Wayflyer Revenue, Valuation, Funding & Investors
Wayflyer is valued at $1.6B as of February 2022, a 38.1x multiple on its last reported $42M revenue.
Last Wayflyer valuation
$1.6B
Series B · Feb 2022
Last Wayflyer funding round
$150M
Series B · Feb 2022
Wayflyer revenue
$42M
Series B · Feb 2022
Key investors in Wayflyer
QED Investors
Speedinvest
DST Global
Left Lane Capital
Studio VC
Bossa Invest
About Wayflyer
Wayflyer is a Dublin-headquartered fintech platform offering revenue-based financing to e-commerce businesses worldwide. It delivers funding within 24 hours based on sales data, serving brands on Shopify, Amazon, and other marketplaces without requiring collateral or personal guarantees. With operations in the United States, United Kingdom, and Australia, Wayflyer has provided over $2 billion in capital to more than 20,000 merchants since 2019. Partnerships with platforms like Klaviyo and Afterpay enhance its analytics-driven lending model.
Founded
2019
HQ
DublinWebsite
Status
Privately held
Customer focus
B2B
Revenue model
Product sales
Revenue
$42M (Feb 2022)
Valuation
$1.6B (Feb 2022)
Wayflyer Valuation
Wayflyer is currently valued at $1.6B, based on its Series B in February 2022.
The $150M round was led by DST Global and QED Investors, with participation from Shane Lowry, Left Lane Capital, JPMorgan Chase, Endeavor Catalyst, Studio VC and 5 other investors.
Wayflyer valuation by funding round
| Date | Stage | Valuation | Revenue Multiple |
|---|---|---|---|
| Feb 2022 | Series B | $1.6B | 38.1x |
Wayflyer Revenue
Wayflyer's latest recorded revenue is $42M, as of its Series B in February 2022. At a $1.6B valuation, that implies a 38.1x revenue multiple.
Wayflyer revenue by funding round
| Date | Revenue * | Valuation | Revenue Multiple | Stage |
|---|---|---|---|---|
| Feb 2022 | $42M | $1.6B | 38.1x | Series B |
* Revenue (or ARR) figures are the values recorded alongside each funding round. Typically run-rate revenue at the time of the deal, or a reported LTM (last 12 months) revenue.
Wayflyer Funding History
Wayflyer has raised a total of $236M across 3 funding rounds.
Wayflyer's first fundraising round was a $10M seed round in October 2020. The most recent completed round was a $150M Series B in February 2022.
Wayflyer funding rounds
| Date | Stage | Investors | Raised | Valuation | Deal Summary |
|---|---|---|---|---|---|
| Feb 2022 | Series B | DST Global (lead); QED Investors (lead); Shane Lowry; Left Lane Capital; JPMorgan Chase; Endeavor Catalyst; Studio VC; Prosus Ventures; Anatoly Yakovenko; Counterpart Advisors; Bossa Invest; Madrone Capital Partners | $150M | $1.6B | Wayflyer is an Irish revenue-based financing and growth platform for eCommerce merchants, providing non-dilutive capital with repayments tied to revenue, using big data analytics for loans ranging from $10,000 to $20m. In February 2022, it raised $150m in an all-equity Series B round co-led by DST Global and QED Investors, achieving unicorn status with a post-money valuation of $1.6bn. New investors included Prosus Ventures, Madrone Capital Partners, and J.P. Morgan, while existing backers Left Lane Capital and Guillaume Pousaz (Checkout.com founder) participated; other mentioned investors like Bossa Invest, Counterpart Advisors, Endeavor Catalyst, Shane Lowry, and Studio VC do not appear in primary announcements for this round. The funds support global expansion into the US, Europe, and Asia, hiring talent, and enhancing product offerings amid projected eCommerce sales of $5.4tn in 2022. Wayflyer demonstrated strong traction with headcount growing 525% from 40 to 250, and monthly capital deployments surging over 900% to $100m. It had previously raised $76m in Series A in May 2021 and $10.2m seed in October 2020, establishing offices in Dublin, London, New York, Sydney, and Atlanta, with partnerships including Adobe, Sezzle, and eBay UK. Competitors include Clearco and Uncapped in the eCommerce financing space. Wayflyer was not yet profitable as of early 2022 but had significant unspent capital from prior rounds, including $100m debt facility, positioning it for potential profitability that year. The round aligns with the query's investors and January/February 2022 timing, confirming DST Global and QED as leads. |
| May 2021 | Series A | Left Lane Capital (lead); Declan Kelly; Zinal Growth; VU Venture Partners; Bias Capital; QED Investors; Speedinvest; UNIQA Ventures; DST Global | $76M | - | Wayflyer, a Dublin-based revenue-based financing platform for e-commerce merchants, raised $76 million in an all-equity Series A round on May 27, 2021, led by Left Lane Capital, with participation from partners of DST Global, QED Investors, Speedinvest, UNIQA Ventures, VU Venture Partners, Bias Capital, Declan Kelly, and Zinal Growth. The company provides non-dilutive funding alternatives to traditional debt or VC equity, offering cash advances based on merchant revenues, along with marketing analytics to improve cash flow and drive sales. This round followed a $10.2 million seed in 2020 and came shortly after expanding debt facilities to $100 million to meet demand. Wayflyer launched its cash advance product in April 2020, deploying $600,000 in its first month and scaling to $36 million in advances by March 2021, with cumulative funding of around $150 million to merchants over the prior 12 months and minimal defaults. The firm reported strong growth through the pandemic despite e-commerce disruptions like freight costs, attributing success to robust underwriting. It had grown its team to 75 employees and planned to expand to 200, focusing on the US, while opening offices in Sydney and Atlanta, and preparing entry into France and Germany. Funds from the Series A were earmarked for product development, international expansion, and team growth amid projections of global e-commerce sales reaching $4.2 trillion in 2021. Strategic moves included a partnership with Adobe Commerce to boost capital deployment. Investors praised Wayflyer's e-commerce specialization, analytical expertise, and risk management, positioning it as a key player solving merchants' growth challenges without collateral requirements, offering advances from $10,000 to $20 million. |
| Oct 2020 | Seed | QED Investors (lead); Middlegame Ventures; Speedinvest; FinTech Growth Fund Europe; Studio VC | $10M | - | Wayflyer, an eCommerce revenue-based financing and marketing analytics platform, raised $10.2 million in a seed round on October 19, 2020, led by QED Investors with participation from Middlegame Ventures, Speedinvest, and FinTech Growth Fund Europe (FGFE). The funding supports global market expansion, continued provision of funding to eCommerce platforms, and development of proprietary technology. Since issuing its first advance in March 2020, Wayflyer had helped over 100 businesses with more than $25 million in total funding advanced and zero defaults by October 2020. The company provides non-dilutive, unsecured capital to eCommerce stores for advertising and inventory, alongside daily marketing performance analytics and recommendations. Wayflyer was on track to reach profitability in 2021. |
Who has invested in Wayflyer?
20 investors have backed Wayflyer across its funding rounds, including QED Investors, Speedinvest, DST Global, Left Lane Capital, Studio VC and Bossa Invest.
Lead investors include DST Global, QED Investors and Left Lane Capital.
Wayflyer Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
 Alexandria, VA | 3 | Lead | Oct 2020 | |
| New York City, NY | 2 | Lead | May 2021 | |
 Vienna | 2 | Participant | Oct 2020 | |
| New York City, NY | 2 | Participant | Oct 2020 | |
 George Town | 2 | Lead | May 2021 | |
![](data:image/svg+xml,<svg xmlns="http://www.w3.org/2000/svg" width="20" height="20" viewBox="0 0 20 20"><rect fill="%23e5e7eb" width="20" height="20" rx="4"/></svg>){kind=small} Shane Lowry | Dublin | 1 | Participant | Feb 2022 |
 Luxembourg | 1 | Participant | Oct 2020 | |
 Berlin | 1 | Participant | May 2021 | |
 London | 1 | Participant | May 2021 | |
| San Francisco, CA | 1 | Participant | May 2021 | |
| San Francisco, CA | 1 | Participant | May 2021 | |
| New York City, NY | 1 | Participant | Feb 2022 | |
| Austria | 1 | Participant | May 2021 | |
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Start Free TrialAcquisitions by Wayflyer
Wayflyer has acquired 3 companies to date.
Last acquisition by Wayflyer was on June 18th 2026. Wayflyer acquired Conjura for undisclosed valuation.
Latest Acquisitions by Wayflyer
| Description | Conjura is an e-commerce analytics platform leveraging data science for performance benchmarking. London-founded on November 13, 2016, it connects to Shopify, Amazon, and Klaviyo for 360-degree insights on sales, inventory, and marketing ROI. Serves 300 retailers with custom dashboards. | MadeMeBuyIt manages a B2B procurement network linking big-box retailers with e-commerce brands on platforms like TikTok Shop, Instagram, and Shopify. San Francisco-headquartered, it simplifies bulk purchasing for major chains by aggregating seller inventories and handling negotiations, order fulfillment, and returns in one interface. | Peblo is a New York-based fintech startup that streamlines invoice payments for freelancers and small businesses. The platform offers instant payouts via integration with Stripe and PayPal, eliminating 30-60 day wait times through dynamic factoring and credit scoring. Peblo serves creative professionals in design and marketing sectors, processing over $10 million in payments annually since its 2021 launch. |
| HQ Country | | | |
| HQ City | London | New York City, NY | New York City, NY |
| Deal Date | 18 Jun 2026 | 27 Feb 2025 | 5 May 2022 |
| Valuation | undisclosed | undisclosed | undisclosed |
| EV/Revenue | |||
| EV/EBITDA | |||
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Wayflyer Competitors
Wayflyer competitors include listed companies like Nelnet and eGuarantee, and private ones like Weidai, Moove, Oxyzo and Mintifi.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
 Hangzhou | Private | - | - | $1.5B | - | |
 Dubai | Private | $115M | - | $2.1B | - | |
 Gurgaon | Private | $97M | - | $1B | 10.3x | |
| Mumbai | Private | $34M | $10M | $850M | 19.8x | |
| United States | Publicly listed | $1.4B | - | $4.5B | 7.1x | |
 Japan | Publicly listed | $71M | $34M | $515M | 6.1x |
Wayflyer Public Comps
Wayflyer is still privately-owned, but its public comps include Ellington Financial, Wealthfront, Cymbria, Triumph Financial, Trinity Capital, Pagaya, Sixth Street Specialty, Atlanticus, PROG Holdings and Hoist Finance.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $641M | - | 31.4x | 43.2x | - | - | |||
| $365M | ($93M) | 4.3x | 4.2x | (17.0x) | 9.9x | |||
| $246M | - | 6.0x | - | - | - | |||
| $424M | - | 3.6x | 3.3x | - | - | |||
| $285M | - | 11.2x | 9.2x | - | - | |||
| $1.3B | $33M | 1.1x | 1.0x | 42.6x | 3.2x | |||
| $410M | - | 8.6x | 8.7x | - | 8.7x | |||
| $403M | - | 18.4x | 2.7x | - | - | |||
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Common questions about Wayflyer
| When was Wayflyer founded? | Wayflyer was founded in 2019. |
| Where is Wayflyer headquartered? | Wayflyer is headquartered in Dublin, Ireland. |
| Is Wayflyer publicly listed? | No, Wayflyer is a private, VC-backed company. |
| What is Wayflyer's valuation? | Wayflyer was last valued at $1.6B in its Series B in February 2022. |
| How much funding has Wayflyer raised? | Wayflyer has raised $236M across 3 funding rounds. |
| What was Wayflyer's last funding round? | Wayflyer's last funding round was a $150M Series B in February 2022, led by DST Global and QED Investors. |
| Who are Wayflyer's investors? | Wayflyer's investors include QED Investors, Left Lane Capital, Speedinvest, Studio VC, DST Global, Shane Lowry, Middlegame Ventures, Declan Kelly, Zinal Growth, VU Venture Partners and 10 others. |
| What is Wayflyer's revenue? | Wayflyer's latest recorded revenue is $42M (February 2022). |
| What is Wayflyer's revenue multiple? | Wayflyer's latest valuation implies a 38.1x revenue multiple ($1.6B valuation on $42M of revenue). |
| Which companies are comparable to Wayflyer? | Companies comparable to Wayflyer include Weidai, Moove, Oxyzo, Mintifi, Nelnet and eGuarantee. |
| How many companies has Wayflyer acquired? | Wayflyer has acquired 3 companies, including Conjura, MadeMeBuyIt and Peblo. |
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