- Companies
- Anastasia Beverly Hills
Anastasia Beverly Hills Valuation, Funding & Investors
Anastasia Beverly Hills is valued at $3B as of June 2018.
Last Anastasia Beverly Hills valuation
$3B
Undisclosed stage · Jun 2018
Last Anastasia Beverly Hills funding round
$130M
Undisclosed stage · Jun 2018
Cumulative funding Anastasia Beverly Hills raised
$130M
across 1 funding round
Key investors in Anastasia Beverly Hills
TPG
CPP Investments
About Anastasia Beverly Hills
Anastasia Beverly Hills is a Beverly Hills-headquartered prestige cosmetics brand renowned for brow products inspired by the Golden Ratio. Founded by Anastasia Soare in 1997 with a flagship salon, it launched its first product line in 2000, pioneering the patented Golden Ratio Eyebrow Shaping Method. Signature items include Brow Wiz, Dipbrow Pomade, and Liquid Lipstick, sold at Sephora, Ulta, Nordstrom, and Dillard's across more than 25 countries including the US, UK, and Australia. The brand expanded into color makeup in 2014 via Instagram and upholds cruelty-free standards.
Founded
1997
HQ
Website
Status
Privately held
Customer focus
B2C
Revenue model
Product sales
Valuation
$3B (Jun 2018)
Sectors
Anastasia Beverly Hills Valuation
Anastasia Beverly Hills is currently valued at $3B, based on its undisclosed-stage round in June 2018.
The $130M round was led by TPG, with participation from CPP Investments.
Anastasia Beverly Hills valuation by funding round
| Date | Stage | Valuation |
|---|---|---|
| Jun 2018 | Undisclosed stage | $3B |
Anastasia Beverly Hills Funding History
Anastasia Beverly Hills has raised a total of $130M across 1 funding round.
Anastasia Beverly Hills funding rounds
| Date | Stage | Investors | Raised | Valuation | Deal Summary |
|---|---|---|---|---|---|
| Jun 2018 | Undisclosed stage | TPG (lead); CPP Investments | $130M | $3B | Anastasia Beverly Hills, founded by Romanian-born entrepreneur Anastasia Soare in 1997, began as a Beverly Hills flagship salon specializing in her patented Golden Ratio Eyebrow Shaping Method, pioneering the brow category in cosmetics before expanding into eyes, face, and lips products distributed via retailers like Sephora, Nordstrom, Macy’s, and Dillard’s. In June 2018, TPG Capital invested $600 million for approximately 38% ownership through preferred shares, combined with debt financing, in a deal valuing the company at $3 billion, as reported contemporaneously amid the brand's explosive growth fueled by social media and Instagram popularity. Founder Soare expressed openness to a minority partner for international expansion into Europe and Asia, employing around 350 people at the time, while confirming the $3 billion valuation speculation felt honoring though unconfirmed operationally. Subsequent developments saw TPG's stake reduced to about 6% in a 2025 debt restructuring, wiping out most of its $600 million investment amid declining performance, credit downgrades, and missed loan payments, with founder Soare considering a $225 million equity injection and lenders potentially taking equity. |
Who has invested in Anastasia Beverly Hills?
2 investors have backed Anastasia Beverly Hills across its funding rounds, including TPG and CPP Investments.
Lead investors include TPG.
Anastasia Beverly Hills Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
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Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples
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Start Free TrialAnastasia Beverly Hills Competitors
Anastasia Beverly Hills competitors include listed companies like Interparfums, Lion Corp., Hengan Group and Bic, and private ones like Nutrabolt and Christian Louboutin.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
| Publicly listed | $1B | $228M | $2.9B | 2.9x | ||
| Publicly listed | $2.7B | $252M | $3.1B | 1.0x | ||
| Publicly listed | $3.4B | $574M | $2.9B | 0.8x | ||
| Private | $650M | - | $2.9B | 4.4x | ||
| Publicly listed | $2.4B | $293M | $3.2B | 1.3x | ||
| Private | - | - | $2.6B | - |
Anastasia Beverly Hills Public Comps
Anastasia Beverly Hills is still privately-owned, but its public comps include Interparfums, Lion Corp., Hengan Group, Bic, Blue Moon Group, Proya Cosmetics, Giant Biogene, LG Household & Healthcare, Procter & Gamble Hygiene and Kolmar Korea.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $1B | $228M | 2.8x | 2.9x | 12.9x | 13.8x | |||
| $2.7B | $252M | 1.0x | 1.0x | 11.0x | 7.5x | |||
| $3.4B | $574M | 0.8x | 0.8x | 4.9x | 4.7x | |||
| $2.4B | $293M | 1.3x | 1.3x | 10.3x | 6.5x | |||
| $1.1B | ($19M) | 2.2x | - | (129.4x) | - | |||
| $1.6B | $292M | 1.6x | 1.5x | 8.9x | 8.3x | |||
| $823M | $338M | 2.7x | 2.5x | 6.6x | 6.6x | |||
| $4.6B | $123M | 0.6x | 0.6x | 21.0x | 6.7x | |||
This data is available for Pro users. Sign up to see all Anastasia Beverly Hills competitors and their valuation data. Start Free Trial | ||||||||
Common questions about Anastasia Beverly Hills
| When was Anastasia Beverly Hills founded? | Anastasia Beverly Hills was founded in 1997. |
| Where is Anastasia Beverly Hills headquartered? | Anastasia Beverly Hills is headquartered in Los Angeles, CA, United States. |
| Is Anastasia Beverly Hills publicly listed? | No, Anastasia Beverly Hills is a private, VC-backed company. |
| What is Anastasia Beverly Hills' valuation? | Anastasia Beverly Hills was last valued at $3B in its undisclosed-stage round in June 2018. |
| How much funding has Anastasia Beverly Hills raised? | Anastasia Beverly Hills has raised $130M across 1 funding round. |
| What was Anastasia Beverly Hills' last funding round? | Anastasia Beverly Hills' last funding round was a $130M undisclosed-stage round in June 2018, led by TPG. |
| Who are Anastasia Beverly Hills' investors? | Anastasia Beverly Hills' investors include CPP Investments and TPG. |
| Which companies are comparable to Anastasia Beverly Hills? | Companies comparable to Anastasia Beverly Hills include Interparfums, Lion Corp., Hengan Group, Nutrabolt, Bic and Christian Louboutin. |
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