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SMS Valuation Multiples

Discover revenue and EBITDA valuation multiples for SMS and similar public comparables like Business Online, Almunda Professionals, and Bluebik Group.

SMS Overview

About SMS

SMS Co Ltd is a Japanese company involved in providing various services targeting information infrastructure for the aging society. The company divides its search service by the following segments: nursing care, medical care, career, healthcare/senior life, and global.


Founded

2003

HQ

Japan
Employees

3.3K+

Website

bm-sms.co.jp

Financials

LTM Revenue $409M

LTM EBITDA $68.7M

EV

$676M

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SMS Financials

As of November 2025, SMS reported last 12-month revenue of $409M and EBITDA of $68.7M.

In the same period, SMS generated $350M in LTM gross profit and $43.1M in net income.

See SMS valuation multiples based on analyst estimates

SMS P&L

In the most recent fiscal year, SMS reported revenue of $391M and EBITDA of $77.9M.

SMS expects next 12-month revenue of  XXX    and NTM EBITDA of  XXX

See SMS valuation multiples based on analyst estimates
LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue $409M XXX $391M XXX XXX XXX
Gross Profit $350M XXX $346M XXX XXX XXX
Gross Margin 86% XXX 88% XXX XXX XXX
EBITDA $68.7M XXX $77.9M XXX XXX XXX
EBITDA Margin 17% XXX 20% XXX XXX XXX
EBIT $45.1M XXX $40.7M XXX XXX XXX
EBIT Margin 11% XXX 10% XXX XXX XXX
Net Profit $43.1M XXX $38.9M XXX XXX XXX
Net Margin 11% XXX 10% XXX XXX XXX
Net Debt XXX XXX n/a XXX XXX XXX

Financial data powered by Morningstar, Inc.

SMS Stock Performance

SMS has current market cap of JPY 112B (or $716M), and EV of JPY 105B (or $676M).

Market Cap Evolution

SMS Stock Data

As of December 4, 2025, SMS's stock price is JPY 1360 (or $9).

See SMS trading valuation data
EV Market Cap Price 1D Price 1M Price 3M Price 12M EPS
$676M $716M XXX XXX XXX XXX $0.52

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SMS Valuation Multiples

SMS's trades at 1.8x EV/Revenue multiple, and 8.5x EV/EBITDA.

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SMS Financial Valuation Multiples

As of December 4, 2025, SMS has market cap of $716M and EV of $676M.

Equity research analysts estimate SMS's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

SMS has a P/E ratio of 16.6x.

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Market cap (current) $716M XXX $716M XXX XXX XXX
EV (current) $676M XXX $676M XXX XXX XXX
EV/Revenue 1.7x XXX 1.8x XXX XXX XXX
EV/EBITDA 9.8x XXX 8.5x XXX XXX XXX
EV/EBIT 15.0x XXX 15.4x XXX XXX XXX
EV/Gross Profit 1.9x XXX n/a XXX XXX XXX
P/E 16.6x XXX 17.6x XXX XXX XXX
EV/FCF 24.1x XXX 37.4x XXX XXX XXX

Valuation data powered by FactSet, Inc. and Morningstar, Inc.

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SMS Margins & Growth Rates

SMS's last 12 month revenue growth is 8%

SMS's revenue per employee in the last FY averaged $0.1M, while opex per employee averaged $0.1M for the same period.

SMS's rule of 40 is 29% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

SMS's rule of X is 38% (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

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SMS Operational Valuation Multiples

LTM NTM Last FY FY 2025 FY 2026 FY 2027
Revenue Growth 8% XXX 8% XXX XXX XXX
EBITDA Margin 17% XXX 21% XXX XXX XXX
EBITDA Growth 10% XXX -2% XXX XXX XXX
Rule of 40 29% XXX 29% XXX XXX XXX
Bessemer Rule of X XXX XXX 38% XXX XXX XXX
Revenue per Employee XXX XXX $0.1M XXX XXX XXX
Opex per Employee XXX XXX $0.1M XXX XXX XXX
S&M Expenses to Revenue XXX XXX n/a XXX XXX XXX
G&A Expenses to Revenue XXX XXX n/a XXX XXX XXX
R&D Expenses to Revenue XXX XXX n/a XXX XXX XXX
Opex to Revenue XXX XXX 78% XXX XXX XXX

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SMS Public Comps

See public comps and valuation multiples for Business Consulting and BPO Services comps
EV/Revenue EV/EBITDA
2025E 2026E 2027E 2025E 2026E 2027E
Almunda Professionals XXX XXX XXX XXX XXX XXX
Appen XXX XXX XXX XXX XXX XXX
RPMGlobal XXX XXX XXX XXX XXX XXX
Bluebik Group XXX XXX XXX XXX XXX XXX
Business Online XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX

Valuation data powered by FactSet, Inc.

SMS M&A and Investment Activity

SMS acquired  XXX companies to date.

Last acquisition by SMS was  XXXXXXXX, XXXXX XXXXX XXXXXX . SMS acquired  XXXXXXXX for  XXX (EV/Revenue multiple of  XXX ).

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Latest Acquisitions by SMS

Acquired Company EV EV/Revenue EV/EBITDA
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX

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About SMS

When was SMS founded? SMS was founded in 2003.
Where is SMS headquartered? SMS is headquartered in Japan.
How many employees does SMS have? As of today, SMS has 3.3K+ employees.
Who is the CEO of SMS? SMS's CEO is Mr. Natsuki Goto.
Is SMS publicy listed? Yes, SMS is a public company listed on TKS.
What is the stock symbol of SMS? SMS trades under 2175 ticker.
When did SMS go public? SMS went public in 2008.
Who are competitors of SMS? Similar companies to SMS include e.g. Almunda Professionals, Appen, RPMGlobal, Bluebik Group.
What is the current market cap of SMS? SMS's current market cap is $716M
What is the current revenue of SMS? SMS's last 12 months revenue is $409M.
What is the current revenue growth of SMS? SMS revenue growth (NTM/LTM) is 8%.
What is the current EV/Revenue multiple of SMS? Current revenue multiple of SMS is 1.7x.
Is SMS profitable? Yes, SMS is EBITDA-positive (as of the last 12 months).
What is the current EBITDA of SMS? SMS's last 12 months EBITDA is $68.7M.
What is SMS's EBITDA margin? SMS's last 12 months EBITDA margin is 17%.
What is the current EV/EBITDA multiple of SMS? Current EBITDA multiple of SMS is 9.8x.
What is the current FCF of SMS? SMS's last 12 months FCF is $28.1M.
What is SMS's FCF margin? SMS's last 12 months FCF margin is 7%.
What is the current EV/FCF multiple of SMS? Current FCF multiple of SMS is 24.1x.

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