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Philip Morris Valuation Multiples
Discover revenue and EBITDA valuation multiples for Philip Morris and similar public comparables like British American Tobacco, Altria Group, Japan Tobacco, ITC and more.
Philip Morris Overview
About Philip Morris
Created from the international operations of Altria in 2008, Philip Morris International sells cigarettes and reduced-risk products, including heat sticks, vapes, and oral nicotine offerings, primarily outside of the US. With the 2023 acquisition of Swedish Match, a leading manufacturer of traditional oral tobacco products and nicotine pouches primarily in the US and Scandinavia, PMI is not only dominant in smokable products but also has the Iqos and Zyn brands, which respectively dominate heated tobacco and nicotine pouches in most markets.
Founded
1987
HQ
Employees
84.9K
Website
Sectors
Financials (LTM)
EV
$290B
Philip Morris Financials
Philip Morris reported last 12-month revenue of $41B and EBITDA of $18B.
In the same LTM period, Philip Morris generated $28B in gross profit, $18B in EBITDA, and $12B in net income.
Revenue (LTM)
Philip Morris P&L
In the most recent fiscal year, Philip Morris reported revenue of $41B and EBITDA of $18B.
Philip Morris expects next 12-month revenue of XXX and NTM EBITDA of XXX
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue | $41B | XXX | $41B | XXX | XXX | XXX |
| Gross Profit | $28B | XXX | $27B | XXX | XXX | XXX |
| Gross Margin | 67% | XXX | 67% | XXX | XXX | XXX |
| EBITDA | $18B | XXX | $18B | XXX | XXX | XXX |
| EBITDA Margin | 44% | XXX | 44% | XXX | XXX | XXX |
| EBIT Margin | 41% | XXX | 40% | XXX | XXX | XXX |
| Net Profit | $12B | XXX | $12B | XXX | XXX | XXX |
| Net Margin | 29% | XXX | 29% | XXX | XXX | XXX |
| Net Debt | — | — | $44B | XXX | XXX | XXX |
Financial data powered by Morningstar, Inc.
Philip Morris Stock Performance
Philip Morris has current market cap of $246B, and enterprise value of $290B.
Market Cap Evolution
Philip Morris' stock price is $158.10.
| EV | Market Cap | Price 1D | Price 1M | Price 3M | Price 12M | EPS |
|---|---|---|---|---|---|---|
| $290B | $246B | 0.0% | XXX | XXX | XXX | $7.54 |
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Start Free TrialPhilip Morris Valuation Multiples
Philip Morris trades at 7.0x EV/Revenue multiple, and 16.0x EV/EBITDA.
EV / Revenue (LTM)
Philip Morris Financial Valuation Multiples
As of April 8, 2026, Philip Morris has market cap of $246B and EV of $290B.
Equity research analysts estimate Philip Morris' 2025E EV/Revenue multiple at XXX and 2025E EV/EBITDA multiple at XXX
Philip Morris has a P/E ratio of 20.4x.
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Market cap (current) | $246B | XXX | $246B | XXX | XXX | XXX |
| EV (current) | $290B | XXX | $290B | XXX | XXX | XXX |
| EV/Revenue | 7.0x | XXX | 7.1x | XXX | XXX | XXX |
| EV/EBITDA | 16.0x | XXX | 16.4x | XXX | XXX | XXX |
| EV/EBIT | 17.2x | XXX | 17.7x | XXX | XXX | XXX |
| EV/Gross Profit | 10.4x | XXX | 10.6x | XXX | XXX | XXX |
| P/E | 20.4x | XXX | 21.0x | XXX | XXX | XXX |
| EV/FCF | 18.6x | XXX | 17.6x | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Verified Philip Morris Valuation Multiples
Access all public comps and forward-looking valuation multiples like EV/Revenue in 2027, based on consensus analyst estimates. Powered by FactSet and Morningstar.
Philip Morris Margins & Growth Rates
Philip Morris' revenue in the last 12 month grew by 7%.
Philip Morris' revenue per employee in the last FY averaged $0.5M, while opex per employee averaged $0.1M for the same period.
Philip Morris' rule of 40 is 52% (metric relevant for SaaS companies only, counted as combined revenue growth rate and EBITDA margin).
Philip Morris' rule of X is 63% (created by Bessemer, rule of X is another metric to measure SaaS companies, ~1.5x stronger vs. the traditional Rule of 40, counted as revenue growth rate multiplied by 2.5 plus EBITDA margin).
Philip Morris Operational Valuation Multiples
| LTM | NTM | Last FY | FY 2026 | FY 2027 | FY 2028 | |
|---|---|---|---|---|---|---|
| Revenue Growth | 7% | XXX | 8% | XXX | XXX | XXX |
| EBITDA Margin | 44% | XXX | 44% | XXX | XXX | XXX |
| EBITDA Growth | 8% | XXX | 9% | XXX | XXX | XXX |
| Rule of 40 | — | XXX | 52% | XXX | XXX | XXX |
| Bessemer Rule of X | — | XXX | 63% | XXX | XXX | XXX |
| Revenue per Employee | — | XXX | $0.5M | XXX | XXX | XXX |
| Opex per Employee | — | XXX | $0.1M | XXX | XXX | XXX |
| S&M Expenses to Revenue | 26% | XXX | 27% | XXX | XXX | XXX |
| Opex to Revenue | — | XXX | 30% | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc. and Morningstar, Inc.
Philip Morris Public Comps
See public comps and valuation multiples for other Tobacco comps.
| EV/Revenue | EV/EBITDA | |||||
|---|---|---|---|---|---|---|
| LTM | 2026E | 2027E | LTM | 2026E | 2027E | |
| British American Tobacco | XXX | XXX | XXX | XXX | XXX | XXX |
| Altria Group | XXX | XXX | XXX | XXX | XXX | XXX |
| Japan Tobacco | XXX | XXX | XXX | XXX | XXX | XXX |
| ITC | XXX | XXX | XXX | XXX | XXX | XXX |
| Imperial Brands | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
| XXXXXXXX | XXX | XXX | XXX | XXX | XXX | XXX |
Valuation data powered by FactSet, Inc.
Philip Morris M&A Activity
Philip Morris acquired XXX companies to date.
Last acquisition by Philip Morris was on XXXXXXXX, XXXXX. Philip Morris acquired XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Acquisitions by Philip Morris
| Acquired Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialPhilip Morris Investment Activity
Philip Morris invested in XXX companies to date.
Philip Morris made its latest investment on XXXXXXXX, XXXXX. Philip Morris invested in XXXXXXXX for XXX (EV/Revenue multiple of XXX).
Latest Investments by Philip Morris
| Company | Valuation | EV/Revenue | EV/EBITDA |
|---|---|---|---|
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
| XXXXXXXXXXXX | XXX | XXX | XXX |
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Start Free TrialAbout Philip Morris
| When was Philip Morris founded? | Philip Morris was founded in 1987. |
| Where is Philip Morris headquartered? | Philip Morris is headquartered in United States. |
| How many employees does Philip Morris have? | As of today, Philip Morris has over 84K employees. |
| Who is the CEO of Philip Morris? | Philip Morris' CEO is Jacek Olczak. |
| Is Philip Morris publicly listed? | Yes, Philip Morris is a public company listed on NYSE. |
| What is the stock symbol of Philip Morris? | Philip Morris trades under PM ticker. |
| When did Philip Morris go public? | Philip Morris went public in 2008. |
| Who are competitors of Philip Morris? | Philip Morris main competitors are British American Tobacco, Altria Group, Japan Tobacco, ITC. |
| What is the current market cap of Philip Morris? | Philip Morris' current market cap is $246B. |
| What is the current revenue of Philip Morris? | Philip Morris' last 12 months revenue is $41B. |
| What is the current revenue growth of Philip Morris? | Philip Morris revenue growth (NTM/LTM) is 7%. |
| What is the current EV/Revenue multiple of Philip Morris? | Current revenue multiple of Philip Morris is 7.0x. |
| Is Philip Morris profitable? | Yes, Philip Morris is EBITDA-positive (as of the last 12 months). |
| What is the current EBITDA of Philip Morris? | Philip Morris' last 12 months EBITDA is $18B. |
| What is Philip Morris' EBITDA margin? | Philip Morris' last 12 months EBITDA margin is 44%. |
| What is the current EV/EBITDA multiple of Philip Morris? | Current EBITDA multiple of Philip Morris is 16.0x. |
| What is the current FCF of Philip Morris? | Philip Morris' last 12 months FCF is $16B. |
| What is Philip Morris' FCF margin? | Philip Morris' last 12 months FCF margin is 38%. |
| What is the current EV/FCF multiple of Philip Morris? | Current FCF multiple of Philip Morris is 18.6x. |
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