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Blue Moon Group Valuation Multiples
Discover revenue and EBITDA valuation multiples for Blue Moon Group and similar public comparables like Botanee Group, Emami, Chicmax Cosmetic, Coty and more.
Blue Moon Group Overview
About Blue Moon Group
Blue Moon has a portfolio of market-leading products in three categories: fabric care, personal hygiene, and home care. Fabric care constitutes around 90% of the group’s revenue. As a pioneer in China’s household care market, Blue Moon holds a leading market share by value in China’s liquid laundry detergent and liquid soap markets as of 2024. Blue Moon is also an early entrant into e-commerce, with the online channel contributing nearly 60% of 2024 sales. Most of Blue Moon’s core products are marketed under its namesake brand.
Founded
2007
HQ

Employees
7.4K
Website
Sectors
Financials (FY)
EV
$2B
Blue Moon Group Financials
Blue Moon Group reported last fiscal year revenue of $1B and negative EBITDA of ($70M).
In the same fiscal year, Blue Moon Group generated $661M in gross profit, ($70M) in EBITDA losses, and had net loss of ($96M).
Blue Moon Group P&L
In the most recent fiscal year, Blue Moon Group reported revenue of $1B and EBITDA of ($70M).
Blue Moon Group expects next 12-month revenue of XXX and NTM EBITDA of XXX
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue | — | XXX | $1B | XXX | XXX | XXX |
| Gross Profit | — | XXX | $661M | XXX | XXX | XXX |
| Gross Margin | — | XXX | 61% | XXX | XXX | XXX |
| EBITDA | — | XXX | ($70M) | XXX | XXX | XXX |
| EBITDA Margin | — | XXX | (6%) | XXX | XXX | XXX |
| EBIT Margin | — | XXX | (11%) | XXX | XXX | XXX |
| Net Profit | — | XXX | ($96M) | XXX | XXX | XXX |
| Net Margin | — | XXX | (9%) | XXX | XXX | XXX |
Financial data powered by Morningstar, Inc.
Blue Moon Group Stock Performance
Blue Moon Group has current market cap of $2B, and enterprise value of $2B.
Market Cap Evolution
Blue Moon Group's stock price is $0.38.
| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $2B | $2B | 0.0% | XXX | XXX | XXX | $-0.02 |
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Start Free TrialBlue Moon Group Valuation Multiples
Blue Moon Group trades at 1.6x EV/Revenue multiple, and (25.2x) EV/EBITDA.
Blue Moon Group Financial Valuation Multiples
As of April 20, 2026, Blue Moon Group has market cap of $2B and EV of $2B.
Equity research analysts estimate Blue Moon Group's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
Blue Moon Group has a P/E ratio of (23.2x).
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Market cap (current) | $2B | XXX | $2B | XXX | XXX | XXX |
| EV (current) | $2B | XXX | $2B | XXX | XXX | XXX |
| EV/Revenue | — | XXX | 1.6x | XXX | XXX | XXX |
| EV/EBITDA | — | XXX | (25.2x) | XXX | XXX | XXX |
| EV/EBIT | — | XXX | (14.6x) | XXX | XXX | XXX |
| EV/Gross Profit | — | XXX | 2.6x | XXX | XXX | XXX |
| P/E | — | XXX | (23.2x) | XXX | XXX | XXX |
| EV/FCF | — | XXX | (13.1x) | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Verified Blue Moon Group Valuation Multiples
Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.


Blue Moon Group Margins & Growth Rates
Blue Moon Group's revenue in the last fiscal year grew by 17%.
Blue Moon Group's revenue per employee in the last FY averaged $0.1M, while opex per employee averaged $0.1M for the same period.
Blue Moon Group Operational Valuation Multiples
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue Growth | — | XXX | 17% | XXX | XXX | XXX |
| EBITDA Margin | — | XXX | (6%) | XXX | XXX | XXX |
| EBITDA Growth | — | XXX | (183%) | XXX | XXX | XXX |
| Revenue per Employee | — | XXX | $0.1M | XXX | XXX | XXX |
| Opex per Employee | — | XXX | $0.1M | XXX | XXX | XXX |
| S&M Expenses to Revenue | — | XXX | 59% | XXX | XXX | XXX |
| G&A Expenses to Revenue | — | XXX | 13% | XXX | XXX | XXX |
| Opex to Revenue | — | XXX | 72% | XXX | XXX | XXX |
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Blue Moon Group Public Comps
See public comps and valuation multiples for other Health & Beauty comps.
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| LTM | 2026E | 2027E | LTM | 2026E | 2027E | |
| Blue Moon Group | XXX | XXX | XXX | XXX | XXX | XXX |
| Botanee Group | XXX | XXX | XXX | XXX | XXX | XXX |
| Emami | XXX | XXX | XXX | XXX | XXX | XXX |
| Chicmax Cosmetic | XXX | XXX | XXX | XXX | XXX | XXX |
| Coty | XXX | XXX | XXX | XXX | XXX | XXX |
| Softcare | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc.
Blue Moon Group M&A Activity
Blue Moon Group acquired XXX companies to date.
Last acquisition by Blue Moon Group was on XXXXXXXX, XXXXX. Blue Moon Group acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Acquisitions by Blue Moon Group
| Acquired Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialBlue Moon Group Investment Activity
Blue Moon Group invested in XXX companies to date.
Blue Moon Group made its latest investment on XXXXXXXX, XXXXX. Blue Moon Group invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Investments by Blue Moon Group
| Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialAbout Blue Moon Group
| When was Blue Moon Group founded? | Blue Moon Group was founded in 2007. |
| Where is Blue Moon Group headquartered? | Blue Moon Group is headquartered in China. |
| How many employees does Blue Moon Group have? | As of today, Blue Moon Group has over 7K employees. |
| Who is the CEO of Blue Moon Group? | Blue Moon Group's CEO is Qiuping Luo. |
| Is Blue Moon Group publicly listed? | Yes, Blue Moon Group is a public company listed on HKEX. |
| What is the stock symbol of Blue Moon Group? | Blue Moon Group trades under 06993 ticker. |
| When did Blue Moon Group go public? | Blue Moon Group went public in 2020. |
| Who are competitors of Blue Moon Group? | Blue Moon Group main competitors are Botanee Group, Emami, Chicmax Cosmetic, Coty. |
| What is the current market cap of Blue Moon Group? | Blue Moon Group's current market cap is $2B. |
| What is the current revenue of Blue Moon Group? | Blue Moon Group's last fiscal year revenue is $1B. |
| What is the current EV/Revenue multiple of Blue Moon Group? | Current revenue multiple of Blue Moon Group is 1.6x. |
| Is Blue Moon Group profitable? | No, Blue Moon Group is not profitable. |
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