September 2026
Largest Advertising & Marketing Public Companies in France
Benchmark revenue and EBITDA valuation multiples for public comps like
Publicis Groupe, JCDecaux, Havas, Solocal and Reworld Media.
 | Headquartered in France, Publicis is the world’s second-largest ad holding company based on revenue. Publicis’ services, which include traditional and digital advertising, public relations, and consulting, are provided worldwide, with over 80% of its revenue coming from more-developed regions such as North America and Europe. | $112 | +16% | $28B | $31B | 1.6x | 8.9x | ||
| JCDecaux SE is an outdoor advertising company. The company focuses on three main business areas namely Street Furniture, Transport advertising, and Billboard advertising. Street furniture advertising relates to bus stop advertising, newspaper kiosks, public benches, and free-standing panels. Transport which focuses on advertising in land transport networks and airports and Billboard Advertising which concerns the marketing of billboards, neon-light billboards, and advertising wraps. The company generates the majority of its revenue from the Street Furniture segment in the form of Advertising. The company has a geographical presence in Europe, Asia-Pacific, France, the Rest of the world, the United kingdom, and North America. | $28 | +59% | $6.1B | $9.1B | 2.2x | 6.2x | ||
| Havas NV is engaged in global communications and marketing, providing end-to-end services across the industry. Its has three primary business lines: (i) Havas Creative, which delivers creative services, from advertising, brand strategy and business transformation to digital and social media solutions as well as public relations and events; (ii) Havas Media, which is dedicated to delivering comprehensive media experiences, through media planning and buying, fan engagement, retail media and e-commerce, as well as data analytics services to optimize client advertising investments; and (iii) Havas Health, which focuses on healthcare and wellness communications, providing specialized marketing services to pharmaceutical companies. | $20 | +10% | $2B | $2.4B | 0.7x | 5.1x | ||
| Solocal is a French digital advertising and local marketing group previously known as PagesJaunes Groupe. Its business connects consumers looking for local products and services with businesses seeking customers, building on the PagesJaunes directory franchise. During the period covered by its 2013 annual report, the group supplied online advertising, local search, website services and other digital marketing products to business customers. It also operated print directory activities while shifting a growing share of its business towards internet services. Revenue came from businesses paying for visibility, advertising placements and related marketing services, rather than primarily charging consumers to search for information. The portfolio at that time included directories, mapping and specialised information and property services. This historical perimeter included businesses subsequently sold or reorganised and should not be read as a statement that every former brand remains owned today. | $5 | +3% | $162M | $149M | 0.4x | 2.3x | ||
| Reworld Media is a French media group that publishes consumer content and provides communications services for commercial brands. Based in Boulogne-Billancourt, the group operates media brands across subjects including women’s interests, homes, food, motoring and entertainment. Its publishing activities distribute editorial content through print publications, websites, newsletters, mobile applications and social media. Advertisers use these audiences through advertising campaigns, branded content and other marketing services tailored to particular consumer interests. The group also develops activities such as events and e-commerce alongside its editorial brands. Reworld Media was founded in 2012 and is publicly traded in Paris. Its acquisition of the ZoomOn network in 2015 expanded its local social media communities and added audiences for targeted advertiser communications. | $2 | -11% | $110M | $229M | 0.4x | 4.9x | ||
| High Co is a France based company engaged in offering marketing solutions for various brands and stores worldwide. The company provides drive to store solutions to generate traffic and develop a preference for the brand and store; in-store solutions to boost sales at physical points of sale and online, and data analysis and management solutions to enhance understanding of shoppers and target actions with a focus on R.O.I. | $4 | -17% | $78M | - | - | - | ||
| Hopscotch Groupe SA designs engaging and long-lasting relationships between new audiences and the brands, companies and institutions. The company is also involved with sales promotion events. | $15 | -8% | $46M | $73M | 0.2x | 5.9x | ||
| Fill Up Media SA is a major French player in external communication in gas stations. The company exploits screens on gas pumps to stream advertising and information content. Fill Up Media has a network of nearly 4,400 screens in more than 630 gas stations implanted in France. | $7 | -17% | $20M | $32M | 1.7x | 21.0x | ||
| Obiz SA is specialized in the design, development and animation of relationship marketing programs. The company offers benefit programs on personalized responsive web platforms, data collection and analysis solutions to improve customer knowledge and targeting, consulting and support services. | $3 | -35% | $17M | $38M | 0.3x | (31.7x) | ||
| Nextedia SA engages in the provision of internet marketing services. The company acts as a consulting agency for the digital marketing and digital business trades. It also offers clients assistance on digital marketing to the service of their business. The firm also offers digital interactive and transformation services. | $0 | -30% | $13M | $11M | 0.2x | 4.2x | ||
| Prismaflex International is a manufacturer of outdoor advertising solutions and digital printing. The company offers outdoor communication solutions, including digital LED displays, scrolling signs, trivisions, light boxes, static signs and dry posting products, and face tensioning hardware solutions, as well as steel furniture, such as city lights, display columns, and bus shelters. | $9 | -34% | $12M | $15M | 0.3x | 3.9x | ||
| Qwamplify Activation is a France-based digital marketing company. The company provides Strategy and digital transformation, Brand management, Data intelligence, Mobile/ SDK technologies, Customer relationship management, Omnichannel Consulting, Consumer Data Management strategy and other related services. | $2 | -30% | $9M | - | - | - | ||
| AdUX SA is a digital media company. The company is engaged in providing advertising network services, online payment services and websites editing services to advertisers, publishers, and retailers. It has a geographical presence in European countries, the United States and Latin America. | $1 | -47% | $8M | $17M | 0.6x | 3.7x | ||
| Hopening SA specializes in mobilization communications services provided to solidarity associations, public institutions, foundations, and non-profit organizations. It develops public awareness and facilitates the collection of funds. | -- | -- | $5M | $5M | 0.3x | 21.1x | ||
| Klarsen operates as a data marketing agency in France. The agency offers its clients data offers to carry out direct marketing or data enrichment campaigns to increase their marketing performance, sales and turnover. | $1 | -24% | $3M | $3M | 0.4x | 10.3x | ||
| NetMedia Group is an independent communication company, providing corporate contents, marketing content and digital content in France. | $0 | -46% | $2M | $5M | ||||
| Sirius Media is engaged in the business of marketing, advertising and integrated mobile technology. It consists of three divisions: Mobile advertising network division, Technical and consulting agency division and Publication division. | $0 | -77% | $1M | $15M | ||||
| Acheter-Louer Fr SA provides internet-based real estate services. The company offers buying, selling, renting, and leasing options for properties. | $0 | -100% | $62K | $7M | ||||
| Median | $3 | -24% | $15M | $24M | 0.4x | 5.0x |
Financial data powered by FactSet and Morningstar. Valuation multiples as of current fiscal year. For more data, start your free trial here.
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