Clarabridge Acquisition, Valuation, Funding & Investors

Clarabridge was acquired by Qualtrics for $1.1B in July 2021.

Clarabridge acquisition price

$1.1B

Acquired by Qualtrics · Jul 2021

Cumulative funding Clarabridge raised

$93M

across 2 funding rounds

Key investors in Clarabridge

  • General Catalyst
  • Summit Partners
  • Yuchun Lee

Clarabridge Overview

About Clarabridge

Clarabridge is a customer experience management platform utilizing text analytics, enterprise surveys, and engagement tools to process feedback from leading global brands.


Founded

2006

HQ

United StatesReston, VA

Status

Acquired

Customer focus

B2B

Revenue model

Subscription

Valuation

$1.1B (acquired Jul 2021)

Clarabridge Acquisition

Clarabridge was acquired by Qualtrics for $1.1B on 29 July 2021.

Before the acquisition Clarabridge had raised $93M across 2 funding rounds.

Clarabridge acquisition details
AcquirerDateTypePrice
29 Jul 2021Strategic M&A$1.1B

Clarabridge Funding History

Clarabridge has raised a total of $93M across 2 funding rounds.

Clarabridge's first fundraising round was a $80M Series D in September 2013. The most recent completed round was a $13M Series A in September 2016.

Clarabridge funding rounds

Clarabridge funding rounds
DateStageInvestorsRaisedDeal Summary
Sep 2016Series A-$13MClarabridge, a customer experience management solutions provider, completed a funding round in September 2016 raising approximately $12.5 million. The round, listed as Series Unknown, aimed to enhance product capabilities and market reach, with lead investors not publicly disclosed. This followed earlier rounds including Series B ($7.2M in 2007) and Series C ($12M in 2008). An SEC filing indicated a similar $13.1M raise around that time in preparation for potential IPO activities.
Sep 2013Series DGeneral Catalyst; Yuchun Lee; Summit Partners$80MClarabridge, founded in 2006 by Sid Banerjee in Reston, VA, provides intelligent Customer Experience Management (CEM) solutions that analyze unstructured data from customer interactions, feedback, and social media to deliver insights on customer opinions and needs. The company raised $80 million in a Series D equity investment on September 10, 2013, led by General Catalyst Partners, Summit Partners, and Yuchun Lee. This round brought total funding to approximately $124.9 million across multiple rounds. The investment aimed to fuel global expansion, product innovation, employee growth, marketing, and strategic transactions amid strong demand for CEM solutions. New board members included Yuchun Lee as Chairman, Larry Bohn from General Catalyst, and Tom Jennings from Summit Partners. The company had demonstrated over 150% revenue growth in the three years prior to the round and closed fiscal 2013 with a 45% increase in subscription revenues. Clarabridge served over 400 clients across industries like auto, CPG, finance, healthcare, hospitality, insurance, manufacturing, pharma, restaurants, retail, technology, telecommunications, and travel. It expanded into markets like San Francisco and London. In 2014, it ranked 368 on Deloitte’s Technology Fast 500 with 218% growth that year and acquired Market Metrix to enhance its offerings in enterprise feedback management, particularly for leisure and hospitality.

Who has invested in Clarabridge?

3 investors have backed Clarabridge across its funding rounds, including General Catalyst, Summit Partners and Yuchun Lee.


Clarabridge Investors

Investors in Clarabridge by funding rounds participated
InvestorHQRoundsRoleFirst check
General CatalystUnited StatesSan Francisco, CA1ParticipantSep 2013

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Acquisitions by Clarabridge

Clarabridge has acquired 2 companies to date.

Last acquisition by Clarabridge was on May 21st 2015. Clarabridge acquired Engagor for undisclosed valuation.


Latest Acquisitions by Clarabridge

Engagor
Market Metrix
Description
Engagor is a Ghent- and San Francisco-based social media management platform that monitors conversations across millions of sources in 180 languages. The service tracks brand mentions, competitors, and industry trends while offering team performance dashboards for enterprises. It supports real-time customer engagement through unified inboxes and analytics for major platforms like Twitter, Facebook, and Instagram. Established in 2010, Engagor serves global brands in retail and finance sectors from its dual headquarters in Belgium and California.
Market Metrix is a San Francisco-headquartered provider of guest feedback management platforms for the hospitality sector, serving more than 14,000 hotels and casinos across 70 countries. The platform aggregates data from loyalty programs, referral systems, and online reputation sources to deliver actionable insights linked to revenue performance. Clients include major chains like Marriott, Hilton, and MGM Resorts, where it drives improvements in guest satisfaction scores and direct booking rates. Founded in 2001, the company analyzes millions of feedback responses annually to optimize operational decisions from front desk to executive suites.
HQ CountryBelgiumUnited States
HQ City
Ghent
San Francisco, CA
Deal Date21 May 20158 Apr 2014
Valuationundisclosedundisclosed
EV/Revenue
EV/EBITDA

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Clarabridge Competitors

Clarabridge competitors include listed companies like Teamviewer and Clarivate, and private ones like CleverTap, FullStory, TalkingData and CADDi.

Public and private companies comparable to Clarabridge
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
CleverTapUnited StatesSan Francisco, CAPrivate$45M-$775M17.2x
FullStoryUnited StatesAtlanta, GAPrivate--$1.8B-
TalkingDataChinaBeijingPrivate--$1.1B-
CADDiJapanTokyoPrivate--$1.1B-
TeamviewerGermanyGermanyPublicly listed$860M$310M$1.2B2.5x
ClarivateUnited KingdomUnited KingdomPublicly listed$2.5B$829M$1.2B2.2x

Clarabridge Public Comps

Clarabridge is no longer listed, but its public comps include Teamviewer, Clarivate, Red Violet, Montnets, Cybozu, Beijing Join-Cheer, Pexip, WingArc1st, Vercom and Similarweb.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Teamviewer$860M$310M2.5x2.5x7.0x5.9x
Clarivate$2.5B$829M2.1x2.2x6.3x5.3x
Red Violet$90M$24M13.2x11.7x50.0x31.7x
Montnets$389M($17M)2.5x-(55.5x)-
Cybozu$241M$84M3.4x3.1x9.8x9.2x
Beijing Join-Cheer$386M$11M1.9x-68.9x-
Pexip$118M$29M6.6x5.7x26.6x18.6x
WingArc1st$199M$70M3.5x3.3x10.0x10.5x

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Common questions about Clarabridge

When was Clarabridge founded?Clarabridge was founded in 2006.
Where is Clarabridge headquartered?Clarabridge is headquartered in Reston, VA, United States.
Is Clarabridge publicly listed?No, Clarabridge was acquired by Qualtrics in July 2021.
Who acquired Clarabridge?Clarabridge was acquired by Qualtrics in July 2021.
How much was Clarabridge acquired for?Clarabridge was acquired for $1.1B in July 2021.
How much funding has Clarabridge raised?Clarabridge has raised $93M across 2 funding rounds.
What was Clarabridge's last funding round?Clarabridge's last funding round was a $13M Series A in September 2016.
Who are Clarabridge's investors?Clarabridge's investors include General Catalyst, Yuchun Lee and Summit Partners.
Which companies are comparable to Clarabridge?Companies comparable to Clarabridge include CleverTap, FullStory, TalkingData, CADDi, Teamviewer and Clarivate.
How many companies has Clarabridge acquired?Clarabridge has acquired 2 companies, including Engagor and Market Metrix.

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