Siteimprove Acquisition, Valuation, Funding & Investors

Siteimprove was acquired by Nordic Capital for $911M in September 2020, a 10.7x multiple on $85M of revenue.

Siteimprove acquisition price

$911M

Acquired by Nordic Capital · Sep 2020

Siteimprove revenue at acquisition

$85M

Last twelve months · Sep 2020

Siteimprove revenue multiple at acquisition

10.7x

EV/Revenue · Sep 2020

Siteimprove EBITDA multiple at acquisition

82.8x

EV/EBITDA · Sep 2020

Siteimprove Overview

About Siteimprove

Siteimprove is a Copenhagen-headquartered vendor of Digital Presence Optimization software. The Intelligence Platform analyzes websites for SEO, accessibility, content quality, and compliance with standards like WCAG and ADA, serving organizations in Europe and North America.


Founded

2003

HQ

DenmarkCopenhagen

Status

Acquired

Customer focus

B2B

Revenue model

Subscription

Revenue

$85M (Sep 2020)

Valuation

$911M (acquired Sep 2020)

Siteimprove Acquisition

Siteimprove was acquired by Nordic Capital for $911M on 4 September 2020.

The acquisition price implies a 10.7x revenue and 82.8x EBITDA multiple on $85M of revenue.

Before the acquisition Siteimprove had raised $55M across 1 funding round.

Siteimprove acquisition details
AcquirerDateTypePriceEV/RevenueEV/EBITDA
  • Nordic Capital
4 Sep 2020PE buyout$911M10.7x82.8x

Siteimprove Funding History

Siteimprove has raised a total of $55M across 1 funding round.

Siteimprove funding rounds

Siteimprove funding rounds
DateStageInvestorsRaisedDeal Summary
Dec 2015Undisclosed stageSummit Partners (lead)$55MSiteimprove is a Danish SaaS company founded in 2003 that provides web governance software enabling publishers, marketers, and web professionals to manage and optimize their online presence through automated quality assurance, accessibility compliance, SEO, and analytics. The company had grown organically and profitably for twelve years prior to this funding round, with 3,500 customers globally across industries including financial services, government, technology, pharmaceuticals, and education. In December 2015, Siteimprove received a $55 million minority investment from growth equity firm Summit Partners, with Antony Clavel (later identified as Han Sikkens in another source) joining the board of directors. The investment was designed to accelerate international expansion, sales and marketing efforts, and product development as the company capitalized on growing demand for web governance solutions. At the time of the round, Siteimprove employed 260 staff across eleven worldwide offices and had recently established operations in six new countries during 2015, demonstrating strong momentum in its market positioning.

Who has invested in Siteimprove?

1 investor has backed Siteimprove across its funding rounds, including Summit Partners.

Lead investors include Summit Partners.


Siteimprove Investors

Investors in Siteimprove by funding rounds participated
InvestorHQRoundsRoleFirst check

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Acquisitions by Siteimprove

Siteimprove has acquired 1 company to date.

Last acquisition by Siteimprove was on October 8th 2024. Siteimprove acquired MarketMuse for undisclosed valuation.


Latest Acquisitions by Siteimprove

MarketMuse
Description
-
HQ CountryUnited States
HQ City
-
Deal Date8 Oct 2024
Valuationundisclosed
EV/Revenue
EV/EBITDA

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Siteimprove Competitors

Siteimprove competitors include listed companies like Claritev and Octave Intelligence, and private ones like Workboard, Planhat, Cortex and Assembled.

Public and private companies comparable to Siteimprove
CompanyHQStatusRevenueEBITDAValuationRevenue Multiple
WorkboardUnited StatesSan Francisco, CAPrivate--$800M-
PlanhatSwedenStockholmPrivate--$564M-
CortexUnited StatesSan Francisco, CAPrivate--$470M-
AssembledUnited StatesSan Francisco, CAPrivate--$1B-
ClaritevUnited StatesUnited StatesPublicly listed$965M$466M$538M5.2x
Octave IntelligenceUnited StatesUnited StatesPublicly listed$1.6B$530M$5B3.3x

Siteimprove Public Comps

Siteimprove is no longer listed, but its public comps include Beijing Join-Cheer, WingArc1st, Similarweb, Cognyte Software, RWS Holdings, Clarivate, Red Violet, Plus Alpha Consulting, Latent View Analytics and Claritev.

Last FYEV/RevenueEV/EBITDA
RevenueEBITDALast FYLTM2027ELast FYLTM2027E
Beijing Join-Cheer$386M$11M1.9x-68.9x-
WingArc1st$199M$70M3.5x3.3x10.0x10.5x
Similarweb$283M($15M)2.5x2.3x(48.6x)26.2x
Cognyte Software$400M$21M1.5x1.4x27.6x9.8x
RWS Holdings$927M($26M)0.7x0.7x(27.2x)4.8x
Clarivate$2.5B$829M2.1x2.2x6.3x5.3x
Red Violet$90M$24M13.2x11.7x50.0x31.7x
Plus Alpha Consulting$110M$36M4.2x3.8x12.9x9.4x

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Common questions about Siteimprove

When was Siteimprove founded?Siteimprove was founded in 2003.
Where is Siteimprove headquartered?Siteimprove is headquartered in Copenhagen, Denmark.
Is Siteimprove publicly listed?No, Siteimprove was acquired by Nordic Capital in September 2020.
Who acquired Siteimprove?Siteimprove was acquired by Nordic Capital in September 2020.
How much was Siteimprove acquired for?Siteimprove was acquired for $911M in September 2020, a 10.7x revenue multiple.
How much funding has Siteimprove raised?Siteimprove has raised $55M across 1 funding round.
What was Siteimprove's last funding round?Siteimprove's last funding round was a $55M undisclosed-stage round in December 2015, led by Summit Partners.
Who are Siteimprove's investors?Siteimprove's investors include Summit Partners.
Which companies are comparable to Siteimprove?Companies comparable to Siteimprove include Workboard, Planhat, Cortex, Assembled, Claritev and Octave Intelligence.
How many companies has Siteimprove acquired?Siteimprove has acquired 1 company, including MarketMuse.

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