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Since its start more than 100 years ago, Clorox has expanded to operate in a variety of consumer products categories, including cleaning supplies, laundry care, trash bags, cat litter, charcoal, food dressings, water-filtration products, and natural personal care products. Beyond its namesake brand, the firm’s portfolio includes Liquid-Plumr, Pine-Sol, S.O.S, Tilex, Kingsford, Fresh Step, Glad, Hidden Valley, KC Masterpiece, Brita, and Burt’s Bees. More than 80% of Clorox’s sales come from its home turf.
1986
7.6K+
LTM Revenue $7.0B
LTM EBITDA $1.5B
$17.4B
Benchmark forward-looking revenue and EBITDA valuation multiples across generative AI, climate tech, semiconductors, online marketplaces, vertical SaaS and 220 more verticals.
Clorox has a last 12-month revenue (LTM) of $7.0B and a last 12-month EBITDA of $1.5B.
In the most recent fiscal year, Clorox achieved revenue of $7.1B and an EBITDA of $1.4B.
Clorox expects next 12-month revenue of XXX and NTM EBITDA of XXX
See Clorox valuation multiples based on analyst estimates| LTM | NTM | Last FY | FY 2025 | FY 2026 | FY 2027 | |
|---|---|---|---|---|---|---|
| Revenue | $7.0B | XXX | $7.1B | XXX | XXX | XXX |
| Gross Profit | $3.2B | XXX | $3.2B | XXX | XXX | XXX |
| Gross Margin | 45% | XXX | 45% | XXX | XXX | XXX |
| EBITDA | $1.5B | XXX | $1.4B | XXX | XXX | XXX |
| EBITDA Margin | 21% | XXX | 19% | XXX | XXX | XXX |
| EBIT | $1.2B | XXX | $1.2B | XXX | XXX | XXX |
| EBIT Margin | 18% | XXX | 17% | XXX | XXX | XXX |
| Net Profit | $924M | XXX | $810M | XXX | XXX | XXX |
| Net Margin | 13% | XXX | 11% | XXX | XXX | XXX |
| Net Debt | XXX | XXX | $2.3B | XXX | XXX | XXX |
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As of September 3, 2025, Clorox's stock price is $120.
Clorox has current market cap of $14.7B, and EV of $17.4B.
See Clorox trading valuation data| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $17.4B | $14.7B | XXX | XXX | XXX | XXX | $7.44 |
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Start Free TrialAs of September 3, 2025, Clorox has market cap of $14.7B and EV of $17.4B.
Clorox's trades at 2.4x EV/Revenue multiple, and 16.5x EV/EBITDA.
Equity research analysts estimate Clorox's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
Clorox has a P/E ratio of 15.9x.
See valuation multiples for Clorox and 15K+ public comps| LTM | NTM | Last FY | FY 2025 | FY 2026 | FY 2027 | |
|---|---|---|---|---|---|---|
| Market cap (current) | $14.7B | XXX | $14.7B | XXX | XXX | XXX |
| EV (current) | $17.4B | XXX | $17.4B | XXX | XXX | XXX |
| EV/Revenue | 2.5x | XXX | 2.4x | XXX | XXX | XXX |
| EV/EBITDA | 11.7x | XXX | 16.5x | XXX | XXX | XXX |
| EV/EBIT | 14.0x | XXX | 18.3x | XXX | XXX | XXX |
| EV/Gross Profit | 5.5x | XXX | n/a | XXX | XXX | XXX |
| P/E | 15.9x | XXX | 26.9x | XXX | XXX | XXX |
| EV/FCF | 22.3x | XXX | 28.0x | XXX | XXX | XXX |
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Access all public comps and forward-looking valuation multiples like EV/Revenue in 2025, based on equity research analyst estimates.
Start Free TrialClorox's last 12 month revenue growth is -6%
Clorox's revenue per employee in the last FY averaged $0.9M, while opex per employee averaged $0.3M for the same period.
Clorox's rule of 40 is 9% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
Clorox's rule of X is 6% (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
See operational valuation multiples for Clorox and other 15K+ public comps| LTM | NTM | Last FY | FY 2025 | FY 2026 | FY 2027 | |
|---|---|---|---|---|---|---|
| Revenue Growth | -6% | XXX | -3% | XXX | XXX | XXX |
| EBITDA Margin | 21% | XXX | 15% | XXX | XXX | XXX |
| EBITDA Growth | -12% | XXX | 13% | XXX | XXX | XXX |
| Rule of 40 | 9% | XXX | 9% | XXX | XXX | XXX |
| Bessemer Rule of X | XXX | XXX | 6% | XXX | XXX | XXX |
| Revenue per Employee | XXX | XXX | $0.9M | XXX | XXX | XXX |
| Opex per Employee | XXX | XXX | $0.3M | XXX | XXX | XXX |
| S&M Expenses to Revenue | XXX | XXX | 11% | XXX | XXX | XXX |
| G&A Expenses to Revenue | XXX | XXX | n/a | XXX | XXX | XXX |
| R&D Expenses to Revenue | XXX | XXX | 2% | XXX | XXX | XXX |
| Opex to Revenue | XXX | XXX | 29% | XXX | XXX | XXX |
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Benchmark public comps and private revenue and EBITDA valuation multiples across GRC software, cloud infrastructure, DevOps, online marketplaces and so much more!
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| 2025E | 2026E | 2027E | 2025E | 2026E | 2027E | |
| Mediterra | XXX | XXX | XXX | XXX | XXX | XXX |
| Papoutsanis | XXX | XXX | XXX | XXX | XXX | XXX |
| Yalco Constantinoy | XXX | XXX | XXX | XXX | XXX | XXX |
| Hindustan Unilever | XXX | XXX | XXX | XXX | XXX | XXX |
| Godrej Consumer Products | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
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Clorox acquired XXX companies to date.
Last acquisition by Clorox was XXXXXXXX, XXXXX XXXXX XXXXXX . Clorox acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX ).
See M&A valuation multiples| Acquired Company | EV | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
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Start Free Trial| When was Clorox founded? | Clorox was founded in 1986. |
| Where is Clorox headquartered? | Clorox is headquartered in United States of America. |
| How many employees does Clorox have? | As of today, Clorox has 7.6K+ employees. |
| Who is the CEO of Clorox? | Clorox's CEO is Ms. Linda J. Rendle. |
| Is Clorox publicy listed? | Yes, Clorox is a public company listed on NYS. |
| What is the stock symbol of Clorox? | Clorox trades under CLX ticker. |
| When did Clorox go public? | Clorox went public in 1972. |
| Who are competitors of Clorox? | Similar companies to Clorox include e.g. Mediterra, Papoutsanis, Yalco Constantinoy, Hindustan Unilever. |
| What is the current market cap of Clorox? | Clorox's current market cap is $14.7B |
| What is the current revenue of Clorox? | Clorox's last 12 months revenue is $7.0B. |
| What is the current revenue growth of Clorox? | Clorox revenue growth (NTM/LTM) is -6%. |
| What is the current EV/Revenue multiple of Clorox? | Current revenue multiple of Clorox is 2.5x. |
| Is Clorox profitable? | Yes, Clorox is EBITDA-positive (as of the last 12 months). |
| What is the current EBITDA of Clorox? | Clorox's last 12 months EBITDA is $1.5B. |
| What is Clorox's EBITDA margin? | Clorox's last 12 months EBITDA margin is 21%. |
| What is the current EV/EBITDA multiple of Clorox? | Current EBITDA multiple of Clorox is 11.7x. |
| What is the current FCF of Clorox? | Clorox's last 12 months FCF is $778M. |
| What is Clorox's FCF margin? | Clorox's last 12 months FCF margin is 11%. |
| What is the current EV/FCF multiple of Clorox? | Current FCF multiple of Clorox is 22.3x. |
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