- Companies
- Moka
Last Moka valuation
$1B
Series C · Nov 2021
Last Moka funding round
$100M
Series C · Nov 2021
Cumulative funding Moka raised
$144M
across 4 funding rounds
Key investors in Moka
GGV Capital
GSR Ventures
Tiger Global
Hillhouse Investment
GL Ventures LLC
Blue Lake Capital
About Moka
Moka is a SaaS platform for recruitment optimization using AI and machine learning. China-based MokaHR analyzes resumes through semantic processing and pattern matching against enterprise hiring data. It delivers industry trend insights, candidate matching, and hiring recommendations via big data statistics. The tool streamlines talent acquisition for companies seeking precise data-driven decisions.
Founded
2015
HQ
Website
Status
Privately held
Customer focus
B2B
Revenue model
Subscription
Valuation
$1B (Nov 2021)
Moka Valuation
Moka is currently valued at $1B, based on its Series C in November 2021.
The $100M round was led by Tiger Global, with participation from GL Ventures LLC, Blue Lake Capital, GSR Ventures and GGV Capital.
Moka's valuation has moved from $1B at its Series B in August 2020 to $1B in November 2021, across 2 priced rounds.
Moka valuation by funding round
| Date | Stage | Valuation |
|---|---|---|
| Nov 2021 | Series C | $1B |
| Aug 2020 | Series B | $1B |
Moka Funding History
Moka has raised a total of $144M across 4 funding rounds.
Moka's first fundraising round was a $3M Series B in April 2018. The most recent completed round was a $100M Series C in November 2021.
Moka funding rounds
| Date | Stage | Investors | Raised | Valuation | Deal Summary |
|---|---|---|---|---|---|
| Nov 2021 | Series C | Tiger Global (lead); GL Ventures LLC; Blue Lake Capital; GSR Ventures; GGV Capital | $100M | $1B | Moka is a Beijing-based HR SaaS provider, founded in 2015 as Beijing Xiruiyasi Technology Co., Ltd., offering intelligent products like the Moka Intelligent Recruitment Management System and Moka People to empower enterprise talent strategies through data-driven technology and services. The company serves over 1,500 paying clients across industries including internet, retail, biomedicine, manufacturing, finance, and real estate, with notable customers such as Tencent, Xiaomi, Qihoo 360, McDonald’s, and Contemporary Amperex Technology. In November 2021, Moka closed a $100 million Series C funding round led by Tiger Global, with participation from Blue Lake Capital, GL Ventures (Hillhouse Capital's early-stage arm), GSR Ventures, and GGV Capital. This followed a $43 million Series B round about a year prior, bringing total funding to over $142 million across multiple rounds. The funds are earmarked for advancing HR SaaS solutions, product innovation, talent recruitment and training, and scaling operations amid growing demand for enterprise productivity tools in China, particularly as consumer internet sectors face regulatory pressures. Moka reports high client retention over 110% annually and strong traction among Chinese internet firms, positioning it as a leader in data-driven hiring and HR management. The investment reflects investor confidence in Moka's steep growth curve and market fit in China's urgent recruitment efficiency needs, differentiating it from slower North American ATS adoption. |
| Aug 2020 | Series B | - | $14M | $1B | Moka is a mobile technology and cloud-based point-of-sale provider serving small and medium-sized businesses across Indonesia. The company had expanded to over 100 cities with more than 35,000 merchants by the time of its major funding activities. Major investors in the company included GGV Capital, GSR Ventures, and other institutional backers. |
| Mar 2019 | Series B | Hillhouse Investment (lead); Xianghe Capital; GSR Ventures; GGV Capital | $27M | - | Moka is a Chinese SaaS startup founded in 2015 that provides data-driven recruiting software to optimize talent acquisition for enterprises with over 500 employees, handling the full hiring cycle from job postings across platforms to data-powered solutions, comparing itself to Workday and Salesforce. By end of 2018, it had over 500 paying enterprise customers including Xiaomi, McDonald's China, Burger King China, and YY live-streaming. On March 4, 2019, Moka raised 180 million yuan ($27 million) in a Series B round led by Hillhouse Capital, with participation from Xianghe Capital (founded by former Baidu executives), GSR Ventures, and GGV Capital. Moka plans to use the proceeds to hire staff, develop new products, and expand its business scope toward becoming a comprehensive HR service provider leveraging data-powered and intelligent solutions. Investors like GGV Capital's Jixun Foo highlighted its potential in China's business environment for effective talent management. Moka operates in China's HR tech space amid booming demand for efficient recruiting tools. |
| Apr 2018 | Series B | GGV Capital | $3M | - | - |
Who has invested in Moka?
7 investors have backed Moka across its funding rounds, including GGV Capital, GSR Ventures, Tiger Global, Hillhouse Investment, GL Ventures LLC and Blue Lake Capital.
Lead investors include Tiger Global and Hillhouse Investment.
Moka Investors
| Investor | HQ | Rounds | Role | First check |
|---|---|---|---|---|
| 3 | Participant | Apr 2018 | ||
| 2 | Participant | Mar 2019 | ||
| 1 | Participant | Mar 2019 | ||
| 1 | Participant | Nov 2021 | ||
| 1 | Participant | Nov 2021 | ||
This data is available for Pro users. Sign up to see all 7 Moka investors. Start Free Trial | ||||
Benchmark 350K+ Funding Rounds and Disclosed VC Valuation Multiples
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Start Free TrialMoka Competitors
Moka competitors include listed companies like Freee and ATOSS Software, and private ones like Assembled, Awardco, Beamery and Darwinbox.
| Company | HQ | Status | Revenue | EBITDA | Valuation | Revenue Multiple |
|---|---|---|---|---|---|---|
| Private | - | - | $1B | - | ||
| Private | - | - | $1B | - | ||
| Private | - | - | $1B | - | ||
| Private | $42M | - | $1B | - | ||
| Publicly listed | $214M | $6M | $1.5B | 4.8x | ||
| Publicly listed | $218M | $84M | $1.7B | 6.4x |
Moka Public Comps
Moka is still privately-owned, but its public comps include Teamshares, Freee, Nordtech Group, ATOSS Software, AdvancedAdvT, Beisen Holding, Zaggle Prepaid Ocean, Asure Software, DHI Group and TON Strategy.
| Last FY | EV/Revenue | EV/EBITDA | ||||||
|---|---|---|---|---|---|---|---|---|
| Revenue | EBITDA | Last FY | LTM | 2027E | Last FY | LTM | 2027E | |
| $472M | ($23M) | 1.7x | 1.4x | (35.0x) | 33.2x | |||
| $214M | $6M | 6.3x | 4.8x | 237.7x | 65.4x | |||
| $72M | $15M | 5.1x | - | 25.2x | - | |||
| $218M | $84M | 7.0x | 6.4x | 18.2x | 17.1x | |||
| $72M | $13M | 2.5x | 2.4x | 14.1x | 8.9x | |||
| $165M | $2M | 0.3x | 0.3x | 22.3x | 5.2x | |||
| $199M | $20M | 1.0x | 1.0x | 10.4x | 10.7x | |||
| $141M | $20M | 2.1x | 1.9x | 15.2x | 8.0x | |||
This data is available for Pro users. Sign up to see all Moka competitors and their valuation data. Start Free Trial | ||||||||
Common questions about Moka
| When was Moka founded? | Moka was founded in 2015. |
| Where is Moka headquartered? | Moka is headquartered in Beijing, China. |
| Is Moka publicly listed? | No, Moka is a private, VC-backed company. |
| What is Moka's valuation? | Moka was last valued at $1B in its Series C in November 2021. |
| How much funding has Moka raised? | Moka has raised $144M across 4 funding rounds. |
| What was Moka's last funding round? | Moka's last funding round was a $100M Series C in November 2021, led by Tiger Global. |
| Who are Moka's investors? | Moka's investors include GGV Capital, GSR Ventures, Xianghe Capital, GL Ventures LLC, Blue Lake Capital, Hillhouse Investment and Tiger Global. |
| Which companies are comparable to Moka? | Companies comparable to Moka include Assembled, Awardco, Beamery, Darwinbox, Freee and ATOSS Software. |
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