π VC round data is live in beta, check it out!
- Public Comps
- Better Collective
Better Collective Valuation Multiples
Discover revenue and EBITDA valuation multiples for Better Collective and similar public comparables like Tokyotokeiba, Accel Entertainment, Taboola, USA TODAY and more.
Better Collective Overview
About Better Collective
Better Collective AS is a developer of educational platforms within the iGaming industry. The company's segment includes Publishing and Paid Media. It generates maximum revenue from the Publishing segment. The publishing business segment includes revenue from Collectiveβs proprietary online platforms and media partnerships, where online traffic comes either directly or through organic search results.
Founded
2002
HQ

Employees
1.6K
Website
Financials (LTM)
EV
$1B
Better Collective Financials
Better Collective reported last 12-month revenue of $407M and EBITDA of $124M.
In the same LTM period, Better Collective generated $233M in gross profit, $124M in EBITDA, and $38M in net income.
Revenue (LTM)
Better Collective P&L
In the most recent fiscal year, Better Collective reported revenue of $398M and EBITDA of $118M.
Better Collective expects next 12-month revenue of XXX and NTM EBITDA of XXX
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue | $407M | XXX | $398M | XXX | XXX | XXX |
| Gross Profit | $233M | XXX | $174M | XXX | XXX | XXX |
| Gross Margin | 57% | XXX | 44% | XXX | XXX | XXX |
| EBITDA | $124M | XXX | $118M | XXX | XXX | XXX |
| EBITDA Margin | 30% | XXX | 30% | XXX | XXX | XXX |
| EBIT Margin | 18% | XXX | 18% | XXX | XXX | XXX |
| Net Profit | $38M | XXX | $31M | XXX | XXX | XXX |
| Net Margin | 9% | XXX | 8% | XXX | XXX | XXX |
| Net Debt | β | β | $290M | XXX | XXX | XXX |
Financial data powered by Morningstar, Inc.
Better Collective Stock Performance
Better Collective has current market cap of $895M, and enterprise value of $1B.
Market Cap Evolution
Better Collective's stock price is $15.42.
| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $1B | $895M | 0.3% | XXX | XXX | XXX | $0.53 |
Benchmark Trading Valuation Multiples by Industry
Sign up to access valuation multiples like growth-adjusted P/E, Rule of 40, next 12-month EV/Revenue, EBITDA multiples by industry, consensus analyst estimates and many more.
Start Free TrialBetter Collective Valuation Multiples
Better Collective trades at 2.9x EV/Revenue multiple, and 9.7x EV/EBITDA.
EV / Revenue (LTM)
Better Collective Financial Valuation Multiples
As of April 19, 2026, Better Collective has market cap of $895M and EV of $1B.
Equity research analysts estimate Better Collective's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
Better Collective has a P/E ratio of 23.5x.
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Market cap (current) | $895M | XXX | $895M | XXX | XXX | XXX |
| EV (current) | $1B | XXX | $1B | XXX | XXX | XXX |
| EV/Revenue | 2.9x | XXX | 3.0x | XXX | XXX | XXX |
| EV/EBITDA | 9.7x | XXX | 10.2x | XXX | XXX | XXX |
| EV/EBIT | 16.6x | XXX | 16.6x | XXX | XXX | XXX |
| EV/Gross Profit | 5.2x | XXX | 6.9x | XXX | XXX | XXX |
| P/E | 23.5x | XXX | 29.0x | XXX | XXX | XXX |
| EV/FCF | 21.9x | XXX | 29.6x | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Verified Better Collective Valuation Multiples
Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.


Better Collective Margins & Growth Rates
Better Collective's revenue in the last 12 month grew by 8%.
Better Collective's revenue per employee in the last FY averaged $0.3M, while opex per employee averaged $0.1M for the same period.
Better Collective's rule of 40 is 41% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
Better Collective's rule of X is 54% (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
Better Collective Operational Valuation Multiples
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue Growth | 8% | XXX | 8% | XXX | XXX | XXX |
| EBITDA Margin | 30% | XXX | 30% | XXX | XXX | XXX |
| EBITDA Growth | 17% | XXX | 17% | XXX | XXX | XXX |
| Rule of 40 | β | XXX | 41% | XXX | XXX | XXX |
| Bessemer Rule of X | β | XXX | 54% | XXX | XXX | XXX |
| Revenue per Employee | β | XXX | $0.3M | XXX | XXX | XXX |
| Opex per Employee | β | XXX | $0.1M | XXX | XXX | XXX |
| Opex to Revenue | β | XXX | 26% | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Better Collective Public Comps
See public comps and valuation multiples for other Online Content & News and Online Betting comps.
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| LTM | 2026E | 2027E | LTM | 2026E | 2027E | |
| Better Collective | XXX | XXX | XXX | XXX | XXX | XXX |
| Tokyotokeiba | XXX | XXX | XXX | XXX | XXX | XXX |
| Accel Entertainment | XXX | XXX | XXX | XXX | XXX | XXX |
| Taboola | XXX | XXX | XXX | XXX | XXX | XXX |
| USA TODAY | XXX | XXX | XXX | XXX | XXX | XXX |
| HUYA | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc.
Better Collective M&A Activity
Better Collective acquired XXX companies to date.
Last acquisition by Better Collective was on XXXXXXXX, XXXXX. Better Collective acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Acquisitions by Better Collective
| Acquired Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
Get Verified M&A Valuation Multiples
Sign up to see revenue and EBITDA valuation multiples for 150K+ M&A deals.
Start Free TrialBetter Collective Investment Activity
Better Collective invested in XXX companies to date.
Better Collective made its latest investment on XXXXXXXX, XXXXX. Better Collective invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Investments by Better Collective
| Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples
Sign up to see data on 350K+ funding rounds and disclosed revenue and EBITDA valuation multiples, from seed, through growth stage, to pre-IPO.
Start Free TrialAbout Better Collective
| When was Better Collective founded? | Better Collective was founded in 2002. |
| Where is Better Collective headquartered? | Better Collective is headquartered in Denmark. |
| How many employees does Better Collective have? | As of today, Better Collective has over 1K employees. |
| Who is the CEO of Better Collective? | Better Collective's CEO is Jesper Sogaard. |
| Is Better Collective publicly listed? | Yes, Better Collective is a public company listed on Nasdaq Stockholm. |
| What is the stock symbol of Better Collective? | Better Collective trades under BETCO ticker. |
| When did Better Collective go public? | Better Collective went public in 2018. |
| Who are competitors of Better Collective? | Better Collective main competitors are Tokyotokeiba, Accel Entertainment, Taboola, USA TODAY. |
| What is the current market cap of Better Collective? | Better Collective's current market cap is $895M. |
| What is the current revenue of Better Collective? | Better Collective's last 12 months revenue is $407M. |
| What is the current revenue growth of Better Collective? | Better Collective revenue growth (NTM/LTM) is 8%. |
| What is the current EV/Revenue multiple of Better Collective? | Current revenue multiple of Better Collective is 2.9x. |
| Is Better Collective profitable? | Yes, Better Collective is EBITDA-positive (as of the last 12 months). |
| What is the current EBITDA of Better Collective? | Better Collective's last 12 months EBITDA is $124M. |
| What is Better Collective's EBITDA margin? | Better Collective's last 12 months EBITDA margin is 30%. |
| What is the current EV/EBITDA multiple of Better Collective? | Current EBITDA multiple of Better Collective is 9.7x. |
| What is the current FCF of Better Collective? | Better Collective's last 12 months FCF is $55M. |
| What is Better Collective's FCF margin? | Better Collective's last 12 months FCF margin is 13%. |
| What is the current EV/FCF multiple of Better Collective? | Current FCF multiple of Better Collective is 21.9x. |
Start Your
Free Trial Today
Try Multiples for free for 3 days. Got questions or need a demo? Schedule a call with us below.