- Companies
- Studio LuluLala
Studio LuluLala Valuation, Funding & Investors
Studio LuluLala is valued at $1.2B as of November 2020.
Last Studio LuluLala valuation
$1.2B
Undisclosed stage · Nov 2020
Last Studio LuluLala funding round
$358M
Undisclosed stage · Nov 2020
Cumulative funding Studio LuluLala raised
$358M
across 1 funding round
Key investors in Studio LuluLala
Tencent
Praxis Capital Partners
About Studio LuluLala
Studio LuluLala is a Seoul-headquartered content production studio encompassing drama development, film production, and distribution. Formerly JTBC Studios, the company produces K-dramas, reality series, and variety formats for JTBC network and global platforms. Key titles include romantic comedies and thrillers distributed on Netflix and Disney+. Established in 2013, Studio LuluLala manages full value chains from scripting to post-production, with subsidiaries handling IP management and merchandising. Recent projects feature collaborations with top Korean actors and exports to Southeast Asian markets.
Founded
1999
HQ
Website
Status
Privately held
Customer focus
B2B
Revenue model
Licensing
Valuation
$1.2B (Nov 2020)
Sectors
Studio LuluLala Valuation
Studio LuluLala is currently valued at $1.2B, based on its undisclosed-stage round in November 2020.
The $358M round was led by Praxis Capital Partners, with participation from Tencent.
Studio LuluLala valuation by funding round
| Date | Stage | Valuation |
|---|---|---|
| Nov 2020 | Undisclosed stage | $1.2B |
Studio LuluLala Funding History
Studio LuluLala has raised a total of $358M across 1 funding round.
Studio LuluLala funding rounds
| Date | Stage | Investors | Raised | Valuation | Deal Summary |
|---|---|---|---|---|---|
| Nov 2020 | Undisclosed stage | Praxis Capital Partners (lead); Tencent | $358M | $1.2B | Studio LuluLala is a South Korean production company founded in 2020 by director Kim Ji-woon, producer Choi Jae-won, and actor Song Kang-ho, focusing on digital entertainment content such as 'Walkman' and 'Wasup Man'. It operated as one of the production labels under JTBC Studios (now SLL), which established a studio system in February 2020 for content planning, production, investment, and distribution. Studio LuluLala is listed among formerly managed subsidiaries or labels of SLL, alongside others like Drama House, B.A. Entertainment, and Climax Studio. SLL's shareholder structure shows Praxis Capital Partners holding 18.36% and Tencent 10.11%, reflecting post-investment stakes. In 2021, JTBC Studios (SLL) reported sales of 558.8 billion won and operating profit of 15 billion won, surpassing Studio Dragon in sales, after acquiring additional producers like Climax Studio and wiip. The company expanded partnerships, including content distribution with Netflix and A+E Networks. |
Who has invested in Studio LuluLala?
2 investors have backed Studio LuluLala across its funding rounds, including Tencent and Praxis Capital Partners.
Lead investors include Praxis Capital Partners.
Studio LuluLala Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
This data is available for Pro users. Sign up to see all 2 Studio LuluLala investors. Start Free Trial | ||||
Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples
Sign up to see data on 350K+ funding rounds and disclosed revenue and EBITDA valuation multiples, from seed, through growth stage, to pre-IPO.
Start Free TrialAcquisitions by Studio LuluLala
Studio LuluLala has acquired 1 company to date.
Last acquisition by Studio LuluLala was on June 1st 2021. Studio LuluLala acquired Wiip for undisclosed valuation.
Latest Acquisitions by Studio LuluLala
| Description | Wiip is a Paris-headquartered music company managing artist careers in electronic and urban genres. Founded in 2011, it represents talents including DJ Snake, The Avener, and Kungs through labels, publishing, and live production divisions. Wiip handles global touring logistics and digital distribution deals with platforms like Spotify and Apple Music. |
| HQ Country | |
| HQ City | Los Angeles, CA |
| Deal Date | 1 Jun 2021 |
| Valuation | undisclosed |
| EV/Revenue | |
| EV/EBITDA | |
This data is available for Pro users. Sign up to see all Studio LuluLala acquisitions and their M&A valuation multiples. Start Free Trial | |
Investments by Studio LuluLala
Studio LuluLala has invested in 1 company to date.
Latest investment by Studio LuluLala was on August 9th 2021. Studio LuluLala invested in VA Corporation in their $9M Seed round.
Latest Investments by Studio LuluLala
| Description | VA Corporation is a Seoul-based studio offering virtual production, VFX pipelines, content creation, branding strategies, and digital marketing services for entertainment and corporate clients in Asia. |
| HQ Country | |
| HQ City | Seoul |
| Deal Date | 9 Aug 2021 |
| Round | Seed |
| Raised | $9M |
| Investors | Pearl Abyss Capital; Com2uS; LG Electronics; NHN Investment |
| Valuation | undisclosed |
| EV/Revenue | |
| EV/EBITDA | |
This data is available for Pro users. Sign up to see all Studio LuluLala investments and their VC round multiples. Start Free Trial | |
Studio LuluLala Competitors
Studio LuluLala competitors include listed companies like Anycolor, SM Entertainment and Huawen Media Group, and private ones like Triller, Iyuno-SDI and Kakao M.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
| Private | - | - | $1.3B | - | ||
| Private | - | - | $1.2B | - | ||
| Publicly listed | $358M | $133M | $1.3B | 3.1x | ||
| Private | - | - | $1.3B | - | ||
| Publicly listed | $855M | $311M | $1.4B | 1.5x | ||
| Publicly listed | $53M | ($11M) | $1.4B | - |
Studio LuluLala Public Comps
Studio LuluLala is still privately-owned, but its public comps include Anycolor, Bona Film Group, SM Entertainment, Huawen Media Group, Webtoon, MNC Digital Entertainment, Sinclair, Saregama India, Shochiku and China Television Media.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $358M | $133M | 3.2x | 3.1x | 8.7x | 8.5x | |||
| $187M | ($204M) | 8.4x | 7.8x | (7.7x) | (152.8x) | |||
| $855M | $311M | 1.5x | 1.5x | 4.1x | 7.3x | |||
| $53M | ($11M) | 28.3x | - | (133.6x) | - | |||
| $1.4B | ($373M) | 0.6x | 0.6x | (2.4x) | 37.6x | |||
| $216M | $73M | 4.7x | - | 14.0x | - | |||
| $3.2B | $491M | 1.4x | 1.3x | 9.2x | 6.7x | |||
| $100M | $36M | 9.7x | 8.6x | 26.8x | 24.6x | |||
This data is available for Pro users. Sign up to see all Studio LuluLala competitors and their valuation data. Start Free Trial | ||||||||
Common questions about Studio LuluLala
| When was Studio LuluLala founded? | Studio LuluLala was founded in 1999. |
| Where is Studio LuluLala headquartered? | Studio LuluLala is headquartered in Seoul, South Korea. |
| Is Studio LuluLala publicly listed? | No, Studio LuluLala is a private, VC-backed company. |
| What is Studio LuluLala's valuation? | Studio LuluLala was last valued at $1.2B in its undisclosed-stage round in November 2020. |
| How much funding has Studio LuluLala raised? | Studio LuluLala has raised $358M across 1 funding round. |
| What was Studio LuluLala's last funding round? | Studio LuluLala's last funding round was a $358M undisclosed-stage round in November 2020, led by Praxis Capital Partners. |
| Who are Studio LuluLala's investors? | Studio LuluLala's investors include Tencent and Praxis Capital Partners. |
| Which companies are comparable to Studio LuluLala? | Companies comparable to Studio LuluLala include Triller, Iyuno-SDI, Anycolor, Kakao M, SM Entertainment and Huawen Media Group. |
| How many companies has Studio LuluLala acquired? | Studio LuluLala has acquired 1 company, including Wiip. |
| How many companies has Studio LuluLala invested in? | Studio LuluLala has invested in 1 company, including VA Corporation. |
| What was Studio LuluLala's last investment? | In August 2021, Studio LuluLala invested in VA Corporation's $9M seed round alongside Pearl Abyss Capital, Com2uS, LG Electronics and 1 other investor. |
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