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Blue Moon Group Valuation Multiples

Discover revenue and EBITDA valuation multiples for Blue Moon Group and similar public comparables like Harbin Fuerjia Technology, Botanee Group, Prestige Consumer Healthcare, Interparfums and more.

Blue Moon Group Overview

About Blue Moon Group

Blue Moon has a portfolio of market-leading products in three categories: fabric care, personal hygiene, and home care. Fabric care constitutes around 90% of the group’s revenue. As a pioneer in China’s household care market, Blue Moon holds a leading market share by value in China’s liquid laundry detergent and liquid soap markets as of 2024. Blue Moon is also an early entrant into e-commerce, with the online channel contributing nearly 60% of 2024 sales. Most of Blue Moon’s core products are marketed under its namesake brand.


Founded

2007

HQ

China

Employees

7.4K

Financials (FY)

Revenue: $1B
EBITDA: ($3M)

EV

$2B

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Blue Moon Group Financials

Blue Moon Group reported last fiscal year revenue of $1B and negative EBITDA of ($3M).

In the same fiscal year, Blue Moon Group generated $641M in gross profit, ($3M) in EBITDA losses, and had net loss of ($42M).


Blue Moon Group P&L

In the most recent fiscal year, Blue Moon Group reported revenue of $1B and EBITDA of ($3M).

Blue Moon Group is unprofitable as of last fiscal year, with gross margin of 60%, EBITDA margin of (0%), and net margin of (4%).

See analyst estimates for Blue Moon Group
Last FY202320242025202620272028
Revenue$1B$934M$1B$1B
Gross Profit$641M$579M$661M$641M
Gross Margin60%62%61%60%
EBITDA($3M)$84M($70M)($3M)
EBITDA Margin(0%)9%(6%)(0%)
EBIT Margin(5%)3%(11%)(5%)
Net Profit($42M)$42M($96M)($42M)
Net Margin(4%)4%(9%)(4%)

Financial data powered by Morningstar, Inc.

Blue Moon Group Stock Performance

Blue Moon Group has current market cap of $2B, and enterprise value of $2B.

Market Cap Evolution


Blue Moon Group's stock price is $0.39.

Blue Moon Group share price decreased by 6.2% in the last 30 days, and by 26.3% in the last year.

Blue Moon Group has an EPS (earnings per share) of $-0.01.

See more trading valuation data for Blue Moon Group
EVMarket CapPrice 1DPrice 1MPrice 3MPrice 12MEPS
$2B$2B-3.2%-6.2%5.1%-26.3%$-0.01

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Blue Moon Group Valuation Multiples

Blue Moon Group trades at 1.7x EV/Revenue multiple, and (594.3x) EV/EBITDA.

See NTM and 2027E valuation multiples for Blue Moon Group

Blue Moon Group Financial Valuation Multiples

As of June 4, 2026, Blue Moon Group has market cap of $2B and EV of $2B.

Blue Moon Group has a P/E ratio of (53.7x).

Last FY202320242025202620272028
EV/Revenue1.7x1.9x1.6x1.7x
EV/EBITDAn/m21.4x(25.7x)n/m
EV/EBIT(35.2x)65.6x(14.9x)(35.2x)
EV/Gross Profit2.8x3.1x2.7x2.8x
P/E(53.7x)54.3x(23.6x)(53.7x)
EV/FCF(25.9x)21.4x(13.4x)(25.9x)

Multiples above and below 250x are considered non-meaningful (n/m). Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Verified Blue Moon Group Valuation Multiples

Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.

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Blue Moon Group Margins & Growth Rates

In the most recent fiscal year, Blue Moon Group reported gross margin of 60%, EBITDA margin of (0%), and net margin of (4%).

See estimated margins and future growth rates for Blue Moon Group

Blue Moon Group Margins

Last FY20242025202720282029
Gross Margin60%61%60%
EBITDA Margin(0%)(6%)(0%)
EBIT Margin(5%)(11%)(5%)
Net Margin(4%)(9%)(4%)
FCF Margin(6%)(12%)(6%)

Blue Moon Group Growth Rates

23/2424/2526/2727/2828/29
Revenue Growth17%(2%)
Gross Profit Growth14%(3%)
EBITDA Growth(183%)(96%)
EBIT Growth(540%)(58%)
Net Profit Growth(330%)(56%)
FCF Growth(259%)(48%)

Data powered by FactSet, Inc. and Morningstar, Inc.

Blue Moon Group Operational KPIs

Blue Moon Group's revenue per employee in the last FY averaged $0.1M, while opex per employee averaged $0.1M for the same period.

Access forward-looking KPIs for Blue Moon Group
Last FY202320242025202620272028
Revenue per Employee$0.1M---
Opex per Employee$0.1M---
S&M Expenses to Revenue53%44%59%53%
G&A Expenses to Revenue11%15%13%11%
Opex to Revenue64%59%72%64%

Data powered by FactSet, Inc. and Morningstar, Inc.

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Blue Moon Group Competitors

Blue Moon Group competitors include Harbin Fuerjia Technology, Botanee Group, Prestige Consumer Healthcare, Interparfums, Softcare, Anhui Anke Biotechnology, Flyco, LG Household & Healthcare, Tiger Brands and Chicmax Cosmetic.

Most Blue Moon Group public comparables operate across Health & Beauty.

EV/RevenueEV/EBITDA
Last FYLTM2027ELast FYLTM2027E
Harbin Fuerjia Technology6.9x6.3x20.4x19.8x
Botanee Group2.3x2.2x14.5x14.3x
Prestige Consumer Healthcare2.9x2.8x8.9x8.8x
Interparfums2.2x2.2x9.7x10.3x
Softcare3.0x-11.0x-
Anhui Anke Biotechnology4.6x4.5x12.8x12.7x
Flyco3.8x3.8x19.5x18.3x
LG Household & Healthcare0.4x0.4x6.4x5.8x

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About Blue Moon Group

When was Blue Moon Group founded?Blue Moon Group was founded in 2007.
Where is Blue Moon Group headquartered?Blue Moon Group is headquartered in China.
How many employees does Blue Moon Group have?As of today, Blue Moon Group has over 7K employees.
Who is the CEO of Blue Moon Group?Blue Moon Group's CEO is Qiuping Luo.
Is Blue Moon Group publicly listed?Yes, Blue Moon Group is a public company listed on HKEX.
What is the stock symbol of Blue Moon Group?Blue Moon Group trades under 06993 ticker.
When did Blue Moon Group go public?Blue Moon Group went public in 2020.
Who are competitors of Blue Moon Group?Blue Moon Group main competitors include Harbin Fuerjia Technology, Botanee Group, Prestige Consumer Healthcare, Interparfums, Softcare, Anhui Anke Biotechnology, Flyco, LG Household & Healthcare, Tiger Brands, Chicmax Cosmetic.
What is the current market cap of Blue Moon Group?Blue Moon Group's current market cap is $2B.
What is the current revenue of Blue Moon Group?Blue Moon Group's last fiscal year revenue is $1B.
What is the current EV/Revenue multiple of Blue Moon Group?Current revenue multiple of Blue Moon Group is 1.7x.
Is Blue Moon Group profitable?No, Blue Moon Group is not profitable.
How many companies Blue Moon Group has acquired to date?Blue Moon Group hasn't acquired any companies yet (or none have been disclosed publicly).
In how many companies Blue Moon Group has invested to date?Blue Moon Group hasn't invested in any companies yet (or none have been disclosed publicly).

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