Last Loop valuation
$340M
Series B · Jul 2021
Last Loop funding round
$50M
Series B · Jan 2023
Cumulative funding Loop raised
$126M
across 4 funding rounds
Key investors in Loop
Lerer Hippeau
FirstMark
Peterson Ventures
Ridge Ventures
CRV
M25
About Loop
Loop is a Shopify app for managing returns and exchanges, allowing customers to swap products seamlessly by triggering new orders based on return package tracking. It supports automated processing, one-click refunds via the admin panel, and handles exchanges or refunds efficiently throughout the return journey.
Founded
2017
HQ
Columbus, OHWebsite
Status
Privately held
Customer focus
B2B
Revenue model
Subscription
Valuation
$340M (Jul 2021)
Loop Valuation
Loop is currently valued at $340M, based on its Series B in July 2021.
The $65M round was led by CRV, with participation from Lerer Hippeau, Peterson Ventures, Shopify, FirstMark, Ridge Ventures and 1 other investor.
Loop valuation by funding round
| Date | Stage | Valuation |
|---|---|---|
| Jul 2021 | Series B | $340M |
Loop Funding History
Loop has raised a total of $126M across 4 funding rounds.
Loop's first fundraising round was a $500K seed round in July 2017. The most recent completed round was a $50M Series B in January 2023.
Loop funding rounds
| Date | Stage | Investors | Raised | Valuation | Deal Summary |
|---|---|---|---|---|---|
| Jan 2023 | Series B | Harmony Partners | $50M | - | - |
| Jul 2021 | Series B | CRV (lead); Lerer Hippeau; Peterson Ventures; Shopify; FirstMark; Ridge Ventures; Renegade Partners | $65M | $340M | Loop Returns is a Columbus, Ohio-based software company that provides a returns platform integrated with Shopify, helping e-commerce brands manage online returns by promoting exchanges over refunds to retain revenue and customers. The platform works with brands like Allbirds, Chubbies, Figs, Skims, and Brooklinen, processing returns through a guided question-based flow that encourages sizing adjustments, exchanges, or store credit. On July 21, 2021, Loop Returns raised $65 million in a Series B funding round led by CRV, with participation from Shopify, Renegade Partners, and existing investors FirstMark Capital, Ridge Ventures, Peterson Ventures, and Lerer Hippeau. The post-money valuation reached $340 million, enabling investments in product development, go-to-market expansion, and team scaling to enhance the post-purchase experience and drive higher lifetime value for merchants. At the time of the round, Loop had grown from 200 to 700 customers and increased returns processed from $26 million to over $100 million, with brands reporting retained value of about $400 million overall. The company employed around 100 people and focused on addressing the high e-commerce returns rate of 20-30%, amid a market where U.S. online sales hit $565 billion in 2020 with $102 billion in returns. This funding validated Loop's approach in a booming e-commerce sector fueled by the pandemic, positioning it to transform returns from a cost center into a revenue opportunity through upsells and exchanges, as evidenced by customer testimonials like Chubbies citing nearly 100% growth in incremental revenue from the return process. |
| Nov 2019 | Series A | FirstMark (lead); Lerer Hippeau; Peterson Ventures; Ridge Ventures; M25 | $10M | - | Loop develops stylish, comfortable earplugs designed for concert-goers to protect hearing without the appearance of standard foam plugs. By 2019, the company achieved $475K in annual revenue, with monthly revenue reaching $100K prior to the COVID-19 impact. The concert market's disappearance led to a sharp drop to $20K monthly revenue. |
| Jul 2017 | Seed | - | $500K | - | - |
Who has invested in Loop?
9 investors have backed Loop across its funding rounds, including Lerer Hippeau, FirstMark, Peterson Ventures, Ridge Ventures, CRV and M25.
Lead investors include CRV and FirstMark.
Loop Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
| New York City, NY | 2 | Participant | Nov 2019 | |
| Salt Lake City, UT | 2 | Participant | Nov 2019 | |
| New York City, NY | 2 | Lead | Nov 2019 | |
| San Francisco, CA | 2 | Participant | Nov 2019 | |
 Shopify |  Ottawa | 1 | Participant | Jul 2021 |
| San Francisco, CA | 1 | Participant | Jul 2021 | |
| New York City, NY | 1 | Participant | Jan 2023 | |
This data is available for Pro users. Sign up to see all 9 Loop investors. Start Free Trial | ||||
Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples
Sign up to see data on 350K+ funding rounds and disclosed revenue and EBITDA valuation multiples, from seed, through growth stage, to pre-IPO.
Start Free TrialAcquisitions by Loop
Loop has acquired 1 company to date.
Last acquisition by Loop was on December 10th 2024. Loop acquired Wonderment for undisclosed valuation.
Latest Acquisitions by Loop
| Description | Wonderment is a post-purchase experience platform integrated with Shopify and Shopify Plus stores worldwide. The service dispatches real-time email and SMS shipment notifications, generates analytics on delivery performance, and automates carrier exception handling. Wonderment connects with over 100 carriers including UPS and FedEx for proactive updates. Founded in 2018 and New York-headquartered, it processes millions of orders annually for ecommerce brands like Brooklinen. |
| HQ Country | |
| HQ City | Boston, MA |
| Deal Date | 10 Dec 2024 |
| Valuation | undisclosed |
| EV/Revenue | |
| EV/EBITDA | |
This data is available for Pro users. Sign up to see all Loop acquisitions and their M&A valuation multiples. Start Free Trial | |
Loop Competitors
Loop competitors include listed companies like Softcreate Holdings and Cafe24, and private ones like SIRCLO, Narvar, Numeral and Lucidworks.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
 Jakarta | Private | - | - | $343M | - | |
| San Francisco, CA | Private | - | - | $345M | - | |
| San Francisco, CA | Private | $5M | - | $350M | 70.0x | |
 Japan | Publicly listed | $221M | $52M | $354M | 1.3x | |
| San Francisco, CA | Private | - | - | $370M | - | |
 South Korea | Publicly listed | $229M | $49M | $271M | 0.7x |
Loop Public Comps
Loop is still privately-owned, but its public comps include Softcreate Holdings, Commerce.com, Coveo Solutions, Cafe24, BASE, A2Z Cust2Mate, Locaweb, Youzan Technology, 91APP and THG.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $221M | $52M | 1.2x | 1.3x | 5.3x | - | |||
| $342M | $2M | 0.8x | 0.9x | 176.3x | 8.8x | |||
| $148M | ($25M) | 1.2x | 1.2x | (7.3x) | 107.6x | |||
| $229M | $49M | 0.6x | 0.7x | 3.0x | 3.2x | |||
| $133M | $11M | 0.8x | 0.8x | 10.3x | 9.8x | |||
| $8M | ($35M) | 25.9x | 7.4x | (5.8x) | (14.3x) | |||
| $289M | ($31M) | 1.4x | 1.3x | (12.8x) | 5.4x | |||
| $222M | $24M | 0.6x | - | 5.9x | - | |||
This data is available for Pro users. Sign up to see all Loop competitors and their valuation data. Start Free Trial | ||||||||
Common questions about Loop
| When was Loop founded? | Loop was founded in 2017. |
| Where is Loop headquartered? | Loop is headquartered in Columbus, OH, United States. |
| Is Loop publicly listed? | No, Loop is a private, VC-backed company. |
| What is Loop's valuation? | Loop was last valued at $340M in its Series B in July 2021. |
| How much funding has Loop raised? | Loop has raised $126M across 4 funding rounds. |
| What was Loop's last funding round? | Loop's last funding round was a $50M Series B in January 2023. |
| Who are Loop's investors? | Loop's investors include Lerer Hippeau, Peterson Ventures, FirstMark, Ridge Ventures, Shopify, Renegade Partners, Harmony Partners, CRV and M25. |
| Which companies are comparable to Loop? | Companies comparable to Loop include SIRCLO, Narvar, Numeral, Softcreate Holdings, Lucidworks and Cafe24. |
| How many companies has Loop acquired? | Loop has acquired 1 company, including Wonderment. |
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