HeyTea Revenue, Valuation, Funding & Investors

HeyTea is valued at $9B as of July 2021.

Last HeyTea valuation

$9B

Series D · Jul 2021

Last HeyTea funding round

$500M

Series D · Jul 2021

HeyTea revenue

$58M

Series B · Apr 2018

Key investors in HeyTea

  • IDG Capital
  • Longzhu Capital
  • BA Capital
  • Boquan He
  • HSG
  • Tencent

HeyTea Overview

About HeyTea

HeyTea is a Guangdong province-headquartered tea beverage chain renowned for cheese foam-topped teas and fresh fruit infusions like mango pomelo and strawberry cheese. Founded in 2012 in Kaiping as RoyalTea before rebranding, it operates outlets in over 300 Chinese cities and international locations in Los Angeles, London, and Sydney. The menu emphasizes low-sugar recipes using Southeast Asian fruits and has earned accolades from Time magazine as a top global chain.


Founded

2012

HQ

ChinaShenzhen

Website

heytea.com

Status

Privately held

Customer focus

B2C

Revenue model

Product sales

Revenue

$58M (Apr 2018)

Valuation

$9B (Jul 2021)

HeyTea Valuation

HeyTea is currently valued at $9B, based on its Series D in July 2021.

The $500M round included Temasek, Longzhu Capital, IDG Capital, Tencent, Hillhouse Investment and 4 other investors.

HeyTea's valuation has grown 16x from $580M at its Series A in April 2017 to $9B in July 2021, across 3 priced rounds.

HeyTea valuation by funding round

Revenue multiple
HeyTea valuation by funding round
DateStageValuationRevenue Multiple
Jul 2021Series D$9B-
Apr 2018Series B$580M10.0x
Apr 2017Series A$580M10.0x

HeyTea Revenue

HeyTea's latest recorded revenue is $58M, as of its Series B in April 2018. At a $580M valuation, that implies a 10.0x revenue multiple.

Revenue moved from $58M in April 2017 to $58M in April 2018, while the revenue multiple moved from 10.0x to 10.0x.

HeyTea revenue by funding round

HeyTea revenue and valuation multiple by funding round
DateRevenue *ValuationRevenue MultipleStage
Apr 2018$58M$580M10.0xSeries B
Apr 2017$58M$580M10.0xSeries A

* Revenue (or ARR) figures are the values recorded alongside each funding round. Typically run-rate revenue at the time of the deal, or a reported LTM (last 12 months) revenue.

HeyTea Funding History

HeyTea has raised a total of $594M across 4 funding rounds, plus 1 secondary share sale.

HeyTea's first fundraising round was a $16M Series A in August 2016. The most recent completed round was a $500M Series D in July 2021.

HeyTea funding rounds

HeyTea funding rounds
DateStageInvestorsRaisedValuationDeal Summary
Jul 2021Series DTemasek; Longzhu Capital; IDG Capital; Tencent; Hillhouse Investment; Coatue; Boquan He; HSG; BA Capital$500M$9BHeyTea is a leading Chinese new-style tea drink brand founded in 2015, targeting white-collar workers and younger generations with a blend of traditional milk tea and healthy tea culture, operating nearly 700 stores across 61 cities by end-2020 and over 820 stores by July 2021. On July 14, 2021, the company announced completion of a strategic financing round raising USD 500 million from investors including IDG Capital, He Boquan, Longzhu Capital, Sequoia China (HSG), BA Capital, Tencent, Hillhouse Group, and Coatue, achieving a post-money valuation of CNY 60 billion (approximately USD 9 billion), setting a record for China's milk tea industry. This followed a Series C round in March 2020 led by Hillhouse Capital China and Coatue Management, with prior valuation at around USD 2.26 billion. The round underscores intense competition in the sector, with rival Nayuki's Tea listing on the Hong Kong Stock Exchange in June 2021 at a USD 3.7 billion valuation, while HeyTea has repeatedly denied near-term IPO plans.
Mar 2020SecondaryVictor Koch$2M--
Apr 2018Series BLongzhu Capital (lead); BA Capital$64M$580MHeyTea is a Chinese new tea drink chain founded in 2012 in Jiangmen, Guangdong, targeting young consumers and white-collar workers with innovative beverages blending traditional milk tea and healthy tea culture. By early 2018, the company had expanded to over 80 stores from about 50 a year prior. In April 2018, HeyTea completed a Series B funding round raising approximately $63.5 million (0.4 billion CNY equivalent), led by Longzhu Capital with participation from BA Capital, IDG Capital, and others, at a post-money valuation of 4 billion CNY. Longzhu invested 0.4 billion CNY, marking a significant bet on the company as its third consumer investment. At the time of the round, HeyTea reported revenue of about 0.4 billion CNY, reflecting rapid store growth and consumer demand that led to queues at outlets. The valuation was negotiated upward from founder Zhu Yonghua's initial 2 billion CNY expectation to 4 billion CNY by investor Nie Yuncheng, signaling strong market confidence. This round accelerated HeyTea's expansion and subsequent financings. Following the 2018 round, HeyTea completed additional rounds, including a 2019 third round at 9 billion CNY valuation with Sequoia Capital China and Tencent, and later rounds reaching 16 billion RMB (USD 2.2 billion) and ultimately 60 billion CNY (USD 9 billion) in 2021 with investors like Hillhouse, Coatue, IDG, BA Capital, Longzhu, and Tencent. The company grew to hundreds of stores across China and Singapore, positioning as a leader in the competitive milk tea sector against rivals like Nayuki's Tea.
Apr 2017Series ABoquan He (lead); IDG Capital (lead)$15M$580MHeyTea is a Chinese milk tea chain targeting white-collar workers and younger consumers, founded in 2012 by Nie Yunchen in Guangdong province. The company focuses on creating a beverage consumption model that integrates traditional milk tea with healthy tea culture. In its Series A funding round in 2017, HeyTea secured investment from IDG Capital and He Boquan, achieving a post-money valuation of approximately 4 billion CNY. At the time of this round, the company had expanded to over 80 stores from its initial 50 locations and was generating estimated annual revenue of approximately 0.4 billion CNY. This investment marked a significant acceleration in the company's growth trajectory, as it subsequently completed three additional funding rounds within the next three years, with valuations escalating dramatically to 9 billion CNY by 2019 and ultimately reaching 60 billion CNY by 2021.
Aug 2016Series AIDG Capital (lead); Capital Today$16M--

Who has invested in HeyTea?

11 investors have backed HeyTea across its funding rounds, including IDG Capital, Longzhu Capital, BA Capital, Boquan He, HSG and Tencent.

Lead investors include Longzhu Capital, Boquan He and IDG Capital.


HeyTea Investors

Investors in HeyTea by funding rounds participated
InvestorHQRoundsRoleFirst check
IDG CapitalChinaBeijing3LeadAug 2016
Longzhu CapitalChinaBeijing2LeadApr 2018
Boquan HeChinaChina2LeadApr 2017
BA CapitalChinaShanghai2ParticipantApr 2018
TemasekSingaporeSingapore1ParticipantJul 2021
Victor KochHong KongHong Kong1ParticipantMar 2020
TencentChinaShenzhen1ParticipantJul 2021
Hillhouse InvestmentSingaporeSingapore1ParticipantJul 2021
Capital TodayChinaShanghai1ParticipantAug 2016

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Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples

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Acquisitions by HeyTea

HeyTea has acquired 1 company to date.

Last acquisition by HeyTea was on November 12th 2021. HeyTea acquired Yecuishan for undisclosed valuation.


Latest Acquisitions by HeyTea

Yecuishan
Description
Yecuishan is a China-based new-style tea brand specializing in fashionable, healthy fresh juice drinks made from premium tea leaves and fruits. The company operates retail outlets in major cities, offering customizable beverages like milk teas, fruit infusions, and herbal mixes emphasizing natural ingredients and low sugar content.
HQ CountryChina
HQ City
Shenzhen
Deal Date12 Nov 2021
Valuationundisclosed
EV/Revenue
EV/EBITDA

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Investments by HeyTea

HeyTea has invested in 1 company to date.

Latest investment by HeyTea was on August 16th 2021. HeyTea invested in Seesaw Coffee in their $16M Series A round.


Latest Investments by HeyTea

Seesaw Coffee
Seesaw Coffee
Description
Seesaw Coffee is a Kunming-based specialty roaster in Yunnan province that sources 100 percent red cherry-picked beans using washed, honey, and natural processing. It trains baristas through its academy and supplies cafes across China with direct farmer relationships.
Seesaw Coffee is a Kunming-based specialty roaster in Yunnan province that sources 100 percent red cherry-picked beans using washed, honey, and natural processing. It trains baristas through its academy and supplies cafes across China with direct farmer relationships.
HQ CountryChinaChina
HQ City
Shanghai
Shanghai
Deal Date16 Aug 202122 Jul 2021
RoundSeries ASeries A
Raised$16M$15M
InvestorsHony CapitalHony Capital
Valuationundisclosedundisclosed
EV/Revenue
EV/EBITDA

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HeyTea Competitors

HeyTea competitors include listed companies like Charoen Pokphand Foods, China Mengniu Dairy and Suntory, and private ones like Gousto, Naixuecha and Rebel Foods.

Public and private companies comparable to HeyTea
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
Charoen Pokphand FoodsThailandThailandPublicly listed$17B$1.9B$5.3B1.2x
GoustoUnited KingdomLondonPrivate$415M$56M$2.1B-
NaixuechaChinaShenzhenPrivate$725M-$1.8B-
Rebel FoodsIndiaMumbaiPrivate$173M-$1.4B8.1x
China Mengniu DairyHong KongHong KongPublicly listed$12B$949M$8.9B0.8x
SuntoryJapanJapanPublicly listed$11B$1.5B$9.2B0.8x

HeyTea Public Comps

HeyTea is still privately-owned, but its public comps include China Mengniu Dairy, Suntory, Mixue Group, Orkla, Master Kong, Luckin Coffee, Brinker International, Domino's Pizza, Hebei Yangyuan Zhihui and Busy Ming Group.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
China Mengniu Dairy$12B$949M0.8x0.8x10.5x7.4x
Suntory$11B$1.5B0.8x0.8x6.0x5.7x
Mixue Group$5B$1.2B1.4x1.4x5.8x6.5x
Orkla$7.6B$1.3B1.6x1.6x8.9x11.1x
Master Kong$12B$1.6B0.7x0.7x5.5x5.7x
Luckin Coffee$7.3B$991M1.3x1.1x9.9x8.2x
Brinker International$5.8B$840M1.7x1.7x11.9x11.4x
Domino's Pizza$4.9B$1B3.0x2.9x14.2x13.5x

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Common questions about HeyTea

When was HeyTea founded?HeyTea was founded in 2012.
Where is HeyTea headquartered?HeyTea is headquartered in Shenzhen, China.
Is HeyTea publicly listed?No, HeyTea is a private, VC-backed company.
What is HeyTea's valuation?HeyTea was last valued at $9B in its Series D in July 2021.
How much funding has HeyTea raised?HeyTea has raised $594M across 4 funding rounds.
What was HeyTea's last funding round?HeyTea's last funding round was a $500M Series D in July 2021.
Who are HeyTea's investors?HeyTea's investors include IDG Capital, Longzhu Capital, Boquan He, BA Capital, Temasek, Victor Koch, Tencent, Hillhouse Investment, Capital Today, Coatue and 1 other.
What is HeyTea's revenue?HeyTea's latest recorded revenue is $58M (April 2018).
What is HeyTea's revenue multiple?HeyTea's latest valuation implies a 10.0x revenue multiple ($580M valuation on $58M of revenue).
Which companies are comparable to HeyTea?Companies comparable to HeyTea include Charoen Pokphand Foods, Gousto, Naixuecha, Rebel Foods, China Mengniu Dairy and Suntory.
How many companies has HeyTea acquired?HeyTea has acquired 1 company, including Yecuishan.
How many companies has HeyTea invested in?HeyTea has invested in 1 company, including Seesaw Coffee.
What was HeyTea's last investment?In August 2021, HeyTea invested in Seesaw Coffee's $16M Series A alongside Hony Capital.

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