XXX
Rule of 40 31% XXX 32% XXX XXX XXX
Bessemer Rule of X XXX XXX 24% XXX XXX XXX
Revenue per Employee XXX XXX $0.2M XXX XXX XXX
Opex per Employee XXX XXX $0.1M XXX XXX XXX
S&M Expenses to Revenue XXX XXX n/a XXX XXX XXX
G&A Expenses to Revenue XXX XXX n/a XXX XXX XXX
R&D Expenses to Revenue XXX XXX n/a XXX XXX XXX
Opex to Revenue XXX XXX 35% XXX XXX XXX

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FirstCash Public Comps

See public comps and valuation multiples for Lending Solutions comps
EV/Revenue EV/EBITDA
2025E 2026E 2027E 2025E 2026E 2027E
Credit Clear XXX XXX XXX XXX XXX XXX
Humm Group XXX XXX XXX XXX XXX XXX
Liberty Financial Group XXX XXX XXX XXX XXX XXX
Latitude Financial Services XXX XXX XXX XXX XXX XXX
MoneyMe XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX

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FirstCash M&A and Investment Activity

FirstCash acquired  XXX companies to date.

Last acquisition by FirstCash was  XXXXXXXX, XXXXX XXXXX XXXXXX . FirstCash acquired  XXXXXXXX for  XXX (EV/Revenue multiple of  XXX ).

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Latest Acquisitions by FirstCash

Acquired Company EV EV/Revenue EV/EBITDA
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX

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About FirstCash

When was FirstCash founded? FirstCash was founded in 1988.
Where is FirstCash headquartered? FirstCash is headquartered in United States of America.
How many employees does FirstCash have? As of today, FirstCash has 20K+ employees.
Who is the CEO of FirstCash? FirstCash's CEO is Mr. Rick L. Wessel.
Is FirstCash publicy listed? Yes, FirstCash is a public company listed on NAS.
What is the stock symbol of FirstCash? FirstCash trades under FCFS ticker.
When did FirstCash go public? FirstCash went public in 1992.
Who are competitors of FirstCash? Similar companies to FirstCash include e.g. Credit Clear, Humm Group, Liberty Financial Group, Latitude Financial Services.
What is the current market cap of FirstCash? FirstCash's current market cap is $5.7B
What is the current revenue of FirstCash? FirstCash's last 12 months revenue is $3.4B.
What is the current revenue growth of FirstCash? FirstCash revenue growth (NTM/LTM) is 3%.
What is the current EV/Revenue multiple of FirstCash? Current revenue multiple of FirstCash is 2.2x.
Is FirstCash profitable? Yes, FirstCash is EBITDA-positive (as of the last 12 months).
What is the current EBITDA of FirstCash? FirstCash's last 12 months EBITDA is $591M.
What is FirstCash's EBITDA margin? FirstCash's last 12 months EBITDA margin is 17%.
What is the current EV/EBITDA multiple of FirstCash? Current EBITDA multiple of FirstCash is 12.8x.

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