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- CaptivateIQ
CaptivateIQ Revenue, Valuation, Funding & Investors
CaptivateIQ is valued at $1.3B as of January 2022, a 28.4x multiple on its last reported $44M revenue.
Last CaptivateIQ valuation
$1.3B
Series C · Jan 2022
Last CaptivateIQ funding round
$100M
Series C · Jan 2022
CaptivateIQ revenue
$44M
Series C · Jan 2022
Key investors in CaptivateIQ
Y Combinator
S28 Capital
Amity Ventures
Sequoia Capital
Accel
Gokul Rajaram
About CaptivateIQ
CaptivateIQ is a San Francisco-headquartered sales commission platform automating calculations for revenue teams. The software handles complex incentive plans, variable pay, and compliance reporting, integrating with Salesforce and NetSuite. Adopted by companies like Outreach and Gong, it processes payouts for thousands of reps monthly to align performance with business objectives.
Founded
2017
HQ
Website
Status
Privately held
Customer focus
B2B
Revenue model
Subscription
Revenue
$44M (Jan 2022)
Valuation
$1.3B (Jan 2022)
CaptivateIQ Valuation
CaptivateIQ is currently valued at $1.3B, based on its Series C in January 2022.
The $100M round was led by Accel, ICONIQ Capital and Sequoia Capital, with participation from Gokul Rajaram, S28 Capital, Y Combinator, Amity Ventures, Bessemer Venture Partners and 3 other investors.
CaptivateIQ's valuation has grown 26x from $49M at its Series A in May 2020 to $1.3B in January 2022, across 3 priced rounds.
CaptivateIQ valuation by funding round
Revenue multiple| Date | Stage | Valuation | Revenue Multiple |
|---|---|---|---|
| Jan 2022 | Series C | $1.3B | 28.4x |
| Apr 2021 | Series B | $251M | - |
| May 2020 | Series A | $49M | 24.5x |
CaptivateIQ Revenue
CaptivateIQ's latest recorded revenue is $44M, as of its Series C in January 2022. At a $1.3B valuation, that implies a 28.4x revenue multiple.
Revenue grew from $2M in May 2020 to $44M in January 2022, while the revenue multiple moved from 24.5x to 28.4x.
CaptivateIQ revenue by funding round
| Date | Revenue * | Valuation | Revenue Multiple | Stage |
|---|---|---|---|---|
| Jan 2022 | $44M | $1.3B | 28.4x | Series C |
| May 2020 | $2M | $49M | 24.5x | Series A |
* Revenue (or ARR) figures are the values recorded alongside each funding round. Typically run-rate revenue at the time of the deal, or a reported LTM (last 12 months) revenue.
CaptivateIQ Funding History
CaptivateIQ has raised a total of $165M across 5 funding rounds.
CaptivateIQ's first fundraising round was a $100K pre-seed round in January 2018. The most recent completed round was a $100M Series C in January 2022.
CaptivateIQ funding rounds
| Date | Stage | Investors | Raised | Valuation | Deal Summary |
|---|---|---|---|---|---|
| Jan 2022 | Series C | Accel (lead); ICONIQ Capital (lead); Sequoia Capital (lead); Gokul Rajaram; S28 Capital; Y Combinator; Amity Ventures; Bessemer Venture Partners; Workday Ventures; Sapphire Ventures; 515 Ventures | $100M | $1.3B | CaptivateIQ, a San Francisco-based SaaS company founded in 2017 and part of Y Combinator's Winter 2018 batch, provides a no-code platform for Incentive Compensation Management (ICM) that automates sales commission design, processing, and reporting for revenue teams. The platform enables flexible workflows to manage complex commission plans, serving hundreds of customers including over a quarter of the Forbes Cloud 100 such as Affirm, Amplitude, ClassPass, Gong, Grammarly, Hopin, Podium, Clari, Reddit, and Udemy. It helps high-growth companies scale revenue operations with features like real-time insights, data syncing, and enterprise-grade scalability. On January 26, 2022, CaptivateIQ raised $100 million in a Series C round co-led by ICONIQ Growth, Accel, and Sequoia Capital, with participation from new investor Sapphire Ventures and others including Amity Ventures, Bessemer Venture Partners, Frederic Kerrest, Gokul Rajaram, S28 Capital, Workday Ventures, and Y Combinator. This brought total funding to $164.6 million at a post-money valuation of $1.25 billion, achieving unicorn status less than 10 months after a $46 million Series B. The round valued the company at $1.25 billion explicitly as post-money across multiple sources. The company reported more than tripling revenue year-over-year prior to the round but declined to disclose specific figures, with over 200 employees at the time, up from 90 post-Series B. Funds were allocated to accelerate product innovations like enterprise support, workflow automation, scalability for complex plans, sandbox features, permissions, R&D, hiring in engineering, product, design, sales, and marketing, and expanding go-to-market and enterprise adoption. CaptivateIQ emphasized top customer satisfaction with a 95 CSAT from over 1,650 reviews and strong positions on G2 and Capterra. In the competitive ICM market, CaptivateIQ positions itself as the most flexible solution for modern revenue teams, differentiating through adaptability for high-growth needs amid a wave of new automation tools. Post-round momentum included plans for deeper CRM/ERP integrations, intelligent commission modeling, and global enterprise expansion to enhance sales performance and motivation. |
| Apr 2021 | Series B | Accel (lead); Gokul Rajaram; S28 Capital; Y Combinator; Amity Ventures; GTMfund; Workday Ventures; Flex Capital; Sequoia Capital; Nick Raushenbush; 515 Ventures | $48M | $251M | CaptivateIQ is a San Francisco-based SaaS platform that provides no-code sales commission management software, enabling companies to design, automate, and manage commission programs in real time. The platform addresses a critical pain point for businesses that typically manage commissions through error-prone spreadsheets or inflexible legacy systems. In April 2021, CaptivateIQ raised $46 million in Series B financing led by Accel, with participation from Sequoia Capital and other investors, valuing the company at approximately $251 million post-money. The company had grown to over 90 employees by the time of this round and served hundreds of organizations across industries, including more than 25% of Forbes' Cloud 100 companies with notable customers such as Affirm, Amplitude, ClassPass, and Podium. The company declined to provide specific revenue figures at the time, but would go on to raise a $100 million Series C in January 2022 at a $1.25 billion valuation, having more than tripled revenue in the intervening period. By late 2023, CaptivateIQ had grown to approximately 209 employees and achieved estimated annual revenue of $60 million. |
| May 2020 | Series A | Sequoia Capital (lead); S28 Capital; Y Combinator; Amity Ventures | $13M | $49M | CaptivateIQ raised $13.09 million in a Series A-1 round on May 27, 2020, with participation from Amity Ventures, S28 Capital, Sequoia Capital, and prior backing from Y Combinator. The post-money valuation reached $49.15 million. This followed earlier Series A tranches in April 2020 totaling around $16 million. CaptivateIQ provides a no-code SaaS platform for sales commission management, targeting mid-market and enterprise customers needing flexible automation beyond spreadsheets. Investors included prominent firms like Sequoia Capital, which participated in this and subsequent rounds. The company, founded in 2017, emerged from Y Combinator's Winter 2017 or 2018 cohort. By later stages, CaptivateIQ served hundreds of customers including Affirm, Amplitude, and over 25% of Forbes Cloud 100 companies, processing billions in commissions. |
| Mar 2018 | Seed | Amity Ventures (lead); S28 Capital; Raymond Wu; Foundation Capital | $4M | - | CaptivateIQ raised $3.48 million on March 13, 2018, from Amity Ventures, Foundation Capital, Raymond Wu, and S28 Capital. Amity Ventures led the round. CaptivateIQ provides a no-code SaaS platform for sales commission management. |
| Jan 2018 | Pre-seed | Y Combinator (lead) | $100K | - | - |
Who has invested in CaptivateIQ?
16 investors have backed CaptivateIQ across its funding rounds, including Y Combinator, S28 Capital, Amity Ventures, Sequoia Capital, Accel and Gokul Rajaram.
Lead investors include Accel, ICONIQ Capital, Sequoia Capital, Amity Ventures and Y Combinator.
CaptivateIQ Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
| 4 | Participant | Mar 2018 | ||
| 4 | Lead | Jan 2018 | ||
| 4 | Lead | Mar 2018 | ||
| 3 | Lead | May 2020 | ||
| 2 | Participant | Apr 2021 | ||
| 2 | Participant | Apr 2021 | ||
| 2 | Participant | Apr 2021 | ||
| 2 | Lead | Apr 2021 | ||
| 1 | Lead | Jan 2022 | ||
| 1 | Participant | Mar 2018 | ||
| 1 | Participant | Apr 2021 | ||
| 1 | Participant | Jan 2022 | ||
| 1 | Participant | Apr 2021 | ||
This data is available for Pro users. Sign up to see all 16 CaptivateIQ investors. Start Free Trial | ||||
Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples
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Start Free TrialCaptivateIQ Competitors
CaptivateIQ competitors include listed companies like Freee, Teamshares, TOTVS and Workday, and private ones like PayFit and Rippling.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
| Publicly listed | $214M | $6M | $1.5B | 4.8x | ||
| Private | $74M | - | $2.1B | 28.3x | ||
| Publicly listed | $472M | ($23M) | $545M | 1.4x | ||
| Publicly listed | $1.1B | $318M | $3.8B | 3.2x | ||
| Private | $570M | - | $17B | 29.5x | ||
| Publicly listed | $9.6B | $1.2B | $48B | 4.7x |
CaptivateIQ Public Comps
CaptivateIQ is still privately-owned, but its public comps include 74Software, Freee, Fujian Boss Software, BlackLine, ATOSS Software, Hilan, Teamshares, Vertex, Miroku Jyoho Service and Nordtech Group.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $814M | $112M | 1.9x | 1.8x | 13.7x | 9.8x | |||
| $214M | $6M | 6.3x | 4.8x | 237.7x | 65.4x | |||
| $299M | $40M | 2.8x | 2.9x | 21.1x | 21.0x | |||
| $700M | $72M | 2.6x | 2.5x | 25.6x | 8.5x | |||
| $218M | $84M | 7.0x | 6.4x | 18.2x | 17.1x | |||
| $993M | $154M | 1.8x | - | 11.9x | - | |||
| $472M | ($23M) | 1.7x | 1.4x | (35.0x) | 33.2x | |||
| $748M | $103M | 2.8x | 2.6x | 20.5x | 10.8x | |||
This data is available for Pro users. Sign up to see all CaptivateIQ competitors and their valuation data. Start Free Trial | ||||||||
Common questions about CaptivateIQ
| When was CaptivateIQ founded? | CaptivateIQ was founded in 2017. |
| Where is CaptivateIQ headquartered? | CaptivateIQ is headquartered in San Francisco, CA, United States. |
| Is CaptivateIQ publicly listed? | No, CaptivateIQ is a private, VC-backed company. |
| What is CaptivateIQ's valuation? | CaptivateIQ was last valued at $1.3B in its Series C in January 2022. |
| How much funding has CaptivateIQ raised? | CaptivateIQ has raised $165M across 5 funding rounds. |
| What was CaptivateIQ's last funding round? | CaptivateIQ's last funding round was a $100M Series C in January 2022, led by Accel, ICONIQ Capital and Sequoia Capital. |
| Who are CaptivateIQ's investors? | CaptivateIQ's investors include S28 Capital, Y Combinator, Amity Ventures, Sequoia Capital, Gokul Rajaram, Workday Ventures, 515 Ventures, Accel, ICONIQ Capital, Raymond Wu and 6 others. |
| What is CaptivateIQ's revenue? | CaptivateIQ's latest recorded revenue is $44M (January 2022). |
| What is CaptivateIQ's revenue multiple? | CaptivateIQ's latest valuation implies a 28.4x revenue multiple ($1.3B valuation on $44M of revenue). |
| Which companies are comparable to CaptivateIQ? | Companies comparable to CaptivateIQ include Freee, PayFit, Teamshares, TOTVS, Rippling and Workday. |
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