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- Yassir
Yassir Valuation, Funding & Investors
Yassir is valued at $185M as of November 2021.
Last Yassir valuation
$185M
Series A · Nov 2021
Last Yassir funding round
$150M
Series B · Nov 2022
Cumulative funding Yassir raised
$180M
across 2 funding rounds
Key investors in Yassir
Y Combinator
Unpopular Ventures
Quiet Capital
DN Capital
Karman Ventures
WndrCo
About Yassir
Yassir is an Algiers-headquartered super app operating ride-hailing, last-mile delivery, and payment services across 45 cities in North Africa and the Middle East. Founded in 2017, the company expands into digital finance for payments, savings, and borrowing, serving millions while fostering a marketplace with social impact initiatives.
Founded
2017
HQ
Website
Status
Privately held
Customer focus
B2C
Revenue model
Commission
Valuation
$185M (Nov 2021)
Yassir Valuation
Yassir is currently valued at $185M, based on its Series A in November 2021.
The $30M round was led by WndrCo.
Yassir valuation by funding round
| Date | Stage | Valuation |
|---|---|---|
| Nov 2021 | Series A | $185M |
Yassir Funding History
Yassir has raised a total of $180M across 2 funding rounds.
Yassir's first fundraising round was a $30M Series A in November 2021. The most recent completed round was a $150M Series B in November 2022.
Yassir funding rounds
| Date | Stage | Investors | Raised | Valuation | Deal Summary |
|---|---|---|---|---|---|
| Nov 2022 | Series B | Bond (lead); DN Capital; Y Combinator; Kinfolk Venture Capital; George Godula; Spike Ventures; Dorsal Capital; Unpopular Ventures; Quiet Capital; Karman Ventures | $150M | - | Yassir is an African super app founded in 2017 by Noureddine Tayebi and El Mahdi Yettou that provides on-demand services including ride-hailing, food and grocery delivery, and financial services. Operating across six countries and 45 cities with over 8 million users, Yassir is particularly popular in the Maghreb region (Algeria, Morocco, and Tunisia) and French-speaking Africa. In November 2022, Yassir closed a $150 million Series B funding round led by Bond, with participation from Y Combinator, DN Capital, Dorsal Capital, Quiet Capital, Stanford Alumni Ventures, and other strategic investors. This brought the company's total funding to $193.25 million since its 2017 inception, following a $13.25 million seed round and a $30 million Series A round approximately one year prior. The company stated it would deploy capital to triple its engineering and product teams, expand services in existing markets, launch new offerings including enhanced financial services, and expand geographically across Africa and the Middle East. |
| Nov 2021 | Series A | WndrCo (lead) | $30M | $185M | Yassir is an Algeria-based super app providing on-demand services including ride-hailing, food and grocery delivery, last-mile logistics, and financial services, operating primarily in North Africa with plans for sub-Saharan expansion. On November 29, 2021, it raised $30 million in a Series A round led by WndrCo, with participation from DN Capital, Kismet Capital, Spike Ventures, Quiet Capital, Endeavor Catalyst, FJ Labs, VentureSouq, Nellore Capital, Moving Capital, and notable angels like Cleo Sham (former Uber), Thomas Layton (Upwork), Rohan Monga (Gojek), and Hannes Graah (Spotify/Revolut). This followed a $13 million seed round earlier in the year, positioning Yassir as the most funded startup in Algeria and among the top in the Maghreb and MENA regions. The funding aims to fuel expansion across sub-Saharan Africa and enhance its platform, which targets unbanked populations by integrating payment services for users, merchants, and drivers. At the time, Yassir served over 3 million users and 40,000 partners across Algeria, Morocco, and Tunisia, having rapidly extended delivery to 16 cities during the early COVID-19 crisis. The company, a Y Combinator W20 alum and the first Algerian startup in the accelerator, seeks regional dominance in on-demand services. |
Who has invested in Yassir?
11 investors have backed Yassir across its funding rounds, including Y Combinator, Unpopular Ventures, Quiet Capital, DN Capital, Karman Ventures and WndrCo.
Lead investors include Bond and WndrCo.
Yassir Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
| 1 | Participant | Nov 2022 | ||
| 1 | Participant | Nov 2022 | ||
| 1 | Participant | Nov 2022 | ||
| 1 | Lead | Nov 2021 | ||
| 1 | Participant | Nov 2022 | ||
| 1 | Participant | Nov 2022 | ||
| 1 | Participant | Nov 2022 | ||
| 1 | Participant | Nov 2022 | ||
| 1 | Participant | Nov 2022 | ||
This data is available for Pro users. Sign up to see all 11 Yassir investors. Start Free Trial | ||||
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Start Free TrialAcquisitions by Yassir
Yassir has acquired 3 companies to date.
Last acquisition by Yassir was on March 12th 2026. Yassir acquired Kawarizmi for undisclosed valuation.
Latest Acquisitions by Yassir
| Description | Kawarizmi is a programmatic agency that connects brands' offline and online audiences via digital advertising and integrated media solutions. Advertisers turn to Kawarizmi for unified online and offline media buying and data services. | Uno conducts mass distribution across multiple regions in Algeria. | KooL is a Tunis-based food delivery service partnering with restaurants in Tunisia for tracked meal orders. It covers cities like Tunis and Sfax, offering real-time GPS monitoring and cash-on-delivery options. |
| HQ Country | |||
| HQ City | Paris | Algiers | Tunis |
| Deal Date | 12 Mar 2026 | 11 Mar 2026 | 19 Jun 2024 |
| Valuation | undisclosed | undisclosed | undisclosed |
| EV/Revenue | |||
| EV/EBITDA | |||
This data is available for Pro users. Sign up to see all Yassir acquisitions and their M&A valuation multiples. Start Free Trial | |||
Yassir Competitors
Yassir competitors include listed companies like Martı, Dida, Adventure and Socar, and private ones like Gaudiy and Airlift Technologies.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
| Publicly listed | $39M | ($23M) | $176M | 3.8x | ||
| Publicly listed | $75M | $18M | $160M | - | ||
| Private | - | - | $248M | - | ||
| Publicly listed | $19M | $4M | $266M | - | ||
| Private | $90M | - | $275M | 3.1x | ||
| Publicly listed | $343M | $72M | $301M | - |
Yassir Public Comps
Yassir is still privately-owned, but its public comps include Port Inc., Martı, Lifull, Yatra Online, Syuppin, PickMe, Dida, Angi, HomeToGo and RideNow Group.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $187M | $34M | 1.2x | 1.1x | 6.8x | 6.0x | |||
| $39M | ($23M) | 6.9x | 3.8x | (11.8x) | 115.5x | |||
| $181M | $33M | 1.0x | 1.0x | 5.5x | - | |||
| $99M | $9M | 1.7x | 1.6x | 20.1x | 19.4x | |||
| $334M | $17M | 0.6x | 0.6x | 11.5x | - | |||
| $26M | - | 6.3x | 5.2x | - | - | |||
| $75M | $18M | - | - | - | - | |||
| $1B | $114M | 0.4x | 0.4x | 3.7x | 3.6x | |||
This data is available for Pro users. Sign up to see all Yassir competitors and their valuation data. Start Free Trial | ||||||||
Common questions about Yassir
| When was Yassir founded? | Yassir was founded in 2017. |
| Where is Yassir headquartered? | Yassir is headquartered in Algiers, Algeria. |
| Is Yassir publicly listed? | No, Yassir is a private, VC-backed company. |
| What is Yassir's valuation? | Yassir was last valued at $185M in its Series A in November 2021. |
| How much funding has Yassir raised? | Yassir has raised $180M across 2 funding rounds. |
| What was Yassir's last funding round? | Yassir's last funding round was a $150M Series B in November 2022, led by Bond. |
| Who are Yassir's investors? | Yassir's investors include DN Capital, Y Combinator, Kinfolk Venture Capital, WndrCo, George Godula, Spike Ventures, Dorsal Capital, Unpopular Ventures, Quiet Capital, Karman Ventures and 1 other. |
| Which companies are comparable to Yassir? | Companies comparable to Yassir include Martı, Dida, Gaudiy, Adventure, Airlift Technologies and Socar. |
| How many companies has Yassir acquired? | Yassir has acquired 3 companies, including Kawarizmi, Uno and KooL. |
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