Tealium Valuation, Funding & Investors
Tealium is valued at $1.2B as of February 2021.
Last Tealium valuation
$1.2B
Series G · Feb 2021
Last Tealium funding round
$96M
Series G · Feb 2021
Cumulative funding Tealium raised
$252M
across 6 funding rounds
Key investors in Tealium
Georgian
Battery Ventures
Tenaya Capital
Presidio Ventures
Bain Capital Ventures
Silver Lake
About Tealium
Tealium is a San Diego-headquartered provider of customer data orchestration platforms connecting web, mobile, offline, and IoT data sources. The Customer Data Hub includes tag management, API hubs, customer data platforms with machine learning, and data governance tools supporting over 1,300 integrations. Tealium enables real-time personalization for brands like Audi and Barclays through server-side and client-side deployments. Founded in 2008, the company powers data strategies for more than 1,000 enterprises globally.
Founded
2008
HQ
San Diego, CAWebsite
Status
Privately held
Customer focus
B2B
Revenue model
Subscription
Valuation
$1.2B (Feb 2021)
Tealium Valuation
Tealium is currently valued at $1.2B, based on its Series G in February 2021.
The $96M round was led by Georgian and Silver Lake Waterman.
Tealium's valuation has grown 1.4x from $850M at its Series F in May 2019 to $1.2B in February 2021, across 2 priced rounds.
Tealium valuation by funding round
| Date | Stage | Valuation |
|---|---|---|
| Feb 2021 | Series G | $1.2B |
| May 2019 | Series F | $850M |
Tealium Funding History
Tealium has raised a total of $252M across 6 funding rounds.
Tealium's first fundraising round was a $16M Series C in April 2013. The most recent completed round was a $96M Series G in February 2021.
Tealium funding rounds
| Date | Stage | Investors | Raised | Valuation | Deal Summary |
|---|---|---|---|---|---|
| Feb 2021 | Series G | Georgian (lead); Silver Lake Waterman (lead) | $96M | $1.2B | Tealium, a leader in real-time customer data orchestration, raised $96 million in its Series G funding round on February 3, 2021, led by existing investors Georgian and Silver Lake Waterman. The round increased the company's valuation to $1.2 billion and brought total funding to over $250 million across multiple rounds since 2008. Previous investments included a $55 million Series F in 2019 led by Silver Lake Waterman at an $850 million valuation, along with participation from ABN AMRO Ventures, Declaration Partners, Industry Ventures, and others. The proceeds were earmarked for accelerated product innovation, global expansion, and enhancing customer success teams to meet demand for Tealium's customer data platform (CDP). This platform enables enterprises to deliver real-time, personalized, compliant, and omnichannel customer experiences by orchestrating data from web, mobile, offline, and IoT sources. Tealium positions itself as a key tool for digital marketing and customer analytics, helping businesses gain competitive advantages through data-driven personalization. Investors highlighted Tealium's role in the growing CDP market amid rising needs for trustworthy data handling and AI-driven insights. Georgian, a Toronto-based growth equity firm focused on data-powered software, and Silver Lake Waterman, part of the $75 billion AUM Silver Lake, continued their partnerships from earlier rounds like Series D in 2015. |
| May 2019 | Series F | Silver Lake Waterman (lead); Declaration Partners; Industry Ventures; ABN AMRO Ventures; Georgian; Parkwood; Bain Capital; Presidio Ventures | $55M | $850M | - |
| Sep 2016 | Series E | Georgian (lead); Tenaya Capital; Silver Lake; Battery Ventures; Bain Capital Ventures; Presidio Ventures | $35M | - | Tealium is a big data and customer data platform company that helps enterprises structure and unify customer information across web, mobile, offline, and IoT channels. The company's solutions include tag management, a customer data platform with machine learning, an API hub, and data management tools designed to make customer data more actionable, privacy-compliant, and secure. By September 2016, Tealium had raised a total of $160M across multiple funding rounds, including a Series E round in that period. The company had demonstrated strong growth trajectory, with revenues projected to reach approximately $100M by 2019 based on public statements, and had achieved 300% year-over-year growth in visitor profiles created on its platform by 2019. Major customers included Facebook, IBM, and Visa across sectors including healthcare and finance. In May 2019, Tealium raised a $55M Series F round led by Silver Lake Waterman at an estimated valuation of approximately $850M, with the company reported to be close to profitability at that time. |
| Feb 2015 | Series D | Georgian (lead); Tenaya Capital; Battery Ventures; Bain Capital Ventures; Presidio Ventures | $31M | - | Tealium is a provider of enterprise tag management and real-time customer data solutions, helping organizations manage first-party data for personalized customer interactions across web, mobile, and other channels. In Q1 2015, the company announced $30.7 million in Series D funding led by Georgian Partners, with participation from Bain Capital Ventures, Battery Ventures, Tenaya Capital, and Presidio Ventures. This round was highlighted alongside strong operating metrics, including 100% year-over-year organic sales growth and a 127% customer renewal rate by dollars. The funding came on February 17, 2015, as reported by TechCrunch, positioning Tealium to expand its real-time data platform, AudienceStream, which about 50 of its 500+ customers were using at the time. Tealium reported 138% organic sales growth for the prior year (2014). The company grew its enterprise customer base by 60% year-over-year in Q1 2015, adding clients like Kia Motors America, Politico, and Avis Budget EMEA, while expanding its workforce and leadership in data services, mobile, and sales. For full-year 2015, Tealium recorded 80% organic sales growth year-over-year, with 220% growth in multi-year contracts, solidifying its global market leadership in tag management. The Tealium iQ platform featured over 800 integrations. No sources provide post-money valuation, revenue figures using terms like 'revenue' or 'ARR', EBITDA, or valuation multiples for this specific round; sales growth metrics are reported instead of absolute revenue numbers. |
| Apr 2014 | Series D | Silver Lake (lead) | $20M | - | Tealium is an enterprise tag management and customer data orchestration platform founded in 2008. The company's tag management system captures clean data streams for enterprise marketers, allowing companies to manage vendor tags through a drag-and-drop interface without requiring IT resources. In April 2014, Tealium raised $20 million in growth financing led by Silver Lake Waterman, marking a continuation of the firm's investment in the company. This round brought total capital raised since January 2012 to $47.5 million, with prior investors including Battery Ventures and Tenaya Capital. The company announced record first quarter 2014 results, achieving 120% year-over-year revenue growth and 100% growth in enterprise customers using its platform. Notable enterprise customers included Calendars.com, Carhartt, Kabbage, Kimberly-Clark, Mason Companies, and Wet Seal. The funding was designated for accelerating global expansion across engineering, sales, customer service, and marketing operations. Silver Lake Waterman's investment reflected confidence in Tealium's position as a market leader in tag management and data governance solutions for digital marketing technology, an industry spending an estimated $130 billion annually of the $1.5 trillion global marketing and communications budget. |
| Apr 2013 | Series C | Tenaya Capital (lead); Battery Ventures | $16M | - | Tealium, a provider of enterprise tag management solutions, raised $15.6 million in Series C funding on April 3, 2013, led by Tenaya Capital with participation from Battery Ventures and Presidio Ventures. This brought total funding to $27 million following a prior $10.5 million Series B led by Battery Ventures. The capital was intended to expand product development, customer operations, and go-to-market resources. The company reported strong Q1 2013 performance with a 185 percent year-over-year increase in sales bookings and a 245 percent increase in non-GAAP revenue, alongside enterprise customer growth. Tealium positioned its platform as the fastest, easiest-to-use, and most data-focused tag management solution, attracting major global brands. It also opened new headquarters in San Diego’s Torrey Pines Science and Technology Park and was named a finalist for Best New Technology by the Digital Analytics Association. |
Who has invested in Tealium?
12 investors have backed Tealium across its funding rounds, including Georgian, Battery Ventures, Tenaya Capital, Presidio Ventures, Bain Capital Ventures and Silver Lake.
Lead investors include Georgian, Silver Lake Waterman, Silver Lake and Tenaya Capital.
Tealium Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
 Toronto | 4 | Lead | Feb 2015 | |
| San Francisco, CA | 3 | Lead | Apr 2013 | |
| Boston, MA | 3 | Participant | Apr 2013 | |
| San Jose, CA | 3 | Participant | Feb 2015 | |
| San Francisco, CA | 2 | Lead | Apr 2014 | |
| San Francisco, CA | 2 | Lead | May 2019 | |
| San Francisco, CA | 2 | Participant | Feb 2015 | |
| New York City, NY | 1 | Participant | May 2019 | |
| San Francisco, CA | 1 | Participant | May 2019 | |
 Netherlands | 1 | Participant | May 2019 | |
This data is available for Pro users. Sign up to see all 12 Tealium investors. Start Free Trial | ||||
Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples
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Start Free TrialTealium Competitors
Tealium competitors include listed companies like Business-intelligence and Teradata, and private ones like Imply, Firebolt, Nominal and Treasure Data.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
| San Francisco, CA | Private | - | - | $1.1B | - | |
 Tel Aviv | Private | - | - | $1.4B | - | |
| Austin, TX | Private | - | - | $1B | - | |
| San Francisco, CA | Private | - | - | $1B | - | |
 China | Publicly listed | $389M | $54M | $2B | 5.9x | |
| United States | Publicly listed | $1.7B | $285M | $2.7B | 1.5x |
Tealium Public Comps
Tealium is still privately-owned, but its public comps include Clarivate, Red Violet, Beijing Join-Cheer, e-Hualu, WingArc1st, Similarweb, TRS Information Technology, Amplitude, Cognyte Software and Plus Alpha Consulting.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $2.5B | $829M | 2.1x | 2.2x | 6.3x | 5.3x | |||
| $90M | $24M | 13.2x | 11.7x | 50.0x | 31.7x | |||
| $386M | $11M | 1.9x | - | 68.9x | - | |||
| $69M | ($310M) | 24.1x | - | (5.4x) | - | |||
| $199M | $70M | 3.5x | 3.3x | 10.0x | 10.5x | |||
| $283M | ($15M) | 2.5x | 2.3x | (48.6x) | 26.2x | |||
| $76M | ($20M) | 19.3x | 19.7x | (73.5x) | 478.8x | |||
| $343M | ($76M) | 4.6x | 4.1x | (21.1x) | 98.8x | |||
This data is available for Pro users. Sign up to see all Tealium competitors and their valuation data. Start Free Trial | ||||||||
Common questions about Tealium
| When was Tealium founded? | Tealium was founded in 2008. |
| Where is Tealium headquartered? | Tealium is headquartered in San Diego, CA, United States. |
| Is Tealium publicly listed? | No, Tealium is a private, VC-backed company. |
| What is Tealium's valuation? | Tealium was last valued at $1.2B in its Series G in February 2021. |
| How much funding has Tealium raised? | Tealium has raised $252M across 6 funding rounds. |
| What was Tealium's last funding round? | Tealium's last funding round was a $96M Series G in February 2021, led by Georgian and Silver Lake Waterman. |
| Who are Tealium's investors? | Tealium's investors include Georgian, Tenaya Capital, Battery Ventures, Presidio Ventures, Silver Lake, Silver Lake Waterman, Bain Capital Ventures, Declaration Partners, Industry Ventures, ABN AMRO Ventures and 2 others. |
| Which companies are comparable to Tealium? | Companies comparable to Tealium include Imply, Firebolt, Nominal, Treasure Data, Business-intelligence and Teradata. |
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