Maple Leaf Sports & Entertainment Acquisition & Valuation

Maple Leaf Sports & Entertainment was acquired by Rogers and BCE for $2B in December 2011.

Maple Leaf Sports & Entertainment acquisition price

$2B

Acquired by Rogers, BCE · Dec 2011

Key investors in Maple Leaf Sports & Entertainment

  • Rogers
  • Ontario Teachers' Pension Plan
  • Bell Media

Maple Leaf Sports & Entertainment Overview

About Maple Leaf Sports & Entertainment

Maple Leaf Sports & Entertainment is a Canadian professional sports and commercial real estate company based in Toronto and the largest sports and entertainment company in Canada. It owns the NHL's Toronto Maple Leafs, the NBA's Toronto Raptors, the CFL's Toronto Argonauts and MLS club Toronto FC, together with minor-league affiliates the Toronto Marlies, Raptors 905 and Toronto FC II. It also owns Scotiabank Arena, home of the Maple Leafs and Raptors, and the OVO Athletic Centre, and manages or has invested in venues including BMO Field and Coca-Cola Coliseum; Scotiabank agreed in 2017 to pay a reported CA$800 million over 20 years for the arena's naming rights. The company was founded by Conn Smythe in 1931 as Maple Leaf Gardens Limited, a public holding company for the Maple Leafs and their new arena, and was taken private through Steve Stavro's bid after the death of majority owner Harold Ballard in 1990. In 2012 the Ontario Teachers' Pension Plan sold its majority stake to a joint venture of Rogers Communications and BCE. In 2025 Rogers bought BCE's share for CA$4.7 billion, giving it majority ownership and valuing MLSE at CA$12.5 billion.


Founded

1931

HQ

CanadaToronto

Website

mlse.com

Status

Acquired

Customer focus

B2C

Revenue model

Product sales, Advertising

Valuation

$15B (Jul 2026)

Maple Leaf Sports & Entertainment Acquisition

Maple Leaf Sports & Entertainment was acquired by Rogers and BCE for $2B on 9 December 2011.

On 9 December 2011 the Ontario Teachers' Pension Plan agreed to sell its 79.53 per cent ownership of Maple Leaf Sports & Entertainment (MLSE) to Bell (BCE) and Rogers Communications for C$1.32 billion, based on an enterprise value of just over C$2 billion. Bell and Rogers each paid about C$533 million for a 37.5 per cent stake through a jointly held vehicle, while minority owner Larry Tanenbaum, through Kilmer Sports, raised his holding by five points to 25 per cent and remained chairman. The unsolicited offer came weeks after Teachers' had announced it would keep the stake following an eight-month sale process, and it met all of the pension plan's original terms. The deal closed on 22 August 2012 after regulatory and league approvals. MLSE, founded in 1931 as Maple Leaf Gardens Limited, owns the Toronto Maple Leafs of the NHL, the Toronto Raptors of the NBA, Toronto FC of MLS, the AHL Toronto Marlies and the Air Canada Centre (now Scotiabank Arena). For the two telecom rivals the purchase secured sports content for their broadcast and mobile platforms. Teachers' had first invested in the company in 1994 for about C$180 million. With the Canadian dollar at near parity in December 2011, the C$1.32 billion price equated to roughly US$1.3 billion and the enterprise value to about US$1.96 billion.

Maple Leaf Sports & Entertainment acquisition details
AcquirerDateTypePrice
9 Dec 2011Strategic M&A$2B

Sources: cbc.ca, otpp.com, newswire.ca

Maple Leaf Sports & Entertainment Valuation

Maple Leaf Sports & Entertainment is currently valued at $15B, based on its secondary sale in July 2026. Read the announcement ↗

The $3.1B round was led by Rogers.

Maple Leaf Sports & Entertainment's valuation has grown 1.6x from $9.3B at its secondary sale in September 2024 to $15B in July 2026, across 2 priced rounds.

Maple Leaf Sports & Entertainment valuation by funding round

Maple Leaf Sports & Entertainment valuation by funding round
DateStageValuation
Jul 2026Secondary$15B
Sep 2024Secondary$9.3B

Maple Leaf Sports & Entertainment Funding History

Maple Leaf Sports & Entertainment has 3 recorded secondary share sales and no primary funding rounds.

Maple Leaf Sports & Entertainment funding rounds

Maple Leaf Sports & Entertainment funding rounds
DateStageInvestorsRaisedValuationDeal Summary
Jul 2026SecondaryRogers (lead)$3.1B$15BOn July 6, 2026, Rogers Communications Inc. signed an agreement to acquire the remaining 25% ownership stake in Maple Leaf Sports & Entertainment (MLSE) from Kilmer Sports Inc. (owned by Larry Tanenbaum) for C$4.35 billion in cash, increasing Rogers' ownership to 100% and granting full control of the conglomerate. This transaction values MLSE at approximately C$17.4 billion, a significant increase from the C$12.5 billion valuation when Rogers acquired BCE's 37.5% stake in 2025. Rogers intends to finance the deal using its committed liquidity and existing credit facilities, with the transaction expected to close in Q4 2026 pending league approvals. Strategically, the deal consolidates Rogers' sports portfolio by adding the Toronto Maple Leafs (NHL), Toronto Raptors (NBA), Toronto FC (MLS), and Toronto Argonauts (CFL) to its existing assets including the Toronto Blue Jays (MLB), Scotiabank Arena, Coca-Cola Coliseum, BMO Field, and Sportsnet. Rogers first became an MLSE shareholder in 2012 after Ontario Teachers' Pension Plan sold control to Rogers and BCE, subsequently acquiring BCE's 37.5% interest in 2025 to reach 75% ownership before exercising its option to purchase Tanenbaum's remaining stake. MLSE operates five major professional teams and multiple venues in Toronto, representing a dominant presence in Canada's sports and entertainment landscape.
Sep 2024SecondaryRogers (lead)$3.5B$9.3BMaple Leaf Sports & Entertainment (MLSE) owns major Canadian sports franchises including the NHL's Toronto Maple Leafs, NBA's Toronto Raptors, MLS's Toronto FC, CFL's Toronto Argonauts, AHL's Toronto Marlies, and NBA G League's Raptors 905, along with Scotiabank Arena. On September 18, 2024, Rogers Communications agreed to acquire Bell Canada Enterprises' 37.5% stake in MLSE for C$4.7 billion ($3.5 billion USD), increasing Rogers' ownership from 37.5% to a controlling 75%, with MLSE chair Larry Tanenbaum holding the remaining 20% stake. The transaction implies a full valuation of MLSE at $9.3 billion USD. The deal, originally announced in 2011 when Rogers and Bell each bought 37.5% stakes, is subject to regulatory and league approvals and expected to close in mid-2025. Rogers, which also owns the Toronto Blue Jays and Sportsnet, emphasized the strategic fit with its sports and media assets, including a recent 12-year CDN $11 billion NHL media rights extension. Bell secured options to renew broadcast rights for 50% of Maple Leafs regional games and 50% of Raptors games at fair market value.
Dec 2003SecondaryOntario Teachers' Pension Plan (lead); Bell Media--Steve Stavro, the grocery executive who had controlled Maple Leaf Sports & Entertainment since the 1990s, sold his interest in the owner of the Toronto Maple Leafs, the Toronto Raptors and the Air Canada Centre in 2003 as part of a reorganisation of the company's ownership. Media company Bell Globemedia, then jointly owned by BCE and the Thomson family, acquired a 15% stake, and the Ontario Teachers' Pension Plan, through its private equity arm Teachers' Merchant Bank, became majority owner with 58%. TD Capital Group held 14% and Larry Tanenbaum's Kilmer Sports the remaining 13% under the new structure. The terms paid to Stavro were not officially disclosed. The restructuring ended years of disputes among the shareholders over Stavro's control of the company, which he had exercised through MLG Holdings despite not being the largest investor, and it put Teachers' in charge of the board. Bell Globemedia's entry gave MLSE a media partner for its television channels Leafs TV and Raptors NBA TV. Teachers' later sold its controlling stake to Rogers Communications and BCE in December 2011 in a deal that valued the company at about C$2 billion.

Who has invested in Maple Leaf Sports & Entertainment?

3 investors have backed Maple Leaf Sports & Entertainment across its funding rounds, including Rogers, Ontario Teachers' Pension Plan and Bell Media.

Lead investors include Rogers and Ontario Teachers' Pension Plan.


Maple Leaf Sports & Entertainment Investors

Investors in Maple Leaf Sports & Entertainment by funding rounds participated
InvestorHQRoundsRoleFirst check
RogersCanadaToronto2LeadSep 2024

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Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples

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Acquisitions by Maple Leaf Sports & Entertainment

Maple Leaf Sports & Entertainment has acquired 2 companies to date.

Last acquisition by Maple Leaf Sports & Entertainment was on December 13th 2017. Maple Leaf Sports & Entertainment acquired Toronto Argonauts Football Club for undisclosed valuation.


Latest Acquisitions by Maple Leaf Sports & Entertainment

Toronto Argonauts Football Club
Toronto Raptors
Description
Toronto Argonauts Football Club is a Canadian professional football team based in Toronto that plays in the East Division of the Canadian Football League. Founded on October 4, 1873, the Argonauts are the oldest existing professional football team in North America still using its original name, and they have won the Grey Cup a record 19 times, most recently in 2012, 2017, 2022 and 2024. The club has played at BMO Field since 2016 after earlier homes at Rosedale Field, Varsity Stadium, CNE Stadium and the Rogers Centre. Its revenue comes from ticket sales, sponsorship, broadcast and league revenue sharing, merchandise and concessions. In May 2015 Bell Canada and Larry Tanenbaum's Kilmer Group agreed to buy the team from David Braley, taking control for the 2016 season and moving it to BMO Field, and in late 2017 Maple Leaf Sports & Entertainment, co-owned by Bell and Kilmer, took over the Argonauts, with the CFL Board of Governors approving the deal in January 2018. MLSE, which also owns the Maple Leafs, Raptors and Toronto FC, runs the team, with Pinball Clemons as general manager and Mike Miller as head coach.
Toronto Raptors is a professional basketball team in the National Basketball Association's Eastern Conference and the league's only Canadian franchise. The team was awarded in 1993 to a group led by John Bitove and Allan Slaight for a then-record expansion fee of $125 million and began play in 1995. Maple Leaf Gardens Ltd bought the Raptors in 1998, together with the arena then under construction, and renamed itself Maple Leaf Sports & Entertainment, which still owns the team alongside the NHL's Toronto Maple Leafs. The Raptors play at Scotiabank Arena, formerly the Air Canada Centre, and won the NBA championship in 2019. The team earns revenue from national and local media rights, sponsorship, ticketing and merchandise.
HQ CountryCanadaCanada
HQ City
Toronto
Toronto
Deal Date13 Dec 201712 Feb 1998
Valuationundisclosedundisclosed
EV/Revenue
EV/EBITDA

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Maple Leaf Sports & Entertainment Competitors

Maple Leaf Sports & Entertainment competitors include listed companies like Unibail-Rodamco-Westfield, Omega Healthcare Investors, Emaar Development and Sekisui House, and private ones like Suning Sports and LFP Media.

Public and private companies comparable to Maple Leaf Sports & Entertainment
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
Suning SportsChinaNanjingPrivate--$2.6B-
Unibail-Rodamco-WestfieldFranceFrancePublicly listed$3.4B$2.7B$15B18.2x
Omega Healthcare InvestorsUnited StatesUnited StatesPublicly listed$1.2B$1.2B$15B17.3x
Emaar DevelopmentUAEUAEPublicly listed$7.5B$3.9B$16B0.5x
Sekisui HouseJapanJapanPublicly listed$27B$2.6B$14B0.9x
LFP MediaFranceParisPrivate--$13B-

Maple Leaf Sports & Entertainment Public Comps

Maple Leaf Sports & Entertainment is no longer listed, but its public comps include Unibail-Rodamco-Westfield, Omega Healthcare Investors, Emaar Development, Sekisui House, Toll Brothers, NVR, TKO, Swire Pacific, Aldar Properties and Keppel.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Unibail-Rodamco-Westfield$3.4B$2.7B12.9x18.2x16.4x18.3x
Omega Healthcare Investors$1.2B$1.2B15.8x17.3x16.1x-
Emaar Development$7.5B$3.9B0.5x0.5x1.0x1.0x
Sekisui House$27B$2.6B0.9x0.9x9.2x9.6x
Toll Brothers$11B$1.8B1.5x1.5x8.6x8.6x
NVR$10B$1.8B1.6x1.8x9.1x12.4x
TKO$4.7B$1.3B4.9x4.1x17.5x10.5x
Swire Pacific$12B$1.6B2.8x2.7x20.3x15.0x

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Common questions about Maple Leaf Sports & Entertainment

When was Maple Leaf Sports & Entertainment founded?Maple Leaf Sports & Entertainment was founded in 1931.
Where is Maple Leaf Sports & Entertainment headquartered?Maple Leaf Sports & Entertainment is headquartered in Toronto, Canada.
Is Maple Leaf Sports & Entertainment publicly listed?No, Maple Leaf Sports & Entertainment was acquired by Rogers and BCE in December 2011.
Who acquired Maple Leaf Sports & Entertainment?Maple Leaf Sports & Entertainment was acquired by Rogers and BCE in December 2011.
How much was Maple Leaf Sports & Entertainment acquired for?Maple Leaf Sports & Entertainment was acquired for $2B in December 2011.
What is Maple Leaf Sports & Entertainment's valuation?Maple Leaf Sports & Entertainment was last valued at $15B in its secondary sale in July 2026.
Who are Maple Leaf Sports & Entertainment's investors?Maple Leaf Sports & Entertainment's investors include Rogers, Bell Media and Ontario Teachers' Pension Plan.
Which companies are comparable to Maple Leaf Sports & Entertainment?Companies comparable to Maple Leaf Sports & Entertainment include Suning Sports, Unibail-Rodamco-Westfield, Omega Healthcare Investors, Emaar Development, Sekisui House and LFP Media.
How many companies has Maple Leaf Sports & Entertainment acquired?Maple Leaf Sports & Entertainment has acquired 2 companies, including Toronto Argonauts Football Club and Toronto Raptors.

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