New Gonow Recreational Valuation Multiples

Tesla is a vertically integrated battery electric vehicle automaker and developer of real world artificial intelligence software, which includes autonomous driving and humanoid robots. The company has multiple vehicles in its fleet, which include luxury and midsize sedans, crossover SUVs, a light truck, and a semi truck. Tesla also plans to begin selling a sports car and offer a robotaxi service. Global deliveries in 2025 were nearly 1.64 million vehicles. The company sells batteries for stationary storage for residential and commercial properties including utilities and solar panels and solar roofs for energy generation. Tesla also owns a fast-charging network and an auto insurance business.

Founded in 1937, Toyota is one of the world's largest automakers, with 11.0 million units sold at retail in fiscal 2025, including 10.3 million across the Toyota and Lexus brands. Brands include Toyota, Lexus, Daihatsu, and truck maker Hino; market share in Japan is about 50% excluding mini-vehicles, while US share is around 14%. The firm also owns stakes in Denso, a parts supplier, about 20% of Subaru, and holds investments in many other firms, including shares of Uber Technologies, Joby Aviation, Aurora Innovation, Isuzu Motors, and about 5% in each of Mazda and Suzuki. Fiscal 2025 sales excluding financial services were JPY 43.8 trillion. Toyota also has a financing arm and manufactures homes and boats.

Founded in 1995, BYD is a leading Chinese manufacturer in the design, development, and production of new energy vehicles, or NEVs. In March 2022, the firm discontinued production of internal combustion engine, or ICE, vehicles. Its products primarily target the growing midpriced mass-market segment in China’s passenger vehicle market. The company sold about 4.3 million passenger NEVs in 2024, accounting for 35% of the Chinese passenger NEV market. Besides automobile production, the company is also engaged in handset components and assembly services, as well as the rechargeable battery and photovoltaics business. After more than 25 years of development, the company has established over 30 industrial parks worldwide.

Hyundai Motor Co is engaged in the manufacturing and distribution of motor vehicles and parts. The business of the group is operated through a vehicle, finance, and other segments. Its vehicle segment is engaged in the manufacturing and sale of motor vehicles. The finance segment operates vehicle financing, credit card processing, and other financing activities. The other segment includes the research and development, train manufacturing, and other activities. The company derives the majority of its revenue from the vehicle segment.

Volvo AB manufactures trucks, buses, and construction equipment as well as marine and industrial engines. The company also provides complete solutions for financing and service. Its segments include Volvo Trucks, Mack Trucks, Renault Trucks, Volvo Autonomous Solutions, Volvo Energy, Volvo Construction Equipment, Volvo Buses, Volvo Penta and Volvo Financial Services.

General Motors Co. emerged from the bankruptcy of General Motors Corp. (old GM) in July 2009. GM has eight brands and operates under three segments: GM North America, GM International, and GM Financial. The United States now has four brands instead of eight under old GM. The company regained its US market share leadership in 2022, after losing it to Toyota due to the chip shortage in 2021. 2025 US share was 17.4%, up 60 basis points from 2024. The Cruise autonomous vehicle arm, which GM now owns outright, previously operated driverless geofenced AV robotaxi services in San Francisco and other cities, but after a 2023 accident, GM decided that it will focus on personal AVs. GM Financial became the company's captive finance arm in 2010 via the purchase of AmeriCredit.

Ferrari designs, engineers, and manufactures some of the world's most expensive luxury cars. With supply carefully controlled to be below demand and a brand steeped in decades of motor racing history, a Ferrari is viewed as a status symbol. In 2025, the company sold 13,640 vehicles at an average price over EUR 500,000 with more than 80% of its vehicles being sold to existing Ferrari clients. Eighty-four percent of revenue is generated from the sale of cars and spare parts and 10% from sponsorship, commercial, and brand activities including racing and lifestyle activities. In 2025, the Europe, Middle East, and Africa region accounted for 49% of revenue, the Americas was 32%, mainland China, Hong Kong, and Taiwan was 7%, and the rest of Asia was 12%.

Paccar is a leading manufacturer of medium- and heavy-duty trucks under the premium nameplates Kenworth and Peterbilt, which are primarily sold in the Americas and Australia, and DAF, which primarily services Europe and South America. The trucks segment (74% sales) goes to market through a network of 2,200 independent dealers. Paccar maintains an internal finance subsidiary that provides retail and wholesale financing for customers and dealers (6% sales). In recent years, Paccar has aggressively expanded its parts business (20% of sales), including engines, axles, and transmissions for its own truck brands as well as independent producers. The company commands 30% of the Class 8 market share in North America and 15% of the heavy-duty market share in Europe.

Ford Motor Co. manufactures automobiles under its Ford and Lincoln brands. In March 2022, the company announced that it will run its combustion engine business, Ford Blue, and its BEV business, Ford Model e, as separate businesses but still all under Ford Motor. The company has over 13% market share in the United States, about 10% share in the UK, and just over 1% share in China including Taiwan and unconsolidated affiliates. Sales in the US made up about 65% of 2025 total company revenue. Ford has about 169,000 employees, including about 56,300 UAW employees, and is based in Dearborn, Michigan.

BMW is a premium passenger car and motorcycle original equipment manufacturer, home to the brands BMW, Mini Cooper, Rolls-Royce, and BMW Motorrad. BMW sold 2.7 million vehicles in 2024 (2.5 million were passenger cars). In terms of sales volumes, Europe and Asia are BMW’s largest regions, contributing 40% and 37%, respectively. BMW's core competence is in the "affordable" luxury channel, with limited exposure to high-end priced vehicles.

Volkswagen is the second-largest automotive original equipment manufacturer by vehicle sales globally, selling 9 million vehicles in 2024. Its four vehicle segments core (Volkswagen, SEAT, Skoda, and VW commercial), progressive (Audi, Lamborghini, and Bentley), sports luxury (Porsche), and Traton commercial vehicles (Traton, Scania, Navistar, MAN, and VW truck and bus) contribute 43%, 20%, 11% and 14% to group revenue, respectively. It also has a vehicle software business (Cariad), batteries, power engineering production, and financial services.

Mercedes-Benz Group is a premium automotive original equipment manufacturer, selling around 2 million passenger cars, including its Chinese joint venture, and just under 400,000 vans per year. The company's financial profile improved significantly following the spinoff of Daimler Truck in 2021. Unlike most automotive OEMs, Mercedes operates under its brand alone. In 2024, 14% of its passenger cars sold were top end (G Class, Maybach, AMG, S Class), 59% were core (C and E Class), and 27% entry (A and B Class). In volume terms, Asia and Europe are Mercedes' largest markets, each at just under 40% of 2024 vehicle sales, followed by North America at 16%.

Porsche designs, engineers, and manufactures premium cars synonymous with its racing history heritage, engineering mastery, sporty design, and driving experience. Porsche is uniquely positioned in that its brand is associated with luxury, but it produces cars on a much larger scale than its superluxury peers. Porsche sold 311,000 vehicles in 2024 at an average price of EUR 129,000. Europe, North America, mainland China including Hong Kong, and the rest of the world accounted for 36%, 28%, 18%, and 18% of volume in 2024, respectively. Ninety-two percent of revenue is generated from the sale of cars and related services, with the remainder from the captive finance arm. Porsche’s equity is tightly held with Volkswagen owning 75.4% and Porsche SE (the Porsche/Piech family) owning 12.5%.

Weichai Power Co Ltd is an industrial technology company that offers vehicles and equipment manufacturing, and logistics and supply chain services in China. The operating segments of the company are; Engines segment which includes the manufacturing and sale of engines and related parts; Automobiles and automobile components which includes the manufacturing and sale of automobiles and automobile components other than Engines; Agricultural equipment includes the manufacturing and sale of agricultural equipment (complete machineries), agricultural machineries, agricultural vehicles, and related parts; and the Intelligent logistics segment which includes forklift trucks production, warehousing technology, and supply chain solution services.

Kia Corp is a Korean motor-vehicle manufacturer. It is engaged in manufacturing and selling finished vehicles and automotive parts, along with providing rental and maintenance services. The company's main products include passenger vehicles, recreational vehicles (RVs), and commercial vehicles. Its geographical segments include South Korea, America, Europe, and Others, of which it generates the majority of its revenue from South Korea.

Maruti Suzuki India Ltd, a subsidiary of Suzuki Motor Corp. The company is engaged in the manufacturing, purchase, and sale of motor vehicles, components, and spare parts. Its other activities include the facilitation of pre-owned car sales, fleet management, and car financing. The company manufactures various types of passenger vehicles and light commercial vehicles for its customers belonging to different income categories. Some of the vehicles manufactured by it are: WagonR, Dzire, Ertiga, Fronx (SUV), and others. Geographically, the company generates a majority of its revenue from its business in India and also engages in exports of its products to countries like Chile, Saudi Arabia, South Africa, Japan, Mexico, and others.

Mahindra & Mahindra Ltd is a holding company. The company's segment includes Automotive; Farm Equipment and Services. It generates maximum revenue from the Automotive segment. The Automotive segment comprises the sale of automobiles, spares, mobility solutions, construction equipment, and related services. Geographically, it derives a majority of its revenue from India.

Toyota Industries Corp is engaged in the manufacture and sale of automobiles, industrial vehicles, and textile machinery. The group operates through three reportable segments: Automobiles, Industrial Vehicles, and Textile Machinery. The Automobiles segment includes vehicles, engines, castings, car air conditioner compressors, electronic devices, and batteries. The Industrial Vehicles segment covers forklift trucks, warehouse equipment, automated warehouses, and logistics solutions. The Textile Machinery segment manufactures looms, spinning machines, and related equipment. It generates the majority of its revenue from the Industrial vehicles segment.

Daimler Trucks is the largest global truck and bus original equipment manufacturer, producing around 500,000 trucks per year. It has the dominant share of the highly concentrated North American truck market, at just under 40%, with its brands Freightliner and Western Star. It also has a large share, just below 20%, of the European truck market with its Mercedes-Benz brand offering. Its segments of Trucks North America, Trucks Mercedes-Benz, Trucks Asia, and Daimler Buses contribute 41%, 33%, 11% and 9% to revenue, respectively; however, Trucks North America contributes disproportionately (64%) to EBIT. An in-house financial services arm supports these businesses. Daimler spun out of Mercedes-Benz in December 2021.

Incorporated in 1948, Honda Motor was originally a motorcycle manufacturer. Today, the firm makes automobiles, motorcycles, and power products such as boat engines, generators, and lawnmowers. Including joint ventures, Honda sold 3.7 million light vehicles and 20.6 million motorcycles in fiscal 2025, and consolidated sales were JPY 21.7 trillion. Automobiles constitute 65% of revenue and motorcycles 17%, with the rest split between power products and financial services. Honda also makes robots and private jets.

Bajaj Auto Ltd is an automotive sales company. The company is engaged in the business of development, manufacturing, and distribution of automobiles such as motorcycles, commercial vehicles, electric vehicles, etc., and parts thereof. The company sells its products in India as well as in various other global markets. It has three business segments Automotive, Investments, Financing and Others. The company derives the majority of its revenue from the Automotive segment.

Based in Hangzhou, Zhejiang province, Geely Auto manufactures and sells passenger vehicles and automotive parts. Geely is the largest local brand manufacturer and the third-largest passenger vehicle brand in terms of sales volume in China. Including Lynk, Geely sold about 2.2 million cars in 2024. The domestic market accounts for more than 75% of Geely’s revenue, with the rest coming from other parts of the world.

Suzuki Motor Corp is a Japan-based automobile manufacturing company. The company operates through Four-Wheel, Marine, Two-Wheel, and Other segments. The Four-Wheel segment covers mini cars, small cars, and regular cars. The Marine segment includes outboard motors, while the Two-Wheel segment handles motorcycles and ATVs. The Other segment consists of electric wheelchairs, solar power, and real estate. It generates the majority of its revenue from the Four-wheel business segment.

SAIC Motor Corp Ltd builds and sells passenger cars and commercial vehicles. The company operates its business through two segments: the Vehicle and Parts Segment and the Financial Services Segment. The Vehicle and Parts segment focuses on the manufacturing and sale of automobiles and components. The Financial Services segment is engaged in offering various financial solutions. It generates the majority of its revenue from the Vehicle and Parts Segment.

Stellantis was created out of the merger of US-based Fiat Chrysler Automobiles and French-based Peugeot in January 2021, resulting in the fourth-largest automotive original equipment manufacturer by vehicle sales. In 2024 it sold 5.5 million vehicles, 47%, 26% and 17% in Europe, North America, and South America, respectively. Its brands include Fiat, Jeep, Chrysler, Ram, Peugeot, Citroën, Opel, Alfa Romeo, and Maserati.

Chery Automobile Co Ltd is a passenger vehicle company. It designs, develops, manufactures and sells a diverse and expanding portfolio of passenger vehicles, including internal combustion engine (ICE) vehicles and new energy vehicles (NEVs), to cater to the distinct and evolving needs and preferences of customers in both the domestic and overseas markets.

Seres Group Co Ltd is engaged in the research and development, production, sales, and service of complete vehicles, engines, and parts. The company's main products include the AITO series, covering new energy vehicles and traditional fuel vehicles.

Automobile manufacturer Great Wall Motor is China’s market leader in the SUV and pickup truck segments. In 2024, the company sold over 705,000 Haval-branded SUVs and 285,000 WEY- and Tank-branded SUVs, making it the largest SUV manufacturer by sales volume for the 15th year. It also sold more than 175,000 pickup trucks, also ranked number one in sales volume for 25 consecutive years. China’s domestic market accounts for about 60% of Great Wall’s revenue in 2024, with the balance coming from Russia, the Middle East, South Africa, Australia, and Chile, among others.

Eicher Motors Ltd is an Indian automobile manufacturer and is also engaged in the retail of related components and accessories. The company manufactures two-wheeler motorcycles and commercial vehicles. The Motorcycles division, which derives its key revenue, produces motorcycles through the Royal Enfield brand. The Commercial Vehicles division, through a joint venture with Volvo, produces trucks and buses for sale in India and other developing markets. The company derives the vast majority of its revenue within India and also has a presence in overseas markets.

Li Auto is a leading Chinese NEV manufacturer that designs, develops, manufactures, and sells premium smart NEVs. The company started volume production of its first model Li One in November 2019. The model is a six-seater, large, premium plug-in electric SUV equipped with a range extension system and advanced smart vehicle solutions. It sold over 500,000 NEVs in 2024, accounting for about 4% of China's passenger new energy vehicle market. Beyond Li One, the company expands its product line, including both BEVs and PHEVs, to target a broader consumer base.

TVS Motor Co Ltd is an Indian automobile manufacturing company focused on the production of two-wheeled vehicles. The company principally manufactures motorcycles, scooters, mopeds, three-wheelers, and related spare parts and accessories. The company's reportable segments are Automotive vehicles and parts, Automotive Components, Financial Services, and Others. The company generates a majority of its revenue from the Automotive vehicles and parts segment. Geographically, the company derives its key revenue from India and the rest from other countries through exports.

Traton SE is the parent and holding company of the TRATON GROUP and one of the world’s commercial vehicle manufacturers. With its brands Scania, MAN, International, and Volkswagen Truck and Bus. The Group’s product portfolio comprises trucks, buses, and light-duty commercial vehicles. Transforming Transportation Together. For a sustainable world, this intention underlines the Company’s ambition to have a lasting and sustainable impact on the commercial vehicle business and on the Group’s commercial growth.

Rivian is a battery electric vehicle automaker that sells its vehicles in the US and Canada. The company also develops electronic control units and related software for autos in a joint venture with Volkswagen. Rivian has multiple vehicles in its fleet, which include a luxury truck and full-size SUV and a delivery van. The company plans to begin selling a midsize SUV in 2026. Total deliveries were over 42,000 in 2025. Rivian is also developing autonomous driving software to be used in its vehicles.

Kawasaki Heavy Industries Ltd is a Japan-based conglomerate with operations in aerospace, marine, and vehicles. The company operates through six segments. The Aerospace Systems segment manufactures and sells aircraft, engines, and space-related equipment. The Energy Solutions & Marine segment provides energy equipment, hydrogen systems, marine propulsion, plants, ships, and crushers. The Power Sports & Engine segment produces motorcycles, off-road vehicles, personal watercraft, and general-purpose engines. The Precision Machinery and Robots segment offers hydraulic equipment and industrial robots. The Vehicle segment manufactures railway vehicles and snow removal machinery. The Other segment covers commerce mediation, sales, orders, and welfare facility management.

Hyundai Motor India Ltd is an auto manufacturer. It manufactures and sells four-wheeler passenger vehicles and includes a portfolio of various different models across multiple passenger vehicle segments by body type, such as sedans, hatchbacks, sports-utility vehicles (SUVs), and battery electric vehicles (EVs). It also manufactures parts, such as transmissions and engines. The group has one operating segment, namely the manufacture and sale of motor vehicles, engine, transmission and other parts, related after-sales activities, related engineering and broking services. The group generates maximum revenue from India, followed by the Middle East and Europe, Latin America, Africa, and other regions.

Founded in 2015, XPeng is a leading Chinese smart electric vehicle company that designs, develops, manufactures, and markets EVs in China. Its products primarily target the growing base of technology-savvy middle-class consumers in the midrange to high-end segment in China’s passenger vehicle market. The company sold over 190,000 EVs in 2024, accounting for about 2% of China’s passenger new energy vehicle market. It is also a leader in autonomous driving technology.

Tata Motors Ltd is an automobile manufacturer, offering a diverse portfolio of smarter, integrated and safer mobility solutions. It designs, manufactures and sells a wide range of automotive vehicles. The company also manufactures engines for industrial applications. Its operating segments consist of: a) Automotive: The Automotive segment consists of four reportable sub-segments: Tata Commercial Vehicles, Tata Passenger Vehicles, Jaguar Land Rover and Vehicle Financing. Other operating segments do not meet the quantitative thresholds for disclosure and have been aggregated. b) Others: Others consist of IT services and Insurance Broking services. The majority of revenue is generated from the Tata Commercial Vehicles sub-segment of the Automotive segment.

Tata Motors Passenger Vehicles Ltd Formerly Tata Motors Ltd is an automobile manufacturing company. It designs, manufactures, and sells a wide range of automotive vehicles. The company also manufactures engines for industrial applications, aggregates such as axles and transmissions for commercial vehicles, and factory automation equipment, and provides information technology services. Its operating segments include Automotive and Others. The Automotive segment, which derives key revenue, consists of four reportable sub-segments: Tata Commercial Vehicles, Tata Passenger Vehicles, Jaguar Land Rover, and Vehicle Financing. Geographically, it generates maximum revenue from India, and the rest from the United States of America, United Kingdom, Rest of Europe, China, and the Rest of the World.

Subaru Corp is a Japan-based company engaged in the automobile manufacturing business. The company operates through three segments: Automobile Business Unit, Aerospace, and Other Businesses. The Aerospace segment manufactures, sells, and repairs aircraft, space-related equipment, and parts. The Automobile segment manufactures, sells, and repairs automobiles and their parts, while also engaging in joint development of sports cars and electric vehicles with Toyota Motor Corporation, and receiving OEM supply of mini and compact cars from Daihatsu Motor. The Others segment is engaged in real estate leasing. It generates the majority of its revenue from the Automobile segment.

Chongqing Changan Automobile Co Ltd is engaged in automobile manufacturing. The company's own-brand models include Alsvin series, CS series, EADO series, RAETON series, Honor, and Oushang series automobiles and passenger cars. The company is also engaged in the research and development, production, and sales of automobile engines. It has also developed businesses such as mobile travel, automotive life services, new marketing, after-sales maintenance, and battery replacement services.

Porsche Automobil Holding SE is an automotive holdings company. The company's core investment is a controlling stake in Volkswagen AG. Through this stake, Porsche SE has an interest in passenger and luxury car manufacturers which include Volkswagen, Audi, SEAT, SKODA, Bentley, Bugatti, Lamborghini, and Porsche; motorcycles under the Ducati brand name; and commercial vehicles under Volkswagen Commercial Vehicles, Scania, and MAN. In addition to the automobile manufacturers, this core investment provides Porsche Automobil exposure to the Volkswagen Financial Services financing business. Porsche SE also has a minority stake in technology company INRIX, a company that provides connected-car services and real-time traffic information.

Hero MotoCorp Ltd is a motorcycle and scooter company domiciled in India. The company is engaged in the manufacturing and selling of motorised two-wheelers, spare parts and related services. The Company is a two wheeler manufacturer and has a dominant presence in domestic market. The company predominantly operates in the automotive segment, which includes all activities related to the development, design, manufacture, assembly, and sale of vehicles, as well as the sale of related parts and accessories.

Dongfeng Motor Group Co Ltd is engaged in vehicle manufacturing, covering other complete business systems relating to automobiles such as R&D of automobiles, parts and equipment manufacturing, automobile finance, automobile sales, and travel business. The company’s segments include commercial vehicles, passenger vehicles, financing services, and corporate and others. The majority of its revenue is generated from the commercial vehicles segment.

Isuzu Motors is a Japanese automobile manufacturing company focused on the production of commercial vehicles, passenger vehicles, and diesel engines. The company primarily manufactures light- to heavy-duty trucks, buses, pickup trucks, and industrial diesel engines. Isuzu derives the vast majority of revenue from vehicle sales. While Isuzu conducts sales across the globe, by individual country, Japan contributes the largest portion of consolidated revenue, followed by Thailand. The company mainly conducts manufacturing operations domestically.

Renault manufactures and sells around 2.3 million vehicles per year. On a global scale, it is relatively small, with just over 2% market share. With around 80% of its revenue sourced from only three brands – Renault, Dacia, and Alpine - in Europe, the company is the third-largest player, with Renault being the third-largest single brand in Europe. Renault has no exposure to the US and China. Its alliance with Nissan allows it to leverage the scale of 6 million vehicles by sharing platform infrastructure, capacity, and R&D.

Ashok Leyland Ltd is an automobile manufacturing company. The company manufactures commercial vehicles, engines, spare parts, and accessories, with the vast majority of revenue being derived from commercial vehicle sales. It produces and sells vehicles across different categories such as Trucks, Buses, Light Commercial Vehicles, and Defence. The company's operating segments are; Commercial vehicles, and Financial services. Geographically, it derives the majority revenue within India and the rest from other markets.

VinFast Auto Ltd manufactures cars, and motor vehicles, renders leasing activities, trades smartphones, and related businesses. The company is engaged in designing and manufacturing premium EVs, e-scooters, and e-buses. The company's initial EV product line is an all-new range of fully electric A- through E-segment SUVs. The Company has three reportable segments, namely Car, E-scooter and Ebus. The Car segment includes the design, development, manufacturing and sales of cars and related battery lease and battery charging services for cars. The E-scooter segment includes the design, development, manufacturing and sales of e-scooters and related battery lease and battery charging service for e-scooters. The Ebus segment includes the design, development, manufacturing and sales of Ebus.

While Nissan sold 3.3 million vehicles last fiscal year, total calendar 2024 Renault-Nissan-Mitsubishi alliance sales volume of 6.5 million vehicles makes the group the fourth-largest vehicle seller in the world, behind Toyota at 10.8 million, Volkswagen at 9.0 million, and Hyundai/Kia with 7.2 million vehicles sold. Nissan's financial services subsidiary provides consumers with auto loans and leases but also finances Nissan's sales to its dealerships (known as floor-plan financing). Under a new alliance agreement, Nissan and Renault will have cross-shareholding capped at 15% voting rights for each company. Renault holds the remaining stake in Nissan through a French trust where the voting rights of such shares are “neutralized” for “most decisions” but retain the economic benefit.