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Saga Valuation Multiples

Discover revenue and EBITDA valuation multiples for Saga and similar public comparables like Ethos Insurance, IDI Insurance, UFG Insurance, Hagerty and more.

Saga Overview

About Saga

Saga PLC is a diversified insurance company that also offers lifestyle products and services. The company operates in two main segments: Insurance, travel and Other. The company generates the vast majority of its revenue from the insurance segment, specifically through premiums and broking revenues. This segment offers retail motor broking, retail home broking, and underwriting products and services. The travel segment provides group tours, holiday packages, and cruises. Saga's customers are people aged 50 and older, and all revenue comes from the United Kingdom.


Founded

2013

HQ

United Kingdom

Employees

2.9K

Website

saga.co.uk

Financials (LTM)

Revenue: $951M
EBITDA: $193M

EV

$2B

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Saga Financials

Saga reported last 12-month revenue of $951M and EBITDA of $193M.

In the same LTM period, Saga generated $193M in EBITDA and $27M in net income.

Revenue (LTM)


Saga P&L

In the most recent fiscal year, Saga reported revenue of $970M and EBITDA of $195M.

Saga is profitable as of last fiscal year, with gross margin of 44%, EBITDA margin of 20%, and net margin of 1%.

See analyst estimates for Saga
LTMLast FY202320242025202620272028
Revenue$951M$970M$980M$809M$880M
Gross Profit-$429M$574M$394M$425M
Gross Margin-44%59%49%48%
EBITDA$193M$195M$92M$119M$142M
EBITDA Margin20%20%9%15%16%
EBIT Margin15%15%0%10%15%
Net Profit$27M$5M($168M)($216M)($14M)
Net Margin3%1%(17%)(27%)(2%)

Financial data powered by Morningstar, Inc.

Saga Stock Performance

Saga has current market cap of $1B, and enterprise value of $2B.

Market Cap Evolution


Saga's stock price is $7.51.

Saga share price decreased by 3.4% in the last 30 days, and increased by 221.3% in the last year.

Saga has an EPS (earnings per share) of $0.03.

See more trading valuation data for Saga
EVMarket CapPrice 1DPrice 1MPrice 3MPrice 12MEPS
$2B$1B-3.4%-3.4%18.5%221.3%$0.03

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Saga Valuation Multiples

Saga trades at 1.9x EV/Revenue multiple, and 9.2x EV/EBITDA.

See NTM and 2027E valuation multiples for Saga

EV / Revenue (LTM)


Saga Financial Valuation Multiples

As of June 3, 2026, Saga has market cap of $1B and EV of $2B.

Saga has a P/E ratio of 40.7x.

LTMLast FY202320242025202620272028
EV/Revenue1.9x1.8x1.8x2.2x2.0x
EV/EBITDA9.2x9.1x19.3x14.9x12.5x
EV/EBIT12.2x12.1xn/m22.6x13.5x
EV/Gross Profit-4.1x3.1x4.5x4.2x
P/E40.7x223.5x(6.5x)(5.1x)(77.7x)
EV/FCF17.8x13.1x26.7x14.6x13.1x

Multiples above and below 250x are considered non-meaningful (n/m). Valuation data powered by FactSet, Inc. and Morningstar, Inc.

Verified Saga Valuation Multiples

Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.

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Saga Margins & Growth Rates

Saga decreased revenue by 6% and EBITDA by 3% in the last fiscal year.

In the most recent fiscal year, Saga reported gross margin of 44%, EBITDA margin of 20%, and net margin of 1%.

See estimated margins and future growth rates for Saga

Saga Margins

Last FY202420252026202720282029
Gross Margin44%49%48%47%
EBITDA Margin20%15%16%20%
EBIT Margin15%10%15%16%
Net Margin1%(27%)(2%)7%
FCF Margin14%15%15%5%

Saga Growth Rates

FY+1/FY23/2424/2525/2626/2727/2828/29
Revenue Growth(6%)(17%)9%3%
Gross Profit Growth-(31%)8%1%
EBITDA Growth(3%)30%19%31%
EBIT Growth(3%)12163%67%8%
Net Profit Growth1334%28%(93%)(560%)
FCF Growth(70%)83%11%(64%)

Data powered by FactSet, Inc. and Morningstar, Inc.

Saga Operational KPIs

Saga's revenue per employee in the last FY averaged $0.3M, while opex per employee averaged $0.1M for the same period.

Saga's Rule of 40 is 24% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).

Saga's Rule of X is 29% (created by Bessemer, Rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).

Access forward-looking KPIs for Saga
LTMLast FY202320242025202620272028
Rule of 4018%24%---
Bessemer Rule of X14%29%---
Revenue per Employee-$0.3M---
Opex per Employee-$0.1M---
S&M Expenses to Revenue-9%6%8%10%
G&A Expenses to Revenue-8%39%15%9%
Opex to Revenue-30%58%39%33%

Data powered by FactSet, Inc. and Morningstar, Inc.

Valuation Multiples Across 230+ Verticals

EV/RevenueEV/EBITDA
Last FYLTM2027ELast FYLTM2027E
Ethos Insurance2.4x2.0x10.6x9.8x
IDI Insurance2.9x---
UFG Insurance0.8x0.8x--
Hagerty0.7x0.8x4.5x4.5x
International General Insurance1.7x1.8x--
ADNIC0.9x---
Hapvida0.4x0.4x3.3x4.6x
Sagicor Group Jamaica1.4x---

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About Saga

When was Saga founded?Saga was founded in 2013.
Where is Saga headquartered?Saga is headquartered in United Kingdom.
How many employees does Saga have?As of today, Saga has over 2K employees.
Who is the CEO of Saga?Saga's CEO is Mike Hazell.
Is Saga publicly listed?Yes, Saga is a public company listed on London Stock Exchange.
What is the stock symbol of Saga?Saga trades under SAGA ticker.
When did Saga go public?Saga went public in 2014.
Who are competitors of Saga?Saga main competitors include Ethos Insurance, IDI Insurance, UFG Insurance, Hagerty, International General Insurance, ADNIC, Hapvida, Sagicor Group Jamaica, Safety Insurance Group, Universal Insurance Holdings.
What is the current market cap of Saga?Saga's current market cap is $1B.
What is the current revenue of Saga?Saga's last 12 months revenue is $951M.
What is the current revenue growth of Saga?Saga revenue growth (NTM/LTM) is (2%).
What is the current EV/Revenue multiple of Saga?Current revenue multiple of Saga is 1.9x.
What is the current EBITDA of Saga?Saga's last 12 months EBITDA is $193M.
What is Saga's EBITDA margin?Saga's last 12 months EBITDA margin is 20%.
What is the current EV/EBITDA multiple of Saga?Current EBITDA multiple of Saga is 9.2x.
What is the current FCF of Saga?Saga's last 12 months FCF is $100M.
What is Saga's FCF margin?Saga's last 12 months FCF margin is 10%.
What is the current EV/FCF multiple of Saga?Current FCF multiple of Saga is 17.8x.
How many companies Saga has acquired to date?Saga hasn't acquired any companies yet (or none have been disclosed publicly).
In how many companies Saga has invested to date?Saga hasn't invested in any companies yet (or none have been disclosed publicly).

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