May 2026
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Largest Advertising & Marketing Public Companies in China
Benchmark revenue and EBITDA valuation multiples for public comps like
Focus Media, BlueFocus Communication, Zhewen Interactive Group, Guangdong Advertising and Autohome.
 | Focus Media Information Technology Co Ltd is an advertising company. The company's main business is the development and operation of Life Circle media. Its main products are building media (including elevator TV media and elevator poster media) and cinema screen advertising media, etc., covering the work scenes, life scenes, entertainment scenes, and consumption scenes of the mainstream urban consumer groups, and integrating into a life circle media network. | $1 | -20% | $13B | $12B | 6.2x | 10.9x | ||
| BlueFocus Communication Group Co Ltd provides marketing and brand management services in China and internationally. It offers marketing and brand management services across various disciplines, including strategy, digital, advertising, media, social, PR, design, branding, CRM, data, e-commerce, and mobile solutions to various multinational companies and Chinese enterprises, such as IT, automobile, consumer goods, real estate, finance, and entertainment industries. | $3 | +203% | $9B | $9B | 0.9x | 134.3x | ||
| Zhewen Interactive Group Co Ltd is engaged in digital marketing, with technology and data driving traffic operations, and digging into the value of traffic. It provides corporate marketing planning, corporate image planning, exhibition and display services; design, production, agency, and advertising. | $2 | +24% | $2B | $3B | 2.1x | 66.0x | ||
| Guangdong Advertising Group Co Ltd is a advertising and marketing company. It provides professional marketing services. | $1 | +24% | $2B | $3B | 0.8x | 56.8x | ||
| Founded in 2008 as a media content platform, Autohome is the leading online automobile platform in China, ranking first among automotive service platforms in terms of mobile daily active users, according to QuestMobile. Through its two websites, autohome.com.cn and che168.com, Autohome delivers comprehensive, independent and interactive content and tools to automobile consumers as well as a full suite of services to automakers and dealers. According to iResearch, the company was the largest online automotive advertising and lead generation service provider with 30% market share, in terms of media services and lead generation revenue, in China’s online auto platform media advertising market. | $18 | -29% | $2B | ($803M) | (0.8x) | (5.2x) | ||
| Hunan TV & Broadcast Intermediary Co Ltd operates in the advertising industry. | $1 | +19% | $2B | $2B | 2.8x | 17.7x | ||
| Ciwen Media Co Ltd is a China-based company engaged in the investment, manufacture, and publication of movie and television plays. It is also engaged in the research, development, and promotion of games, artist brokerage business and the provision of information technology. The company distributes its products within domestic market and to overseas markets. | $1 | -- | $413M | $422M | 7.2x | (965.5x) | ||
| MemeStrategy Inc is dedicated to driving Web3 innovation and Web2 digital transformation with cutting-edge technology. Its core business centers on providing strategic advisory services for digital assets and Web3 projects, creating a professional, reliable, and inventive bridge between Web2’s traditional economy and Web3’s technological advancements to drive the future of the digital economy. It focuses on investing and partnering with high-potential enterprises that face challenges in digital transformation and international expansion despite promising growth prospects and growing user base. MemeStrategy’s treasury strategy focuses on cryptocurrencies and other high-growth digital assets, within its long-term investment framework. | $0 | -23% | $84M | $56M | 6.5x | (2.4x) | ||
| Able View Global Inc operates as a brand management partner of international beauty and personal care brands in China. It provides full-service solutions covering marketing plan, branding, digital and social marketing, omni-channel sales, customer service, overseas logistics, warehouse, and fulfillment. The firm generates revenue from product sales by distributing and selling cross-border products from various brand owners to Chinese consumers. | $1 | -14% | $50M | $53M | 0.5x | 628.8x | ||
| Smart Digital Group Ltd is a holding company and operates through subsidiaries. It is engaged in event planning and execution services. The company's services include event planning and execution services, internet media services, software customization and marketing services, and business planning and consulting services. The company generates key revenue from internet media services, which include developing marketing strategies, designing marketing content, distributing such marketing content on select internet platforms, and other related services. It operates in Mainland China, Macau, and Singapore, with maximum revenue coming from Mainland China. | $2 | -77% | $49M | $50M | 1.3x | (1.3x) | ||
| Aurora Mobile Ltd provides stable, and accurate developer services for educational and medical products. It is focused on providing companies with stable and efficient push notification services. It provides a comprehensive suite of services to mobile app developers in mainland China. Through its developer services, it gains access to, aggregate, cleanse, structure and encrypt vast amounts of real-time and anonymous device-level mobile behavioral data. It offers data services such as iAPP which helps the investors to analyze opportunities in the sector, Anti-fraud helps to identify fraud risks, iAudience, iZone and other related services. The company operates and generates its revenue from the People's Republic of China. | $6 | -46% | $37M | $14M | 0.2x | 11.8x | ||
| LZ Technology Holdings Ltd conducts its operations through operating entities formed in the PRC, Lianzhang Portal and its subsidiaries. The Company is an information technology and advertising company with operations organized into three business verticals: (i) Smart Community, (ii) Out-of-Home Advertising, and (iii) Local Life. | $0 | -100% | $18M | $24M | 0.1x | (1.0x) | ||
| Star Fashion Culture Holdings Ltd is a content marketing solutions services provider. The company offer services focusing on marketing campaign planning and execution, offline advertising services; and online precision marketing services. The services also include marketing campaign planning and execution, events including marathons, sports events, and music festivals. | $11 | +753% | $13M | $14M | 0.8x | (0.7x) | ||
| Median | $1 | -17% | $413M | $56M | 0.9x | 10.9x |
Financial data powered by FactSet and Morningstar. Valuation multiples as of current fiscal year. For more data, start your free trial here.
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