Consumer Cellular Acquisition, Valuation, Funding & Investors

Consumer Cellular was acquired by GTCR for $2.3B in October 2020.

Consumer Cellular acquisition price

$2.3B

Acquired by GTCR · Oct 2020

Cumulative funding Consumer Cellular raised

$525M

across 1 funding round

Consumer Cellular Overview

About Consumer Cellular

Consumer Cellular is a Portland-headquartered mobile virtual network operator founded in 1995 that provides wireless services on the AT&T and T-Mobile networks primarily to customers aged 50 and older across the United States. The company offers monthly plans ranging from 1GB to unlimited data with unlimited talk and text. Devices include Motorola and Samsung smartphones, IRIS Easy Flip phones with hearing-aid compatibility and large buttons, GrandPad tablets, IRIS Ally personal emergency response systems with GPS, and Verve Home Phone Base for landline-to-cellular connections. Products sell through Target, Walmart, and the company website.


Founded

1995

HQ

United StatesPhoenix, AZ

Status

Acquired

Customer focus

B2C

Revenue model

Subscription, Product sales

Valuation

$2.3B (acquired Oct 2020)

Consumer Cellular Acquisition

Consumer Cellular was acquired by GTCR for $2.3B on 28 October 2020.

Before the acquisition Consumer Cellular had raised $525M across 1 funding round.

Consumer Cellular acquisition details
AcquirerDateTypePrice
  • GTCR
28 Oct 2020PE buyout$2.3B

Consumer Cellular Funding History

Consumer Cellular has raised a total of $525M across 1 funding round.

Consumer Cellular funding rounds

Consumer Cellular funding rounds
DateStageRaised
May 2025Undisclosed stage$525M

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Consumer Cellular Competitors

Consumer Cellular competitors include listed companies like DIGI Spain, Jiangsu Broadcasting, Spark New Zealand and Proximus, and private ones like United Internet Ventures and Digital InfraCo.

Public and private companies comparable to Consumer Cellular
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
DIGI SpainSpainSpainPublicly listed$1.1B$280M$2.3B-
Jiangsu BroadcastingChinaChinaPublicly listed$1.2B$266M$2.3B-
Spark New ZealandNew ZealandNew ZealandPublicly listed$2.1B$672M$2.2B1.5x
ProximusBelgiumBelgiumPublicly listed$7.2B$2.3B$2.4B1.2x
United Internet VenturesGermanyMontabaurPrivate-$324M$2.7B-
Digital InfraCoSingaporeSingaporePrivate--$4.3B-

Consumer Cellular Public Comps

Consumer Cellular is no longer listed, but its public comps include DIGI Spain, Jiangsu Broadcasting, Spark New Zealand, Proximus, GMO Internet group, Partner Communications Co., Zain Saudi Arabia, Cyfrowy Polsat, SES and Chorus.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
DIGI Spain$1.1B$280M2.8x-10.8x-
Jiangsu Broadcasting$1.2B$266M1.9x-8.5x-
Spark New Zealand$2.1B$672M1.5x1.5x4.8x5.3x
Proximus$7.2B$2.3B1.2x1.2x3.8x3.9x
GMO Internet group$1.8B$492M----
Partner Communications Co.$1.1B$367M2.6x2.6x7.4x-
Zain Saudi Arabia$2.9B$925M1.6x1.6x5.1x5.1x
Cyfrowy Polsat$3.8B$910M1.6x1.5x6.5x6.9x

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Common questions about Consumer Cellular

When was Consumer Cellular founded?Consumer Cellular was founded in 1995.
Where is Consumer Cellular headquartered?Consumer Cellular is headquartered in Phoenix, AZ, United States.
Is Consumer Cellular publicly listed?No, Consumer Cellular was acquired by GTCR in October 2020.
Who acquired Consumer Cellular?Consumer Cellular was acquired by GTCR in October 2020.
How much was Consumer Cellular acquired for?Consumer Cellular was acquired for $2.3B in October 2020.
How much funding has Consumer Cellular raised?Consumer Cellular has raised $525M across 1 funding round.
What was Consumer Cellular's last funding round?Consumer Cellular's last funding round was a $525M undisclosed-stage round in May 2025.
Which companies are comparable to Consumer Cellular?Companies comparable to Consumer Cellular include DIGI Spain, Jiangsu Broadcasting, Spark New Zealand, Proximus, United Internet Ventures and Digital InfraCo.

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