Firework Revenue, Valuation, Funding & Investors

Firework is valued at $750M as of May 2022, a 2.7x multiple on its last reported $280M revenue.

Last Firework valuation

$750M

Series B · May 2022

Last Firework funding round

$150M

Series B · May 2022

Firework revenue

$280M

Series B · May 2022

Key investors in Firework

Firework Overview

About Firework

Firework is a Silicon Valley-based video commerce platform enabling shoppable videos for e-commerce sites. Headquartered in Redwood City, California, the company powers live streams, short-form videos, and interactive overlays for brands like Walmart and Lenovo. Firework processes millions of monthly video views across 35 countries with AI recommendations boosting conversion rates on Shopify and Adobe Commerce.


Founded

2017

HQ

United StatesSan Francisco, CA

Status

Privately held

Customer focus

B2B

Revenue model

Commission, Subscription

Revenue

$280M (May 2022)

Valuation

$750M (May 2022)

Firework Valuation

Firework is currently valued at $750M, based on its Series B in May 2022.

The $150M round was led by SoftBank Group.

Firework's valuation has grown 7.5x from $100M at its Series A in August 2018 to $750M in May 2022, across 3 priced rounds.

Firework valuation by funding round

Revenue multiple
Firework valuation by funding round
DateStageValuationRevenue Multiple
May 2022Series B$750M2.7x
Mar 2021Series A$230M-
Aug 2018Series A$100M-

Firework Revenue

Firework's latest recorded revenue is $280M, as of its Series B in May 2022. At a $750M valuation, that implies a 2.7x revenue multiple.

Firework revenue by funding round

Firework revenue and valuation multiple by funding round
DateRevenue *ValuationRevenue MultipleStage
May 2022$280M$750M2.7xSeries B

* Revenue (or ARR) figures are the values recorded alongside each funding round. Typically run-rate revenue at the time of the deal, or a reported LTM (last 12 months) revenue.

Firework Funding History

Firework has raised a total of $269M across 6 funding rounds.

Firework's first fundraising round was a $11M Series A in August 2018. The most recent completed round was a $150M Series B in May 2022.

Firework funding rounds

Firework funding rounds
DateStageInvestorsRaisedValuationDeal Summary
May 2022Series BSoftBank Group (lead)$150M$750MFirework is a San Mateo-based livestreaming commerce and digital transformation platform founded in 2017 by Vincent Yang and Jerry Luk, providing shoppable video and interactive video experiences for retailers, brands, and publishers to engage customers on their own digital properties and social channels. The company secured $150 million in a Series B round on May 24, 2022, led by SoftBank Vision Fund 2, with Linda Yu joining the board. This brought total funding to over $235 million, following a 2021 $55 million round at $230 million valuation. The $150 million investment valued Firework at a post-money $750 million, enabling accelerated growth in engineering, product, marketing, and platform enhancements, with a focus on markets like India and a vision for decentralized Web 3.0 infrastructure to counter centralized platforms. Firework aims to capitalize on livestream commerce trends, noting China's $300 billion in 2021 sales (12% of retail e-commerce) versus North America's under $6 billion (0.1%). SoftBank partner Linda Yu highlighted Firework's role in transforming websites into social storytelling hubs via short videos and livestreaming. Total equity funding post-round reached approximately $269 million, with prior backers including IDG Capital, GSR Ventures, Lightspeed Venture Partners, and Sand Hill Angels. The platform emphasizes proprietary customer data and next-generation customer experiences amid shifting digital engagement paradigms.
Mar 2021Series AGSR Ventures (lead); IDG Capital (lead); Lightspeed Venture Partners (lead); Asahi Kasei Corporate Venture Capital; Sumitomo$55M$230M-
Oct 2020Series A-$14M--
Jan 2020Undisclosed stage-$20M-Fireworks AI, an AI inference platform founded in 2022 in San Mateo, CA, raised a $250M Series C round in late 2025 at a $4B post-money valuation led by Lightspeed Venture Partners, Index Ventures, Evantic, and Sequoia Capital. This round brought total funding to $327M and was used for global expansion, algorithms, infrastructure, and hiring. Fireworks AI reports powering over 10,000 companies, processing 10 trillion tokens daily, and annualized revenue over $280M as of the 2025 announcement, serving customers like Samsung, Uber, and Shopify with open-source AI models and fast inference.
May 2019Series AIDG Capital (lead); DHVC; Lightspeed Venture Partners; GSR Ventures$19M-Firework is a video sharing platform that emerged as a TikTok competitor. The company appears to have been based in Redwood City, California. In early 2019, Firework was valued at approximately $68 million after a January funding round with backers including IDG Capital. The company has raised a total of $249.42 million to date according to one source, with major investors including American Express Ventures, DHVC, IDG Capital, and Lightspeed Venture Partners.
Aug 2018Series AIDG Capital (lead); Long Venture Partners; Lightspeed Venture Partners; GSR Ventures$11M$100MFirework operates an online short video-story platform through a mobile app that enables users to add short-form videos to websites for increased engagement. The company, formed by holding company Loop Now Technologies, raised $11.3 million in 2018 from investors including IDG Capital, GSR Ventures, Lightspeed Venture Partners, and others at a $100 million valuation. This round preceded additional funding of $20.4 million in February 2020 and $13.5 million in October 2020. Firework targeted expansion in India, its largest audience market following the 2020 shutdown of TikTok there. The platform supports video storytelling and recently launched livestream features, with plans to hire technology and customer support staff.

Who has invested in Firework?

8 investors have backed Firework across its funding rounds, including Lightspeed Venture Partners, IDG Capital, GSR Ventures, SoftBank Group, DHVC and Sumitomo.

Lead investors include SoftBank Group, GSR Ventures, IDG Capital and Lightspeed Venture Partners.


Firework Investors

Investors in Firework by funding rounds participated
InvestorHQRoundsRoleFirst check
IDG CapitalChinaBeijing3LeadAug 2018
Lightspeed Venture PartnersUnited StatesSan Francisco, CA3LeadAug 2018
GSR VenturesUnited StatesSan Francisco, CA3LeadAug 2018
Asahi Kasei Corporate Venture CapitalUnited StatesUnited States1ParticipantMar 2021
SoftBank GroupJapanTokyo1LeadMay 2022
Long Venture PartnersUnited StatesSan Francisco, CA1ParticipantAug 2018

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Firework Competitors

Firework competitors include listed companies like Safie and CyberLink, and private ones like Vyrill, Qwilt, OpenSpace and LeCloud.

Public and private companies comparable to Firework
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
VyrillUnited StatesSan Francisco, CAPrivate--$15M-
QwiltUnited StatesSan Francisco, CAPrivate$109M-$800M7.3x
OpenSpaceUnited StatesSan Francisco, CAPrivate--$913M-
LeCloudChinaBeijingPrivate--$923M-
SafieJapanJapanPublicly listed$122M$2M$250M1.5x
CyberLinkTaiwanTaiwanPublicly listed$77M$11M$138M0.7x

Firework Public Comps

Firework is still privately-owned, but its public comps include Pexip, Sumavision, EVS Broadcast Equipment, Agora, Harmonic, Streamwide, Safie, Kaltura, Vecima Networks and Ateme.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Pexip$118M$29M6.6x5.7x26.6x18.6x
Sumavision$109M$11M6.4x-62.7x-
EVS Broadcast Equipment$240M$66M1.6x1.4x5.7x5.6x
Agora$141M$3M0.7x0.6x35.2x1382.0x
Harmonic$361M$24M3.0x2.3x46.2x11.9x
Streamwide$30M$16M8.6x8.2x15.8x14.0x
Safie$122M$2M1.8x1.5x119.5x-
Kaltura$181M($5M)1.3x1.2x(43.5x)13.4x

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Common questions about Firework

When was Firework founded?Firework was founded in 2017.
Where is Firework headquartered?Firework is headquartered in San Francisco, CA, United States.
Is Firework publicly listed?No, Firework is a private, VC-backed company.
What is Firework's valuation?Firework was last valued at $750M in its Series B in May 2022.
How much funding has Firework raised?Firework has raised $269M across 6 funding rounds.
What was Firework's last funding round?Firework's last funding round was a $150M Series B in May 2022, led by SoftBank Group.
Who are Firework's investors?Firework's investors include IDG Capital, Lightspeed Venture Partners, GSR Ventures, Asahi Kasei Corporate Venture Capital, SoftBank Group, Long Venture Partners, DHVC and Sumitomo.
What is Firework's revenue?Firework's latest recorded revenue is $280M (May 2022).
What is Firework's revenue multiple?Firework's latest valuation implies a 2.7x revenue multiple ($750M valuation on $280M of revenue).
Which companies are comparable to Firework?Companies comparable to Firework include Vyrill, Qwilt, OpenSpace, LeCloud, Safie and CyberLink.

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