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Sleep Cycle Valuation Multiples

Discover revenue and EBITDA valuation multiples for Sleep Cycle and similar public comparables like Cheetah Mobile, Traders Club, and OnMobile.

Sleep Cycle Overview

About Sleep Cycle

Sleep Cycle AB is a sleep tracker application. It helps people understand their sleep habits and improve their sleep. The mobile application helps users fall asleep more easily, tracks sleep patterns through the night and wakes up users in the light-sleep phase, providing valuable insights designed to improve sleep quality. Geographically group operates in Sweden and other countries in which key revenue is generated from Sweden.


Founded

2009

HQ

Sweden
Employees

34

Website

sleepcycle.com

Financials

LTM Revenue $26.7M

LTM EBITDA $9.0M

EV

$63.5M

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Sleep Cycle Financials

Sleep Cycle has a last 12-month revenue of $26.7M and a last 12-month EBITDA of $9.0M.

In the most recent fiscal year, Sleep Cycle achieved revenue of $26.0M and an EBITDA of $8.8M.

Sleep Cycle expects next 12-month revenue of  XXX    and NTM EBITDA of  XXX

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Sleep Cycle P&L

FY 2023 FY 2024 FY 2025 LTM NTM
Revenue $23.4M $26.0M XXX XXX XXX
Gross Profit $10.3M $11.3M XXX XXX XXX
Gross Margin 44% 44% XXX XXX XXX
EBITDA $7.4M $8.8M XXX XXX XXX
EBITDA Margin 31% 34% XXX XXX XXX
Net Profit $3.5M $4.6M XXX XXX XXX
Net Margin 15% 18% XXX XXX XXX
Net Debt n/a n/a XXX XXX XXX

Financial data powered by Morningstar, Inc.

Sleep Cycle Stock Performance

As of April 15, 2025, Sleep Cycle's stock price is SEK 38 (or $4).

Sleep Cycle has current market cap of SEK 773M (or $76.7M), and EV of SEK 639M (or $63.5M).

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Sleep Cycle Stock Data

EV Market Cap Price 1D Price 1M Price 3M Price 12M EPS
$63.5M $76.7M XXX XXX XXX XXX $0.33

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Sleep Cycle Valuation Multiples

As of April 15, 2025, Sleep Cycle has market cap of $76.7M and EV of $63.5M.

Sleep Cycle's trades at 2.4x LTM EV/Revenue multiple, and 7.1x LTM EBITDA.

Analysts estimate Sleep Cycle's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

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Sleep Cycle Financial Valuation Multiples

FY 2024 FY 2025E FY 2026E FY 2027E
EV $63.5M XXX XXX XXX
EV/Revenue 2.4x XXX XXX XXX
EV/EBITDA 7.2x XXX XXX XXX
P/E 12.3x XXX XXX XXX
P/E/Growth 0.9x XXX XXX XXX
EV/FCF 10.7x XXX XXX XXX

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Sleep Cycle Valuation Multiples

Sleep Cycle's NTM/LTM revenue growth is 14%

Sleep Cycle's revenue per employee for the last fiscal year averaged $0.8M, while opex per employee averaged $0.3M for the same period.

Over next 12 months, Sleep Cycle's ratio of sales and marketing spend to revenue is estimated to be  XXX , while its R&D spend to revenue to be  XXX .

Analysts estimate Sleep Cycle's 2025E EV/Revenue multiple at  XXX and 2025E EV/EBITDA multiple at  XXX

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Sleep Cycle Operational Valuation Multiples

FY 2024 NTM FY 2025E FY 2026E FY 2027E
Revenue Growth 11% XXX XXX XXX XXX
EBITDA Margin 34% XXX XXX XXX XXX
EBITDA Growth 19% XXX XXX XXX XXX
Rule of 40 (SaaS-only) 48% XXX XXX XXX XXX
Revenue per Employee $0.8M XXX XXX XXX XXX
Opex per Employee $0.3M XXX XXX XXX XXX
S&M Expenses to Revenue 30% XXX XXX XXX XXX
G&A Expenses to Revenue 5% XXX XXX XXX XXX
R&D Expenses to Revenue n/a XXX XXX XXX XXX
Opex to Revenue 44% XXX XXX XXX XXX

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Sleep Cycle Public Comps

See public comps and valuation multiples for Consumer Apps and Fitness & Wellness comps
EV/Revenue EV/EBITDA
2025E 2026E 2027E 2025E 2026E 2027E
XXX XXX XXX XXX XXX XXX
Zedge XXX XXX XXX XXX XXX XXX
OnMobile XXX XXX XXX XXX XXX XXX
Traders Club XXX XXX XXX XXX XXX XXX
Cheetah Mobile XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX
XXXXXXXX XXX XXX XXX XXX XXX XXX

Valuation data powered by FactSet, Inc.

Sleep Cycle M&A and Investment Activity

Sleep Cycle acquired  XXX companies to date.

Last acquisition by Sleep Cycle was  XXXXXXXX, XXXXX XXXXX XXXXXX . Sleep Cycle acquired  XXXXXXXX for  XXX (EV/Revenue multiple of  XXX ).

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Latest Acquisitions by Sleep Cycle

Acquired Company EV EV/Revenue EV/EBITDA
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX
XXXXXXXXX XXX XXX XXX

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About Sleep Cycle

When was Sleep Cycle founded? Sleep Cycle was founded in 2009.
Where is Sleep Cycle headquartered? Sleep Cycle is headquartered in Sweden.
How many employees does Sleep Cycle have? As of today, Sleep Cycle has 34 employees.
Who is the CEO of Sleep Cycle? Sleep Cycle's CEO is Mr. Erik Jivmark.
Is Sleep Cycle publicy listed? Yes, Sleep Cycle is a public company listed on STO.
What is the stock symbol of Sleep Cycle? Sleep Cycle trades under SLEEP ticker.
When did Sleep Cycle go public? Sleep Cycle went public in 2021.
Who are competitors of Sleep Cycle? Similar companies to Sleep Cycle include e.g. , Zedge, OnMobile, Traders Club.
What is the current market cap of Sleep Cycle? Sleep Cycle's current market cap is $76.7M
What is the current revenue of Sleep Cycle? Sleep Cycle's last 12-month revenue is $26.7M.
What is the current EBITDA of Sleep Cycle? Sleep Cycle's last 12-month EBITDA is $9.0M.
What is the current EV/Revenue multiple of Sleep Cycle? Current revenue multiple of Sleep Cycle is 2.4x.
What is the current EV/EBITDA multiple of Sleep Cycle? Current EBITDA multiple of Sleep Cycle is 7.1x.
What is the current revenue growth of Sleep Cycle? Sleep Cycle revenue growth between 2023 and 2024 was 11%.
Is Sleep Cycle profitable? Yes, Sleep Cycle is EBITDA-positive (as of the last 12 months).

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