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Promotica SpA offers a complete consulting service for promotional planning and development, managing them at each phase from planning of promotional operations, implementation of the communication campaign, procurement of prizes, logistics services, data monitoring to finally measurement of results.
2003
n/a
LTM Revenue $143M
LTM EBITDA $12.2M
$64.7M
Benchmark forward-looking revenue and EBITDA valuation multiples across generative AI, climate tech, semiconductors, online marketplaces, vertical SaaS and 220 more verticals.
Promotica has a last 12-month revenue (LTM) of $143M and a last 12-month EBITDA of $12.2M.
In the most recent fiscal year, Promotica achieved revenue of $112M and an EBITDA of $6.3M.
Promotica expects next 12-month revenue of XXX and NTM EBITDA of XXX
See Promotica valuation multiples based on analyst estimates| LTM | NTM | Last FY | FY 2025 | FY 2026 | FY 2027 | |
|---|---|---|---|---|---|---|
| Revenue | $143M | XXX | $112M | XXX | XXX | XXX |
| Gross Profit | $50.6M | XXX | $35.7M | XXX | XXX | XXX |
| Gross Margin | 35% | XXX | 32% | XXX | XXX | XXX |
| EBITDA | $12.2M | XXX | $6.3M | XXX | XXX | XXX |
| EBITDA Margin | 8% | XXX | 6% | XXX | XXX | XXX |
| EBIT | $10.2M | XXX | $3.9M | XXX | XXX | XXX |
| EBIT Margin | 7% | XXX | 3% | XXX | XXX | XXX |
| Net Profit | $5.8M | XXX | $1.9M | XXX | XXX | XXX |
| Net Margin | 4% | XXX | 2% | XXX | XXX | XXX |
| Net Debt | XXX | XXX | $21.9M | XXX | XXX | XXX |
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As of August 18, 2025, Promotica's stock price is EUR 2 (or $3).
Promotica has current market cap of EUR 36.8M (or $42.8M), and EV of EUR 55.6M (or $64.7M).
See Promotica trading valuation data| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $64.7M | $42.8M | XXX | XXX | XXX | XXX | $0.34 |
Sign up to access valuation multiples like growth-adjusted P/E, next 12-month EV/Revenue, EBITDA multiples by industry and many more
Start Free TrialAs of August 18, 2025, Promotica has market cap of $42.8M and EV of $64.7M.
Promotica's trades at 0.6x EV/Revenue multiple, and 10.3x EV/EBITDA.
Equity research analysts estimate Promotica's 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
Promotica has a P/E ratio of 7.4x.
See valuation multiples for Promotica and 15K+ public comps| LTM | NTM | Last FY | FY 2025 | FY 2026 | FY 2027 | |
|---|---|---|---|---|---|---|
| Market cap (current) | $42.8M | XXX | $42.8M | XXX | XXX | XXX |
| EV (current) | $64.7M | XXX | $64.7M | XXX | XXX | XXX |
| EV/Revenue | 0.5x | XXX | 0.6x | XXX | XXX | XXX |
| EV/EBITDA | 5.3x | XXX | 10.3x | XXX | XXX | XXX |
| EV/EBIT | 6.4x | XXX | 16.7x | XXX | XXX | XXX |
| EV/Gross Profit | 1.3x | XXX | n/a | XXX | XXX | XXX |
| P/E | 7.4x | XXX | 22.2x | XXX | XXX | XXX |
| EV/FCF | 13.3x | XXX | 8.3x | XXX | XXX | XXX |
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Access all public comps and forward-looking valuation multiples like EV/Revenue in 2025, based on equity research analyst estimates.
Start Free TrialPromotica's last 12 month revenue growth is 19%
Promotica's revenue per employee in the last FY averaged n/a, while opex per employee averaged n/a for the same period.
Promotica's rule of 40 is 28% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
Promotica's rule of X is 57% (created by Bessemer, rule of X is another metric relevant for SaaS companies only, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
See operational valuation multiples for Promotica and other 15K+ public comps| LTM | NTM | Last FY | FY 2025 | FY 2026 | FY 2027 | |
|---|---|---|---|---|---|---|
| Revenue Growth | 19% | XXX | 26% | XXX | XXX | XXX |
| EBITDA Margin | 8% | XXX | 6% | XXX | XXX | XXX |
| EBITDA Growth | 38% | XXX | 32% | XXX | XXX | XXX |
| Rule of 40 | 28% | XXX | 25% | XXX | XXX | XXX |
| Bessemer Rule of X | XXX | XXX | 57% | XXX | XXX | XXX |
| Revenue per Employee | XXX | XXX | n/a | XXX | XXX | XXX |
| Opex per Employee | XXX | XXX | n/a | XXX | XXX | XXX |
| S&M Expenses to Revenue | XXX | XXX | n/a | XXX | XXX | XXX |
| G&A Expenses to Revenue | XXX | XXX | n/a | XXX | XXX | XXX |
| R&D Expenses to Revenue | XXX | XXX | n/a | XXX | XXX | XXX |
| Opex to Revenue | XXX | XXX | 28% | XXX | XXX | XXX |
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Benchmark public comps and private revenue and EBITDA valuation multiples across GRC software, cloud infrastructure, DevOps, online marketplaces and so much more!
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| 2025E | 2026E | 2027E | 2025E | 2026E | 2027E | |
| Almunda Professionals | XXX | XXX | XXX | XXX | XXX | XXX |
| Appen | XXX | XXX | XXX | XXX | XXX | XXX |
| RPMGlobal | XXX | XXX | XXX | XXX | XXX | XXX |
| Bluebik Group | XXX | XXX | XXX | XXX | XXX | XXX |
| Business Online | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc.
Promotica acquired XXX companies to date.
Last acquisition by Promotica was XXXXXXXX, XXXXX XXXXX XXXXXX . Promotica acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX ).
See M&A valuation multiples| Acquired Company | EV | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXX | XXX | XXX | XXX |
Sign up to see revenue and EBITDA valuation multiples for 65K+ M&A deals.
Start Free Trial| When was Promotica founded? | Promotica was founded in 2003. |
| Where is Promotica headquartered? | Promotica is headquartered in Italy. |
| Is Promotica publicy listed? | Yes, Promotica is a public company listed on MIL. |
| What is the stock symbol of Promotica? | Promotica trades under PMT ticker. |
| When did Promotica go public? | Promotica went public in 2020. |
| Who are competitors of Promotica? | Similar companies to Promotica include e.g. Almunda Professionals, Appen, RPMGlobal, Bluebik Group. |
| What is the current market cap of Promotica? | Promotica's current market cap is $42.8M |
| What is the current revenue of Promotica? | Promotica's last 12 months revenue is $143M. |
| What is the current revenue growth of Promotica? | Promotica revenue growth (NTM/LTM) is 19%. |
| What is the current EV/Revenue multiple of Promotica? | Current revenue multiple of Promotica is 0.5x. |
| Is Promotica profitable? | Yes, Promotica is EBITDA-positive (as of the last 12 months). |
| What is the current EBITDA of Promotica? | Promotica's last 12 months EBITDA is $12.2M. |
| What is Promotica's EBITDA margin? | Promotica's last 12 months EBITDA margin is 8%. |
| What is the current EV/EBITDA multiple of Promotica? | Current EBITDA multiple of Promotica is 5.3x. |
| What is the current FCF of Promotica? | Promotica's last 12 months FCF is $4.9M. |
| What is Promotica's FCF margin? | Promotica's last 12 months FCF margin is 3%. |
| What is the current EV/FCF multiple of Promotica? | Current FCF multiple of Promotica is 13.3x. |
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