May 2026
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Largest AdTech Software Public Companies in the UK
Benchmark revenue and EBITDA valuation multiples for public comps like
Brave Bison Group, Team Internet and Silver Bullet Data.
 | Brave Bison Group PLC is an independent digital media and social video broadcaster. The company is engaged in the provision of digital advertising and technology services to blue-chip companies, like social media advertising, influencer marketing, paid media services, and search engine optimization services, and it owns and operates a network of social and digital media channels. These channels principally exist on platforms such as YouTube, Snapchat, Facebook, TikTok, and Instagram. | $1 | +59% | $124M | $121M | 1.6x | 13.1x | ||
| Team Internet Group PLC Formerly CentralNic Group PLC is a holding company that, through its subsidiaries, is involved in the provision of domain name services. The company provides registry services, distribution, and strategic consultancy. The business operates in three reporting segments, Domains, Identity & Software (DIS), Comparison and Search. The DIS segment comprises the former Online Presence segment and the Voluum SaaS business. The Comparison segment comprises VGL Publishing AG and its affiliate businesses, operating product comparison websites such as Vergleich.org. The Search segment represents the former Online Marketing segment, less Comparison and Voluum. The Search segment derives maximum revenue. Geographically, it operates in Americas, EMEA, and APAC. | $0 | -48% | $121M | $121M | 0.1x | 1.4x | ||
| Silver Bullet Data Services Group PLC is engaged in the provision of data and digital transformation services and tools that seek to deliver future-proofed solutions for the privacy-first, post-cookie era for marketing and advertising purposes. It has two operating segments; Customer experience services, and 4D Advanced contextual targeting and Insights outcomes engine. It derives the majority of its revenue from the United Kingdom. | $0 | -35% | $6M | $11M | 0.9x | (5.5x) | ||
| Median | $0 | -35% | $121M | $121M | 0.9x | 1.4x |
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