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- Positec
Positec Valuation, Funding & Investors
Positec is valued at $2B as of January 2025.
Last Positec valuation
$2B
Series A · Jan 2025
Last Positec funding round
Undisclosed stage
Amount undisclosed · Apr 2026
Cumulative funding Positec raised
$250M
across 2 funding rounds
Key investors in Positec
Bain Capital
CLSA Capital Partners
NRL Capital
Rockets Capital
Frontier Investment
About Positec
Positec is a Suzhou-headquartered manufacturer of power tools and outdoor equipment under WORX and Rockwell brands. Established in 1994, it produces cordless drills, lawn mowers, and angle grinders distributed in over 100 countries through retailers like Home Depot and Amazon.
Founded
1994
HQ
Website
Status
Privately held
Customer focus
B2B & B2C
Revenue model
Product sales
Valuation
$2B (Jan 2025)
Positec Valuation
Positec is currently valued at $2B, based on its Series A in January 2025.
The $250M round was led by Frontier Investment, with participation from CLSA Capital Partners, NRL Capital and Rockets Capital.
Positec valuation by funding round
| Date | Stage | Valuation |
|---|---|---|
| Jan 2025 | Series A | $2B |
Positec Funding History
Positec has raised a total of $250M across 2 funding rounds.
Positec's first fundraising round was a $250M Series A in January 2025. The most recent completed round was a undisclosed-stage round in April 2026.
Positec funding rounds
| Date | Stage | Investors | Raised | Valuation | Deal Summary |
|---|---|---|---|---|---|
| Apr 2026 | Undisclosed stage | Bain Capital (lead) | - | - | - |
| Jan 2025 | Series A | Frontier Investment (lead); CLSA Capital Partners; NRL Capital; Rockets Capital | $250M | $2B | Positec Group, founded in 1994 and headquartered in Suzhou, China, is a global leader in manufacturing and innovation, specializing in R&D and production of robotic lawn mowers, battery-powered outdoor equipment, garden tools, household products, and power equipment for consumer and commercial use under brands like Worx, Kress, Rockwell, Wesco, Blue Ridge, and Cat Tools. The company operates 15 overseas marketing subsidiaries, four R&D centers, and four manufacturing bases worldwide, with sales in nearly 70 countries, over 8,000 patents, and participation in industry standards. In January 2025, Positec secured its first equity financing round of $250 million, led by Frontier Investment and joined by Rockets Capital, CLSA Capital Partners, NRL Capital, and others. Funds are allocated for R&D in green energy technology and intelligent products, product development, global market expansion, scaling operations, team growth, and accelerating electrification in the tool market, with emphasis on double-digit U.S. retail growth and commercial penetration via the Kress brand. Positec demonstrates strong traction with 5,000+ employees and industry-leading growth, positioning it as a key player in the Industrial Tech sector amid rising demand for innovative outdoor power equipment and robotics. The round reflects investor confidence in its three decades of technological innovation, operational excellence, and sustainable development. |
Who has invested in Positec?
5 investors have backed Positec across its funding rounds, including Bain Capital, CLSA Capital Partners, NRL Capital, Rockets Capital and Frontier Investment.
Lead investors include Bain Capital and Frontier Investment.
Positec Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
| 1 | Participant | Jan 2025 | ||
| 1 | Lead | Jan 2025 | ||
| 1 | Lead | Apr 2026 | ||
This data is available for Pro users. Sign up to see all 5 Positec investors. Start Free Trial | ||||
Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples
Sign up to see data on 350K+ funding rounds and disclosed revenue and EBITDA valuation multiples, from seed, through growth stage, to pre-IPO.
Start Free TrialPositec Competitors
Positec competitors include listed companies like Husqvarna, Helen Of Troy, Spectrum Brands and Flyco, and private ones like Haier (India smart home unit) and Gymshark.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
| Publicly listed | $4.8B | $591M | $2.1B | 0.7x | ||
| Publicly listed | $1.8B | ($728M) | $642M | 0.8x | ||
| Publicly listed | $2.8B | $211M | $2B | 0.9x | ||
| Publicly listed | $576M | $112M | $2.1B | 3.1x | ||
| Private | - | - | $1.5B | - | ||
| Private | $343M | - | $1.3B | 3.9x |
Positec Public Comps
Positec is still privately-owned, but its public comps include Spectrum Brands, Flyco, Husqvarna, Peloton, Whirlpool, Electrolux, AUX Electric, Thule, Hangzhou Robam Appliances and Newell Brands.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $2.8B | $211M | 0.9x | 0.9x | 12.1x | 7.0x | |||
| $576M | $112M | 3.1x | 3.1x | 16.2x | 14.7x | |||
| $4.8B | $591M | 0.7x | 0.7x | 5.3x | 5.1x | |||
| $2.4B | $208M | 1.1x | 1.1x | 12.8x | 5.6x | |||
| $16B | $1.2B | 0.6x | 0.6x | 7.6x | 9.5x | |||
| $13B | $941M | 0.3x | 0.3x | 4.9x | 5.3x | |||
| $4.5B | $512M | 0.2x | 0.2x | 1.8x | 2.2x | |||
| $1.1B | $203M | 2.4x | 2.4x | 12.8x | 11.8x | |||
This data is available for Pro users. Sign up to see all Positec competitors and their valuation data. Start Free Trial | ||||||||
Common questions about Positec
| When was Positec founded? | Positec was founded in 1994. |
| Where is Positec headquartered? | Positec is headquartered in Suzhou, China. |
| Is Positec publicly listed? | No, Positec is a private, VC-backed company. |
| What is Positec's valuation? | Positec was last valued at $2B in its Series A in January 2025. |
| How much funding has Positec raised? | Positec has raised $250M across 2 funding rounds. |
| What was Positec's last funding round? | Positec's last funding round was a undisclosed-stage round in April 2026, led by Bain Capital. |
| Who are Positec's investors? | Positec's investors include CLSA Capital Partners, Frontier Investment, Bain Capital, NRL Capital and Rockets Capital. |
| Which companies are comparable to Positec? | Companies comparable to Positec include Husqvarna, Helen Of Troy, Spectrum Brands, Flyco, Haier (India smart home unit) and Gymshark. |
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