SG Co Valuation Multiples

Live Nation is the largest live entertainment company in the world, serving as a concert promoter, venue operator, and ticketing platform. In addition, the firm generates revenue from sponsorships and advertising. With offices in 51 countries, Live Nation promotes concerts globally and it owned, operated, or had exclusive booking rights to more than 400 venues worldwide at the end of 2025, which the firm says makes it the second-largest operator of music venues globally. In 2025, Live Nation promoted nearly 55,000 events, drawing roughly 160 million fans. Ticketmaster is a dominant global ticketing service, selling nearly 650 million tickets in 2025.

Headquartered in France, Publicis is the world’s second-largest ad holding company based on revenue. Publicis’ services, which include traditional and digital advertising, public relations, and consulting, are provided worldwide, with over 80% of its revenue coming from more-developed regions such as North America and Europe.

Liberty Media Corp along with its subsidiaries is engaged in the media and entertainment industries in North America and the United Kingdom. The company owns interests in a high-quality portfolio of assets across the media, entertainment and sports industries. The company derives its maximum revenue from United Kingdom.

Omnicom is a holding company that owns several advertising agencies and related firms. It provides traditional and digital advertising services that include creative design, market research, data analytics, ad placement, and public relations. The firm operates globally, providing services in more than 70 countries; it generates more than one half of its revenue in North America and nearly 30% in Europe.

Informa PLC is an international events, digital services, and academic research group. Through various brands, products, and services, it connects businesses and professionals with the knowledge they need. The group's reportable segments are Informa Markets, Informa Tech, Informa Connect, Informa Festivals, and Taylor & Francis. The Informa Markets segment generates the highest revenue, connecting buyers and sellers across various specialist markets, including boating, pharmaceuticals, food, fashion, and infrastructure. This is achieved by delivering transaction-focused live events, such as exhibitions, specialist digital content, and targeted digital services, including data-driven demand generation products. It generates half its revenue from North America, followed by Asia.

Focus Media Information Technology Co Ltd is an advertising company. The company's main business is the development and operation of Life Circle media. Its main products are building media (including elevator TV media and elevator poster media) and cinema screen advertising media, etc., covering the work scenes, life scenes, entertainment scenes, and consumption scenes of the mainstream urban consumer groups, and integrating into a life circle media network.

BlueFocus Communication Group Co Ltd provides marketing and brand management services in China and internationally. It offers marketing and brand management services across various disciplines, including strategy, digital, advertising, media, social, PR, design, branding, CRM, data, e-commerce, and mobile solutions to various multinational companies and Chinese enterprises, such as IT, automobile, consumer goods, real estate, finance, and entertainment industries.

Liberty Live Holdings Inc focuses on live entertainment investments. The company maintains a substantial ownership position in Live Nation Entertainment, the primary international promoter of concerts, events, and ticketing through platforms like Ticketmaster, alongside sponsorship and hospitality services via QuintEvents.

QMMM Holdings Ltd is a digital advertising and marketing production services company. It operates through its two wholly owned subsidiaries: ManyMany Creations and Quantum Matrix. It has used interactive design, animation, art-tech and virtual technologies in over 500 commercial campaigns. The company has worked with large domestic and international banks, real estate developers, amusement parks, top international athletic apparel and footwear brands, and luxury cosmetic products and international brands for their advertising and creation work in Hong Kong. Its clients include local and international banks, real-estate developers, luxury brands, high fashion houses, and theme parks.

CTS Eventim AG & Co. KGaA is a diversified media company that focuses on the ticketing market. The business is divided into two segments: ticketing and live entertainment. The ticketing segment produces, sells, and distributes tickets for a variety of leisure-based events. The company sells tickets for concerts, sports, and theater events, and provides travel services as well. The live entertainment business segment plans and organizes tour events, largely for music-based concerts. The company generates the vast majority of its revenue in Germany.

Dentsu Group is the top advertising agency in Japan and the fifth-largest advertising network in the world. It is the oldest advertising agency in Japan, with the original company being established in 1901. Over the years, Dentsu expanded its global footprint through mergers and acquisitions. Currently, international sales account for about 60% of total revenue.

Sphere Entertainment Co is a live entertainment and media company. The firm creates, writes, casts, produces, and tours shows and events. The group has two reportable segments: Sphere and MSG Networks. Sphere is a next-generation entertainment medium, and MSG Networks operates two regional sports and entertainment networks, as well as a direct-to-consumer (DTC) and authenticated streaming product.

JCDecaux SE is an outdoor advertising company. The company focuses on three main business areas namely Street Furniture, Transport advertising, and Billboard advertising. Street furniture advertising relates to bus stop advertising, newspaper kiosks, public benches, and free-standing panels. Transport which focuses on advertising in land transport networks and airports and Billboard Advertising which concerns the marketing of billboards, neon-light billboards, and advertising wraps. The company generates the majority of its revenue from the Street Furniture segment in the form of Advertising. The company has a geographical presence in Europe, Asia-Pacific, France, the Rest of the world, the United kingdom, and North America.

CyberAgent is a prominent Japanese media company founded in 1998. Its core businesses include internet advertising, online broadcasting platforms, and gaming.

Headquartered in the United Kingdom, WPP is the world’s largest ad holding company based on annual revenue. Its services, which include traditional and digital advertising, public relations, and consulting, are provided worldwide, with over 70% of its revenue coming from more developed regions such as North America, the UK, and Western Europe. WPP is the largest media buying entity in the world.

Madison Square Garden Entertainment Corp provides live entertainment, delivering unforgettable experiences while forging deep connections with diverse and passionate audiences. The company’s portfolio includes a collection of world-renowned venues - New York’s Madison Square Garden, The Theater at Madison Square Garden, Radio City Music Hall, and Beacon Theatre; and The Chicago Theatre - that showcase a broad array of sporting events, concerts, family shows, and special events for millions of guests annually. In addition, the company features the original production, the Christmas Spectacular Starring the Radio City Rockettes, which has been a holiday tradition for 89 years.

Songcheng Performance Development Co Ltd operates in the performing arts industry. The company is engaged in the operation of Live performances, tourism and leisure, and Internet performance in China.

Stroeer SE & Co KGaA is a Germany-based holding company focused on promotional media services outside of the home. It operates in three main business segments, Out of Home (OOH) Media which generates key revenue, Digital & Dialog Media, and DaaS & E-commerce. The OOH Media segment encompasses the Group's entire OOH advertising business, comprising the Classic OOH, Digital OOH, and OOH services product groups. Digital & Dialog Media segment provides solutions for online advertising in the context of proprietary and third-party content. The scalable products marketed on this basis range from branding and storytelling to performance, native advertising, and social media. Geographically, it generates the majority of its revenue from Germany.

Hakuhodo is the second-largest advertising agency in Japan, and one of the oldest advertising agencies, founded in 1895. Over the years, Hakuhodo has acquired many international companies, and overseas revenue currently accounts for 15% of total sales.

Guangdong Advertising Group Co Ltd is a advertising and marketing company. It provides professional marketing services.

Zhewen Interactive Group Co Ltd is engaged in digital marketing, with technology and data driving traffic operations, and digging into the value of traffic. It provides corporate marketing planning, corporate image planning, exhibition and display services; design, production, agency, and advertising.

Founded in 2008 as a media content platform, Autohome is the leading online automobile platform in China, ranking first among automotive service platforms in terms of mobile daily active users, according to QuestMobile. Through its two websites, autohome.com.cn and che168.com, Autohome delivers comprehensive, independent and interactive content and tools to automobile consumers as well as a full suite of services to automakers and dealers. According to iResearch, the company was the largest online automotive advertising and lead generation service provider with 30% market share, in terms of media services and lead generation revenue, in China’s online auto platform media advertising market.

Havas NV is engaged in global communications and marketing, providing end-to-end services across the industry. Its has three primary business lines: (i) Havas Creative, which delivers creative services, from advertising, brand strategy and business transformation to digital and social media solutions as well as public relations and events; (ii) Havas Media, which is dedicated to delivering comprehensive media experiences, through media planning and buying, fan engagement, retail media and e-commerce, as well as data analytics services to optimize client advertising investments; and (iii) Havas Health, which focuses on healthcare and wellness communications, providing specialized marketing services to pharmaceutical companies.

Hunan TV & Broadcast Intermediary Co Ltd operates in the advertising industry.

Arabian Contracting Services Co is an outdoor advertising solution provider, offering clients expertise across a multitude of platforms and disciplines. It is mainly engaged in establishing and operating outdoor advertising billboards, including roadside and indoor advertisements. The group's operating segments are Advertising and Others. The Advertising segment, which generates a majority of its revenue, is engaged in the provision of indoor and outdoor advertisements. The Others segment includes all types of printing work and retail sales by mail. Geographically, the group derives maximum revenue from its business in the Kingdom of Saudi Arabia, and also has a presence in the Arab Republic of Egypt and the United Arab Emirates.

Stagwell Inc is the challenger holding company built to transform marketing. It delivers scaled creative performance for the world's ambitious brands, connecting culture-moving creativity with a technology to harmonize the art and science of marketing. The company's segments include Integrated Agencies Network; Brand Performance Network; and Communications Network. It generates maximum revenue from the Integrated Agencies Network segment. Geographically, it derives a majority of its revenue from the United States.

4imprint Group PLC is engaged in the sale and distribution of promotional products. The company operates in two geographical segments; North America and the United Kingdom and Ireland, Out of which a majority of its revenue is derived from the North American segment. Its products comprise apparel, stationery, technology, and food products among others. The company's plan of action involves achieving organic growth. This implies the use of data-driven, offline, and online direct marketing techniques thereby capturing large and fragmented promotional product markets.

CHEIL Worldwide Inc is a Korean-based advertising and media firm. The company mainly provides strategic, creative, experimental, digital and creative solutions. Its services involve brand activation and retail marketing. It also provides its clients around the world with integrated marketing solutions.

Corporacion Interamericana de Entretenimiento SAB de CV is a Mexico-based company engaged in the business of providing entertainment services in Latin America and worldwide. It offers a wide Range of entertainment options to a variety of audiences and budgets in large- and medium-sized cities. Its services include concerts, theatrical productions, sporting events, family events and cultural events, among others. In addition, it operates an amusement park in Colombia.

Clear Channel Outdoor Holdings Inc is a provider of out-of-home advertising solutions. The company offers advertisers an opportunity to reach mass audiences across various high-traffic public spaces, by using its diverse portfolio of assets including roadside billboards, street furniture, and airport displays. Its reportable segments are; America (U.S. operations excluding airports), Airports (U.S. and Caribbean airport operations), and Other. A majority of its revenue is generated from the America segment which generates revenue from the sale of advertising on printed and digital out-of-home advertising displays such as bulletins, posters, street furniture, and others. Geographically, the company generates maximum revenue from the United States followed by Singapore.

Strive Inc is engaged in providing investment advisory, wealth management, and consulting services through its subsidiary. Its objectives is to (i) accumulate Bitcoin; (ii) increase Bitcoin-per-share; and (iii) outperform Bitcoin over the long run by deploying both beta Bitcoin treasury accumulation strategies and alpha investment strategies with the goal of beating Bitcoin’s investment performance as the hurdle rate.

GL Events is a France-based company engaged in providing facilities for meetings: congresses and conventions, cultural, sporting, institutional, and corporate events, trade shows, and exhibitions for professionals and the general public. It has three business divisions, namely GL events Live: Provides turnkey solutions for all events, whatever the format, from the consulting phase through to production. GL events Exhibitions: Design, Production, and Management of Professional Trade Shows and Consumer Exhibitions to Promote Key Sectors. GL events Venues: Manages a network of over 60 event venues around the world (convention and exhibition centers, arenas, etc).

Pursuit Attractions and Hospitality Inc is an attractions and hospitality company that owns and operates a collection of inspiring and unforgettable experiences at iconic destinations across the United States, Canada, Iceland and Costa Rica. Its elevated hospitality offerings include point-of-interest attractions and distinctive lodges, as well as integrated restaurants, retail options, and transportation that allow visitors to discover and connect with breathtaking national parks and renowned travel locations.

PVR INOX Ltd is a diversified media company engaged in the film entertainment industry. The company has two primary business segments, which includes Movie exhibition, and Others. The Movie exhibition business segment which derives key revenue, operates a chain of movie theaters, generating revenue through ticket sales, food and beverage sales, and in-cinema advertising. The Other business segment operates complementary ventures such as movie production, distribution and gaming, etc. The company generates the vast majority of its revenue in India.

Emerald Holding Inc is a business-to-business (B2B) event organizer principally in the United States. The company is engaged in three complementary business lines; Connections division consists of a collection of B2B trade show franchises and other live events that provide exhibitors opportunities to engage with buyers and expand their brand’s awareness in their industry; the Content division consists of B2B print publications and digital media products that complement existing trade show properties, and the Commerce division which offers software-as-a-service technology that enables year-round B2B buying and selling through Elastic Suite and Bulletin platforms for use by its customers. The Majority of the revenue for the company is generated from its Connections segment.

Maoyan Entertainment is a China-based company that mainly operates an Internet-empowered entertainment service platform. The company operates in three segments. The Online Entertainment Ticketing Services segment offers online ticketing services for comprehensive entertainment formats, such as movies and entertainment events. The Entertainment Content Services segment operates an integrated platform to provide entertainment content services, ranging from distribution, and promotion to production, for various entertainment formats including movies, TV series, variety shows, and entertainment events. The Advertising Services and Others segment serves advertisers in both the entertainment industry and other industries including automobile, electronics, and consumer products.

APG SGA SA is a Swiss out-of-home advertising media company. As a media company, it transports advertising messages into public and private areas with posters, screens, and related media as promotions and mobile advertising. This media performance is generated in streets, city centers, pedestrian zones, railway stations, shopping centers, airports, tourist resorts, and on the outside and inside of public transport vehicles. The company's regional segments are Switzerland, and Serbia, out of which a majority of its revenue comes from Switzerland.

Funshine Culture Group Co Ltd is engaged in different types of business in various art events and cultural activities both domestically and internationally, including planning, art creation and design, stage arts design, urban landscape construction and the lighting and audio project designing theatre and art venues. The company operates in four segments namely events and stage lighting; landscape lighting and interpretation; multimedia creative production; live performance and cultural tourism synthesis services.

Falcons Beyond Global Inc. is a Company that provides a full range of theme park design, master planning, and experiential technologies for customers in the entertainment and attraction industry through its Falcon’s Creative Group reportable segment and develops and co-owns resort and theme park attractions through its Destinations Operations. The Company has four operating segments, Falcon’s Creative Group, PDP, Falcon’s Beyond Brands, and Destinations Operations, all of which are reportable segments. It earns the majority of the revenue from Falcon’s Creative Group segment.

Ollamani SAB is a holding company that operates through its subsidiaries in various businesses, including the Football Business, which is the Company that owns Club America, a professional soccer team with championships in Mexico and considered one of the popular teams. Estadio Azteca is the company that owns and operates the Estadio Azteca. Games and Sweepstakes Business under the PlayCity brand, the company operates eighteen casinos in Mexico with food and beverage service, as well as a website in the one that offers sports betting and casino betting. The Company's operations are classified into three segments: Football Segment, Gaming Segment, and Publishers and Distributors Segment.

Plan B Media PCL is principally engaged in providing advertising media production, advertising space, and airtime rental services. The group has two principal reportable segments, which are the Out-of-home media segment comprising advertising media production, advertising space and airtime rental services, and Engagement marketing segment comprising sports marketing and artist management. The majority of its revenue is derived from the Out-of-home media segment.

Fiera Milano SpA is a trade fair company. Its operating segments include Italian Exhibitions Business, Foreign Exhibitions Business, and Congresses. The Italian Exhibitions and Foreign Exhibitions segment covers all activities for organizing and hosting exhibitions and other events in Italy and abroad through the use, promotion, and offer of furnished exhibition spaces, project support, and ancillary services. It also engages in stand-fitting, technical, and exhibition site services. The Congresses segment covers the management of conferences and events. It generates the majority of the revenue from Italian exhibitions.

FILA-Fabbrica Italiana Lapis ed Affini SpA operates in the creativity tools market, producing colouring, design, modelling, writing and painting objects, such as pencils, crayons, modelling clay, chalk, oil colours, acrylics, watercolours, paints and paper for the fine arts, school and leisure. The company, along with its subsidiaries, reports its business segments based on entity location and include Europe, North America (USA and Canada), Central and South America, Asia and the Rest of the World.

Innocean Worldwide Inc is a Korea-based company that conducts its business as an advertising agency. The company is engaged in the production of commercial advertising and promotional materials, and other related business activities. The group has a single segment of advertising agencies, from where it generates its entire revenue.

Advantage Solutions Inc is a omnichannel retail solutions agency in North America, uniquely positioned at the intersection of consumer-packaged goods (CPG) brands and retailers.

OOh media operates a network of out-of-home advertising sites with a commanding 35% share of the Australian market, and also has a sizable presence in New Zealand. It boasts a diverse portfolio of locations to service the needs of out-of-home marketers, and is particularly strong in the roadside billboard, street furniture and rail, and retail (shopping malls) segments. OOh!media offers these advertising services by entering into space lease arrangements with owners of out-of-home sites, and extracting margins on those lease concessions from firms advertising on those sites. oOh!media is effectively an intermediary allowing site owners to monetize their visible space in high-traffic areas.

Beijing Jingxi Culture&Tourism Co Ltd is a full-industry chain film and television entertainment media group. It is primarily engaged in the tourism and cultural resources, and film and television entertainment production businesses in China.

Italian Exhibition Group SpA is an Italy based company involved in organising trade fairs. It specializes in organizing events in five categories: Food & Beverage; Jewellery & Fashion; Tourism, Hospitality & Lifestyle; Wellness & Leisure and Green & Technology.