X (formerly Twitter) Acquisition, Valuation, Funding & Investors

X (formerly Twitter) was acquired by xAI for $44B in March 2025, a 16.3x multiple on $2.7B of revenue.

X (formerly Twitter) acquisition price

$44B

Acquired by xAI · Mar 2025

X (formerly Twitter) revenue at acquisition

$2.7B

Last twelve months · Mar 2025

X (formerly Twitter) revenue multiple at acquisition

16.3x

EV/Revenue · Mar 2025

X (formerly Twitter) EBITDA multiple at acquisition

35.2x

EV/EBITDA · Mar 2025

X (formerly Twitter) Overview

About X (formerly Twitter)

X is a global social networking service formerly known as Twitter that facilitates 280-character posts called tweets via web, SMS, and mobile apps. Available in over 35 languages, the San Francisco-headquartered platform serves world leaders, athletes, news outlets, and entertainers with real-time communication features.


Founded

2006

HQ

United StatesAustin, TX

Website

x.com

Status

Acquired

Customer focus

B2C

Revenue model

Advertising, Subscription

Revenue

$2.9B (Mar 2025)

Valuation

$32B (Mar 2025)

X (formerly Twitter) Acquisition

X (formerly Twitter) was acquired by xAI for $44B on 28 March 2025.

The acquisition price implies a 16.3x revenue and 35.2x EBITDA multiple on $2.7B of revenue.

Before the acquisition X (formerly Twitter) had raised $1.8B across 7 funding rounds.

Elon Musk announced on 28 March 2025 that his artificial-intelligence company xAI had acquired X Corp, the social network formerly known as Twitter, in an all-stock transaction. The deal valued xAI at $80 billion and X at $33 billion, or $45 billion including roughly $12 billion of debt, the same headline figure Musk paid to take Twitter private in October 2022. X shareholders received stock in the combined company, XAI Holdings, and Musk said the merger would combine xAI's models and compute with X's distribution to more than 600 million users. The transaction was a combination of two Musk-controlled companies rather than an arm's-length sale, and several of X's outside co-investors, including Sequoia Capital, Andreessen Horowitz, Fidelity, Kingdom Holding and 1789 Capital, were also xAI shareholders. X had raised about $1 billion of new equity at a $32 billion valuation earlier in March 2025 and had refinanced its acquisition debt, with 2024 revenue reported at around $2.7 billion and adjusted EBITDA of about $1.25 billion. X was founded in San Francisco in 2006 as Twitter and rebranded in July 2023; xAI was founded by Musk in 2023 and develops the Grok models, which were already integrated into the X platform.

X (formerly Twitter) acquisition details
AcquirerDateTypePriceEV/RevenueEV/EBITDA
28 Mar 2025Strategic M&A$44B16.3x35.2x

Sources: teslarati.com, cnbc.com

X (formerly Twitter) Valuation

X (formerly Twitter) is currently valued at $32B, based on its undisclosed-stage round in March 2025. Read the announcement ↗

The $1B round included Darsana Capital Partners, Manhattan Venture Partners (MVP), 1789 Capital and Elon Musk.

X (formerly Twitter)'s valuation has grown 1,600x from $20M at its Series A in July 2007 to $32B in March 2025, across 7 priced rounds.

X (formerly Twitter) valuation by funding round

Revenue multiple
X (formerly Twitter) valuation by funding round
DateStageValuationRevenue Multiple
Mar 2025Undisclosed stage$32B11.0x
Dec 2011Secondary$8.4B-
Aug 2011Series F$8B-
Dec 2010Series E$3.7B-
Sep 2009Series D$1B-
Feb 2009Series C$250M-
Jul 2007Series A$20M-

X (formerly Twitter) Revenue

X (formerly Twitter)'s latest recorded revenue is $2.9B, as of its undisclosed-stage round in March 2025. At a $32B valuation, that implies a 11.0x revenue multiple.

X (formerly Twitter) revenue by funding round

X (formerly Twitter) revenue and valuation multiple by funding round
DateRevenue *ValuationRevenue MultipleStage
Mar 2025$2.9B$32B11.0xUndisclosed stage

* Revenue (or ARR) figures are the values recorded alongside each funding round. Typically run-rate revenue at the time of the deal, or a reported LTM (last 12 months) revenue.

X (formerly Twitter) Funding History

X (formerly Twitter) has raised a total of $1.8B across 7 funding rounds, plus 1 secondary share sale.

X (formerly Twitter)'s first fundraising round was a $5M Series A in July 2007. The most recent completed round was a $1B undisclosed-stage round in March 2025.

X (formerly Twitter) funding rounds

X (formerly Twitter) funding rounds
DateStageInvestorsRaisedValuationDeal Summary
Mar 2025Undisclosed stageDarsana Capital Partners; Manhattan Venture Partners (MVP); 1789 Capital; Elon Musk$1B$32BX reported total revenue of $2.9 billion for full year 2025, up approximately 10-17% from 2024's $2.5-2.6 billion, with Q3 2025 at $752 million (17% YoY increase) and first nine months over $2 billion. Advertising remains the primary revenue source at about 68% or $2.26 billion in 2025, though still below pre-acquisition Twitter levels of $4.4 billion in 2022. The Indian subsidiary reported stable operating revenue of Rs 20 our.5 crore in FY25 (year ended March 2025).
Dec 2011SecondaryKingdom Holding (lead)$300M$8.4BPrince Alwaleed bin Talal and his listed investment vehicle Kingdom Holding Company announced on 19 December 2011 a $300 million investment in Twitter, described as a strategic stake bought after several months of negotiations. The shares were purchased from existing holders on the secondary market rather than newly issued by the company, so Twitter itself received no proceeds; the price implied a valuation of about $8.4 billion, in line with the $8 billion set by DST Global's $400 million round in August 2011. The stake amounted to roughly 3-4% of the company and made Kingdom one of Twitter's largest outside shareholders ahead of its November 2013 initial public offering. Alwaleed later rolled his holding into Elon Musk's $44 billion take-private of Twitter in October 2022, becoming the second-largest shareholder of the private company. Twitter, founded in San Francisco in 2006, had more than 100 million active users at the end of 2011 and generated revenue of roughly $140 million that year from promoted products and data licensing.
Aug 2011Series FDST Global (lead)$400M$8BTwitter confirmed on 1 August 2011 a significant new funding round led by DST Global, Yuri Milner's investment firm, that valued the company at about $8 billion. DST invested about $400 million of new capital into the company and the transaction was structured to total roughly $800 million, with a further $400 million used to buy shares from employees and early investors in a secondary tender that closed in September 2011. The valuation more than doubled the $3.7 billion set by Kleiner Perkins' $200 million round in December 2010 and made the raise Twitter's largest to date. Twitter had passed 100 million active users and was scaling its advertising business, with 2011 revenue estimated at about $140 million from Promoted Tweets, Promoted Trends and Promoted Accounts. Chief executive Dick Costolo said the company had ample cash and no need to go public in the near term. Prince Alwaleed's Kingdom Holding bought a $300 million stake in the secondary market in December 2011, and Twitter listed on the New York Stock Exchange in November 2013.
Dec 2010Series EKleiner Perkins (lead); Spark Capital; Union Square Ventures; Benchmark$200M$3.7BTwitter raised $200 million in December 2010 in a round led by Kleiner Perkins Caufield & Byers that valued the company at $3.7 billion, after a competition between Kleiner and DST Global to lead the financing. Existing investors Benchmark Capital, Union Square Ventures and Spark Capital also participated. The deal added two independent directors, Flipboard chief executive Mike McCue and former DoubleClick chief executive David Rosenblatt, and brought total funding raised since 2006 to about $360 million. Twitter had roughly 175 million registered users at the time and had begun generating revenue from Promoted Tweets, Promoted Trends and Promoted Accounts launched earlier in 2010, with 2010 advertising revenue estimated at around $45 million. Chief executive Dick Costolo, who had replaced Evan Williams in October 2010, said the capital would fund hiring and international expansion. The valuation more than doubled again to $8 billion when DST Global led a $400 million round in August 2011.
Sep 2009Series DInsight Partners (lead); IVP; Spark Capital; Benchmark; T. Rowe Price; Morgan Stanley$100M$1BTwitter closed a $100 million financing in late September 2009 at a valuation of about $1 billion, its fourth venture round. New investors Insight Venture Partners and T. Rowe Price led the round, with Morgan Stanley also joining as a new investor and existing backers Spark Capital, Benchmark Capital and Institutional Venture Partners participating. Chief executive Evan Williams confirmed the round in a company blog post, saying Twitter did not need the money but wanted a large financial cushion to build the business without pressure. The round brought total capital raised to about $155 million since the company's founding in 2006 and quadrupled the $250 million valuation set by the $35 million Series C in February 2009. Twitter had roughly 50 million monthly visitors and was still pre-revenue, with a business model built around promoted products and data licensing arriving in 2010. Twitter next raised $200 million from Kleiner Perkins at a $3.7 billion valuation in December 2010.
Feb 2009Series CBenchmark (lead); IVP (lead); Spark Capital; Union Square Ventures; Digital Garage$35M$250MTwitter raised a $35 million Series C in February 2009 led by Benchmark Capital and Institutional Venture Partners at a valuation of about $250 million. Benchmark invested roughly $21 million and IVP about $14 million, and Peter Fenton of Benchmark joined the board; existing investors Union Square Ventures, Spark Capital and Digital Garage also participated to maintain their stakes. The round came three months after Twitter had turned down a reported $500 million stock offer from Facebook and while the company had yet to launch a business model. Twitter's traffic had grown roughly ten-fold over the previous year to around six million monthly unique visitors, and the money was used for hiring, infrastructure and the development of commercial products. The company, founded in San Francisco in 2006 by Jack Dorsey, Evan Williams and Biz Stone, was then run by Williams as chief executive. Twitter raised a further $100 million at a $1 billion valuation in September 2009.
Jun 2008Series BSpark Capital (lead); Kevin Rose; Union Square Ventures; Digital Garage; Bezos Expeditions$15M-Twitter announced on 24 June 2008 that it had closed its second venture round, a Series B of about $15 million led by Bijan Sabet of Spark Capital, who joined the board. Jeff Bezos invested through Bezos Expeditions, and existing investors Union Square Ventures and Tokyo-based Digital Garage exercised their pro-rata rights; angel investors Kevin Rose and Tim Ferriss also took part. The round, reported at a valuation of around $80 million, came as Twitter struggled with the reliability of its service during a period of rapid growth and was used to rebuild the infrastructure and expand the engineering team. Twitter had raised a $5 million Series A led by Union Square Ventures in July 2007 and was still pre-revenue, with roughly two to three million registered users by mid-2008. The company was led by co-founder Jack Dorsey as chief executive until Evan Williams replaced him in October 2008. Twitter followed the Series B with a $35 million Series C led by Benchmark and Institutional Venture Partners in February 2009.
Jul 2007Series AUnion Square Ventures (lead); Naval Ravikant; Chris Sacca; Marc Andreessen; Dick Costolo; CRV$5M$20MTwitter closed its first institutional financing in July 2007, a Series A of about $5 million led by Fred Wilson of Union Square Ventures at a post-money valuation of roughly $20 million. Charles River Ventures participated together with a group of angel investors that included Marc Andreessen, Ron Conway, Chris Sacca, Naval Ravikant, Dick Costolo and Greg Yaitanes. Fred Wilson joined the board. Twitter had been spun out of Obvious Corp in April 2007 as a standalone company led by Jack Dorsey, with Evan Williams and Biz Stone as co-founders, a year after the microblogging service launched in March 2006. At the time the service was handling a few hundred thousand users and was known mainly for its breakout at the South by Southwest conference in March 2007. The capital funded infrastructure and engineering hires as the company dealt with recurring outages and rapid user growth. Twitter went on to raise a $15 million Series B led by Spark Capital in June 2008.

Who has invested in X (formerly Twitter)?

22 investors have backed X (formerly Twitter) across its funding rounds, including Spark Capital, Union Square Ventures, Benchmark, IVP, Digital Garage and Insight Partners.

Lead investors include Kingdom Holding, DST Global, Kleiner Perkins, Insight Partners, Benchmark and 3 other investors.


X (formerly Twitter) Investors

Investors in X (formerly Twitter) by funding rounds participated
InvestorHQRoundsRoleFirst check
Spark CapitalUnited StatesSan Francisco, CA4LeadJun 2008
Union Square VenturesUnited StatesNew York City, NY4LeadJul 2007
BenchmarkUnited StatesSan Francisco, CA3LeadFeb 2009
IVPUnited StatesMenlo Park, CA2LeadFeb 2009
Digital GarageJapanTokyo2ParticipantJun 2008
Kevin RoseUnited StatesPortland, OR1ParticipantJun 2008
Kleiner PerkinsUnited StatesMenlo Park, CA1LeadDec 2010
Darsana Capital PartnersUnited StatesNew York City, NY1ParticipantMar 2025
Naval RavikantUnited StatesSan Francisco, CA1ParticipantJul 2007
T. Rowe PriceUnited StatesBaltimore, MD1ParticipantSep 2009
Chris SaccaUnited StatesTruckee, CA1ParticipantJul 2007
Bezos ExpeditionsUnited StatesMercer Island, WA1ParticipantJun 2008
Morgan StanleyUnited StatesNew York City, NY1ParticipantSep 2009

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Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples

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Acquisitions by X (formerly Twitter)

X (formerly Twitter) has acquired 41 companies to date.

Last acquisition by X (formerly Twitter) was on May 16th 2023. X (formerly Twitter) acquired Laskie for undisclosed valuation.


Latest Acquisitions by X (formerly Twitter)

Laskie
OpenBack
Quill
Threader
Description
Laskie is a Sydney-based SaaS platform inverting tech recruitment by matching jobs to candidates rather than vice versa. Free for job seekers, features include Candidate Drop for direct employer outreach, Laskie Platform for profile showcasing, and ReverseApply where roles pitch to qualified profiles in software engineering, data science, and design. The service scans Australia and New Zealand markets, connecting startups to enterprises with AI-vetted introductions and interview scheduling tools.
OpenBack is a Dublin-headquartered mobile engagement platform leveraging edge computing for personalized push notifications. Launched in 2015, it processes user data on-device to deliver contextual alerts without server dependency, reducing latency for apps in retail and gaming. Features include geofencing triggers, behavioral segmentation, and A/B testing tools. OpenBack supports iOS and Android with SDKs for Swift and Kotlin integration. The company raised funding from Atlantic Bridge and powers notifications for European e-commerce brands.
Quill is a San Francisco-headquartered software company offering a messaging platform optimized for workplace productivity. Launched in 2017, the tool emphasizes threaded conversations and task integration over social features. Built by alumni from Stripe, Square, and OpenAI, Quill facilitates team collaboration on projects requiring focused communication without distractions.
Threader is a Twitter thread aggregator for bookmarking, archiving, and distraction-free reading of curated stories at threader.app.
HQ CountryUnited StatesIrelandUnited StatesFrance
HQ City
San Francisco, CA
Dublin
San Francisco, CA
Paris
Deal Date16 May 202312 Apr 20227 Dec 202115 Nov 2021
Valuationundisclosedundisclosedundisclosedundisclosed
EV/Revenue
EV/EBITDA

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Investments by X (formerly Twitter)

X (formerly Twitter) has invested in 2 companies to date.

Latest investment by X (formerly Twitter) was on February 8th 2022. X (formerly Twitter) invested in OpenNode in their $20M Series A round.


Latest Investments by X (formerly Twitter)

OpenNode
ShareChat
ShareChat
ShareChat
Description
OpenNode is a Nashville-headquartered Bitcoin payment processor for e-commerce merchants integrating with Shopify, WooCommerce, and custom APIs. It enables instant fiat settlements, Lightning Network support, and invoicing with zero-fee options for point-of-sale terminals. OpenNode serves US retailers and global platforms processing millions in BTC volume annually.
ShareChat is an Indian social media company based in Bengaluru and operated by Mohalla Tech Private Limited, which Ankush Sachdeva, Bhanu Pratap Singh and Farid Ahsan founded in 2015 after studying at the Indian Institute of Technology Kanpur. Its app lets users share posts, images and video in around 15 Indian languages and reports about 180 million monthly active users, while its short-video app Moj reports about 160 million. The group also runs QuickTV, a micro-drama platform released in 2025. It earns most of its revenue from advertising. ShareChat has raised about US$1.2 billion from investors including Lightspeed, Elevation Capital, Shunwei Capital, Twitter, Google, Temasek and Alkeon Capital, and was valued at US$5 billion in 2022. Revenue from operations was INR 718 crore in the year to March 2024, and the company has said it plans an initial public offering. Its acquisitions include Elanic, Memer, Circle, HPF Films and, in 2022, MX TakaTak.
ShareChat is an Indian social media company based in Bengaluru and operated by Mohalla Tech Private Limited, which Ankush Sachdeva, Bhanu Pratap Singh and Farid Ahsan founded in 2015 after studying at the Indian Institute of Technology Kanpur. Its app lets users share posts, images and video in around 15 Indian languages and reports about 180 million monthly active users, while its short-video app Moj reports about 160 million. The group also runs QuickTV, a micro-drama platform released in 2025. It earns most of its revenue from advertising. ShareChat has raised about US$1.2 billion from investors including Lightspeed, Elevation Capital, Shunwei Capital, Twitter, Google, Temasek and Alkeon Capital, and was valued at US$5 billion in 2022. Revenue from operations was INR 718 crore in the year to March 2024, and the company has said it plans an initial public offering. Its acquisitions include Elanic, Memer, Circle, HPF Films and, in 2022, MX TakaTak.
ShareChat is an Indian social media company based in Bengaluru and operated by Mohalla Tech Private Limited, which Ankush Sachdeva, Bhanu Pratap Singh and Farid Ahsan founded in 2015 after studying at the Indian Institute of Technology Kanpur. Its app lets users share posts, images and video in around 15 Indian languages and reports about 180 million monthly active users, while its short-video app Moj reports about 160 million. The group also runs QuickTV, a micro-drama platform released in 2025. It earns most of its revenue from advertising. ShareChat has raised about US$1.2 billion from investors including Lightspeed, Elevation Capital, Shunwei Capital, Twitter, Google, Temasek and Alkeon Capital, and was valued at US$5 billion in 2022. Revenue from operations was INR 718 crore in the year to March 2024, and the company has said it plans an initial public offering. Its acquisitions include Elanic, Memer, Circle, HPF Films and, in 2022, MX TakaTak.
HQ CountryUnited StatesIndiaIndiaIndia
HQ City
Los Angeles, CA
Bangalore
Bangalore
Bangalore
Deal Date8 Feb 20228 Apr 202124 Sep 202015 Aug 2019
RoundSeries ASeries ESeries ESeries D
Raised$20M$502M$40M$100M
InvestorsVisary Capital; Kingsway Capital; Avon Ventures; Tim DraperSAIF Partners; Snap; Xiaomi; Shunwei Capital; Lightspeed Venture Partners; Tiger GlobalIndia Quotient; Elevation Capital; Pawan Munjal; Lightspeed Venture Partners; Ajay ShriramIndia Quotient; Trustbridge Partners; Elevation Capital; Shunwei Capital; Thirdbase Capital; Lightspeed Venture Partners; 5Y Capital; Morningside
Valuation$220M$2.1Bundisclosed$650M
EV/Revenue
EV/EBITDA

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X (formerly Twitter) Competitors

X (formerly Twitter) competitors include listed companies like Strive, Publicis Groupe, Omnicom Group and LY Corporation, and private ones like Freechat and Telegram.

Public and private companies comparable to X (formerly Twitter)
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
StriveUnited StatesUnited StatesPublicly listed$4M($21M)$2.8B309.8x
FreechatHong KongHong KongPrivate$40M-$800M20.0x
TelegramUAEDubaiPrivate--$30B-
Publicis GroupeFranceFrancePublicly listed$19B$3.4B$28B1.8x
Omnicom GroupUnited StatesUnited StatesPublicly listed$17B$721M$22B1.2x
LY CorporationJapanJapanPublicly listed$13B$3B$22B2.4x

X (formerly Twitter) Public Comps

X (formerly Twitter) is no longer listed, but its public comps include Publicis Groupe, Omnicom Group, LY Corporation, NAVER, Reddit, Kuaishou, Focus Media, Pinterest, Tencent and Meta.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Publicis Groupe$19B$3.4B1.6x1.8x9.1x8.4x
Omnicom Group$17B$721M1.8x1.2x42.3x7.6x
LY Corporation$13B$3B2.6x2.4x11.2x9.3x
NAVER$9B$2.3B1.9x1.7x7.3x7.7x
Reddit$2.2B$545M6.7x4.6x27.0x10.4x
Kuaishou$21B$4.1B0.6x0.6x2.9x4.1x
Focus Media$1.9B$992M5.6x5.7x10.7x9.9x
Pinterest$4.2B$361M2.6x2.3x30.0x7.7x

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Common questions about X (formerly Twitter)

When was X (formerly Twitter) founded?X (formerly Twitter) was founded in 2006.
Where is X (formerly Twitter) headquartered?X (formerly Twitter) is headquartered in Austin, TX, United States.
Is X (formerly Twitter) publicly listed?No, X (formerly Twitter) was acquired by xAI in March 2025.
Who acquired X (formerly Twitter)?X (formerly Twitter) was acquired by xAI in March 2025.
How much was X (formerly Twitter) acquired for?X (formerly Twitter) was acquired for $44B in March 2025, a 16.3x revenue multiple.
What is X (formerly Twitter)'s valuation?X (formerly Twitter) was last valued at $32B in its undisclosed-stage round in March 2025.
How much funding has X (formerly Twitter) raised?X (formerly Twitter) has raised $1.8B across 7 funding rounds.
What was X (formerly Twitter)'s last funding round?X (formerly Twitter)'s last funding round was a $1B undisclosed-stage round in March 2025.
Who are X (formerly Twitter)'s investors?X (formerly Twitter)'s investors include Spark Capital, Union Square Ventures, Benchmark, IVP, Digital Garage, Kevin Rose, Kleiner Perkins, Darsana Capital Partners, Naval Ravikant, T. Rowe Price and 12 others.
What is X (formerly Twitter)'s revenue?X (formerly Twitter)'s latest recorded revenue is $2.9B (March 2025).
What is X (formerly Twitter)'s revenue multiple?X (formerly Twitter)'s latest valuation implies a 11.0x revenue multiple ($32B valuation on $2.9B of revenue).
Which companies are comparable to X (formerly Twitter)?Companies comparable to X (formerly Twitter) include Strive, Freechat, Telegram, Publicis Groupe, Omnicom Group and LY Corporation.
How many companies has X (formerly Twitter) acquired?X (formerly Twitter) has acquired 41 companies, including Laskie, OpenBack, Quill, Threader and Sphere.
What was the largest acquisition by X (formerly Twitter)?The $533M acquisition of TellApart in April 2015 is the largest acquisition X (formerly Twitter) has made to date.
How many companies has X (formerly Twitter) invested in?X (formerly Twitter) has invested in 2 companies, including OpenNode and ShareChat.
What was X (formerly Twitter)'s last investment?In February 2022, X (formerly Twitter) invested in OpenNode's $20M Series A alongside Visary Capital, Kingsway Capital, Avon Ventures and 1 other investor.

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