Assembled Valuation, Funding & Investors

Assembled is valued at $1B as of March 2021.

Last Assembled valuation

$1B

Series A · Mar 2021

Last Assembled funding round

$51M

Series B · May 2022

Cumulative funding Assembled raised

$71M

across 3 funding rounds

Key investors in Assembled

  • Basis Set Ventures
  • Emergence Capital
  • Stripe
  • New Enterprise Associates
  • Felicis
  • SignalFire

Assembled Overview

About Assembled

Assembled is a San Francisco-based workforce management platform founded in 2018 for scaling customer support operations. It automates volume forecasting across chat, email, phone, and social channels while generating staffing plans and cross-time-zone schedules. Integrations with Google Calendar and Slack enhance individual access, and unified metrics track response times organization-wide.


Founded

2018

HQ

United StatesSan Francisco, CA

Status

Privately held

Customer focus

B2B

Revenue model

Subscription

Valuation

$1B (Mar 2021)

Assembled Valuation

Assembled is currently valued at $1B, based on its Series A in March 2021.

The $17M round was led by Emergence Capital, with participation from Stripe, Felicis and Basis Set Ventures.

Assembled valuation by funding round

Assembled valuation by funding round
DateStageValuation
Mar 2021Series A$1B

Assembled Funding History

Assembled has raised a total of $71M across 3 funding rounds.

Assembled's first fundraising round was a $3M seed round in March 2020. The most recent completed round was a $51M Series B in May 2022.

Assembled funding rounds

Assembled funding rounds
DateStageInvestorsRaisedValuationDeal Summary
May 2022Series BNew Enterprise Associates (lead); Emergence Capital; Basis Set Ventures$51M-Assembled is a workforce management platform for modern customer support teams, offering tools for forecasting support volume, automated scheduling, analytics, and reporting to help companies like Stripe, GoFundMe, Harry's, Looker, Zoom, Brooks Running, Asana, Wynn, Color Genomics, and Restaurants Brands International deliver efficient customer experiences. Founded by Stripe alumni in 2018 and based in San Francisco, the company integrates AI and human expertise to address operational and staffing challenges in distributed work environments amid trends like the Great Resignation. The Series B round on May 26, 2022, raised $51 million led by New Enterprise Associates (NEA), with participation from existing investors Emergence Capital and Basis Set Ventures, following a prior $16.6 million Series A in March 2021 led by Emergence Capital, bringing total funding to approximately $70.7 million. Funds were allocated to accelerate product development, including revamped scheduling, agent scorecards, algorithmic automations, and integrations with CX partners like UJET, Five9, and MaestroQA; expand hiring across sales, marketing, partnerships, and UX with talent from Shopify, Atlassian, Flexport, and Stripe; and scale for enterprise customers. Assembled tripled its customer base and grew its team by 5x during this period. The round positioned Assembled to capitalize on rising demand for support workforce management, with NEA partner Vanessa Larco noting its impact on customers.
Mar 2021Series AEmergence Capital (lead); Stripe; Felicis; Basis Set Ventures$17M$1BAssembled develops a workforce management platform for customer support teams, helping with forecasting, scheduling, and analytics to improve customer experiences. Customers include Stripe, GoFundMe, Harry’s, and Looker. In March 2021, Assembled raised $16.6 million in a Series A round led by Emergence Capital, with participation from Basis Set Ventures, Felicis, and Stripe. The round funded team expansion, product enhancements, and scaling operations amid growing demand. Total funding at the time reached approximately $19.7 million.
Mar 2020SeedStripe (lead); SignalFire; Basis Set Ventures$3M-Assembled raised $3.1 million in a seed round in March 2020 led by Stripe, with participation from Basis Set Ventures and SignalFire. The funding supported development of the initial version of its platform and market validation for workforce management solutions. Assembled provides a unified platform that integrates AI and human expertise to help organizations scale customer support teams. The company continued fundraising with a $16.6 million Series A in March 2021 led by Emergence Capital to expand the team and enhance product features. This was followed by a $51 million Series B in May 2022 led by New Enterprise Associates to accelerate product development and enterprise scaling. Total funding raised across these rounds reached $70.7 million.

Who has invested in Assembled?

6 investors have backed Assembled across its funding rounds, including Basis Set Ventures, Emergence Capital, Stripe, New Enterprise Associates, Felicis and SignalFire.

Lead investors include New Enterprise Associates, Emergence Capital and Stripe.


Assembled Investors

Investors in Assembled by funding rounds participated
InvestorHQRoundsRoleFirst check
Basis Set VenturesUnited StatesSan Francisco, CA3ParticipantMar 2020
StripeUnited StatesSan Francisco, CA2LeadMar 2020
Emergence CapitalUnited StatesSan Francisco, CA2LeadMar 2021
SignalFireUnited StatesSan Francisco, CA1ParticipantMar 2020

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Assembled Competitors

Assembled competitors include listed companies like Freee and ATOSS Software, and private ones like Homebase, Payactiv, Awardco and Beamery.

Public and private companies comparable to Assembled
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
HomebaseUnited StatesSan Francisco, CAPrivate--$550M-
PayactivUnited StatesSan Jose, CAPrivate--$500M-
AwardcoUnited StatesSalt Lake City, UTPrivate--$1B-
BeameryUnited KingdomLondonPrivate--$1B-
FreeeJapanJapanPublicly listed$214M$6M$1.5B4.8x
ATOSS SoftwareGermanyGermanyPublicly listed$218M$84M$1.7B6.4x

Assembled Public Comps

Assembled is still privately-owned, but its public comps include RWS Holdings, Teamshares, Freee, Nordtech Group, ATOSS Software, AdvancedAdvT, Beisen Holding, CS Disco, Zaggle Prepaid Ocean and Asure Software.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
RWS Holdings$927M($26M)0.7x0.7x(27.2x)4.8x
Teamshares$472M($23M)1.7x1.4x(35.0x)33.2x
Freee$214M$6M6.3x4.8x237.7x65.4x
Nordtech Group$72M$15M5.1x-25.2x-
ATOSS Software$218M$84M7.0x6.4x18.2x17.1x
AdvancedAdvT$72M$13M2.5x2.4x14.1x8.9x
Beisen Holding$165M$2M0.3x0.3x22.3x5.2x
CS Disco$157M($44M)1.1x1.0x(4.0x)(22.1x)

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Common questions about Assembled

When was Assembled founded?Assembled was founded in 2018.
Where is Assembled headquartered?Assembled is headquartered in San Francisco, CA, United States.
Is Assembled publicly listed?No, Assembled is a private, VC-backed company.
What is Assembled's valuation?Assembled was last valued at $1B in its Series A in March 2021.
How much funding has Assembled raised?Assembled has raised $71M across 3 funding rounds.
What was Assembled's last funding round?Assembled's last funding round was a $51M Series B in May 2022, led by New Enterprise Associates.
Who are Assembled's investors?Assembled's investors include Basis Set Ventures, Stripe, Emergence Capital, SignalFire, New Enterprise Associates and Felicis.
Which companies are comparable to Assembled?Companies comparable to Assembled include Homebase, Payactiv, Awardco, Beamery, Freee and ATOSS Software.

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