Neon Valuation, Funding & Investors

Neon is valued at $1.6B as of February 2022.

See full Neon profile

Last Neon valuation

$1.6B

Series D · Feb 2022

Last Neon funding round

$193M

Series E · Jul 2025

Cumulative funding Neon raised

$913M

across 6 funding rounds

Key investors in Neon

  • General Atlantic
  • MONASHEES
  • Flourish Ventures
  • Propel Holdings
  • Quona Capital
  • Omidyar Network

Neon Overview

About Neon

Neon is a São Paulo-headquartered Brazilian fintech founded in 2016 offering digital banking services without maintenance fees. The platform provides debit and credit cards, personal loans, payroll advances, CDB investments, cashback rewards, and payment options tailored for individuals and micro-entrepreneurs via MEI Fácil. Serving 15 million customers with 1,600 employees, Neon processes billions in transactions annually.


Founded

2016

HQ

BrazilSão Paulo

Status

Privately held

Customer focus

B2C

Revenue model

Subscription

Valuation

$1.6B (Feb 2022)

Neon Valuation

Neon is currently valued at $1.6B, based on its Series D in February 2022.

The $300M round was led by Banco BBVA Argentina and Propel Holdings.

Neon valuation by funding round

Neon valuation by funding round
DateStageValuation
Feb 2022Series D$1.6B

Neon Funding History

Neon has raised a total of $913M across 6 funding rounds.

Neon's first fundraising round was a $4M seed round in December 2015. The most recent completed round was a $193M Series E in July 2025.

Neon funding rounds

Neon funding rounds
DateStageInvestorsRaisedValuationDeal Summary
Jul 2025Series EKFW DEG; BBVA; General Atlantic; International Finance Corporation$193M--
Feb 2022Series DBanco BBVA Argentina (lead); Propel Holdings (lead)$300M$1.6B-
Sep 2020Series CGeneral Atlantic (lead); Flourish Ventures; Propel Holdings; Vulcan Capital; BlackRock; Endeavor Catalyst; Bossa Invest; MONASHEES$300M-Neon Pagamentos, a Brazilian fintech founded in 2016 by Pedro Conrade, provides digital accounts, credit cards, personal loans, investment products, and services for micro-entrepreneurs (MEIs) and individual consumers, positioning itself as a full-service digital bank alternative to traditional institutions. The company expanded through acquisitions like MEI Fácil in 2019 for tax, payments, and financial education for micro-entrepreneurs, and Magliano Invest brokerage in July 2020. By September 2020, Neon had grown to over 9.4 million accounts, with around 1 million micro-entrepreneurs via MEI Fácil, and saw a 26% increase in new users since March 2020 amid rising demand for digital services during the health crisis. In its Series C round announced around September 2020 (investors including General Atlantic as lead, BlackRock, Vulcan Capital, PayPal Ventures, Endeavor Catalyst, Monashees, Flourish Ventures, and Propel/BBVA), Neon raised approximately $300 million (R$1.6 billion), split into two $150 million tranches. This followed a Series B of about $92-100 million in November 2019 co-led by General Atlantic and Banco Votorantim, and a Series A of $22 million in 2018. Funds from Series C were allocated to hiring, user base growth for consumer and business segments, technology enhancements, new product features (e.g., for direct deposit customers), scaling credit offerings for monetization, and pursuing M&A to enrich services. The round highlighted Neon's surge in deposits, investments, online purchases, and its shift toward comprehensive financial services. Subsequent developments included a Series D $300M led by BBVA, confirming unicorn status, with 15 million customers (88% low-income), R$5.8B monthly transactions, and revenue tripling in the prior year.
Nov 2019Series BBanco Votorantim (lead); General Atlantic (lead); Flourish Ventures; Propel; Omidyar Network; Quona Capital; MONASHEES$95M-Neon is a Brazilian fintech and digital bank founded in 2016 by Pedro Conrade, offering simplified financial services including accounts, credit, and investments to reduce inequalities, primarily targeting low-income and working-class customers without physical branches. In November 2019, Neon closed a Series B funding round of approximately US$95 million (R$400 million), led by Banco Votorantim and General Atlantic, with participation from Flourish Ventures, Omidyar Network, Propel Venture Partners, Monashees, and Quona Capital. This brought Neon's total funding to around US$117-121 million following a prior US$22 million Series A in May 2018. The funds were allocated to scale operations, including tripling its customer base from 2 million active accounts by 2020, hiring to reach 600 employees by end-2019 (triple the early-year count), expanding product offerings like credit and investments, and growing geographically beyond Rio-São Paulo. Neon had recently partnered with Banco Votorantim and acquired MEI Fácil earlier in 2019 to access micro-entrepreneurs. Co-founder Pedro Conrade emphasized building a complete account meeting all customer needs amid Brazil's high fees, poor service, and limited banking access.
May 2018Series AMONASHEES (lead); Propel Holdings (lead); Quona Capital (lead); Flourish Ventures; Tera Ventures; Omidyar Network; Yellow Ventures$22M-Neon is a São Paulo-based digital bank founded in 2016 by Pedro Conrade, offering a fully digital alternative to traditional Brazilian banks with no physical branches. Users open accounts via the Neon app using a valid ID, accessing services like basic accounts without maintenance fees (unlike traditional banks charging ~R$30/month or ~US$9), and by early 2018, it had launched a credit card offering. The company had over 600,000 users across Brazil at the time of its Series A. In May 2018, Neon raised $22 million in its Series A round, the largest such round for a Brazilian fintech at the time, led by Monashees, Propel Venture Partners (BBVA's VC arm), and Quona Capital, with participation from Omidyar Network, Tera Ventures, and Yellow Ventures. Propel Partner Jay Reinemann and Monashees Partner Marcelo Lima joined Neon's board. The funds were earmarked for expanding products, developing technology, and supporting growth amid Brazil's fintech revolution driven by high interest rates and limited banking options. Neon operated in a competitive Brazilian neobank market, positioning itself as a low-cost, digital-native provider. By late 2019, it secured a $93.5 million Series B led by General Atlantic and Banco Votorantim to triple its then-2 million customer base to 6 million by 2020 end, hiring tech staff and pursuing acquisitions like MEI Fácil for micro-entrepreneur services. Later rounds included a 2020 Series C ($300M), an undisclosed Series D in 2023 led by BBVA (acquiring additional stake, building on 8% from 2018), reaching unicorn status with 15 million customers and tripling revenue (unspecified amount) in the prior year.
Dec 2015SeedDistrito Ventures (lead)$4M-Neon is a Brazilian fintech founded in 2016 offering digital banking services targeting under-banked populations. Distrito Ventures, based in São Paulo, Brazil, invests in early-stage startups with typical deal sizes of 1-5 million dollars and average startup valuations of 5-10 million dollars. The fund participated as a lead investor in Neon's early funding, listed among its key backers alongside Monashees, Propel Venture Partners, and Quona Capital. Specific details on the 2015 round size, valuation, or traction metrics near that date are unavailable in sources.

Who has invested in Neon?

19 investors have backed Neon across its funding rounds, including General Atlantic, MONASHEES, Flourish Ventures, Propel Holdings, Quona Capital and Omidyar Network.

Lead investors include Banco BBVA Argentina, Propel Holdings, General Atlantic, Banco Votorantim, MONASHEES and 2 other investors.


Neon Investors

Investors in Neon by funding rounds participated
InvestorHQRoundsRoleFirst check
Flourish VenturesUnited StatesSan Francisco, CA3ParticipantMay 2018
Propel HoldingsCanadaCharlottetown3LeadMay 2018
General AtlanticUnited StatesNew York City, NY3LeadNov 2019
MONASHEESBrazilSão Paulo3LeadMay 2018
Omidyar NetworkUnited StatesSan Francisco, CA2ParticipantMay 2018
Quona CapitalUnited StatesWashington, DC2LeadMay 2018
Banco BBVA ArgentinaArgentinaBuenos Aires1LeadFeb 2022
KFW DEGGermanyCologne1ParticipantJul 2025
PropelUnited StatesSan Francisco, CA1ParticipantNov 2019
Tera VenturesEstoniaTallinn1ParticipantMay 2018
Banco VotorantimBrazilSão Paulo1LeadNov 2019
BBVASpainBilbao1ParticipantJul 2025
Vulcan CapitalUnited StatesSeattle, WA1ParticipantSep 2020

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Acquisitions by Neon

Neon has acquired 3 companies to date.

Last acquisition by Neon was on November 19th 2020. Neon acquired ConsigaMais+ for undisclosed valuation.


Latest Acquisitions by Neon

ConsigaMais+
Magliano Invest
MEI Fácil
Description
ConsigaMais+ is a Brazilian financial services firm providing payroll-deductible loans and account reconciliation. Operating in São Paulo, it advances loans against future salaries for employees of partnered companies, streamlining payroll processing for HR departments. The platform handles millions in transactions monthly, offering instant approvals and collections via employer deductions.
Magliano Invest is a São Paulo-based brokerage firm recognized as Brazil's oldest in the stock trading sector. Established in 1939, it offers equity research, trade execution, and investment advisory for institutional and retail clients across B3 exchange-listed securities. Magliano serves domestic banks and funds with fixed-income products and derivatives trading.
MEI Fácil is a São Paulo-based fintech platform founded in 2016 that assists Brazilian micro-entrepreneurs with accounting, tax filings, invoicing, and banking services under the MEI regime. The company automates DAS payments and issues certificates for over 500,000 users across Brazil. Partnering with banks like Nubank and Itaú, MEI Fácil offers low-cost loans and payment gateways. Its app integrates with Receita Federal for real-time compliance updates in states like São Paulo and Rio de Janeiro.
HQ CountryBrazilBrazilBrazil
HQ City
São Paulo
São Paulo
São Paulo
Deal Date19 Nov 202016 Jul 202017 Sep 2019
Valuationundisclosedundisclosedundisclosed
EV/Revenue
EV/EBITDA

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Neon Competitors

Neon competitors include listed companies like Kbank and Wealthfront, and private ones like Lumin Digital, D360 bank, Toss and Wave Mobile Money.

Public and private companies comparable to Neon
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
Lumin DigitalUnited StatesSan Francisco, CAPrivate--$1.6B-
D360 bankSaudi ArabiaRiyadhPrivate--$1.6B-
TossSouth KoreaSeoulPrivate$1.3B-$1.6B-
KbankSouth KoreaSouth KoreaPublicly listed$461M-$1.6B4.2x
WealthfrontUnited StatesUnited StatesPublicly listed$365M($93M)$1.6B4.2x
Wave Mobile MoneySenegalDakarPrivate--$1.7B-

Neon Public Comps

Neon is still privately-owned, but its public comps include Kbank, Wealthfront, PicPay, Agibank, Superbank Indonesia, Forbright Bank, Wema Bank, Judo Bank, Banco Inter and Green Dot.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Kbank$461M-3.5x4.2x--
Wealthfront$365M($93M)4.3x4.2x(17.0x)9.9x
PicPay$1.2B$205M1.0x0.5x6.0x3.8x
Agibank$1.3B$227M0.8x0.6x4.4x5.3x
Superbank Indonesia$89M-10.8x---
Forbright Bank$325M-2.9x---
Wema Bank$312M-2.8x---
Judo Bank$368M-2.2x2.1x--

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Common questions about Neon

When was Neon founded?Neon was founded in 2016.
Where is Neon headquartered?Neon is headquartered in São Paulo, Brazil.
Is Neon publicly listed?No, Neon is a private, VC-backed company.
What is Neon's valuation?Neon was last valued at $1.6B in its Series D in February 2022.
How much funding has Neon raised?Neon has raised $913M across 6 funding rounds.
What was Neon's last funding round?Neon's last funding round was a $193M Series E in July 2025.
Who are Neon's investors?Neon's investors include Flourish Ventures, Propel Holdings, General Atlantic, MONASHEES, Omidyar Network, Quona Capital, Banco BBVA Argentina, KFW DEG, Propel, Tera Ventures and 9 others.
Which companies are comparable to Neon?Companies comparable to Neon include Lumin Digital, D360 bank, Toss, Kbank, Wealthfront and Wave Mobile Money.
How many companies has Neon acquired?Neon has acquired 3 companies, including ConsigaMais+, Magliano Invest and MEI Fácil.

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