OJO Funding, Investors & Competitors

KE Holdings, or Beike, is a large residential real estate sales and rental brokerage company in China. Founded in 2001, the company operates through self-owned Lianjia stores in Beijing and Shanghai and connected third-party agencies, including franchise brand Deyou in other cities, with commissions charged on existing-home and new-home transactions. Leveraging an online-offline hybrid model, Beike also attract clients through its namesake online marketplace. The company tapped into home renovation services by acquiring Shengdu Home Decoration in 2022. As of the end of 2025, Beike’s co-founders collectively control the company, while Tencent and its affiliates share 8% of voting power.

CoStar Group is a leading provider of commercial real estate data and marketplace listing platforms. Its data offering contains in-depth analytical information on over 5 million commercial real estate properties related to various subsectors spanning office, retail, hotels, multifamily, healthcare, industrial, self-storage, and data centers. It operates many well-respected brands such as CoStar Suite, LoopNet, Apartments.com, BizBuySell, and Lands of America, with more than 80% of its revenue classified as subscription-based. The company recently expanded its presence into Canada, the United Kingdom, Spain, and France.

Compass Inc provides an end-to-end platform that empowers residential real estate agents to deliver exceptional service to seller and buyer clients. The platform includes an integrated suite of cloud-based software for customer relationship management, marketing, client service and other critical functionality, all custom-built for the real estate industry and enabling core brokerage services. Business operations are conducted in the United States and earn revenue domestically.

Zillow Group Inc is a real estate technology company offering a digital platform that connects real estate customers with sellers, agents, loan officers, and other real estate-related professionals. With its tools and resources, Zillow helps real estate professionals grow their businesses, and for renters and housing providers, it offers a marketplace along with a set of end-to-end products and services to streamline applications, leases, payments, and more. The group operates various brands such as Zillow, Zillow Home Loans, Zillow Rentals, Zillow New Construction, Trulia, StreetEasy, Out East, HotPads, Follow Up Boss, ShowingTime, dotloop, and Zillow Closing. Its ecosystem spans the entire home journey from shopping to renting, buying, selling, and financing real estate.

Lianjia is a Beijing-headquartered real estate platform launched in 2001. It facilitates secondary residential transactions, new home sales, leasing, and decoration services across more than 300 cities in China. Integrated with KE Holdings since 2018, the platform lists millions of properties and connects buyers, renters, and agents through its app and websites like bj.lianjia.com.

Frontdoor Inc is a United States-based company that provides home service plans. It owns multiple home service brands including American Home Shield, HSA, OneGuard, and Landmark brands. Through its home service plans, the company helps its customers maintain their homes and protect against costly and unexpected breakdowns of essential home systems and appliances.

WillScot Holdings Corp designs, delivers, and services on-site, on-demand space solutions for clients. The company offers turnkey solutions in construction, education, manufacturing, retail, healthcare, and entertainment sectors. The products of the company include modular office complexes, mobile offices, classrooms, blast-resistant modules, clearspan structures, sanitation solutions, portable storage containers, and climate-controlled containers and trailers.

Loft is a Brazilian proptech company founded in 2018 and headquartered in São Paulo. Digitizes real estate transactions across Latin America by combining data software and embedded fintech services. Partners with thousands of real estate brokerages to facilitate property listing financing insurance and rental management through an end-to-end digital workflow.

Side is a San Francisco-headquartered real estate platform founded in 2017. It empowers real estate agents, teams, and brokerages with technology and operations support to operate as independent businesses. Partnerships provide transaction management, compliance tools, and marketing resources for client-focused growth in competitive markets.

Opendoor Technologies Inc is an end-to-end real estate platform enabling customers to sell and buy a home online. Its product offerings include Sell to Opendoor, its core product where sellers sell their homes directly to the company, and it resells those homes to buyers; List with Opendoor, for customers to list their homes with a partner agent; and Opendoor Marketplace, a capital-light marketplace offering that connects home sellers with both institutional and retail buyers. In addition to these products, the company also offers its customers integrated title insurance and escrow services through its subsidiaries. A vast majority of the company's revenue is generated by its core product offering, where it acquires homes directly from sellers and resells those homes to buyers.

International Workplace Group PLC owns a network of business centers leased to various business customers and offers flexible workspace options. It owns and operates brands like Regus, Spaces, Signature, HQ, and No 18. The company operates in three principal geographical segments: the Americas; Europe, the Middle East, Africa; and Asia-Pacific. The Americas segment generates the majority proportion of revenue.

Danke Apartment is a Beijing-headquartered apartment rental platform managing over 320,000 units in major Chinese cities including Shanghai, Shenzhen, and Hangzhou. The company offers furnished long-term leases with integrated utilities, cleaning, and maintenance via its app. Danke Apartment partners with property owners for standardized renovations and employs IoT devices for smart home features. Founded in 2015, it dominates the student and young professional rental market with rapid urbanization driving expansion.

Roofstock is an online marketplace specializing in single-family rental homes available for purchase as turnkey investments across 50 U.S. markets including Atlanta, Phoenix, and Memphis. The Oakland-headquartered platform, founded in 2015, offers independently inspected properties with existing leases, property management options, and detailed analytics on cash flow, cap rates, and market rents. Investors access over 1,000 listings valued from $100,000 to $500,000, backed by title insurance and 3D tours. Roofstock facilitates transactions totaling billions in volume, serving individual and institutional buyers seeking passive income streams.

HomeLight is a real estate technology platform facilitating home purchases and sales in the United States. San Francisco-headquartered, it matches users with agents using market data, offers all-cash buy options, bridge loans for buying before selling, and streamlined closing processes with lender partnerships.

Pacaso is a San Francisco-headquartered marketplace for fractional ownership of vacation homes. Founded in 2020, it facilitates purchases of 1/8 to 1/2 shares in luxury properties in destinations like Napa Valley, Aspen, and Paris. Pacaso manages LLCs, properties, and app-based scheduling for owners. The platform expanded to the UK in 2022, handling resales and concierge services.

Blueground is an Athens-headquartered proptech company offering fully furnished, flexible apartments for mid-to-long-term stays. Available in over 40 cities including New York, London, and Paris, its properties cater to digital nomads, business travelers, and relocating professionals. Blueground provides weekly cleaning, utilities, and 24/7 concierge support with month-to-month leasing.

Habi is a data-driven residential real estate platform operating an iBuyer model across Spanish-speaking Latin America, primarily Colombia and Mexico. The company buys and sells homes directly from consumers, using pricing algorithms and a proprietary database to provide liquidity and transparent information in housing markets where most homes are not listed online. Habi targets low- and middle-income consumers and has expanded into embedded financial services alongside its core real estate transactions.

NoBroker is a Bangalore-headquartered proptech platform facilitating direct property transactions in India. It lists rentals, sales, and purchases in cities like Mumbai, Delhi, and Hyderabad with virtual tours and verified owner details. Additional services cover rent collection via NoBroker Pay, home interior design through NoBrokerHood, and relocation with packers. Founded in 2014, the platform operates in 10 major metros.